Sign up to save your podcasts
Or
Share Building for Your Flock
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Building for Your Flock
George Milton is Co-Founder and CEO of Yellowbird Foods, the spunky/spicy, Austin-based hot sauce brand made with real fruit and veggies. On this episode of ITS, George and Ali talk about identifying your core consumer, finding them, and building with them where they are. In George's words, "The most expensive and inefficient way to grow is trying to steal someone else's customer."
Heritage Radio Network is a listener supported nonprofit podcast network. Support In The Sauce by becoming a member!
In The Sauce is Powered by Simplecast.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
View all episodes
By Heritage Radio Network
4.9
7575 ratings
George Milton is Co-Founder and CEO of Yellowbird Foods, the spunky/spicy, Austin-based hot sauce brand made with real fruit and veggies. On this episode of ITS, George and Ali talk about identifying your core consumer, finding them, and building with them where they are. In George's words, "The most expensive and inefficient way to grow is trying to steal someone else's customer."
Heritage Radio Network is a listener supported nonprofit podcast network. Support In The Sauce by becoming a member!
In The Sauce is Powered by Simplecast.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
More shows like In the Sauce
View all
Good Food
1,107 Listeners
Radio Cherry Bombe
577 Listeners
THE FOOD SEEN
3 Listeners
Snacky Tunes
122 Listeners
All in the Industry ®
40 Listeners
Primary Food
2 Listeners
How I Built This with Guy Raz
30,233 Listeners
Why Food?
30 Listeners
Taste Radio
211 Listeners
Arts & Seizures
6 Listeners
Christopher Kimball’s Milk Street Radio
3,021 Listeners
Heritage Radio Network On Tour
4 Listeners
Speaking Broadly
63 Listeners
The Dave Chang Show
8,368 Listeners
Item 13: An African Food Podcast
18 Listeners
This Is TASTE
307 Listeners
We Dig Plants
63 Listeners
Fuhmentaboudit!
14 Listeners
Startup Confidential
65 Listeners
Week in Review
6 Listeners
Queer The Table
28 Listeners
My First Million
2,660 Listeners
Home Cooking
4,832 Listeners
Time For Lunch
32 Listeners
The Startup CPG Podcast
587 Listeners
Behind the Label with American Humane
2 Listeners
Soul by Chef Todd Richards
8 Listeners
OPERATORS
49 Listeners
CPG Week by BevNET & Nosh
25 Listeners
Spill & Dish: A Specialty Food Association Podcast
10 Listeners
The Culinary Call Sheet
6 Listeners
Everything's Better in Barryville
10 Listeners
No Farms No Future
10 Listeners
The Dinner Plan
51 Listeners
Aspire with Emma Grede
671 Listeners