Sign up to save your podcasts
Or
Share Classics Episode: 1960's VW "Think Small" campaign from DDB
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Classics Episode: 1960's VW "Think Small" campaign from DDB
How, after World War II, would you market to the American public, a strange looking, small, inexpensive foreign car associated with Hitler's Germany? Imagine that was your brief.
View all episodes
By Fergus O’Carroll
4.7
4545 ratings
How, after World War II, would you market to the American public, a strange looking, small, inexpensive foreign car associated with Hitler's Germany? Imagine that was your brief.
More shows like On Strategy Showcase
View all
Acquired
4,863 Listeners
The Knowledge Project
2,698 Listeners
Coaching for Leaders
1,471 Listeners
Founders
2,171 Listeners
The Diary Of A CEO with Steven Bartlett
8,748 Listeners
Worklife with Molly Graham
9,113 Listeners
Nudge
175 Listeners
The CMO Podcast
354 Listeners
Uncensored CMO
48 Listeners
Another Podcast
62 Listeners
The WARC Podcast
11 Listeners
Marketing Against The Grain
361 Listeners
The Debrief
46 Listeners
HBR On Strategy
79 Listeners
Aspire with Emma Grede
681 Listeners