Because it's an easy way to get creative and win new business.

When you present an account with one bottom line number it helps make a lot of decisions easier. 

Now they can easily see alternative ways they can protect their business.

It also an easy way for you to stand out from the competition.

Bob Lombard, RPS Area President, talks about how you can leverage total risk on your next public entity account.  

What if your client's financial safety was only one call away?

More often than not, that's the easiest way to stop a cyber attack before it starts. 

The problem is the lack of awareness and acceptable paranoia that comes with taking that extra step. 

But creating a workplace environment that encourages that level of caution can make a big difference. 

Steve Robinson, RPS National Cyber Practice Leader, talks about ways you can help your clients keep their company's sensitive information safe.

Did you know your clients are twice as likely to have a flood damage their property than a fire?

If you did, there's a good chance you would be quoting a flood policy every chance you got.

The problem, up until now, has been the amount of time and effort it took to actually get it done.

Thankfully, that's a thing of the past and now you only need three extra questions to provide better coverage.

Tom King, Hiscox Property Underwriter, talks about that process and how you can take advantage of it.

It's easy to focus on the things you need to reach your goals.

But what if putting the needs of everyone else first got the job done instead?

That's how significance can lead your agency to develop a brand people are attracted to.

Like being an agency that calls every single client, just to see how they're doing.

That's one of the ways Peter van Aartrijk, CEO of Aartrijk, thinks you can improve the level of significance your agency creates.

One thing is for sure, you give your clients a fighting chance to get an underwriter's full attention.

Not only that, but you make it easy for them to quickly decided if your client is worth their time.

The positive impact continues to ripple out from there allowing you to provide a prompt response about their coverage. 

Now everyone involved looks like a hero.

But really every story starts with finding the right business to talk about in the first place. 

Christa Nadler, RPS Area Executive Vice President, walks through some of the key ways you can do that for your next property risk.

There's actually a good chance that you do. 

Everything from electronic signatures to online quoting has been around for a while now. 

It's the rate of adoption that's been a mixed bag across the industry. 

Now that you're left with very few alternatives, efficient discoveries are being made at an alarming rate. 

Steve Anderson, Author of The Bezos Letters and President of The Anderson Network, talks about the new methods agencies have found during this time of need. 

No matter what, it takes time to get there. 

However, the sooner you apply more intention to that process, the better. 

Because there are a lot of benefits that come with being honest about the opportunity in front of you.

Not only will you know the proper amount of time and attention to give it, but so will everyone else working on that account. 

Those people, especially underwriters, will appreciate that unexpected context most agents neglect to provide.

RPS Executive Vice President James Rozzi, talks about how he created his ideal opportunity mixture in the property and construction space.

It all starts much sooner than you think and with more value than expected.

That's what can happen when you relentlessly advocate and do everything you can to make your clients a better risk.

All you have to do is provide them with a process that empowers better decision making.

That happens by giving them more information about their total risk than anyone ever has.

Ryan Shinkle, Executive Vice President at Insgroup, breaks down everything they do to change that relationship and win new business.

It's easy to have faith in an insurance company when times are good.

However, it's in the times of crisis when that faith truly gets tested. 

Actually, faith should have very little to do with your opinion, because math and complex statistical analysis are real things.

It's also important to know how deep the financial rating rabbit hole goes.

Stefan Holzberger, Chief Rating Officer, and Andrea Keenan, Senior Managing Director of Strategy & Communications at A.M. Best help you get to the bottom of what they know about your insurance companies. 

Renewals are easy when can deliver a rate decrease. 

Who doesn't want to pay less for what they already have?

The true test comes when you need to tell your client they're going to pay more for less. 

That's not an easy conversation to have and one you might not have experienced until now. 

RPS Vice President of Market Relations, Russell Duffey talks about the things you can do and say to stand out during these hard times.