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Classics Episode: 1960's VW "Think Small" campaign from DDB
How, after World War II, would you market to the American public, a strange looking, small, inexpensive foreign car associated with Hitler's Germany? Imagine that was your brief.
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By Fergus O’Carroll
4.7
4545 ratings
How, after World War II, would you market to the American public, a strange looking, small, inexpensive foreign car associated with Hitler's Germany? Imagine that was your brief.
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