Did you know that Cat & Cloud has a partner program? This week on the podcast Chris and Michael are joined by Director of Coffee Marc Gessler to chat about our wholesale program! The guys sit down to discuss why we try and build such close relationships with our coffee partners, and the intricacies of adapting what we offer to the needs of each business.

Listen to the full episode to hear their thoughts on how we find our partners and set them up to have the best experience with our coffee.

If you’re interested in becoming a Cat & Cloud Partner email us at [email protected]!

Do you have a question you’ve been dying to ask us? Do you wanna hear us talk about it on the podcast? Visit our website catandcloud.com/podcast, or email us at [email protected] and tell us what it is, and maybe your question will be the one we answer next week!

Instagram: https://www.instagram.com/catcloudcoffee/

Cat & Cloud: https://catandcloud.com/

Chris Baca’s Personal Blog: https://chrisbaca.com/

We are Cat & Cloud Coffee. Started by three friends trying to pursue their passions, with Integrity and intentionally, and it’s our mission to inspire connection, by creating memorable experiences.

We're a small independent business and this is our story.

Enjoy!

Podcast Info and Contact: www.catandcloud.com/podcast 

Instagram: www.instagram.com/catcloudcoffee/ 

Webstore: www.catandcloud.com/ 

Roasters Choice Subscription: www.catandcloud.com/collections/subscriptions 

Wholesale Partners: Interested in serving our coffee at your business? Learn more about our Partner Program https://catandcloud.com/wholesale

Cat & Cloud Coffee was founded in 2016 by three friends who believe experiences and connections shape our lives. Former barista champions and lifelong coffee professionals, they envisioned a better way to do business and set out to create a values-driven organization that put culture first.

Our mission is to inspire connection by creating memorable experiences. Whether it's with guests in our 4 retail locations in Santa Cruz, our team members, or our wholesale partners across the country, we strive to leave everyone better than we found them. The Cat & Cloud Podcast is a space for us to share our experiences and adventures in coffee and business in hopes of inspiring more people to create culture and values-driven organizations.

Hosted by Chris Baca and Jared Truby 

What is the lifetime value of a customer? What is the importance of providing guests with “delightful” experiences? Hospitality extends farther than making people feel welcome, it’s about meeting guests where they’re at and doing what you can to get them stoked.

This week Chris and Michael are sitting down to talk about how you can keep people coming back to your business time and time again. Every interaction is an investment in your guest, and the more you’re able to make someone feel taken care of the more likely they’ll be to come back… maybe they’ll even tell a few friends! Listen to the full episode to hear their thoughts on how to put a hospitality focused cafe culture into practice.

Do you have a question you’ve been dying to ask us? Do you wanna hear us talk about it on the podcast? Visit our website catandcloud.com/podcast, or email us at [email protected] and tell us what it is, and maybe your question will be the one we answer next week!

Instagram: https://www.instagram.com/catcloudcoffee/

Cat & Cloud: https://catandcloud.com/

Chris Baca’s Personal Blog: https://chrisbaca.com/

We are Cat & Cloud Coffee. Started by three friends trying to pursue their passions, with Integrity and intentionally, and it’s our mission to inspire connection, by creating memorable experiences.

We're a small independent business and this is our story.

Enjoy!

Podcast Info and Contact: www.catandcloud.com/podcast 

Instagram: www.instagram.com/catcloudcoffee/ 

Webstore: www.catandcloud.com/ 

Roasters Choice Subscription: www.catandcloud.com/collections/subscriptions 

Wholesale Partners: Interested in serving our coffee at your business? Learn more about our Partner Program https://catandcloud.com/wholesale

Cat & Cloud Coffee was founded in 2016 by three friends who believe experiences and connections shape our lives. Former barista champions and lifelong coffee professionals, they envisioned a better way to do business and set out to create a values-driven organization that put culture first.

Our mission is to inspire connection by creating memorable experiences. Whether it's with guests in our 4 retail locations in Santa Cruz, our team members, or our wholesale partners across the country, we strive to leave everyone better than we found them. The Cat & Cloud Podcast is a space for us to share our experiences and adventures in coffee and business in hopes of inspiring more people to create culture and values-driven organizations.

Hosted by Chris Baca and Jared Truby 

Does coffee have a place in the slow food industry? What would that even look like? This week on the podcast the guys discuss what it means to provide a highly specialized experience, and the challenges that cafes would face fighting the high volume nature of the coffee industry.

Listen to the full episode to hear their thoughts on how cafes can provide a little bit of the slow food experience every day through hospitality, enthusiasm, and knowledge. Let us know your thoughts on a slow bar coffee experience; can we create a place for it in the industry, or is it too far against tradition?

Do you have a question you’ve been dying to ask us? Do you wanna hear us talk about it on the podcast? Visit our website catandcloud.com/podcast, or email us at [email protected] and tell us what it is, and maybe your question will be the one we answer next week!

Instagram: https://www.instagram.com/catcloudcoffee/

Cat & Cloud: https://catandcloud.com/

Chris Baca’s Personal Blog: https://chrisbaca.com/

We are Cat & Cloud Coffee. Started by three friends trying to pursue their passions, with Integrity and intentionally, and it’s our mission to inspire connection, by creating memorable experiences.

We're a small independent business and this is our story.

Enjoy!

Podcast Info and Contact: www.catandcloud.com/podcast 

Instagram: www.instagram.com/catcloudcoffee/ 

Webstore: www.catandcloud.com/ 

Roasters Choice Subscription: www.catandcloud.com/collections/subscriptions 

Wholesale Partners: Interested in serving our coffee at your business? Learn more about our Partner Program https://catandcloud.com/wholesale

Cat & Cloud Coffee was founded in 2016 by three friends who believe experiences and connections shape our lives. Former barista champions and lifelong coffee professionals, they envisioned a better way to do business and set out to create a values-driven organization that put culture first.

Our mission is to inspire connection by creating memorable experiences. Whether it's with guests in our 4 retail locations in Santa Cruz, our team members, or our wholesale partners across the country, we strive to leave everyone better than we found them. The Cat & Cloud Podcast is a space for us to share our experiences and adventures in coffee and business in hopes of inspiring more people to create culture and values-driven organizations.

Hosted by Chris Baca and Jared Truby 

We’re getting sample roasted. This week on the podcast the guys sit down to go over some of the challenges that come along with cafe succession planning and the work experiences that inspired them to build Cat & Cloud with a positive company culture.

Listen to the full episode to hear their thoughts on how to face the unknowns of your business while remaining open to the adventure, and how to break the negative work cycle that keeps most of us from doing what we love, and finding positivity in what we do.

Do you have a question you’ve been dying to ask us? Do you wanna hear us talk about it on the podcast? Visit our website catandcloud.com/podcast, or email us at [email protected] and tell us what it is, and maybe your question will be the one we answer next week!

Instagram: https://www.instagram.com/catcloudcoffee/

Cat & Cloud: https://catandcloud.com/

Chris Baca’s Personal Blog: https://chrisbaca.com/

We are Cat & Cloud Coffee. Started by three friends trying to pursue their passions, with Integrity and intentionally, and it’s our mission to inspire connection, by creating memorable experiences.

We're a small independent business and this is our story.

Enjoy!

Podcast Info and Contact: www.catandcloud.com/podcast 

Instagram: www.instagram.com/catcloudcoffee/ 

Webstore: www.catandcloud.com/ 

Roasters Choice Subscription: www.catandcloud.com/collections/subscriptions 

Wholesale Partners: Interested in serving our coffee at your business? Learn more about our Partner Program https://catandcloud.com/wholesale

Cat & Cloud Coffee was founded in 2016 by three friends who believe experiences and connections shape our lives. Former barista champions and lifelong coffee professionals, they envisioned a better way to do business and set out to create a values-driven organization that put culture first.

Our mission is to inspire connection by creating memorable experiences. Whether it's with guests in our 4 retail locations in Santa Cruz, our team members, or our wholesale partners across the country, we strive to leave everyone better than we found them. The Cat & Cloud Podcast is a space for us to share our experiences and adventures in coffee and business in hopes of inspiring more people to create culture and values-driven organizations.

Hosted by Chris Baca and Jared Truby 

Where do you find your inspiration for things? Do you go to the same place to find what you are looking for, or do you find inspiration striking when you least expect it?

This week Wiser tries to ask Chris and Jared where they find their inspiration, and it goes about how you would expect.

Do you have a question you’ve been dying to ask us? Do you wanna hear us talk about it on the podcast? Visit our website catandcloud.com/podcast, or email us at [email protected] and tell us what it is, and maybe your question will be the one we answer next week!

Instagram: https://www.instagram.com/catcloudcoffee/

Cat & Cloud: https://catandcloud.com/

Chris Baca’s Personal Blog: https://chrisbaca.com/

We are Cat & Cloud Coffee. Started by three friends trying to pursue their passions, with Integrity and intentionally, and it’s our mission to inspire connection, by creating memorable experiences.

We're a small independent business and this is our story.

Enjoy!

Podcast Info and Contact: www.catandcloud.com/podcast 

Instagram: www.instagram.com/catcloudcoffee/ 

Webstore: www.catandcloud.com/ 

Roasters Choice Subscription: www.catandcloud.com/collections/subscriptions 

Wholesale Partners: Interested in serving our coffee at your business? Learn more about our Partner Program https://catandcloud.com/wholesale

Cat & Cloud Coffee was founded in 2016 by three friends who believe experiences and connections shape our lives. Former barista champions and lifelong coffee professionals, they envisioned a better way to do business and set out to create a values-driven organization that put culture first.

Our mission is to inspire connection by creating memorable experiences. Whether it's with guests in our 4 retail locations in Santa Cruz, our team members, or our wholesale partners across the country, we strive to leave everyone better than we found them. The Cat & Cloud Podcast is a space for us to share our experiences and adventures in coffee and business in hopes of inspiring more people to create culture and values-driven organizations.

Hosted by Chris Baca and Jared Truby 

It’s surprising how much the law of improv can apply to other parts of our lives. Collaborating on teams becomes a real challenge when you’re not meeting each other in a “yes, and” space. Work is not always perfectly aligned all the time, but it’s our ability to show up, approach roadblocks with optimism, and believe something is possible even if there is no proof of it.

Listen to the full episode to hear Chris, Jared and Michael discuss the importance of clear communication, adaptability and 360 degree empathy. Because even when things get hard, either in work or in life, when you come to work you are showing up for not just yourself but your team as well.

Do you have a question you’ve been dying to ask us? Do you wanna hear us talk about it on the podcast? Visit our website catandcloud.com/podcast, or email us at [email protected] and tell us what it is, and maybe your question will be the one we answer next week!

Instagram: https://www.instagram.com/catcloudcoffee/

Cat & Cloud: https://catandcloud.com/

Chris Baca’s Personal Blog: https://chrisbaca.com/

We are Cat & Cloud Coffee. Started by three friends trying to pursue their passions, with Integrity and intentionally, and it’s our mission to inspire connection, by creating memorable experiences.

We're a small independent business and this is our story.

Enjoy!

Podcast Info and Contact: www.catandcloud.com/podcast 

Instagram: www.instagram.com/catcloudcoffee/ 

Webstore: www.catandcloud.com/ 

Roasters Choice Subscription: www.catandcloud.com/collections/subscriptions 

Wholesale Partners: Interested in serving our coffee at your business? Learn more about our Partner Program https://catandcloud.com/wholesale

Cat & Cloud Coffee was founded in 2016 by three friends who believe experiences and connections shape our lives. Former barista champions and lifelong coffee professionals, they envisioned a better way to do business and set out to create a values-driven organization that put culture first.

Our mission is to inspire connection by creating memorable experiences. Whether it's with guests in our 4 retail locations in Santa Cruz, our team members, or our wholesale partners across the country, we strive to leave everyone better than we found them. The Cat & Cloud Podcast is a space for us to share our experiences and adventures in coffee and business in hopes of inspiring more people to create culture and values-driven organizations.

Hosted by Chris Baca and Jared Truby 

This week the guys sit down to discuss Delorean prices, how coffee culture has changed, and what, if anything, in the culture should be held sacred.

Listen to the full episode to hear Chris, Jared and Michael discuss the process of creating our current coffee and cafe culture, all of the ways it’s had to change to get to this point, and how to continue to adapt as pieces of that culture change.

Listen to the full episode to get the rundown on how you could utilize the concept in your own cafe!

Do you have a question you’ve been dying to ask us? Do you wanna hear us talk about it on the podcast? Visit our website catandcloud.com/podcast, or email us at [email protected] and tell us what it is, and maybe your question will be the one we answer next week!

Instagram: https://www.instagram.com/catcloudcoffee/

Cat & Cloud: https://catandcloud.com/

Chris Baca’s Personal Blog: https://chrisbaca.com/

We are Cat & Cloud Coffee. Started by three friends trying to pursue their passions, with Integrity and intentionally, and it’s our mission to inspire connection, by creating memorable experiences.

We're a small independent business and this is our story.

Enjoy!

Podcast Info and Contact: www.catandcloud.com/podcast 

Instagram: www.instagram.com/catcloudcoffee/ 

Webstore: www.catandcloud.com/ 

Roasters Choice Subscription: www.catandcloud.com/collections/subscriptions 

Wholesale Partners: Interested in serving our coffee at your business? Learn more about our Partner Program https://catandcloud.com/wholesale

Cat & Cloud Coffee was founded in 2016 by three friends who believe experiences and connections shape our lives. Former barista champions and lifelong coffee professionals, they envisioned a better way to do business and set out to create a values-driven organization that put culture first.

Our mission is to inspire connection by creating memorable experiences. Whether it's with guests in our 4 retail locations in Santa Cruz, our team members, or our wholesale partners across the country, we strive to leave everyone better than we found them. The Cat & Cloud Podcast is a space for us to share our experiences and adventures in coffee and business in hopes of inspiring more people to create culture and values-driven organizations.

Hosted by Chris Baca and Jared Truby 

What are the 7 Steps of Service? We reference it pretty often when talking about daily life in the cafes but how do they work and what are the actual steps?

This week on the podcast Chris, Jared and Michael dive deep on fundamentals of Cat & Clouds “7 Steps of Service.” These steps were designed to simplify some of the complexities of hospitality for our new hires. They are the building blocks to our ability to connect with our guests, soften their landing in the cafe, and provide a meaningful experience to everyone that comes through our doors.

Listen to the full episode to get the rundown on how you could utilize the concept in your own cafe!

Do you have a question you’ve been dying to ask us? Do you wanna hear us talk about it on the podcast? Visit our website catandcloud.com/podcast, or email us at [email protected] and tell us what it is, and maybe your question will be the one we answer next week!

Instagram: https://www.instagram.com/catcloudcoffee/

Cat & Cloud: https://catandcloud.com/

Chris Baca’s Personal Blog: https://chrisbaca.com/

We are Cat & Cloud Coffee. Started by three friends trying to pursue their passions, with Integrity and intentionally, and it’s our mission to inspire connection, by creating memorable experiences.

We're a small independent business and this is our story.

Enjoy!

Podcast Info and Contact: www.catandcloud.com/podcast 

Instagram: www.instagram.com/catcloudcoffee/ 

Webstore: www.catandcloud.com/ 

Roasters Choice Subscription: www.catandcloud.com/collections/subscriptions 

Wholesale Partners: Interested in serving our coffee at your business? Learn more about our Partner Program https://catandcloud.com/wholesale

Cat & Cloud Coffee was founded in 2016 by three friends who believe experiences and connections shape our lives. Former barista champions and lifelong coffee professionals, they envisioned a better way to do business and set out to create a values-driven organization that put culture first.

Our mission is to inspire connection by creating memorable experiences. Whether it's with guests in our 4 retail locations in Santa Cruz, our team members, or our wholesale partners across the country, we strive to leave everyone better than we found them. The Cat & Cloud Podcast is a space for us to share our experiences and adventures in coffee and business in hopes of inspiring more people to create culture and values-driven organizations.

Hosted by Chris Baca and Jared Truby 

We all spend a majority of our lives working. It’s a necessity, and impacts your life whether you intend it to or not. Not everyone likes every part of their job all the time, but how do you zoom out and turn the thing you “have to do” into a best case scenario?

This week on the podcast Chris, Jared and Michael sit down to discuss how to remain motivated in your work and take advantage on every opportunity you may have to learn more. Listen to the full episode to hear their thoughts on the impact it can have to work for someone who cares, little things you can do to make work awesome, and how to not just look at what doesn’t work but to look at what does and find ways to offer more.

Do you have a question you’ve been dying to ask us? Do you wanna hear us talk about it on the podcast? Visit our website catandcloud.com/podcast, or email us at [email protected] and tell us what it is, and maybe your question will be the one we answer next week!

Instagram: https://www.instagram.com/catcloudcoffee/

Cat & Cloud: https://catandcloud.com/

Chris Baca’s Personal Blog: https://chrisbaca.com/

We are Cat & Cloud Coffee. Started by three friends trying to pursue their passions, with Integrity and intentionally, and it’s our mission to inspire connection, by creating memorable experiences.

We're a small independent business and this is our story.

Enjoy!

Podcast Info and Contact: www.catandcloud.com/podcast 

Instagram: www.instagram.com/catcloudcoffee/ 

Webstore: www.catandcloud.com/ 

Roasters Choice Subscription: www.catandcloud.com/collections/subscriptions 

Wholesale Partners: Interested in serving our coffee at your business? Learn more about our Partner Program https://catandcloud.com/wholesale

Cat & Cloud Coffee was founded in 2016 by three friends who believe experiences and connections shape our lives. Former barista champions and lifelong coffee professionals, they envisioned a better way to do business and set out to create a values-driven organization that put culture first.

Our mission is to inspire connection by creating memorable experiences. Whether it's with guests in our 4 retail locations in Santa Cruz, our team members, or our wholesale partners across the country, we strive to leave everyone better than we found them. The Cat & Cloud Podcast is a space for us to share our experiences and adventures in coffee and business in hopes of inspiring more people to create culture and values-driven organizations.

Hosted by Chris Baca and Jared Truby 

This week on the podcast we are checking our work. Last week we posted on our Threads account asking y’all to send in your questions for us and y’all did not hold back! So this week on the podcast Michael, Chris, and Jared are reviewing the questions you sent in and the answers we gave.

Listen to the full episode to get Jared’s surprisingly thorough breakdown on proper fishing technique, how to play forward even when you don’t have all the answers, and how to create the perfect mix of human and business needs when developing your company values.

Also! We got invited to a wedding! Congratulations Tanner and Taylor!

Do you have a question you’ve been dying to ask us? Do you wanna hear us talk about it on the podcast? Visit our website catandcloud.com/podcast, or email us at [email protected] and tell us what it is, and maybe your question will be the one we answer next week!

Instagram: https://www.instagram.com/catcloudcoffee/

Cat & Cloud: https://catandcloud.com/

Chris Baca’s Personal Blog: https://chrisbaca.com/

We are Cat & Cloud Coffee. Started by three friends trying to pursue their passions, with Integrity and intentionally, and it’s our mission to inspire connection, by creating memorable experiences.

We're a small independent business and this is our story.

Enjoy!

Podcast Info and Contact: www.catandcloud.com/podcast 

Instagram: www.instagram.com/catcloudcoffee/ 

Webstore: www.catandcloud.com/ 

Roasters Choice Subscription: www.catandcloud.com/collections/subscriptions 

Wholesale Partners: Interested in serving our coffee at your business? Learn more about our Partner Program https://catandcloud.com/wholesale

Cat & Cloud Coffee was founded in 2016 by three friends who believe experiences and connections shape our lives. Former barista champions and lifelong coffee professionals, they envisioned a better way to do business and set out to create a values-driven organization that put culture first.

Our mission is to inspire connection by creating memorable experiences. Whether it's with guests in our 4 retail locations in Santa Cruz, our team members, or our wholesale partners across the country, we strive to leave everyone better than we found them. The Cat & Cloud Podcast is a space for us to share our experiences and adventures in coffee and business in hopes of inspiring more people to create culture and values-driven organizations.

Hosted by Chris Baca and Jared Truby