GoFundMe recently created more than 1.4 million donation pages for U.S. nonprofits — many without notice or consent.

In this episode, Christina Tzavaras Edwards unpacks what this means for your organization, your SEO, and your donor trust. You’ll learn why these pages exist, how to check if your nonprofit has one, and the key pros and cons of keeping, claiming, or removing it.

Christina also explains why she’s advising nonprofits who’ve never used GoFundMe before to unpublish until they intentionally opt in — citing compliance, consent, and donor ownership concerns. Plus, she explores how AI tools like ChatGPT are reshaping donor discovery and why it’s more important than ever to control your digital giving experience.

You’ll learn:

• What this mass GoFundMe rollout means for your org’s online giving
• How to find out if your nonprofit has a page
• The pros and cons of claiming vs. unpublishing
• Why consent, clarity, and control should drive every tech decision

Mentioned in this episode:
Special thanks to George Weiner, Lauren Atherton, and T. Clay Buck for their insights that helped inform this discussion.

Resources mentioned:
* Whole Whale GoFundMe Takedown Template: https://nonprofitnewsfeed.com/news/1-4-million-donation-pages-without-permission-created-by-gofundme/ 

Note: This episode is for informational purposes only and based on publicly available reporting as of October 2025. It does not constitute legal advice or an allegation of wrongdoing.

Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more here.

Resources:

• Easy Emails For Impact™: The $5K+ Fundraising Campaign System
• Purpose & Profit Club® Fundraising + Marketing Accelerator
• The SPRINT Method™: Your shortcut to 10K fundraisers
• Instagram, LinkedIn, website , weekly newsletter
• [FREE] The Brave Fundraiser’s Guide: Stop getting ignored. Start raising more.
  
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