Mick Unplugged

Breaking Stigmas with Brandon Sawalich


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Brandon Sawalich is the President and CEO of Starkey, the world’s leading manufacturer of wearable hearing technology. Starting his career as an intern in 1994, Brandon rose through the ranks of Starkey, acquiring deep hands-on experience across every department. Under his leadership, the company has revolutionized the perception of hearing aids, transforming them into cutting-edge, AI-enhanced health tech devices. Known for his relentless drive to challenge the status quo and an unwavering commitment to caring leadership, Brandon has overseen Starkey’s innovation in sound quality, health and wellness features, and seamless tech integration, all while nurturing a culture of empathy and personal connection.

Takeaways:

  • Challenging Stigma and Embracing Technology: Brandon Sawalich and Starkey are redefining hearing aids as advanced, wearable tech rather than outdated medical devices, incorporating features such as AI, language translation, and health monitoring to help people reconnect with life and stay healthy.

  • Leadership Rooted in Caring: Brandon believes that true business success is rooted in genuine care for people—a philosophy cultivated from his early days at Starkey and reflected in the company’s culture, where empathy and helping others are valued as highly as innovation.

  • Hearing Health Is Brain Health: The importance of early hearing evaluation is underscored by Brandon, who explains that untreated hearing loss can lead to isolation, cognitive decline, and even early onset of conditions like dementia. Modern hearing technology does more than amplify sound—it helps keep the brain active, engaged, and healthy.

    Sound Bytes:

    “Today’s hearing aids are mini-computers—powered by AI, tracking health metrics, even translating languages—not the bulky devices of the past.”

    “You can’t always develop a caring attitude, but you can hire for it. Our culture starts with people who truly care.”

    “The ear is the new wrist—our devices do more than help you hear, they connect you, keep you safe, and give you a superhuman boost.”

    Connect & Discover Brandon:

    Website: https://brandonsawalich.com/

    Website: https://www.starkey.com/

    LinkedIn: https://www.linkedin.com/in/brandonsawalich/

    Facebook: https://www.facebook.com/brandonsawalichstarkey/

    Instagram: https://www.instagram.com/brandonsawalich/

    X: https://x.com/BrandonSawalich


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