Business Essentials

Business success seldom arrives overnight but 36 years in the game can teach a huge amount about what it really means to be successful. Brian Beesley has learned every step along the way and now stands tall in the cut and thrust of business life.   

These days, Brian knows what it takes to become successful. But that wasn’t the case decades ago when he gave up a safe career in teaching to try his hand at business. His first mistake was knowing nothing about running a business. His second mistake was timing – opening up a retail store at the height of tough economic times, with interest rates at 16 percent. What was he thinking?

Reference

For business coaching or promotion, on a risk reversal basis, contact Brian at [email protected] 

Business Essentials Daily is produced by:

SoundCartel
soundcartel.com.au
+61 3 9882 8333

See omnystudio.com/listener for privacy information.

Katrina McCarter, Founder and CEO of Marketing to Mums and OUT LOUD Marketing Partners believes that marketing partnerships are the fastest and cheapest way to grow a business – but you need to follow some rules to make it work, for example, making sure you’re ethically aligned and that there’s an equal exchange of value taking place. Get the partnership right, though, and it’ll do wonders, both for you and for your marketing partner.

Reference

Find out more about the OUTLOUD Marketing Partnerships Program:
https://www.katrinamccarter.com/outloud/

Business Essentials Daily is produced by:

SoundCartel
soundcartel.com.au
+61 3 9882 8333

See omnystudio.com/listener for privacy information.

Don’t go blaming a global pandemic for scuppering your success when the stumbling block could be YOU! As restrictions ease and business slowly resumes, now’s the time to get excited about the possibilities ahead. So, what’s holding you back? Could a lack of clarity and organisational skills be holding you back from your future success? Les Watson is a trainer at Get More Time, with passion and expertise in time management, he’s affectionately earned the title of The Time Lord. In this episode Les picks to pieces the personal bad habits that stymie our success – including the three Ugly Ps and the 3 Beautiful Ms.

Business Essentials Daily is produced by:

SoundCartel
soundcartel.com.au
+61 3 9882 8333

See omnystudio.com/listener for privacy information.

If you don't have strategies to tackle the onslaught of incoming emails, you'll spend even more time trying to find the important ones and be distracted by the ones that are less so. Email expert Steuart Snooks, of Solutions 4 Success, has a tonne of tips to manage your emails and get more time back in your day.

Business Essentials Daily is produced by:

SoundCartel
soundcartel.com.au
+61 3 9882 8333

See omnystudio.com/listener for privacy information.

Reveal yourself as an expert in your industry and you'll reap the rewards later. Content marketing is an online marketing strategy to help you build your profile and be the 'go-to' expert in your field. It doesn't have to be as time-consuming as you might think, says content marketing expert and journalist, Valerie Khoo. So that you're not reinventing the wheel, she explains how to turn one discussion point into several communication methods – like blogs, videos or articles – to be published on different social media platforms.

Business Essentials Daily is produced by:

SoundCartel
soundcartel.com.au
+61 3 9882 8333

See omnystudio.com/listener for privacy information.

If you're hiring new sales staff – or anyone for that matter – don't be lax with on-boarding them, insists sales expert Colin Pearce. A proper induction process is important to get the best out of your sales team, and it's one of the training programs that Colin provides through his Colin Pearce Academy.

Business Essentials Daily is produced by:

SoundCartel
soundcartel.com.au
+61 3 9882 8333

See omnystudio.com/listener for privacy information.

Like all farmers, Chris Balazs understands how much tastier meat is from animals he slaughters on his own farm. For those and other ethical reasons, he and his team have built Provenir, Australia's first and only mobile abattoir. Provenir oversees the whole operation from purchasing livestock on-farm direct from their partnering farmers, to the on-farm processing and into their artisan butchery.  

It hasn't been all plain sailing – the regulatory hurdles have been enormous. But he has some important backers, including celebratory chef Guy Grossi, and the owners of Rockpool and Three Blue Ducks, who value the premium quality of the meat from selected farmers across the country. And consumers know where their meat is sourced, thanks to Provenir's innovative technology.

Business Essentials Daily is produced by:

SoundCartel
soundcartel.com.au
+61 3 9882 8333

See omnystudio.com/listener for privacy information.

How effective really is your website? If you haven't thought about it that much, then you're not taking advantage of one of your best sales tools. Irwin Hau is the Director of web design agency, Chromatix, he also understands that a great website is more than just design alone. He matches the psychology of consumer behaviour with the magic of web tools to create a first-rate customer experience – all of which translates to sales. For the average business owner, you don't necessarily have to build a website from scratch. Irwin provides some practical tips you can use today to improve your current website.

Business Essentials Daily is produced by:

SoundCartel
soundcartel.com.au
+61 3 9882 8333

See omnystudio.com/listener for privacy information.

If you ask questions and listen to the answers, you will learn what your customers want. Selling becomes easier and you don’t have to talk so much, says sales expert Colin Pearce.

Colin has been training salespeople for many years and has a bag full of tips on how to sell more, easier and faster. Talking too much is a bane for many salespeople, and it's their "overselling" which often puts people off.

Business Essentials Daily is produced by:

SoundCartel
soundcartel.com.au
+61 3 9882 8333

See omnystudio.com/listener for privacy information.

Who of us in business doesn't want more time in our day? One way to get it back is by shortening the time spent in meetings. Is that possible? It is if you follow some of the tips in Donna McGeorge's book, 'The 25 minute meeting: half the time, double the impact'. She says we can't do without meetings, but we can do without the time-wasting aspects that infect a lot of them.

Business Essentials Daily is produced by:

SoundCartel
soundcartel.com.au
+61 3 9882 8333

See omnystudio.com/listener for privacy information.