Cleaning Business Life

CBL Episode #84 Marketing 101-"Unlocking Growth Through Proven Cleaning Business Strategies"


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This podcast is powered by Klean Freaks University.com — where real cleaners build real empires. From mop buckets to million-dollar systems, we teach you how to clean smarter, lead stronger, and scale faster.

Ever wondered how to turn your small cleaning business into a thriving enterprise? Look no further. This episode promises to arm you with proven marketing strategies specifically designed for cleaning businesses. We kick off by unveiling how a simple Facebook business profile and powerful before-and-after photos can revolutionize your social media marketing. Jamie shares her firsthand success stories, from leveraging local chambers of commerce for networking to quirky yet effective tactics like using a mop bucket to attract attention. Discover the ripple effects of community engagement, whether it’s through a ribbon-cutting ceremony or a feature on local TV.

But the journey doesn't come without its challenges. House cleaning businesses often face hiccups like unreliable contractors and struggles with credibility. In this engaging discussion, we delve into the strategic investments necessary for growth, from maintaining a professional website to possibly setting up a brick-and-mortar location. Hear about the value of patience, structured business planning, and the critical importance of not giving up just when you're on the brink of success. Jamie shares personal anecdotes, emphasizing how mentorship and incremental progress can make or break your business.

Lastly, we talk about the relentless dedication required to build a lasting legacy in the cleaning industry. Learn

Up your cleaning game, join over 6000 Cleaning Business Owners most of whom are located here in the United States.  

Erica Paynter is the brains behind My Virtual Bookkeeper, a bookkeeping firm for cleaning companies, and the creator of Clean Co. Cash Flow Academy and the Clean Co. Collective. She’s on a mission to help cleaning business owners make sense of their numbers without boring them to tears! Erica’s all about turning messy books into profit-packed powerhouses.

 [email protected] 

It can be crowed when trying to figure out who you are going to learn from

Support the show

Thanks for tuning in to Cleaning Business Life, the show where we pull back the curtain on what it really takes to start, grow, and scale a thriving cleaning business without burning out.

Every episode is packed with tips, stories, and strategies you can put to work right away—because you deserve a business that works for you, not the other way around.

If you enjoyed today’s episode, make sure to follow the podcast so you never miss a new release. And if you got value from this conversation, share it with another cleaning business owner who could use the encouragement and practical advice.

Let’s stay connected! You can find me online at:
📌 Facebook: facebook.com/themaidsnetwork
📌 Instagram: instagram.com/kleanfreaksuniversity
📌 YouTube: youtube.com/@kleanfreakstv
📌 Website: kleanfreaksuniversity.com

Want to go deeper? Join the Maid to Prosper membership inside Klean Freaks University and get access to my library of 55+ courses, live coaching, and the support you need to build your dream business. Visit kleanfreaksuniversity.com to learn more.

Until next time—keep showing up, keep sh...

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Cleaning Business LifeBy Shannon Miller & Jamie Runco

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