Kendra talks to Jordan Karim, Founder of Flora and Noor, the most inclusive Black-owned brand in the industry with a line of Halal certified, vegan and cruelty-free products.  Jordan’s connectivity to her faith, culture and professional training positioned her to step into a relatively vacant space in the industry– sourcing ingredients that are honestly halal approved and extending clean options to an under-represented group and the wider community of natural skincare enthusiasts.

Tune in to hear about the start and growth of Flora and Noor during COVID, building a brand that serves as a vessel for education, and securing media attention and shelf space at Allure in Soho, New York while bootstrapping!See omnystudio.com/listener for privacy information.