In this episode of Ambitious Broker, Jim Rimley, an experienced real estate professional who started his career at 19 and quickly grew his business to one of the largest in Oregon. With over 35 years of experience, Jim has been deeply involved in coaching, training, and speaking on various aspects of real estate. The discussion covers topics including the importance of building and leveraging a sphere of influence, establishing daily non-negotiables for success, the role of accountability and measurement, and the effective use of video and social media for marketing. Jim also delves into the dynamics of real estate teams, partnerships, and the evolving landscape of buyer representation and commissions. This episode is packed with actionable insights for both new and seasoned real estate agents looking to elevate their careers.

HIGHLIGHTS

• Importance of Sphere of Influence: Focus on building and maintaining a robust network, referred to as your "sphere of influence."
• Incremental Wins: Establish daily wins to build momentum in your business.
• Clarity and Goals: Importance of having clear, specific goals and understanding the "why" behind them.
• Consistency: Consistency in efforts, like daily calls or texts, is key to success.
• Video Use: Incorporate various types of video content for marketing, including behind-the-scenes footage.
• Farming Techniques: Use cluster farming and AI to target the most likely sellers in a geographical area.
• Business Partnerships: Enter into partnerships with clear, written agreements and an exit strategy. Be cautious as they often end.
• Team Management: Understand the financial and managerial implications of leading a real estate team.
• NAR Settlement and New Commissions: Transparency with buyers regarding commissions, using net sheets for buyer costs.
• Promoting Seller Offers: Use Google Forms and QR codes to keep listing agents updated on seller commissions.

QUOTES

• It’s incredibly dangerous for agents to have freedom without self-direction. – Jim Rimley
• “Your income is directly proportional to how many people know you, like you, trust you, and know what you stand for.”
• “Consider having a video strategy for your listings, like raw, no-edit videos, to engage your audience.”
• “Behind-the-scenes videos create an anticipation that can be very powerful in engaging with potential buyers.”
• “We want to build raving fans—a thousand true fans can significantly elevate your business.”
• “Partnerships will always end. The first thing you need to do is figure out your exit strategy.”
• “The most profitable person in real estate is a solo agent with one assistant that's crushing it”.
• “Be transparent with your clients about anything they might end up paying for out-of-pocket. Transparency builds trust.”

You can reach Jim Ramley through the link below:
LinkedIn: https://www.linkedin.com/in/paige-schulte-465776228/

Get to know more about Ambitious Broker at https://RogerHance.com.

You can also connect with our host and mentor, Roger, with the links below:
Linkedin: https://www.linkedin.com/in/roger-hance/
Call: (818) 718 - 3020
Email: [email protected]
Website: https://escrowtech.net/

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