The PPC Den: Amazon PPC Advertising Mastery

Clement, 9 Year Amazon PPC Veteran Interviews Michael, CEO Of Ad Badger

Listen Later

In this episode, Michael and Clément Hynaux, a campaign manager at Ad Badger, uncover the secrets to a successful transition from a service-based business to SaaS. Have you ever wondered how a business changes when moving from providing services to a SaaS model?

Michael and Clément share their trials and triumphs on this battlefield.  Learn how to delegate tasks effectively, adapt strategies, and avoid common mistakes that could be costly for your business.


We’ll see you in The PPC Den!

🦡 Highlights ​​

  • 00:00 - Introduction

  • 02:31 - A motivating tale

  • 06:01 - Challenges in transitioning from service-based to SaaS

  • 12:01 - Adapting strategies and the importance of delegation

  • 18:01 - The role of machine learning in Amazon PPC

  • 24:01 - Practical tips for a successful SaaS transition

  • 34:01 - Closing thought


    • 🦡 Resources & Links

    • 🦡 GET AD BADGER ➡️ ⁠
    • ⁠How Search Term Algorithms Boost Amazon PPC?⁠
    • ⁠How to align team goals using Amazon PPC data tools?⁠
    • ⁠What is the role of data in Amazon campaign management?⁠
    • ⁠How Do Technical And Creative Strategies Work Together In Amazon PPC?⁠
    • ⁠What should you do first when Amazon PPC sales drop? ⁠
    • 📚 ⁠Unlock our FREE comprehensive Amazon Marketing Playbook⁠
    • ⁠Subscribe to our newsletter⁠
    • ⁠Transform your workflow with our comprehensive Amazon Advertising checklist⁠
    • ⁠Review all our show notes⁠

      • -

      Host and Executive Producer: Michael Erickson Facchin

      Guest Co-Host: Clément Hynaux

      Senior Producer: Nancy Lili Gonzalez

      Podcast Coordinator & Graphic Designer: Sofiia Podash

      Video and Audio Editor: Pedro Moreno

      ...more
      View all episodesView all episodes
      Download on the App Store
      The PPC Den: Amazon PPC Advertising MasteryBy The PPC Den
      • 4.9
      • 4.9
      • 4.9
      • 4.9
      • 4.9

      4.9

      98 ratings

      More shows like The PPC Den: Amazon PPC Advertising Mastery

      View all
      The Ecomcrew Ecommerce Podcast by Mike Jackness and Dave Bryant | eCommerce, Shopify, and Amazon FBA Experts

      The Ecomcrew Ecommerce Podcast

      298 Listeners

      The GaryVee Audio Experience by Gary Vaynerchuk

      The GaryVee Audio Experience

      16,829 Listeners

      Capitalism.com with Ryan Daniel Moran by Capitalism.com

      Capitalism.com with Ryan Daniel Moran

      728 Listeners

      OMR Podcast by Philipp Westermeyer - OMR

      OMR Podcast

      47 Listeners

      AM/PM Podcast by Helium 10

      AM/PM Podcast

      210 Listeners

      The Digital Marketing Podcast by Daniel Rowles and Ciaran Rogers

      The Digital Marketing Podcast

      114 Listeners

      Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart by Helium 10

      Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart

      527 Listeners

      The Smartest Amazon Seller by SmartScout

      The Smartest Amazon Seller

      145 Listeners

      My First Million by Hubspot Media

      My First Million

      2,653 Listeners

      My Amazon Guy by Steven Pope

      My Amazon Guy

      37 Listeners

      All-In with Chamath, Jason, Sacks & Friedberg by All-In Podcast, LLC

      All-In with Chamath, Jason, Sacks & Friedberg

      9,942 Listeners

      OPERATORS by OPERATORS

      OPERATORS

      50 Listeners

      Better Advertising with BTR Media by Destaney Wishon and Justin Nuckols

      Better Advertising with BTR Media

      13 Listeners

      That Amazon Ads Podcast by Stephen Noch and Andrew Bailiff

      That Amazon Ads Podcast

      28 Listeners

      Ecomm Breakthrough by Josh Hadley

      Ecomm Breakthrough

      80 Listeners