Business Muscle

By Business Muscle PodcastBusiness Entrepreneurship Health & Fitness

Business Muscle episodes

November 27, 2023 14. Why we DON'T do Black Friday deals anymore
Tune in for the reasons why we DON’T do Black Friday deals! Today on this solo episode, Elise talks us through the reasons why constantly discounts and deals may not actually be doing you any favors. Contrary to popular belief, Black Friday deals may be teaching your customers to wait for you to discount your services.
While we understand that doing a discount is tempting to see a revenue increase, the clients you obtain with a deal are likely not your long term clients. In today’s episode, Elise gives us her favorite strategies for maintaining her current customers and acquiring new ones instead. Enjoy!
Work with us here: https://www.businessmusclepodcast.com/
You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt.
Get your FREE Business Starter Checklist: https://www.businessmusclepodcast.com/freechecklist
19 min
November 20, 2023 13. Julianna Curtis, The Energy Barre
On today’s episode we welcome Julianna Curtis, owner of the incredible movement studio, the Energy Barre! Julianna is a mother of 2 and the visionary and founder behind the Energy Barre. She started her entrepreneurial journey over a decade ago when she opened her very first location. Since then her business has expanded, now with three thriving brick-and-mortar locations as well as THE DROP, her very own on-demand fitness app.
On today’s episode, Julianna shares how she built multiple locations from the ground up, how she manages being both a mom and a business owner, and how she manages the challenges of being vulnerable on social media. You’re not going to want to miss this interview - enjoy!
Book a class at the Energy Barre: https://www.theenergybarre.com/
Follow the Energy Barre and Julianna on Instagram @the_energy_barre and @julianna.curtis.
Work with us here: https://www.businessmusclepodcast.com/
You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt.
Follow us on facebook: https://www.facebook.com/profile.php?id=100095609733486
Join our Facebook community of other entrepreneurs for insider tips and tricks: https://www.facebook.com/groups/255295687403161
Get your FREE Business Starter Checklist: https://www.businessmusclepodcast.com/freechecklist
FIXXED: https://www.fixxedstudios.com/
Sweat Fixx: https://www.sweatfixx.com/
1 hr 11 min
November 13, 2023 12. How to Start a Business
On today’s episode, we talk about the 3 crucial steps to take in order to launch a business. While launching a business can seem overwhelming and scary, today we’re talking about why it’s not as daunting as you might think. If you think you might be ready for entrepreneurship, this episode is for you! We talk about three key steps: forming your LLC, forming your business bank account, and setting up payment processing. If you like today’s episode, be sure to check out our FREE Business Starter Checklist below. Enjoy!
Get your FREE Business Starter Checklist: https://www.businessmusclepodcast.com/freechecklist
Work with us here: https://www.businessmusclepodcast.com/
You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt.
Follow us on facebook: https://www.facebook.com/profile.php?id=100095609733486
Join our Facebook community of other entrepreneurs for insider tips and tricks: https://www.facebook.com/groups/255295687403161
FIXXED: https://www.fixxedstudios.com/
Sweat Fixx: https://www.sweatfixx.com/
25 min
November 06, 2023 11. Katie Figueroa, Fig Balloon Co.
On today’s episode we welcome Katie Figueroa, owner and founder of Fig Balloon Co.! Katie launched Fig Balloon Co. in 2018 as a creative outlet because she was tired of working her data entry day job. Katie shares how she built her company with no partners and no investors, initially cold emailing local businesses and delivering balloon arrangements out of her Honda Accord.
Now, in 2023, Katie has two full time employees and her own studio space in Beverly, MA! What started as 2-3 $250 deliveries per week, has grown into 12-15 $1000 balloon arrangements per week. You do the math! Katie shares the struggles of getting her business off the ground on her own, how she grew her instagram following to 11K, and how she rapidly grew her company to work with massive companies like Dunkin Donuts. You don’t want to miss this episode. Enjoy!
Fig Balloon Co: https://www.figballoonco.com/
Follow Fig Balloon Co on Instagram: https://www.instagram.com/figballoonco
Get your FREE Business Starter Checklist: https://www.businessmusclepodcast.com/freechecklist
Work with us here: https://www.businessmusclepodcast.com/
You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt.
Follow us on facebook: https://www.facebook.com/profile.php?id=100095609733486
Join our Facebook community of other entrepreneurs for insider tips and tricks: https://www.facebook.com/groups/255295687403161
FIXXED: https://www.fixxedstudios.com/
Sweat Fixx: https://www.sweatfixx.com/
1 hr
November 01, 2023 10. How Dry Needling Changed My Life
Today we’re introducing a new style of episode - our first wellness episode! Today we chat with co-host and physical therapist Dr. Ariel Hovland about her experience with dry needling and how it changed her life. If you’ve never heard of dry needling before, this episode is for you! We talk about the history of dry needling, what it does, and what to expect during a dry needling session.
The benefits of dry needling include: reduced muscle spasms, injury treatment and prevention, improved blood flow and tissue healing, and so much more! Today we talk about how it can be used as a treatment for lower back pain, shoulder or hip pain, plantar fasciitis, neck dysfunction, tendinitis, tennis elbow, and muscle spasms. We’re hooked on dry needling. Enjoy!
If you haven’t been to Fixxed before, come try your first dry needling session for $49! https://www.fixxedstudios.com/
Work with us here: https://www.businessmusclepodcast.com/
You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt.
Follow us on facebook: https://www.facebook.com/profile.php?id=100095609733486
Join our Facebook community of other entrepreneurs for insider tips and tricks: https://www.facebook.com/groups/255295687403161
Get your FREE Business Starter Checklist: https://www.businessmusclepodcast.com/freechecklist
FIXXED: https://www.fixxedstudios.com/
Sweat Fixx: https://www.sweatfixx.com/
34 min
October 30, 2023 9. 3 Strategies for Boosting Client Retention
In this episode, we'll dive into three strategies that can significantly improve your client retention rates, and ensure the success of your enterprise. Client retention is one of the most important metrics we look at month to month, because it gives us a great glimpse into the health of the business. Today we discuss three of our favorite strategies to improve client retention including: delivering exceptional customer service, providing ongoing value, and developing a loyalty program for your members. Enjoy!
Work with us here: https://www.businessmusclepodcast.com/
You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt.
Follow us on facebook: https://www.facebook.com/profile.php?id=100095609733486
Join our Facebook community of other entrepreneurs for insider tips and tricks: https://www.facebook.com/groups/255295687403161
Get your FREE Business Starter Checklist: https://www.businessmusclepodcast.com/freechecklist
FIXXED: https://www.fixxedstudios.com/
Sweat Fixx: https://www.sweatfixx.com/
30 min
October 23, 2023 8. Justina Langone , The Remedy Exchange
On this week’s episode of the Business Muscle Podcast we welcome Justina Langone! Justina is the owner of The Remedy Exchange in Wakefield, MA, a superfood cafe dedicated to revolutionizing the way we perceive healthy eating.
Justina tells us about every step she took to open a food and beverage business with zero previous experience in the field, and how she found two investors who believed in her mission. She gets vulnerable about the pros and cons of working with investors, and shares her goals for the business as she shifts her focus to expansion and growth. Enjoy!
The Remedy Exchange:
https://the-remedy-exhange.square.site
Follow the Remedy Exchange and Justina on instagram at: @theremedyexchange and @justinalangone.
Work with us here: https://www.businessmusclepodcast.com/
You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt.
Follow us on facebook: https://www.facebook.com/profile.php?id=100095609733486
Join our Facebook community of other entrepreneurs for insider tips and tricks: https://www.facebook.com/groups/255295687403161
Get your FREE Business Starter Checklist: https://www.businessmusclepodcast.com/freechecklist
FIXXED: https://www.fixxedstudios.com/
Sweat Fixx: https://www.sweatfixx.com/
1 hr 3 min
October 16, 2023 7. FIVE Essential Productivity Tools: Unleashing Efficiency in Your Business
In today’s episode of the Business Muscle podcast, we talk about five game-changing productivity tools that have transformed the way we work and elevated our business efficiency. Whether you're a solopreneur, a startup founder, or a part of a thriving enterprise, these tools are designed to revolutionize the way you operate, helping you save time, streamline processes, and boost overall productivity. Today we discuss our top five favorite tools: Canva, VLLO/Videoleap, Monday, Brandbot, and Chat GPT. Enjoy!
Work with us here: https://www.businessmusclepodcast.com/
You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt.
Follow us on facebook: https://www.facebook.com/profile.php?id=100095609733486
Join our Facebook community of other entrepreneurs for insider tips and tricks: https://www.facebook.com/groups/255295687403161
Get your FREE Business Starter Checklist: https://www.businessmusclepodcast.com/freechecklist
FIXXED: https://www.fixxedstudios.com/
Sweat Fixx: https://www.sweatfixx.com/
35 min
October 09, 2023 6. Meaghan St Marc , Co-Founder Rev’d Indoor Cycling
On today’s episode, we chat with Meaghan St Marc, owner of Rev’d Indoor Cycling Studios. Meaghan chats with us about how she and her partner, Clyde Simms, built the brand of Rev’d from the ground up. Meaghan has been in the business for over 9 years, and has a world of expertise about building a successful brand.
She tells us about everything from the early days, standing outside of grocery stores just trying to get any clients in, to scaling to 6 studios, to now starting the journey of becoming a national franchise. She gets vulnerable about the challenges that come with scaling, how she went about raising 1.2 million dollars of funding in 6 weeks, and how she manages a team of over 100 employees.
There are so many good takeaways in today’s episode, we can’t wait for you to tune in!
Book a class at Rev’d Indoor Cycling: https://revdindoorcycling.com/
Follow Rev’d and Meaghan on Instagram @revdindoorcycling and @meagstmarc.
Work with us here: https://www.businessmusclepodcast.com/
You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt.
Follow us on facebook: https://www.facebook.com/profile.php?id=100095609733486
Join our Facebook community of other entrepreneurs for insider tips and tricks: https://www.facebook.com/groups/255295687403161
Get your FREE Business Starter Checklist: https://www.businessmusclepodcast.com/freechecklist
FIXXED: https://www.fixxedstudios.com/
Sweat Fixx: https://www.sweatfixx.com/
1 hr 47 min
October 02, 2023 5. How to Turn your Side Hustle into a Six Figure Business - The Fixxed Story
In today’s episode, we chat with co-founder of Fixxed Studios and Business Muscle Podcast co-host, Ariel Hovland. Her unique story includes getting her doctorate in physical therapy and then almost leaving the profession, but instead finding a way to do things on her own terms.
Ariel started her dream business as a side hustle, doing a technique called “dry needling” for clients she saw after class at the gym. But after getting laid off from her full time job during COVID, she decided that if she were to start over from scratch, she wanted to open her own business. With a business partner who was 7 months pregnant in the middle of a global pandemic, her side hustle exploded into a 6-figure business in four months.
Ariel talks about her experience leaving her full time job, what it was like to decide to take the leap, and how she managed the fear of “what if” that she experienced throughout the process.
Work with us here: https://www.businessmusclepodcast.com/
You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt.
Follow us on facebook: https://www.facebook.com/profile.php?id=100095609733486
Join our Facebook community of other entrepreneurs for insider tips and tricks: https://www.facebook.com/groups/255295687403161
Get your FREE Business Starter Checklist: https://www.businessmusclepodcast.com/freechecklist
FIXXED: https://www.fixxedstudios.com/
Sweat Fixx: https://www.sweatfixx.com/
40 min

About Business Muscle

From the publisher's feed

How do I turn my side hustle into a full time job? What strategies should I implement in my business now to gain financial freedom? How do I launch a business with no outside investors? How do I grow my business to six figures in less than 6 months? How do I market my business to get a return on my investment as quickly as possible?