Welcome, 2023! This week Cultivating Place kicks off a multi-part series devoted to the international, national, state, and local conservation efforts collectively known as 30 x 30 – a multi-faceted commitment by governments, agencies, and localities to securely preserve 30% of our world’s biodiversity by 2030. While President Joe Biden committed to the goals of the 30 x 30 conservation concept within a week of taking office in January 2021, the state of California had already committed to the vision in late 2020 with Governor Gavin Newsom’s signing of the Executive Order N-82-20 outlining and financially supporting the State of California to preserving 30% of its land and water biodiversity, as overseen by California’s Secretary of Natural Resources since 2019, Wade Crowfoot.

The first in our series of conversations with people engaged in envisioning and engineering the 30 x 30 conservation projects coming from federal, state, and local levels - and we hope into our very backyards - is with Jennifer Norris, the Deputy Secretary for Biodiversity and Habitat at the California Natural Resources Agency. Norris leads the state's 30x30 initiative being carried out by many agencies and organizations and she oversees "Cutting Green Tape" in support of landscape-scale habitat restoration.

Hope you’ll join us for this informative and inspiring series!

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