Most processes aren't going to be as flashy as you want and involve less technology than you think.

But at the end of the day, the most important thing about them is that they get done every time, all the time. 

Because the simplest answer can be the right one a majority of the time.

The truly remarkable aspect is having your agency take the time to commit to that answer. 

Erik Garcia, Owner of Garcia Insurance Services, talks about what happened to his agency when they put the process above everything else.  

It all starts with your ability to effectively handle redundant questions 

Once you've efficiently done that, you can focus on pursuing profitable business for your agency. 

If not, you'll end up falling short of providing a service experience those clients need and expect. 

There's something to be said about punching above your weight to find neglected good-sized accounts. 

Matt Snowden, Founder of Talanton Insurance, talks about the trials and errors he's faced to find his agency ahead of schedule looking for its next challenge. 

Sometimes you already have the talent, it's just stuck in the wrong place.

Other times it requires to think outside the box and to look beyond the walls of our industry.

Either way, if you're dedicated to the process you'll be able to create a culture that can overcome almost anything. 

That allows your agency to become ingrained into your community for decades to come. 

Marit Peters, President and Executive Director of the Independent Insurance Agents of Texas (IIAT), talks about what the best agency do with their talent. 

It's a necessary coverage that isn't as obvious as it should be. 

Oftentimes, it takes a contractual obligation before technology companies get serious about a policy.

However, the reality is they are open to just as much risk as any other "traditional" field that regularly buys professional insurance. 

A lot of times there's a lack of information or unfamiliarity with claims to see real value.

Manny Cho, RPS Executive VP, and Jacob Ingerslev, Head of Global Cyber Risk at The Hartford, talk about everything your clients should know to want the coverage.  

It's very possible this fairly obvious notation is long overdue for a serious solution. 

A simple answer could be to start outsourcing more low-impact work.

However, that still doesn't solve the problem of finding quality talent that understands the fragmented systems powering our industry. 

If only there was a magical insurance school turning out such highly polished professionals.

Eli Gillespie, Owner of Gillespie Insurance Services, talks about the struggles his agency has had looking for them. 

It won't happen overnight but it might be a lot easier than you think. 

If you take your time with the right relationships, you could find more business falling in line than you expect.

That's what happens when you go after the biggest fish you can find and actually reel them in. 

Now you've instantly created confidence and credibility for other movers and shakers in your targeted niche. 

Mohamad Momin, Agency Owner of Starr Insurance, talks about how he finds his way to the top of every prospect's mountain. 

If history has taught us anything, it's that big decisions are hard to make for an entire industry. 

That's why the great data decision will likely be made for us because technology will get there first. 

We won't need to agree on the best standard language for applications. 

In half a decade machine learning algorithms will more than likely be able to handle anything we throw at them.

Ron Glozman, Founder & CEO of Chisel AI, talks about what we can do today to reinvent paperwork and what it should look like in the future. 

You certainly can if your first and only priority is giving value.

Of course, that value can be hard to create yourself and might require some extra help.

That's when you can look to different industries that want to do business with the same ideal client.

Now all of sudden you're armed with multiplied resources and your possibilities expand exponentially. 

Stephanie Beninati, Owner of Strategic Insurance Solutions, talks about how she spent over a decade inviting the perfect people to the party.  

It's all about what you're willing to do that someone else isn't.

It doesn't need to be huge, it just needs to add another piece to the puzzle and happen consistently. 

Because the more data you have on a risk the more likely things will go the way you and your clients want. 

That's how you tell a better insurance story and how you can stand out over everyone looking for a shortcut.

Lisa Duncan, RPS Executive Vice President, talks about the steps she takes and the places she goes that improve those chances. 

Because one of the many things this industry offers is flexibility. 

That freedom to choose your own adventure gets even more exciting when you find the right community to collaborate with. 

The acceleration of progress that you unlock could be described as breathtaking. 

The key to it all however comes down to your decisions making ability and your dedication to them.

Rob Bowen, Founder of Patriotic Insurance, talks about a few of the decisions he's made that have brought him to this point of his journey.