Craft to Career

Craft to Career

By Elizabeth ChappellBusinessEntrepreneurshipMarketing
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Craft to Career episodes

  • 66. How to Grow Your Email List with Elizabeth Chappell: A Follow-Up to 65

    If you're looking to grow your email list, this follow-up episode with Elizabeth Chappell is just what you need. Building on the insights shared in Episode 69 – "Emails: What to Write and How Often to Send Them," Elizabeth takes questions from listeners and provides even deeper insights into the world of email marketing.

    She shares actionable tips and strategies to help you grow your email list, connect more effectively with your audience, and convert subscribers into loyal customers. Whether you're just starting to build your email list or are looking for ways to improve your strategy, this episode will give you the tools to take your email marketing to the next level.

    Key Takeaways:

    • How to grow your email list organically and effectively
    • The best types of content to send your email subscribers
    • Understanding the importance of segmentation and personalization
    • Actionable steps to engage your audience and drive conversions

    Be sure to tune in for practical tips that you can apply immediately to start seeing results!

    SHOW NOTES:

    SHOW BROUGHT TO YOU BY: FloDesk. Get your first year 1/2 off with code QUILTERSCANDY.

    PODCAST WEBSITE: https://quilterscandy.com/category/podcast-episodes/

    QUILTERS CANDY WEBSITE: https://quilterscandy.com/

    INSTAGRAM: Craft to Career Podcast @crafttocareer Quilters Candy @quilters_candy

    39 min
  • 65. Emails: What to Write and How Often – Mastering Email Marketing for Your Business

    You know you should have an email list, but how do you use it effectively? In this episode, Elizabeth Chappell breaks down the key elements of email marketing: what to write, how often to send, and how to connect with your subscribers in a meaningful way.

    What You'll Learn:

    • Why email marketing is essential for growing your business and building relationships with your audience
    • How to create engaging and valuable content that keeps subscribers coming back
    • The best practices for determining how often to send emails to maintain interest without overwhelming your audience
    • Tips on increasing your open rates and click-through rates to boost engagement
    • Strategies for growing your email list organically

    Key Takeaways:

    • Understanding the balance between providing value and making sales in your emails
    • How to tailor your email content to your audience's needs and interests
    • Best practices for using email marketing to drive traffic to your website or store

    This episode is packed with practical advice and actionable steps to help you optimize your email list, grow your audience, and connect with your subscribers in a way that supports your business goals. Whether you're just getting started or looking to refine your strategy, these tips will help you succeed in email marketing!

    SHOW NOTES:

    SHOW BROUGHT TO YOU BY: FloDesk. Get your first year 1/2 off with code QUILTERSCANDY.

    PODCAST WEBSITE: https://quilterscandy.com/category/podcast-episodes/

    QUILTERS CANDY WEBSITE: https://quilterscandy.com/

    INSTAGRAM: Craft to Career Podcast @crafttocareer Quilters Candy @quilters_candy

    36 min
  • 64. Fabric and Quilt Design with Sharon Holland: A Creative Journey with Art Gallery Fabrics

    Sharon Holland shares her incredible journey from aspiring designer to quilt and fabric designer for Art Gallery Fabrics. In this episode, she opens up about how she built her creative career and became a sought-after designer, inspiring others to pursue their own artistic ventures in the fabric and quilt industry.

    What you'll learn:

    • Sharon's path to becoming a fabric and quilt designer with Art Gallery Fabrics
    • How she found her niche in the fabric design world
    • The challenges and rewards of working with a major fabric brand
    • Tips and insights for aspiring designers looking to break into the industry

    Key Takeaways:

    • The importance of persistence and passion in the design world
    • How to turn your creative vision into a marketable product
    • Advice on finding opportunities in the fabric and quilt design industry

    Sharon's story is a perfect example of how following your passion and working hard can lead to success. Whether you're interested in fabric design, quilt design, or simply looking to jumpstart a creative business, this episode is sure to inspire!

    SHOW NOTES:

    https://quilterscandy.com/category/podcast-episodes/

    QUILTERS CANDY WEBSITE:

    https://quilterscandy.com/

    INSTAGRAM:

    Craft to Career Podcast @crafttocareer

    Quilters Candy @quilters_candy

    52 min
  • 63. A Quilty Career with Emily Dennis: From Photographer to Quilt Pattern Designer

    Emily Dennis shares her inspirational journey of turning her passion into a successful career. Starting as a photographer, Emily pivoted to become a quilt pattern designer and the owner of Quilty Love. In this episode, Emily dives into her entrepreneurial journey, offering valuable insights and tips for others looking to follow their dreams in the quilting world.

    What you'll learn:

    • Emily's career transformation from photographer to quilt pattern designer
    • Overcoming imposter syndrome and building confidence in your business
    • Instagram strategies that have helped Emily grow her brand
    • Practical tips for turning your creative passion into a thriving business

    Key Takeaways:

    • The challenges and rewards of transitioning into a creative career
    • How to effectively use Instagram to build a loyal audience
    • Embracing your unique entrepreneurial journey and finding success

    Emily's story is a testament to perseverance and passion, making this episode a must-listen for anyone looking to start or grow their creative business!

    SHOW NOTES:

    https://quilterscandy.com/category/podcast-episodes/

    QUILTERS CANDY WEBSITE:

    https://quilterscandy.com/

    INSTAGRAM:

    Craft to Career Podcast @crafttocareer

    Quilters Candy @quilters_candy

    48 min
  • 62. Starving Artist? No Way! Business Tips from Carina Gardner

    Tired of the "starving artist" stereotype? In this episode of the Craft to Career Podcast, we're joined by Carina Gardner, a successful fabric and paper designer, course creator, and business owner. Carina shares her wealth of knowledge on how to build a thriving creative business, break free from the "starving artist" mindset, and find sustainable success.

    What you'll learn:

    • How Carina transitioned from an artist to a successful business owner
    • The importance of diversifying your income streams and leveraging multiple revenue sources
    • Carina's insights on design programs and creating online courses to grow your business
    • Motivation strategies to keep pushing forward in your business and reach the next level of success

    Key Takeaways:

    • How to overcome the "starving artist" mentality
    • Practical tips for growing your creative business, from licensing to online education
    • Building a long-term, successful career as a designer

    If you're looking for inspiration, motivation, and practical advice on how to level up your business, this episode is a must-listen!

    SHOW NOTES:

    https://quilterscandy.com/category/podcast-episodes/

    QUILTERS CANDY WEBSITE:

    https://quilterscandy.com/

    INSTAGRAM:

    Craft to Career Podcast @crafttocareer

    Quilters Candy @quilters_candy

    47 min
  • 61. Surface Pattern Design Careers with Stephanie of Fancy That Design House

    Curious about the world of surface pattern design? In this episode of the Craft to Career Podcast, Stephanie of Fancy That Design House shares her fascinating journey of turning her creative passions into a thriving business. From her beautiful aesthetic to her successful surface pattern design career, Stephanie's insights are sure to inspire anyone looking to break into the surface design industry.

    What you'll learn in this episode:

    • Stephanie's journey from passion to profession in surface pattern design
    • The challenges and rewards of building a creative business
    • Tips for anyone interested in starting a career in surface design
    • How to navigate the business side of the industry, from licensing to collaborations

    Whether you're just curious about surface design or considering making it your career, Stephanie's story offers valuable lessons and inspiration. Be sure to tune in and find out how she turned her artistic skills into a successful business!

    Key Takeaways:

    • The creative process behind surface pattern design
    • Tips for building a business around your art
    • How Stephanie has grown her brand and found success in the industry

    Don't miss out on this opportunity to learn from a professional who has made a significant impact in the world of design!

    SHOW NOTES:

    https://quilterscandy.com/category/podcast-episodes/

    QUILTERS CANDY WEBSITE:

    https://quilterscandy.com/

    INSTAGRAM:

    Craft to Career Podcast @crafttocareer

    Quilters Candy @quilters_candy

    29 min
  • 60. 16 Creative Ways to Earn Money as a Quilt Pattern Designer

    Are you a quilt pattern designer looking for ways to diversify your income? There are numerous opportunities to monetize your creative skills beyond just selling patterns. In this episode of the Craft to Career Podcast, Elizabeth Chappell explores 16 effective strategies that can help you turn your passion for quilting into a sustainable and profitable business. Whether you're a seasoned designer or just starting out, these income streams can help you build a more lucrative business in the quilting industry.

    By diversifying your income streams, you not only increase your earning potential but also reduce the risk of relying on a single revenue source. Start implementing these strategies and see how they can transform your quilting business.

    SHOW NOTES:

    FREEBIE: https://quilterscandy.com/ways-to-earn-money/

    https://quilterscandy.com/category/podcast-episodes/

    QUILTERS CANDY WEBSITE:

    https://quilterscandy.com/

    INSTAGRAM:

    Craft to Career Podcast @crafttocareer

    Quilters Candy @quilters_candy

    34 min
  • 59. Growing Her Quilting Career with Jennie of Clover and Violet

    Jennie from Clover and Violet is a true example of how to grow a creative business with passion and purpose. As a proud alum of the Craft to Career Course, Jennie has transformed her love for quilting into a thriving business. In this conversation, Jennie shares her journey, including the challenges and triumphs that come with growing a quilting business. Elizabeth Chappell offers tailored advice on how to reach the next level of business growth, helping Jennie (and you!) expand your reach, increase revenue, and build a sustainable brand.

    Key Takeaways:

    • Jennie's Business Growth: Hear how Jennie built Clover and Violet and the strategies that fueled her success.
    • Expert Business Coaching: Elizabeth provides actionable advice to scale your business, optimize product offerings, and reach a wider audience.
    • Creative Career Tips: Ideas you can implement right now to push your business forward, from product development to marketing techniques.

    This episode is packed with inspiration for anyone looking to take their quilting business to the next level. Whether you're just starting or are already established, Jennie's journey and Elizabeth's coaching will give you practical tools to accelerate your success.

    SHOW NOTES:

    https://quilterscandy.com/category/podcast-episodes/

    QUILTERS CANDY WEBSITE:

    https://quilterscandy.com/

    INSTAGRAM:

    Craft to Career Podcast @crafttocareer

    Quilters Candy @quilters_candy

    43 min
  • 58. Quilting Career + Business Coaching with Jemima Flindt

    Jemima Flindt is a creative quilting entrepreneur whose journey to success is a testament to the power of dedication and creativity. In this coaching session with Elizabeth Chappell, Jemima shares how she built her thriving quilting business and the strategies that have been key to her growth. Whether you're looking to expand your brand, develop new products, or master your marketing approach, Jemima's insights are invaluable.

    Key Takeaways:

    • Jemima's Story: How she transitioned from a quilting enthusiast to a successful business owner.
    • Business Growth Tips: Practical advice for scaling your business, improving your product offerings, and increasing visibility.
    • Expert Coaching: Elizabeth shares actionable strategies for overcoming common business hurdles and stepping up your entrepreneurial game.

    This coaching call is packed with lessons for creatives looking to build and scale a business around their passion. If you're ready to take your quilting career to new heights, Jemima's experience and Elizabeth's advice will inspire and guide you every step of the way!

    SHOW NOTES:

    https://quilterscandy.com/category/podcast-episodes/

    QUILTERS CANDY WEBSITE:

    https://quilterscandy.com/

    INSTAGRAM:

    Craft to Career Podcast @crafttocareer

    Quilters Candy @quilters_candy

    49 min
  • 57. WHERE IS SHE NOW: Follow up coaching call with Erin Grogan

    It's been almost a year since Erin's first coaching call, and she's made some incredible strides in her quilting business! In this follow-up call, we check in on her progress, explore what strategies have worked, and dive into the steps she's taken to grow her business. Erin shares how she implemented the advice from our first conversation and how it has made a real difference in her success.

    What specific actions did Erin take that boosted her business? How has she found success in areas like marketing, audience growth, and product offerings? Plus, Erin has some exciting plans for the future that you won't want to miss!

    Key Takeaways:

    • Effective Strategies: What has brought Erin success and how it can help you.
    • Business Growth: Key actions Erin took to boost her brand visibility and sales.
    • Looking Ahead: What's next for Erin's business—new goals, new products, and fresh ideas!

    This episode is a must-listen for anyone looking for inspiration and tangible takeaways from someone who has been there, done that, and is continuing to evolve their business.

    SHOW NOTES:

    https://quilterscandy.com/category/podcast-episodes/

    QUILTERS CANDY WEBSITE:

    https://quilterscandy.com/

    INSTAGRAM:

    Craft to Career Podcast @crafttocareer

    Quilters Candy @quilters_candy

    43 min

About Craft to Career

From the publisher's feed

How do I turn my craft into a career? How do I create my dream job, working from home, and doing what I love? How do I grow my Instagram following? How do I earn money with my craft? And the biggest…

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