The Simple and Smart SEO Show

Combining PR and SEO Strategy w/ Alisa Meredith of SEMrush


Listen Later

What's in our 25th Episode? Alisa Meredith is a Senior Product Marketing Manager at Semrush.  Today she is sharing about their SEO products Surround Sound.

Welcome to the Simple and Smart SEO Show!
👉🏽 Share us with a friend!

  • Apply for your own $99 SEO Site Audit!
  • Leave a text or voice note.


1.  Surround Sound is an SEO tool that helps with outreach.

  • Surround Sound SEO is different from traditional SEO because the goal is not to rank your website or content, but rather to get mentioned on high-ranking websites.
  •  Brand visibility is how often your brand appears in search results, and share of search is what percentage of those results are yours.

2.  It is important to understand where your business stands in the market.

  • There are three types of keywords to consider: content marketing, commercial intent, and transactional intent.
  • Using high intent keywords (keywords with commercial intent) will help you.

3. Surround Sound SEO is a way to leverage other sites that already rank for  keywords to get your own site mentioned.

  • Try to build a relationship with the publication by offering something in return.
  • Understanding a customer's unique buyer's journey is important to align marketing.

5. Connect with Alisa:

  • Surround Sound video
  • IG

Text me your questions or comments!

Hey creative entrepreneur—does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by CrystalGPT: your personal AI SEO coach designed for busy, creative business owners like you.

Crystal GPT walks you through what matters most for your website. Head to SEOin7days.com (with a 7!) and get started today—let’s make your brand easy to find and impossible to ignore.

Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.

Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.

Support the show

Book a Shopify Store Strategy Call With Crystal!

Want to follow up on what you've heard? Search the podcast!

AFFILIATE LINKS:
Start your Shopify Store!
Get SurferSEO!

Metricool (to be everywhere online, you NEED a social media scheduler!)

Grid and Pixel


Note:
If you make a purchase using some of my links, I make a little money.
But I only ever share products, people, & offers I trust & use myself!

...more
View all episodesView all episodes
Download on the App Store

The Simple and Smart SEO ShowBy Crystal Waddell

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

48 ratings


More shows like The Simple and Smart SEO Show

View all
The Ramsey Show by Ramsey Network

The Ramsey Show

39,017 Listeners

Build Your Tribe | Grow Your Business with Social Media by Brock Johnson

Build Your Tribe | Grow Your Business with Social Media

2,618 Listeners

Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,443 Listeners

The Amy Porterfield Show by Amy Porterfield

The Amy Porterfield Show

4,580 Listeners

Shopify Masters by Shopify

Shopify Masters

378 Listeners

Simple Pin Podcast: Simple ways to boost your business using Pinterest by Kate Ahl

Simple Pin Podcast: Simple ways to boost your business using Pinterest

461 Listeners

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business by Jenna Kutcher

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

12,060 Listeners

The Recipe For SEO Success Show by Kate Toon SEO Educator

The Recipe For SEO Success Show

55 Listeners

The Diary Of A CEO with Steven Bartlett by DOAC

The Diary Of A CEO with Steven Bartlett

8,459 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

19,676 Listeners

BigDeal by Codie Sanchez

BigDeal

920 Listeners

Good Content with Shannon McKinstrie by Shannon McKinstrie

Good Content with Shannon McKinstrie

126 Listeners

Simple SEO and Marketing, Business Growth, Organic Marketing, Copywriting, Online Business, Blogging, Content Creation by Faith Hanan Marketing Strategist, Copywriter, Christian Business Coach, Barrel Racer

Simple SEO and Marketing, Business Growth, Organic Marketing, Copywriting, Online Business, Blogging, Content Creation

160 Listeners

SEO for Established Entrepreneurs: The Basic B by Brittany Herzberg | SEO Strategist, Consultant, & Coach

SEO for Established Entrepreneurs: The Basic B

22 Listeners

Beginners SEO Podcast by Phoebe, The Plan Success

Beginners SEO Podcast

9 Listeners