Today we welcome Corinne, an entrepreneur whose story resonates with change, growth, and vision. Like many entrepreneurs, Corinne’s journey began when she left her corporate job in pursuit of her passion. By leveraging her skills and experience from her college education and her previous jobs, Corinne has grown her company, Grid and Glam, into a 7-figure business in just a few years, allowing her professional organizing services to reach households all over the country. 

In this episode, Corinne reveals the inner workings of her business and the evolution of her membership program. She explains how the program focuses on organizing different spaces in the home each month, providing members with step-by-step guidance and support. By using consumer research and social media, Corrine is able to provide her members with a program that grows with them over the years. But the key to the longevity of her success? Her team. Corinne’s story is truly a testament to the potential of later-life achievements that everyone needs to hear. 

Key Insights:

• Building a successful business requires a combination of intuition and market research. Grid and Glam’s success is a testament to this approach.
• Engaging with the audience and listening to their feedback is crucial for understanding their needs and continuously improving the business.
• Building a strong team is essential for scaling a business.
• Diversifying revenue streams and exploring new opportunities can help expand the business and cater to different target markets.

Quotes:

• "At the end of the year, you've got no more decluttering to do. You've got no more organizing to do ever again. All you have to do is maintain it." (20:57 | Corinne Morahan)
• "I'm always listening to my audience. What I'm reading, what they're posting on Facebook. I'm reading every email and comment that comes through." (27:13 | Corinne Morahan)
• "We've built in a lot of redundancies into the business, not too many because we don't want to be wasteful, but a lot of quality control." (00:34:55 | Corinne Morahan)

Connect with Corinne Morahan:

Instagram for Corrine: http://www.instagram.com/corinnemorahan

Grid and Glam Instagram: http://www.instagram.com/gridandglam

If you like what you're hearing, please leave a rating or review at https://ratethispodcast.com/dearfoundher 

You can now work with Lindsay 1:1 to build and monetize your community through the same method she used to grow and scale her business. Fill out the form here and set up a FREE 30-minute consultation.

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