Mark Haas is the CEO of the <a href="https://helmsmangroup.com/" target="_blank">Helmsman Group</a>, a company that has helped companies like Magic Spoon, Urban Remedy, Kellogg’s, and Haven's Kitchen build sustainable, scalable, and profitable CPG products. On this episode of ITS, Ali and Mark talk about innovation: what makes it great, why to build it from the ground up, and how to work best with an outside partner.In the Sauce is Powered by <a href="http://simplecast.com/" target="_blank">Simplecast</a>.See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

Mark Haas is the CEO of the Helmsman Group, a company that has helped companies like Magic Spoon, Urban Remedy, Kellogg’s, and Haven's Kitchen build sustainable, scalable, and profitable CPG products. On this episode of ITS, Ali and Mark talk about innovation: what makes it great, why to build it from the ground up, and how to work best with an outside partner. In the Sauce is Powered by Simplecast. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Mark Haas is the CEO of the <a href="https://helmsmangroup.com/" rel="noopener noreferrer">Helmsman Group</a>, a company that has helped companies like Magic Spoon, Urban Remedy, Kellogg’s, and Haven's Kitchen build sustainable, scalable, and profitable CPG products. On this episode of ITS, Ali and Mark talk about innovation: what makes it great, why to build it from the ground up, and how to work best with an outside partner.In the Sauce is Powered by <a href="http://simplecast.com/" rel="noopener noreferrer">Simplecast</a>.See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer">https://art19.com/privacy#do-not-sell-my-info</a>.

Building Better Innovation

Over 250 episodes and interviews across the CPG value chain. Alison Cayne shares Interviews with experts, retailers, and investors who can help founders and operators build sturdy consumer businesses. With hours of brass-tacks advice from finance, legal, operations, and supply chain experts to helpful hacks from brand marketing and social media specialists, ITS is the go-to podcast for emerging brands. In the Sauce is produced in partnership with&nbsp;<a href="https://www.naturallynewyork.org/" rel="noopener noreferrer" target="_blank">Naturally New York</a>, a community organization dedicated to fostering sustainable and responsible business practices, stimulating conscious business growth, supporting entrepreneurship, and cultivating exceptional leadership within the natural products industry in the Greater New York area.

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Over 250 episodes and interviews across the CPG value chain. Alison Cayne shares Interviews with experts, retailers, and investors who can help founders and operators build sturdy consumer businesses. With hours of brass-tacks advice from finance, legal, operations, and supply chain experts to helpful hacks from brand marketing and social media specialists, ITS is the go-to podcast for emerging brands. In the Sauce is produced in partnership with Naturally New York, a community organization dedicated to fostering sustainable and responsible business practices, stimulating conscious business growth, supporting entrepreneurship, and cultivating exceptional leadership within the natural products industry in the Greater New York area.

Over 250 episodes and interviews across the CPG value chain. Alison Cayne shares Interviews with experts, retailers, and investors who can help founders and operators build sturdy consumer businesses. With hours of brass-tacks advice from finance, legal, operations, and supply chain experts to helpful hacks from brand marketing and social media specialists, ITS is the go-to podcast for emerging brands. In the Sauce is produced in partnership with&nbsp;<a href="https://www.naturallynewyork.org/" rel="noopener noreferrer">Naturally New York</a>, a community organization dedicated to fostering sustainable and responsible business practices, stimulating conscious business growth, supporting entrepreneurship, and cultivating exceptional leadership within the natural products industry in the Greater New York area.

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