Bulletproof Screenwriting™ Podcast

BPS 282: REVEALED: Why HOLLYWOOD Is IGNORING This Billion Dollar Audience with Jon Erwin


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In 2002, Jon Erwin founded a production company with his brother, Andrew. Their first ventures were commercials, documentaries, and music videos. The brothers soon were directing videos and producing concerts and television programs for platinum recording artists such as Amy Grant, Michael W. Smith, Casting Crowns, Switchfoot, Skillet, and others.

They received 11 GMA Dove Awards nominations and 3 wins for Music Video of the Year. Jon and Andrew have also produced and directed several documentaries, including the multiple award-winning 9/11 story, THE CROSS AND THE TOWERS. In 2010, Jon and Andrew began exclusively developing dramatic feature films. In August 2018, they partnered with Kevin Downs and Tony Young to launch Kingdom Story Company, in an exclusive partnership with Lionsgate, which creates life-changing content from a variety of talented storytellers.

Their features have all opened in the top-ten box office and they have received the coveted A+ CinemaScore® three times. Early hits include OCTOBER BABY, MOMS’ NIGHT OUT, WOODLAWN, and the surprise hit I CAN ONLY IMAGINE, which became the #1 independent film of 2018, earning more than $86 million at the box office. Others include I STILL BELIEVE, a biopic about CCM megastar Jeremy Camp which was released by Lionsgate in 2020, followed by the 2021 release of THE JESUS MUSIC, sharing the untold story of how Jesus Music transformed into the multi-billion-dollar industry of Christian Contemporary Music.

AMERICAN UNDERDOG followed in 2021, which told the story of NFL MVP and Hall of Famer, Kurt Warner. JOHNNY CASH: THE REDEMPTION OF AN AMERICAN ICON, is a documentary that details the true story of a music legend’s spiritual quest and releases Dec 2022. Their latest film, JESUS REVOLUTION based on The Jesus Movement that changed the course of history and comes to theaters Feb 2023.

Jon is also the author of the book Beyond Valor: A World War II Story of Extraordinary Heroism, Sacrificial Love, and a Race Against Time, which tells the amazing true story of his grandfather Red Erwin, who received the Congressional Medal of Honor in World War II. Beyond Valor was published in August 2020.

Enjoy my conversation with Jon Erwin.

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