01.13.2023 - By IDCO Studio
Bria Hammel: Pivoting in Times of Uncertainty + Expanding Into Commerce
Episode Details. As an interior designer, how do you keep your doors open during times of uncertainty? The short answer: Diversify your revenue streams and always, always be willing to pivot. Walking us through this process is Bria Hammel, the creative director and CEO of Bria Hammel Interiors. After over a decade of business, Bria has become adept at finding ways to keep her studio thriving despite any hardships in the national economy. Full service design, complete furnishing projects, spec homes, designs for full neighborhood developments, design expert consultations, a digital store, a physical store, events, and product collaborations–Bria knows how to do it all and how to do it all really, really well.
In this episode, Bria Hammel and I discuss:
First steps in starting a business
Handling stress as a business owner
How to maintain a small but nimble team
How to conservatively approach times of economic uncertainty
Pivoting as a business owner
The process of opening an e-commerce shop
Commerce startup costs
Pop up shops as a way to test brick and mortar locations
E-design service opportunities and benefits
Design consultations
And more!
Mentioned in this episode:
SOFTWARE & SERVICES
Designer for a Day
Custom Shopify Development
EOS: Entrepreneurial Operating System
Quick Books
NetSuite
Thanks for listening to this episode of The Interior Collective. You can listen to our episodes on Spotify,