<p>We’re revisiting our chat with Phil Agnew, creator of the Nudge podcast, to explore how behavioral science shows up in everyday marketing. From pricing to persuasion, Phil shares examples and tactics that continue to resonate.</p>

We’re revisiting our chat with Phil Agnew, creator of the Nudge podcast, to explore how behavioral science shows up in everyday marketing. From pricing to persuasion, Phil shares examples and tactics that continue to resonate.

CBL Rewind: Phil Agnew, host of Nudge, on social proof, curiosity gaps, and ethical influence

The Consumer Behavior Lab is dedicated to teaching marketersacross the United States how behavioral science principles can beapplied to help their brands. By decoding the underlying motivationsof how consumers make decisions, the CBL seeks to make a betterindustry - where both brands and agencies put proven sciencebehind their decision making.

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CBL Rewind: Phil Agnew, host of Nudge, on social proof, curiosity gaps, and ethical influence

CBL Rewind: Phil Agnew, host of Nudge, on social proof, curiosity gaps, and ethical influence

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