Q & A - Seedstock and Beyond with Jordyn and Karoline on: Apple Podcasts | Spotify | Stitcher | Google Podcasts

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“There’s a difference between social media posting, and social media marketing. When someone goes in and starts making social media posts without a strategy, it can feel like an uphill battle that you’re never going to win.” Karoline Rose-Bohanan (3:53)

We’re putting Karoline on the spot today with challenging questions that we’re pretty sure she didn’t see coming. Everything from what trends she’s eyeing in the seedstock sector to honest accounts of what it’s like to work on a family operation. 

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Cattleman U assumes no responsibility or liability for any errors or omissions in the content of this episode. These conversations are the experiences told by our guests and should be considered as such. The information contained is provided on an "as is" basis with no guarantees of completeness or accuracy.

Beginning of February Cattle Market Update with Karoline and Jordyn on: Apple Podcasts | Spotify | Stitcher | Google Podcasts

Have you been snowed in?

Montanans sure have been! If you want to know how the cattle industry is reacting to these weather events, join our - - -> Weekly Email. You’ll receive industry highlights, discounts on events like She’s a Hand Ranch Camp, and much more! 

“Do we have enough room in the feedlots? Do we have enough room on the rail? There’s a ton of different factors, like the packing plants closing down, that will indicate that we are rebuilding the herd. The growth we’re about to see is in replacement and bred heifers.” Karoline Rose Bohannan (12:12)

Join us for a quick recap of how the markets are reacting to the frigid cold, and important things to keep tabs on for the future!

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She’s a Hand - Alberta Style with Skyler and BJ Fuchs on: Apple Podcasts | Spotify | Stitcher | Google Podcasts

Happy Valentine’s Day!

Today we’re talking about our most loved event, Ranch Camp! If you want to be the first to receive insider knowledge and discounts on this event, join our - - -> Weekly Email. We’ll also send cattle market reports, tips on how to make cattle pencil, and so much more! 

“It seems like everybody has their certain role, and I think Ranch Camp offers that opportunity to rotate into other areas of those daily tasks, and get some experience from doing it..” BJ Fuchs (11:10)

This is a special bonus with two of our favorite Canadians, Skyler and BJ. The father-daughter duo are back to flaunt plans that are in store for our Canadian Ranch Camp this June. We are excited to head to their Alberta ranch this summer, and give a group of very lucky ladies the ranch experience of a lifetime. Listen all the way through to hear honest accounts from one of our past Canadian attendees, Alle Carter, who came to Ranch Camp in summer of 2023.

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Cattleman U assumes no responsibility or liability for any errors or omissions in the content of this episode. These conversations are the experiences told by our guests and should be considered as such. The information contained is provided on an "as is" basis with no guarantees of completeness or accuracy.

Recap of NCBA’s Cattle Con 2025 with Karoline and Jordyn on: Apple Podcasts | Spotify | Stitcher | Google Podcasts

Did you attend this year’s Cattle Con and NCBA trade show?

We did! If you want to be ahead of the curve, and ready for next year’s, join our - - -> Weekly Email. You’ll receive exclusives like recent study insights from today’s episode, discounts on events like She’s a Hand Ranch Camp, and much more! 

“I worry that as these prices increase, if people get confused, they might choose a different protein, and that is a loss for the entire industry.” Karoline Rose-Bohannan (19:20)

The 2025 Cattle Con and NCBA Trade Show was truly an experience. Today we’re recapping a little bit about what NCBA is and does, the studies and talks we sat in on, and some new connections we made while attending! 

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Cattleman U assumes no responsibility or liability for any errors or omissions in the content of this episode. These conversations are the experiences told by our guests and should be considered as such. The information contained is provided on an "as is" basis with no guarantees of completeness or accuracy.

Cattle Market Trajectory - Special Edition with Jordyn and Karoline on: Apple Podcasts | Spotify | Stitcher | Google Podcasts

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“The other thing that I thought was really crazy when we looked at inventory numbers, is the 4th week in January. We sold almost 4,000 less reported calves in the state of Montana than we did in 24’.” Karoline Rose-Bohannan (4:08)

January really set the tone for what’s to be forecasted for the rest of 2025. Consumer driven fears, cattle inventory, the increase of overall carcass weights, and everything else taking place right now are affecting markets across the board. Join us, as we dive into all this and more!

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Cattleman U assumes no responsibility or liability for any errors or omissions in the content of this episode. These conversations are the experiences told by our guests and should be considered as such. The information contained is provided on an "as is" basis with no guarantees of completeness or accuracy.

Live From Cattle Con - Livestock Risk Protection with Jake Charleston on: Apple Podcasts | Spotify | Stitcher | Google Podcasts

Broadcasting to you live from Cattle Con to celebrate our 150th episode of the podcast!

We’re in San Antonio this week, networking with others in the industry. If you want to be the first to receive insider knowledge and industry highlights, join our - - -> Weekly Email. We’ll also send cattle market reports, tips on how to make cattle pencil, and so much more! 

“There’s going to be a time that you’re going to be thankful you had this. Whether it’s this year, next year, or the year after, even in good times, there’s going to be some swing. It’s just part of the cattle business.” Jake Charleston (7:05)

As Karoline and the team are at NCBA’s Cattle Con this week, they are meeting with people in the industry like Jake Charleston from Specialty Risk Insurance. Risk management makes or breaks operations. Karoline and Jake dive into the different levels available, how it all works, and more. Times are crazy, wouldn’t you rather be prepared, instead of laying your livelihood on the line? 

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Cattleman U assumes no responsibility or liability for any errors or omissions in the content of this episode. These conversations are the experiences told by our guests and should be considered as such. The information contained is provided on an "as is" basis with no guarantees of completeness or accuracy.

Marketing a Unique Industry with Madison Andrade on: Apple Podcasts | Spotify | Stitcher | Google Podcasts

Get ready to talk marketing strategies!

If you want to be the first to receive marketing tips to stay ahead of the curve, join our - - -> Weekly Email. We’ll also send cattle market reports, advice on how to make cattle pencil, and so much more! 

“You know, if you have a product to market, you have to decide if you really want repeat customers, or are happy serving them one time.” Karoline Rose Bohannan (15:08)

If you’re finding it tough to keep your business a float with marketing trends that seem to rapidly evolve each day, you’ll want to hear this. We met up with Madison Andrade at NCBA this week. She is the head of marketing for Agzaga (agriculture’s Amazon), and talks marketing strategies, breaks down the world of ecommerce, and more!  

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Cattleman U assumes no responsibility or liability for any errors or omissions in the content of this episode. These conversations are the experiences told by our guests and should be considered as such. The information contained is provided on an "as is" basis with no guarantees of completeness or accuracy.

Cattle Market Update - Week 4 of January with Jordyn and Karoline on: Apple Podcasts | Spotify | Stitcher | Google Podcasts

“I love learning about the cattle industry, and want to know more!” 

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“For live cattle, when I looked at the close yesterday, they were 199 and 198. And to make some of these cattle work, they need to be 210 or higher.” Karoline Rose-Bohanan (4:21)

This episode summarizes the week of January 20th to 27th, and in short, prices are up, and inventory is down. Can we keep going on this trajectory? Tune in to find out!

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Cattleman U assumes no responsibility or liability for any errors or omissions in the content of this episode. These conversations are the experiences told by our guests and should be considered as such. The information contained is provided on an "as is" basis with no guarantees of completeness or accuracy.

Acquiring Longevity with Matt Stroh on: Apple Podcasts | Spotify | Stitcher | Google Podcasts

“I love learning about the cattle industry, and want to know more!” 

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“In our neck of the woods, we like to breed for optimums, not outliers.” Matt Stroh (13:58)

Today we welcome Matt Stroh to the show to talk about his family’s upcoming annual ranch ready production sale. Matt discusses what their program is built on, and provides valuable info on where he sees the Hereford breed headed as a whole. 

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Cattleman U assumes no responsibility or liability for any errors or omissions in the content of this episode. These conversations are the experiences told by our guests and should be considered as such. The information contained is provided on an "as is" basis with no guarantees of completeness or accuracy.

Third Week of January - Cattle Market Update with Karoline and Jordyn on: Apple Podcasts | Spotify | Stitcher | Google Podcasts

“I love learning about the cattle industry, and want to know more!” 

If that sounds like you, join our - - -> Weekly Email to be ahead of the curve on what’s happening in the industry. You’ll receive exclusives like the cost of gain equation from today’s episode, discounts on events like She’s a Hand Ranch Camp, and much more! 

“We are seeing the number of 5 weights increase. In 2024 we did not see a price over three dollars on the heifers. But in 2025, almost everything in the mid 5 weights was over three dollars.” Karoline Rose-Bohannan (3:22)

More everything! That’s what we’re seeing at the sale barn. But there’s a lot happening in the world right now, and how the market will react is yet to be seen.

In this episode we cover: 

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Cattleman U assumes no responsibility or liability for any errors or omissions in the content of this episode. These conversations are the experiences told by our guests and should be considered as such. The information contained is provided on an "as is" basis with no guarantees of completeness or accuracy.