BUILD with Blake Bartlett

BUILD with Blake Bartlett

By OpenView Venture PartnersBusinessEntrepreneurshipMarketing
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BUILD with Blake Bartlett episodes

  • Fundraising: Loopio's Journey from Bootstrapped to Funded Outside the Valley
    pFundraising is an essential part of running a startup these days. OpenViews Ricky Pelletier breaks down the fundraising process and what to be aware of when negotiating with a VC. Then we hear from Zak Hemraj, Loopio Co-founder CEO, about how his company went from bootstrapped to funded outside the Valley and the lessons learned along the way./p
    33 min
  • CAC Payback: How Continuous Experimentation Can Drive Down Costs
    pOpenViews Blake Bartlett discusses how a companys go-to-market model can impact CAC Payback and if there is indeed a magic number to hit for this metric. Then we hear from Marc Morin, Founder CEO of Auvik, about the importance of experimentation in efficiently acquiring new customers to drive down CAC./p
    32 min
  • Diversity: How to Create Open and Inclusive Workplaces
    p style=font-weight: 400;Building diverse and inclusive teams is a goal we should all strive towards. But how do you actually create an environment that fosters diversity? Ginny Fahs, co-founder of #MovingForward, explains how VCs can create a plan to foster diverse, inclusive and harassment-free workplaces. Applieds co-founder CEO Kate Glazebrook also joins us to discuss actions startups can take to remove hidden biases in the hiring process./p
    37 min
  • Burn: VTS' Story on Driving Efficiency During a Merger
    pHow much or how little should a company burn? Adam Marcus, Managing Partner at OpenView, discusses the role of burn in a startup and how to determine the right time to raise a next round. Then well hear from Nick Romito, Founder CEO of VTS, on the tactics he used to find efficiencies after merging with their closest competitor./p
    30 min
  • Retention: How Lessonly Built an Insanely Loyal User Base
    pWhile most startups are laser focused on customer acquisition in the beginning, customer retention should always be top of mind. Mackey Craven, Partner at OpenView, explains what “good” retention looks like and how to measure it. Later on we hear from Lessonlys CEO COO about how they built (and retained) a loyal user base./p
    32 min
  • Sales Marketing Spend: How Lucidchart Scaled to 10M Users with Zero Burn
    pSales and marketing spend is and should be top of mind for sales leaders. On the BUILD podcast, Liz Cain, Partner at OpenView, discusses how and why companies waste resources. Later on we chat with Dave Grow, President COO at Lucidchart, to learn from his experience scaling the company to 10M users with few wasted resources./p
    38 min
  • Growth: When is a Startup Ready to Scale?
    pAll startups strive for growth. But how do you determine how fast to grow, how to build the right foundation for growth and how to jumpstart growth when it slows? Dan Demmer, Managing Partner at OpenView, and Christoph Janz, Managing Partner at Point Nine Capital, discuss what it takes to successfully grow your startup./p
    35 min
  • Demystifying Account-based Marketing
    pJon Russo, Account-based marketing expert, discusses how companies can align strategic marketing initiatives with sales and account management strategies to maximize ROI. Be sure to stay tuned until the end to hear what we having coming for Season 2!/p
    31 min
  • The Story Behind Cisco's $3.7B Acquisition of AppDynamics
    pIn 2017, AppDynamics was preparing for an IPO. Less than a month later, Cisco announced they were acquiring the company for $3.7 billion – a day before that IPO was supposed to take place. Hear from Joe Sexton, AppDynamics former President of World Wide Field Operations, on how the roller coaster ride played out./p
    34 min
  • Setting the Tone as a New CEO
    pEntering a company as a new CEO can be intimidating. It’s important to set the tone while also respecting the existing culture. Alex Shootman shares his personal experience on stepping into the role as Workfronts CEO./p
    33 min

About BUILD with Blake Bartlett

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It takes 3 ingredients to build a software startup in today’s wild market: people, product and growth. Easier said than…

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