Hi I am here today with Iman Khan, He is the President of the company Red Elephant, Iman heads up a majority of the coaching and training performed within the company. In his past, Iman has worked as an international journalist, a social activist and has managed teams of hundreds of people to great performance and success. here is the full episode hope you enjoy. Listen in your favourite podcast app.

Ari Gronich 0:01  

Has it occurred to you that the systems we live by are not designed to get results. We pay for procedures instead of outcomes, focusing on emergencies rather than preventing disease and living a healthy lifestyle. For over 25 years, I've taken care of Olympians Paralympians a list actors in fortune 1000 companies, if I did not get results, they did not get results. I realized that while powerful people who control the system wants to keep the status quo, if I were to educate the masses, you would demand change. So I'm taking the gloves off and going after the systems as they are joining me on my mission to create a new tomorrow as I chat with industry experts, elite athletes, thought leaders and government officials about how we activate our vision for a better world. We may agree, and we may disagree, but I'm not backing down. I'm Ari Gronich and this is create a new tomorrow podcast.

Welcome to another episode of create a new tomorrow I am your host, Ari gronich. And I have with me one of my dearest friends, Iman Khan, he is an amazing person. He's led mindset transformational programs for almost 10 years, he and his wife, Afrin have created a company called Red elephant that has impacted hundreds of entrepreneurs lives. And you know, the point of having him on this call is that he is committed to helping entrepreneurs make a stand. But more than that, he's committed to being a stand himself. And so I wanted to talk to him about all the ways in which we can create a new tomorrow by living your stand. So Iman, I'm going to have you give kind of your background a little bit more in depth, so that you can really focus on what you wanted to mention, but I work, I want people to get an idea of the gravity of who you are and what you've done.

Iman Khan 2:13  

Thank you, um, I don't know how much gravity that has. But we're all out here trying to make a difference for people, I think. And for me, that's kind of been always the case, all of my careers because there's been quite a few have been organized around making a difference for people first I my first career was in international diplomacy. And then I transitioned into being a journalist. And then I led mindset programs, and transformational workshops for close to about 20,000 people over the past. My bio is a little data over the past 16 years now. And that's just what that's what I care about. It's what I think my time on the planet is for, and I married someone who's got the same commitment. And we're just out here doing it for entrepreneurs, because for both of us, that's who if you empower them in the right way, will go out in the world and make the biggest difference for their communities, exact change in the societies that they live in. So we are specifically focused on entrepreneurs, but we work with all types of people all the time. And, you know, that's our hustle. We want to get out there and change the world through do the work we do.

Ari Gronich 3:29  

Yes. So, you know, I want to go into that international diplomacy area a little bit. Because you and I have a somewhat similar background in some of the work that you've done with the Israeli Palestinian conflict. And we don't really get that conversation too much. So I wanted to just kind of expose it a little bit. And what you what you were had done during your time working with those two factions. Did I lose you

Iman Khan 4:07  

are you are back I lost you for a second there.

Ari Gronich 4:10  

Okay, gotcha. We're so anyway, the international diplomacy with especially with the Israel Palestinian conflict, I wanted to kind of get your, your take on what you were able to do what you did when you were there.

Iman Khan 4:25  

Sure. My time there was limited, it was very short lived. And mostly it was founded in one of my professors in college was and is the founder of Americans for peace now, which is from the American side of the negotiation process, one of the largest players in that process. So he was not just by a professor, he was like a, he's, he was a mentor. He turned into someone I've modeled myself after and emulated since then, and that was, you know, almost 20 years ago. That's how I got involved in processes because he was involved in the process. And my time there were short lived pretty much for two reasons. The first reason was I could see once I was in that process, that that process for me, and I don't want to be political or get anyone upset. But for me, that process had very little to do with peace, that processes by my understanding of it mostly about other things. And that wasn't the game I wanted to play, I really wanted to play the game of peace. And at the government level, it doesn't seem to be about peace. For me, it's still doesn't. It's about, you know, air rights and water rights and land rights and a whole bunch of things that I think weren't for me when I signed up for the second part of the process was that I could tell, you know, my parents are from Bangladesh, which was formerly Pakistan before that it was India. So we've, in my heritage, my ancestry, we've got several hundred years of colonization and what that looks and feels like. And I don't know that unless you've come from or were born to people who've been colonized in that way that you can really understand how subjugating and suppressive that is. And so for me, there was something happening in the area that the rights of Palestinians and human rights for Palestinians wasn't interacted with are viewed as basic human rights they were, they were being other in a way in which I wasn't comfortable in contributing to that process. So I got out and I started my life as a journalist. And almost immediately after I made that decision, I moved to South Asia and started doing reporting and South Asia. And that was right after it was a year or two after we invaded Iraq. So rendition was the name of the game, people everywhere, all over South Asia, were just disappearing from the streets and being taken to black sites. And that was what I focused on for a while. And then after that, I started focusing on the opium trade, which was happening there. I got to be there during the tsunami that happened in Indonesia, and then the overthrow of the Nepalese monarch. So I got to experience some really exciting stuff while I was out there, but all of it for me has always led back to how can I maximize reaching people and making a difference for them?

Ari Gronich 7:37  

Absolutely. So, you know, for me, I, I used to have a roommate who was a Palestinian Muslim woman, and she was like my sister, I'm a Jewish male, right? So not necessarily what you would consider to be what most people would consider to be compatible roommates and friends, but she was basically like a sister to me. Yeah. her, her cousin, on the law firm that does all of the negotiations between Hamas PLO and Israel. So we would have these conversations about how, you know, she would say something about how Israel is, is a oppressing Palestine. And I'd say something about the bombing, and we would be talking and we would have these heated conversations. And then I'd hear her in her room talking to her cousin. And she'd be like, okay, when you talk to them, you got to we got to, you know, talk about this particular thing, and she would state some of the solutions that we had come up with, during our conversations. It was kind of fascinating that had that kind of a direct.

Iman Khan 8:56  

Yeah, I got it. I mean, what some of the best conversate I think when you're an open dialogue with people, and that's something my professors name was Mark Rosenbloom. And that's the thing he really brought me into was dialoguing with all different concerns and people from all over the spectrum, one of the groups that he had me in we had a former member of Hitler's youth in that group, you know, and so having all those different perspectives, and being able to look at a lot of different perspectives, is I think, what actually leads to understanding and leads to the promotion of things that ended up leading to peace. I think there's a basic understanding in Israeli culture from all the Israelis I met that and I mean, in the citizenry in the in the populace, that Palestinians are their brothers and their sisters and among Israeli citizens. It's a different ballgame for the most part than I think it is with the Israeli government. And I think those are definitely two different things. body's of interest with two different sets of goals and milestones that they're looking to achieve. And I think when we talk about any nation and what's going on politically, we're always talking about the nation and the government, and not talking about its citizens necessarily. But you know, I've met some of some of my closest friends, some of the people I've learned more from, have been people who I was introduced to who are Israeli through this process? And I don't think there's any question I mean, I'm a little bit removed from it now. But there was a time when there was as many civic organizations in Israel as there were in Palestine, working on behalf of Palestinians. So I think that speaks to how the citizenry and the government aren't always necessarily walking the same path towards whatever they're looking to achieve.

Ari Gronich 10:47  

Right. You know, when I was in Israel, I was amazed to learn, there was, however, many millions of Palestinians in the universities living side by side very peacefully, actually, in most cases, and then the government issues, I think it's, I think what you're saying is correct, the government gets in the way, because they have an agenda that is different than the agenda of the people, which is to live peacefully to, you know, feed their their kids and themselves to, you know, have good schools to have running water, all these different things that are kind of the important thing to citizenry is not necessarily the government and the political will of, you know, the government. So that translates, because I know that we've been in this amazing time of pandemics and whatever you want to call them, you know, the, the COVID time, and all these protests are going on, and killings are going on, and that has gotten you up in arms a bit. And I love seeing that side of you. Because be, you know, you don't back down from your position, but you always have sought to understand another position. And that's not necessarily happening. So I want to talk a little bit about the systemic issues that are happening within our world, especially our specific culture and what we're doing in order to, you know, help with that, because I know you're taking a stand, but also what you've seen in the conversation, that doesn't make much sense. Because I a lot of, 

Iman Khan 12:50  

we could be here for hours Ari. But I'll start with what I'm doing. What I'm doing is trying to get as many people as possible to vote at the very like the top layer of what I'm doing, then beyond getting people to vote, I'm trying to empower people to make sure that their vote counts, and that they don't get disenfranchised, and that their vote isn't thrown away, due to some technicality later, which, you know, if you look at the 2000 election between bush and gore, we're not beyond that. We've already 20 year, that's already a tactic that's been used 20 years ago, to get votes to not count. Remember the Chad's with the ballots and how they got all those books when I count the Republicans. I'm an independent, by the way, Republicans haven't won a popular vote since 1984. Ronald Reagan, it's always been on the Electoral College, which, you know, if we start talking about that, and talk about the way districts are zoned and gerrymandered, that's a whole other issue. So I'm not going to get into that. But there hasn't been a popular vote one by the Republican Party since 1984, which was 36 years ago. If you almost all polling shows that a majority of the United States is liberal, and follow very liberal policies. That's not to say that everything needs to be liberal and liberal, this should be in every walk of life. However, if you associate liberalism with what's happening in society, which is happening, people are normalizing liberalism with black lives matter. They're normalizing liberalism with any with climate change, and all the issues that are really kind of plaguing us and endangering our future. They're associating it normalize it with this term called liberalism, which people who aren't liberal have come to hate more than they hate territory more than they hate, a potential authoritarian and office more than they hate fascist policies more than they hate the denigration of the Constitution or the deterioration of even our Supreme Court nominee process. Like there's things that got laid out in the constitution which are like the very fundamental of why America as an experiment, because it was always the American experiment, why America as an experiment work for 200, some odd years. There's people who hate liberals more than they care about upholding those ideals. And now, with all the conspiracy theories, and all the sort of right wing or even white supremacy groups that you see out there, they're more emboldened than they ever were before, which is why a movement like blacklivesmatter is so important.

Ari Gronich 15:33  

So let me ask you a question. If 80% or so of the country has a liberal way of being more liberal mindset, what's going on in the country to mean the last 30 to 50 years have been kind of hell on the country, as far as being progressive, you know, progressing in the world, we've, we, we tend to not act within our own self interest in our politics, in our behaviors, and things like that. And so I go back to like, how do we get to eliminate the bully? You know, for instance, I'll just give you an example. Because it's my world is healthcare. Right? So in healthcare, the reality of healthcare is that it is so far removed from giving people good health. Yeah. And so why is it that we allow these systems that are very conservative in nature, if we're liberal in nature, and the system is a conservative and nature system, then how come we're allowing such disparity between reality of what is happening, and the ideals that we're promoting?

Iman Khan 17:06  

Short? Again, I'm no expert on this. This is just kind of what I think and what I know, based on what I see, and what I study, I've got no degree in this, I've got no career in policy or social understanding or anything like that. But I'll give you my two cents about it. And I think it's a complex question. So first thing is, I think the mindset of the citizen, and the systems of government are two very distinct things. systems of government are very conservative, they're very old. And they take a lot to transform or change, to keep up with the liberal mindset. So I think that's the first thing I think they're two different groups in terms of what they care about what they're listening for what they want to see happen in society. So that's the first thing. The second thing is the systems of government that are in place, we now know are in place in a way that empowers a very small percentage of the population. There's a reason 5% of the country controls 90% of the wealth. So I think the systems we have in place in government support, if not completely empower or enable that reality. So when you have that reality, and most of the nation is poor, in debt, overworked, what happens is it's not like it was in the 1950s, where people went to work from nine to five, and then they came home and they have decentral family unit, and they gathered around the dinner table and discuss the issues of the day and had the spare time to go be a part of civil society and go be civilians who voted and acted on behalf of the things they cared about. people now are working 1214 hours a day, six days a week, those people are still surviving off of EBT. They're taking their EBT checks to the places where they work often. To the people that aren't paying them enough to not meet EBT and spending those EBT checks at those very places to be able to eat when you work 12 to 14 hours a day and you have one day off that day off goes to laundry, paying bills, spending time with the kids, if you have any time or with family or whoever, that the time was completely usurped by maintaining life. So people are fried, they're, they're burnt out and when they get home, being an active citizen, which is already stress inducing is not the thing that they're going to want to do. I think the corporation's know this, I think the people who wield the power and hoard the money know this, and they've created systems to keep people tired, and the keep people unable to participate, unable to advocate for themselves. And then the people who do advocate the people who stepped out of that and who actually go the extra mile and do the difficult work of advocating, the way social media has sort of grown, what it's grown into in the last 20 years, is that anybody can say anything about anyone. And it doesn't need to be fact check. You know, I was on a thread this morning that someone tagged me about wearing a mask or not wearing a mask. And I know I don't want to debate that. There's a lot of discussion about that. But when someone asks someone else to cite their sources, about why wearing a mask is a hoax, their sources are things that q anon and YouTubers have put up. It's not data, it's not empirical data. It's not evidence, it's not numbers. It's my friend who I really trust who did a YouTube on this. So something's happened culturally, where what people can say, and what people are open to believing, has moved away from, in my view, moved away from just the science of things, which is why then it's easy to deny things like climate change, it's why it's easy to deny things that are rooted in numbers and sciences, because the people who don't want you to advocate for your rights are promoting funding, empowering those theories, which then make it even more difficult for you to advocate.

Ari Gronich 21:23  

Gotcha. So my saying is, a bully's best friend is the silence of its victims, and the silence of others. And, you know, we see this every day on in the playground at school with a kid who's, you know, got 30 other kids in his class scared. And the 30, kids don't know that they could kind of band together and blow out that bully, we've got 90% of a nation that is being ruled by about 1%, one to 5%. And we don't know the 90%, don't know that they have an option to get loud. And say, no more, let's banded together, create a movement, create a stand,

Iman Khan 22:18  

I would go a step further and say it's not even that they don't know, it's that they've been conditioned into believing that it's more risky, to band together 30 kids to take on that one belief, and that there's less risk, if you just join with the boat. If you join with the bull, you'll be safe. If you band together and fight the belief, that's a risk. So even though it defies logic, the safe bet that we've been conditioned to believe is to go with the system go with the bully. And you know, again, I could talk about this for hours. But if you look at who designed our current education system, who got together, they weren't educators, and professors, and PhDs and doctors, they were the barons of the 1920s and 30s and 40s on the big corporations, and wanted our education system to groom employees. They didn't want our education, the group of thinkers or innovators or entrepreneur, entrepreneurs, they wanted our education system to put good able bodied thinking people in the employee ship so that they can continue to grow their organizations and their corporations. And so we've had almost 100 years of this kind of acculturation. So I know it seems separate that like the guys who were inventing education, what does that have to do with the modern bully, but it's a mindset, it's the way we've been designed and acculturated to go with the bigger guy. And it's all over television, you watch any reality TV shows like survivor, other shows where people have to strategize to vote someone out, people will never be together to get the bully out. They always side with the bully to get the protection of the bully. So we've been acculturated this way for quite some time. And you know, depending on what you believe in what you don't believe, when you're a culture in this way, for this many generations, it becomes part. You know, it's like fish to water. It's part of the air we breathe. It's just what is in society, fish would never question that they need water surrounding them. Same way we don't question that. You just got to go with the bully to be safe.

Ari Gronich 24:29  

Yeah, you know, the thing that that I would hope is that things like cancer, diabetes, heart disease would be enough for people to start saying but the bully of the healthcare system isn't worth the pain of losing all my friends and family to these diseases, the pain of you know, having the food in our, you know, in our environment and agriculture poison us and cause us to be sick or the air and water. You know, it's like I would think 

Iman Khan 25:02  

I would agree with you. But it depends on what sources of information you have, and what the sources of information are telling you. And it also depends, you know, where we're an individualistic, convenience driven society. One of the people on that thread, I was just mentioning who were saying that wearing a mask is a hoax, and it has no benefit. Someone in the thread asked them, okay, well, if that's what you believe, are you okay with having surgery with the doctor not wearing a mask? Since there's no benefit to it? And of course you can somebody responded, well, that makes no sense. Why wouldn't my doctor wear a mask? Right. So it's, we're not taught to link things and be, you know, it's like, we're a genius here, but an idiot over here. Because we were just not trained to apply that genius over here. So and I think that's all, you know, I'm a bit of a skeptic. But I think that's all just the way society has designed for it to be so that the people who wield the power of money can continue to do that.

Ari Gronich 26:10  

So what do you think it's going to take for the people to regain power over themselves, so that they can create a different world than the one that they're living in? You know, Benjamin Franklin, I believe is who it was, who used to say, we need a revolution every 25 years. And we haven't had a good revolution in a while, you know, so what do you think is gonna take for?

Iman Khan 26:38  

I would say, I don't know, revolutions the right word, I would say there's definitely, you know, humanity has always reliably transformed itself. Like, humanity believes one thing, and then there was a major transformation. And then they stopped believing that thing. If you look at the end of slavery, that was a transformation for humanity. If you look at the end of monarchies, and monarchial rule, that was a transformation for humanity. If you look like women's suffrage, that's a transformation for humanity. Right. So I think, I don't know about revolutions. But I think humanity has always been really reliable to transform things for itself, to bring about the next age or whatever it brings about, I don't think we've had one of those real transformations since the Industrial Revolution. You know, there was civil rights in America was a transformation in ways. Um, but it also wasn't many ways. You know, it also, it didn't go far enough, which we're learning today, 50 years later, that that didn't go far. And because of the systemic, or the institutional racism that managed to survive the Civil Rights Act. So it was, it was great change. I don't know that it really transformed the society as a whole, maybe some people but not wasn't a full transformation through society. And I think the Industrial Revolution was the last real societal transformation we had like that. Even if you think about World War Two, and I don't know how much how related to Jewish culture, you are, you're Jewish. But how many people throughout the world still even deny that the Holocaust happened?

Ari Gronich 28:21  

A lot.

Iman Khan 28:22  

deniers everywhere, it's the most ridiculous thing. But that's what I'm saying. Like that amount of suffering, that amount of genocide still didn't produce that kind of transformation where there was never a genocide again. Sure. genocide sense, you know what I mean? So I think we're due for a transformation. And I think it's going to happen at the level of consciousness or spirituality. And I think that's what, where we're in the early stages of

Ari Gronich 28:49  

so so then, here's the question because I watched the riots, I watched the protests happening. Recently, I was in the middle of the Rodney King riots, like having flaming trash cans thrown over my car. So I've been in the atmosphere of rioting and protesting. But as my buddy AJ has said, Where are you today? Where you were there yesterday at the protest? But where are you today? What are you doing today to extend the reach beyond a protest? Especially beyond a violent protest into policymaking? Right. So how would you, you know, as somebody who helps people create their stands, right? How would you shift somebody from the need to be an employee who's working 10 to 12 hours 16 hours a day and has no time to really do what they are passionate about, and they have a stand about How would you suggest somebody get out of that world so that they can be long term activated in the protest? On a more internal basis versus external basis?

Iman Khan 30:16  

Well, I, again, there's just so much to unpack. The questions are complex, there's so much unpacking them. So the first thing is, I don't know. First, you'd have to see if they have that desire. If they don't have that desire, I wouldn't, you know, you can't pee for people. So if they've got that desire, great, it starts with educating themselves, and setting themselves up to be able to be viable and sustain whatever future they're moving into and away from. And if it's not viable, it'll fail. So I can't even I I'll give you an example, when I left my corporate job and became an entrepreneur, I had to be able to see that I could sustain myself that way, and then go after sustaining myself that way, and give myself enough room to be able to eat and not be financially threatened in the interim, because when we know that financial threats are the biggest kind of threats for people, when facing a financial threat, people will give up their passions and what they stand for, and what they're committed to, to deal with the financial crash. Very few people have that kind of where with all where they can withstand a financial threat for the sake of what they stand for, they're committed to, it's just too much of a threat to their existence, our ego, our brain does not register it in a way in which is conducive to us fulfilling our commitments when we're threatened financially. So I think the first thing that has to get handled for people is they have to be able to look and know that they're going to be financially okay. And if they're competent about their financial future becomes way more easy, way more risk, reduced for them to be able to step into that. So that's one thing. The second thing is your, what you stand for, it's insufficient for you to stand for it. If what you want to do is exact real change in society, or have policy change. You have to have people come with you. If people don't come with you, you literally can often just be a lone nut out there, screaming what you're screaming with nobody listening. And it's not until people come with you. And more and more people are educated about a thing. And more and more people sign up to advocate for that thing. And then the right people, meaning government, official celebrities, whoever, the people who are connected and can actually get under and sort of stimulate the people who are capable of policy change, to make it me walking in to a legislators office today, saying, hey, I need this policy change, just is not going to have the same weight as their top contributor, walking into that pop office and saying I need the policy change. So that's a whole other conversation about the constructs of society. But the bottom line is, you're not going to get that person that has that kind of influence to walk in and demand the policy change. Until you've got enough of a groundswell where something about that person's reputation life career is threatened. Once they've got considerable reason to walk into that policymakers office, they will know you don't get that kind of groundswell until enough people are educated about a thing. So it's not overnight. If you look, you know, you look at the metoo movement movement was around for many years before they got the right advocates and Alyssa Milano and Rosa go in and Reese Witherspoon, it had been around for a long time, the groundswell happened when those advocates have joined in. So someone who's got to clip in like that they've got a passion like that, and they're gonna see it through the end, they've got to be willing to play the long game, they've got to know that it's more failure than it is success. And the success when it comes. In all likelihood, will be the result of one person's efforts.

Ari Gronich 34:18  

You know, one of the things that I love about your some of your trainings is the definitions that you give to each of the people that are needed for creating a stand. So cheer from the cheerleader to, you know, all of the different aspects like I'm the Wizard of Oz. I'm like, I feel like I'm the guy behind the curtain. I'm not ever the guy who's in front of the curtain. Until now i've i've been switching who I am so that I could be a little more out front, because I felt like nobody was doing What I needed them to do, you know, so I figured I would have to be that, but I'm used to being the guy behind the guys, you know, being that the the person training the Olympic athlete who's out front, not being the Olympic athlete, you know? And so I really like the definitions, can you just give kind of like, briefly the definitions of who somebody needs for their stance so that maybe maybe the audience can say, yeah, that's me. And I need to find more of this. And I know, I know somebody who's that, and so we can kind of combine ourselves and collaborate. To make Yeah, I knew that

Iman Khan 35:45  

I will. And you should know, like, the what can get done in this call is by no way or shape, or form a going to be sufficient to the understanding of it, in my opinion, but you

Ari Gronich 35:57  

have to take your they're going to have to take your courses. Yeah, feel free to come take our book.

Iman Khan 36:04  

Um, so But yes, you got to have the guy leading the charge. Or though I shouldn't say, guy, you gotta have the person leading the charge, the person with the vision, the person who's the pioneer, and really going to stand for whatever their commitment is. And then from there, you've got to get the first person that follows you, it's you'll have many followers, but the first person that followers you, makes it Okay, for the next group of people that want to follow you to come follow you. Once you get that smaller group together. So now you've got that first follower who made it safe for everyone else. And then you've got the next set of followers, who make it safe at large, they become your strongest group of advocates. And they'll start advocating for you on different channels and different media with different societies, different communities. And the more you train them to advocate, what you need advocated, the more they'll go advocate it for you and actually get your message out there. As your message gets out there, the advocacy grows and the number of people advocating grows. At this point, you'll start seeing the first members of the bandwagon. So the bandwagon can really, they can show up in any stage of the development of a movement. And they can show up following just about any role bandwagon, or people who just won't move until they know it's safe. Their safety in numbers. So when there's a lot of advocates, you'll start seeing some numbers of the bandwagon. You'll if you look through social media, you'll see that certain people are always causing disruption. I'm a disrupter. By the way, certain people are always causing disruption. disruption has a real role in the advancing of a movement. Because what it does is it polarizes people, and shows you exactly who's on your side, and who's not on your side. And you'll notice a lot of the people who are a part of the bandwagon, your comment thread will be at like 50 or 100, before they actually make a comment. Why. And it's always the case with that group of people, there's some people who are going to just jump right in and start their first line, they're going to start defending you they're going to start responding to comments are going to start trying to educate people, there's another group of people who you've got to be 100 comments deep before they'll say anything, because now it's safe. So the bandwagon will only participate when it's safe. And they're the even though they wait till it's safe, they're a really critical part of any movement. Because until the bandwagon gets on board, there is no movement, you just don't have the numbers, right. So those are some of the roles and then you know, there's after the advocacy has gone to a certain place, that's when you have the celebrities or the government officials come in because they can no longer ignore it. Either a large part of their constituents or a large part of their fan base, are now too involved in this for them to stay uninvolved. They have to get involved sometimes reluctantly, um, and represent the people who support them. And then they'll take whatever the position is to the people who can influence policy or who can influence laws or can influence whatever needs influencing. But that's a process. Right? You know, that. If you look at the Black Lives Matter movement, it didn't start when George flyod was murdered. No, it's been in process for many years. And even it being in process was the tail end of many, many decades of other processes that it started long before. So it's not it's not something that happens just overnight in most cases. And like I said, it's got to be, I think, a lot of people who start movements, it becomes more about their story and their narrative about the movement rather than the movement. And for a movement to be successful. It's got to be able to outlive whoever starts it because most movements? Well,

Ari Gronich 40:02  

so do you think that Martin Luther King was too much about Martin Luther King or Gandhi was too much about Gandhi or Mother Teresa was too much? 

Iman Khan 40:16  

What was what are you left with? are you left with Martin Luther King step for this and now that he's dead, it's over, you left with the movement, you're left with the movement. And that's the intention. Every movements got to have big personalities around it to gain the attention. They need the game. But with any of the people you just mentioned, you're not left with the person, you're left with what they stood for.

Ari Gronich 40:36  

See that that's where I think that I get a little bit shaken in my tracks, because Martin Luther King was bigger than MLK he was the movement, but the movement didn't last. Too much beyond the acceptance of that bill. Right. And it wasn't content.

Iman Khan 41:06  

It wasn't public. I didn't get the media attention that he got. But I wouldn't, I wouldn't necessarily agree that the movement didn't last. I think the movements been heavy underway since then. And it's just now in recent times, with all the police killings and police brutality over the last 15, 20 years, probably since Rodney King, but really, in since social media has become a thing that every citizen is attached to the it's gotten the media attention again, because after ignoring it for 30 some odd years, and after ignoring the movement for 30, some odd years, the media, journalists, news groups, newspapers, magazines, politicians, too many of their constituents, were tuned back into it because of social media. And too many people went Hey, what the hell is happening? Because they didn't know it was happening because it wasn't getting coverage. What got more coverage Rodney King getting beat up? Or what happened after?

Ari Gronich 42:12  

Well, I mean, the whole thing. Yeah, what happened after but

Iman Khan 42:16  

right. So the media has been that way for a long time. And I think the advent of social media, especially after like 2007, social media took information and what people can see and what information they have access to, in a new direction. And that's when people started. That's when people started speaking up again, that's when they started getting noticed again. And that's when the fact that the movement had continued for the last 510 40 some odd years, became

Ari Gronich 42:42  

unable to be ignored again. Right. So So I guess here, here's where, where, I guess the my confusion would be blusher. colored people in general, have been harassed and bullied on a daily basis for their entire lives for the most part. And so, yes, I get that the media hasn't been covering the bullying that's been happening on a regular basis on a daily basis, like for the last 20 years since Rodney King pretty much. But the people who are experiencing it, have been aware that they're experiencing it. But for the most part, they've been silent. Until social media started coming. And all of a sudden the cameras were able to come out and and expose it directly. The people weren't complaining loudly enough for the media to cover that. But it's been happening. So like my buddies movie ajl these movie walking while black. Right? It's because he was being followed in a neighborhood that he wasn't supposed to be in. cops were pulling guns on him. And this is a guy who's an Air Force veteran who, you know, played soccer for our country, as part of the Air Force has owned soccer teams has been a major media person in general and he's being harassed because they think that they can. It wasn't until he literally made a movie saying this is what's happened to me that that part came out. The the complaining of regular everyday citizens hasn't been happening for the last 20 years.

Iman Khan 44:50  

Well, I I don't know that. I agree with that. I think when, again, when you go back to social media, it's the most fun controlled Well, up until recently, it was the most uncontrolled meaning free form of expressing or showing or casting your videos or casting a message that we've ever had previous to that to say that people weren't speaking loudly enough. I mean, I guess that's a vantage point, I don't share that vantage point, I think media has a job, which is to sell. Black people or people of color being persecuted was not what sold. So they stayed away from it. It's just not how they could make money. It's not what the advertisers wanted on the airwaves. And that's where they get their money from the advertiser. It's not what they saw as their quickest path to cash. And that's what ultimately the bottom line is about, can we make money? again, it goes back to those corporate interests and who controls the well, it's all part of the same system. So I don't agree that they weren't loud enough. And especially in a particular way, when you're being victimized, or at the receiving end of that, like your friend was, there's very few people who are going to have the resources and be able to do what he did make a film out of it. In fact, most of the people who are victimized are in that category of people who get victimized, won't have those types of resources and means he was able to do that, because he had those resources, most people in that category won't have those resources. And there's also like a psychology to being constantly subjugated and suppressed and gaslit. There's something that happens with the individual's mind about what they're able to do and what they're able to accomplish or not able to accomplish. society becomes like this impossible thing to deal with, even with when you brought up the police. It happens time and time again, because there's no accountability for it. Tomorrow, in any city in this country. If a police officer is found, to have done the wrong thing and sued, they don't carry their own insurance. There's no ramification for them to not do that, again, it's mine and your tax dollars that are going to go pay for whatever settlement amount that had to get paid, because that police officer acted however they acted. There's no accountability for them, they might lose their job. But then they'll go work in private security or find a job in another city working as a cop, which is often what happens. My point here is, even when we talk about things, like defend the police, first of all, I think it was the worst campaign name, they could have given something. Right. It's never said to be fun. I hate that. They said the fun, even though I do understand why they said it. Um, it created the wrong picture of what the intention behind that was. The fun doesn't mean take away police. It means something totally different. But why that even comes into conversation, is because the system that's in place, has zero accountability for the people who are perpetrating the crimes. The people who killed George Floyd are never gonna pay for it financially. Right? People of that city are

Ari Gronich 48:10  

right, so So the question becomes, okay, so I still kind of disagree that people aren't being loud enough, because to me, you can get media attention by being really, really loud. And not doing it with violence, but doing it with silent protests, just the way Martin Luther King did. In the 60s, 

Iman Khan 48:32  

so sorry, civil, I believe it's sorry about nonviolent protests. But the reason people were even paying attention was because of all the violence that was happening. We have a very violent history, this country was born out of violence. The Boston Tea Party was violent. Everything that's been a part of anything that's gotten attention in this country in the last 244 years, has been born of violence. There have been peaceful protests about ending police brutality for 30 years. How many of you heard about and I take issue with that being the focus? people focus on the violent part of the protest, which a majority of the people protesting aren't violent, they're not committing acts of violence. It's faction groups on every side, we're performing the violence, we have nothing to do with the movement or the stand. I keep. We keep talking about the violence as though that's the thing to focus on. And I just don't think it is it's like, that can't be what leads our conversations if any change is going to come because that is what the people who don't want the change to come rely on people talking about in order to prevent the change.

Ari Gronich 49:42  

Right. So I don't necessarily I'm not against even the violence, let alone for it or against it. Okay. What I'm for is having civil conversations that move something forward, whether that's in a town hall with a government official Who can make a policy change? Right? Or panels of citizenry that just get together and say, okay, you know, my neighborhood is doing this. You all live in my neighborhood with me. Let's see what we can do to fix our own personal neighborhood.

Iman Khan 50:21  

Great. Can I ask you a question? What do we do about the fact that nobody's willing to schedule those conversations until they're inconvenienced with something other than a silent protest? silent protest has never brought about those conversations. That's why silent protests are ineffective, pretty much worldwide. What brings about those conversations is when people's economics or their security like security, meaning their storefront, their home, their body when those things are threatened. That's the historically if you look back, that's what brings about conversations. Silent protest does not bring about those conversations.

Ari Gronich 51:02  

Yes, we deal with that. Yes. And those people who are living in those communities are suffering constant financial and safety and security issues. Because

Iman Khan 51:15  

people who can make the change aren't.

Ari Gronich 51:18  

So how do we deal with that? They are the citizens, right? The citizens are our country. And so it is incumbent upon the citizenry to make the changes that they want to see happen, and not necessarily rely on the government to do it for them.

Iman Khan 51:35  

I agree with you. But my point is, I guess my question is, in your in the way you're proposing this, the onus relies on the people being victimized. Yeah. The onus is on the people being victimized, but part of being victimized is that you're disempowered. So you're asking a people group of people who are already disempowered, and have whatever psychology they're dealing with as a result of that level of disempowerment, to empower themselves to exact change, about the very thing that they're disempowered about, that you can never put the onus on the victim, if you want to bring about change. That's not how change gets enacted. It might be how it gets started, it might be the impetus or the stimulus, but the it never works to further victimize the victim by saying, Okay, now you've been victimized, it's your job to fix your victimization.

Ari Gronich 52:27  

Well, okay. So, I would disagree and agree with that, because, you know, you we can go back and forth about that, but it is the onus on the victim, to let the victimizer know that they're being victim victimized by the victimizer, because sometimes the victimizer doesn't even know that they're doing it.

Iman Khan 52:51  

Yeah, I just don't agree. I mean, we can agree to disagree on this. But I

Ari Gronich 52:57  

really disagree. My point is that the system itself does not necessarily know that it's broken. The people who have a vested interest in the system being broken are not the people who are going to change it. And so who is left to change the system so that you're not being victimized? I'm not being victimized anymore. As a community. So I'm in medicine, I'm in the medical community, right? And doctors are being victimized daily by the insurance companies and the pharmaceutical companies and the AMA, right, you agree of the doctors get loud. It's your job to say no, this is not the way that I'm supposed to do medicine, the insurance company is telling me to do it wrong. The insurance companies telling me to do it wrong, and they need to get loud. And how about bringing in 50,000 of your doctor friends who also feel that same way to come on board with you telling the insurance companies that they're doing it wrong, because ever change their motivation is

Iman Khan 54:15  

on the saying, I think it's a very unique a way of arguing for that. Here's why I say that. You're talking about doctors who are a part of a group of people who've been educated for 20 some odd years of financial resources, have community resources, have professional resources to go do that. And they're not you know, you can call them victims, but they're so empowered in life already. That to call them victims. It's not the same as a grown up in the hood. And not having access to textbooks and not having access to everything that everyone should have. have access to as a child, it's just not the same that the psychology that got them to their the point where that doctor can fight back in however they're being victimized by the AMA and Big Pharma is a completely different psychology than someone who spent an entire life from the time they were born, being suppressed and subjugated in a particular way. So yeah, you could say the doctors were being victimized against what background though, you know, the the context of that conversation is so different for me. And it works in the argument, I give you that. But I also think that's an exception. And when you're talking professional, I'm really talking human rights. And human rights are distinct from professional.

Ari Gronich 55:47  

Right, but it took women to start the women's suffrage movement and say, I'm being victimized, and I'd stopped going to work for me any longer. It took,

Iman Khan 55:57  

yeah, yeah. I said they could be the stimulus for it. They could be the thing that ignites it, or the impetus for it. But the change, women didn't vote on that change. Men voted on that change.

Ari Gronich 56:09  

Yeah, cuz the women made it so uncomfortable to not Yeah, sure. So that's all there is, is the population of people being victimized, need to be loud enough, and make it uncomfortable enough for the bully, so to speak, bully that they have, that the people not being bullied by the bully, are so uncomfortable by the conversation that they say no more bully, I can't handle this conversation anymore. So you're the one that's gonna have to learn a different way, not the people who are being victimized. Right.

Iman Khan 56:47  

That's Yeah, I mean, I got your view about it. I still don't agree. But I got what you're saying.

Ari Gronich 56:51  

Okay. We, and again, we don't have to agree on it. I just, I'm, I want the different point of view, because I do love having not being in an echo chamber and not having everybody agree with with, with what I'm saying. But let's go to an effectiveness point of view, right, a performance point of view, work of what has had the best performance in making change up till now. And what can have better performance and be more optimal to make the change faster, quicker, more effective now? Right? So as on a performance point of view? Is it going to be more effective or less effective for the people being victimized to be victims, or to be victors? and shift how they, you know, interact in the world so that other people will shift how they're being interacted with? Or is it better to just say, you need to repair reparations, so to speak, you need to repair what you've done. Go repair what you've done, repair. I

Iman Khan 58:16  

don't think one of those things, I think it's all of those things. Now, you're asking what's going to be most effective, I have no idea. I know what's most effective that you didn't mention for any movement to really take root and go through to the end of the movement is education. The more that people are educated, the more people truly understand a thing, the more likely they are to get in support, or at least not stand in the way of that thing. So I think education is absolutely critical and education is I think probably education is the quickest road to what you're saying. Now in terms of the victims being victors, I think it's always ideal that people don't stay in the victim space. I think it's always ideal that people empower themselves even when they've been victimized. I've been victimized plenty my family's been victimized. I lived in New York City in a family and a very large family of Muslims after 911. I can tell you stories for days about what's happened to my family and my extended community after 911. But I don't come from a community that stays victimized. My community. My parents are from Bangladesh, which was formerly East Pakistan, just about every single adult I grew up with my dad's brothers, sisters, friends, all fought in the war. So they all watched their, you know, a genocide took place in Bangladesh, and they all watch their brothers, cousins, parents all die, and they fought and survived. So I naturally come from a community that knows how to empower itself that we never stay victimized by anything. It's just not in our it's not in our nature. It's not in our culture of a state of victimizing that way. But I was very fortunate. In that regard. I was very fortunate and that we always had a method to empower ourselves. I don't know that everybody comes from a culture like that. That's why I was Saying that previous thing is that you can't put the onus on the victim because they don't naturally, the state of being a victim doesn't lend you to also empowering yourself to go change the thing you were victimized by. It's a catch 22. But that being said, Yeah, absolutely. People being empowered and people speaking up and people banding together, those are all ideals. Those are all things that we want to have happen. And anytime there's something that victimizes people, of course, that would be the ideal that they all get together and stand up and force it to stop, I just don't think history has shown us that that's the way that that goes. And even when it does, there's many, it's much easier to stop something like that than to keep standing for it. Because when you stand for it, there's just a lot of failure. And a lot of people don't have what it takes to go failure after failure after failure and not give up. Most people won't stay the course.

Ari Gronich 1:00:56  

And I get that and you know, for me, I mean, I've been like, sad bullied most of my life, I was raped, molested, treated, like, like, I was, you know, because I was the I was Jewish, I was the guy who killed Christ. I don't know how that happened that, you know, two couple thousand years later, I was the one who did it. But that was how I grew up was being told that I was a Christ killer, and that I didn't deserve to be alive. And I was fat, and I was poor. And I was, you know, and then I was, you know, raped, molested at three years old. So I had all of these things are, made me who I am today, which I love who I am. And I also know that I am in a place nowadays, where like I've taken and I've transmuted most of the traumas into some kind of path for me, so I do emotional trauma relief with my my patients and clients. Why? Because it's effective. And I'm and I'm good at it. And why am I good at it? Because I've experienced what I didn't want to experience. And so I am an expert in how to get rid of those those traumas and those things, right. So I just from my world, I go, Okay, so if somebody is being traumatized daily for being black, or for being a woman, or for being anything, mm hmm, what would, what would I want to see happen for me? Do I want to continue to be traumatized? Or do I want to stand up? Okay, if I want to stand up, then what do I do then? And, you know, this is just how my brain works. Oh, I just want to say, you know, like, for my perspective on this particular thing, that and then we'll go to a totally different, we'll start talking about entrepreneurs in stands. But I wanted to have this conversation with you. Because I know how passionate you are about, about all of it about what matters. Sure, Paul politics and stuff like that is, you know, what I would want to see from myself is that I would take the step back, and then go towards a place of understanding. So like, I went to a place of understanding what what did that guy who molested me? When I was three years old, what was his damage? You know, what was the stuff he was having to deal with in life? No. And then I take that into understanding I just read to my son, this book is on the value of understanding. It's all about Margaret Mead, and her work going to the Samoan islands and different islands around in learning about people. The one thing that stuck to me was not just how she understood how she wanted to understand, and listen because she wanted the education, like you said, it was that she came to that education with no judgment. Right. And so for me, I would say to both sides of the subject, is in order to educate yourself and get understood yourself. You have to come in without judging the the other person, right. So, like, for me, I'm white. I would and I'm Jewish, which I said some I've said to people, I'm white, I'm Jewish and Latino. And so there's no part of me that feels like a white person. And I'm not black. And I'm not really Brown, like some of my family is that are Latino. So I am this white person having a white experience in a white country, so to speak. And you know that I will never have the experience of being black. Even if I were to paint my body, like I've seen Eddie Murphy do, you know, do his white and paint my you know, and go around and experience what it's like, it's not going to be the same experience. So what I would what I guess what I'm getting at is

I come to every conversation, knowing that I don't know. And so being really curious as to what the experience of you is, what how you grew up. I I'm fascinated by how you grew up how those people that you grew up with that were in that war, learned how to deal with all the death around them, and all the suffering around them and stuff. that fascinates me. Sure. Right. And I think that that's the thing that most people are missing in our echo chambers today is the fascination with what's different than what you've experienced in your life. Sure,

Iman Khan 1:06:28  

right. Sure. I agree with you. I mean, I totally agree with you. And I just want to point to something you said about why I think it's missing. See, and I think you said it, you are a white man living in a white man's world in which the perception of society is that these, they're these other non white things coming into this white man's world, which you have the comfort and the luxury of really picking, I'll engage in that, I will learn that I'll be fascinated about that. When that's not your reality, when you're not a white man living in a white world, what the world looks like, and how safe it is. And what you can choose to get involved in and engaged in is a much different reality. Things don't look like opportunity, when you've grown up that way. Whereas it does for you. I also think you've done a lot of work and you've done a lot of personal development that leads you with this kind of mindset that you have this approach to being open and fascinated and curious. But you know, Latino, Jewish, fat, whatever, you still present as white. So the way the world interacts with you when you're in it is like a white man. You know, I was in Daytona I, you know, I lead masterminds, I lead group programs for people I coach. I was a Daytona last September, and I was running around getting food going to the grocery store picking up the printing, with like 30 people there at the Hard Rock in Daytona. In one night, I was pulled over three times by Daytona police for no reason. Now, there was absolutely zero reason for me to be pulled over each time when they pulled over, they pulled over with a lot of caution, because I present as black when we rolled the window down, and they saw who I was, and that I wasn't black. And they could make out that I was South Asian. It turned into some version of Oh, have a good night, or Oh, we were just checking to make sure everything was okay. What are you doing out here we see. Like there was no reason for me to be pulled over three times in one night. And it was so disruptive to what I was doing that I didn't even go back out. Because I didn't want to get pulled over and have something happen and not be able to leave the mastermind I was leaving. So the way it occurs for me to be curious or be fascinated, or to learn with nothing in the background, when I'm engaging in the world is different than it's going to occur for you. It's a luxury you have that I don't always have. So it's just another layer of challenge for me to get myself educated in that way because it doesn't feel safe. And it never feels safe. Like I have an instinctual bodily reaction every time I see a cop. There's nothing wrong with my car. There's nothing wrong with my license. I'm a really safe driver. I follow the laws. But when I see a cop I have that guttural reaction, because I don't know if I'm going to be safe. So that's an already condition that I deal with in the world. That you may not because you present as white. So you're aptness to being curious. And my aptness to being curious are just two different they're they're in two different worlds. But I get what you're saying and I do again. It's like I've not no need to be an idealist. But these they're great ideals. I wish. I wish this is how we could live and it was how we lived because it's really it is idealistic. It's That would be the smartest and most efficient way to go about something. I absolutely agree. I just don't know in our cut in the development of our consciousness and how we exist in society that were there or even close to there To be honest,

Ari Gronich 1:10:16  

no, I yeah. And I get that and and I'm not an idealist. By my actions. I wasn't trying

Iman Khan 1:10:24  

to label you that I take it back. I'm

Ari Gronich 1:10:27  

just saying I'm not by my actions, but I'm definitely I believe in the possibility of utopia.

Iman Khan 1:10:34  

Yeah, I get that. And so we need it, you know, people, there's people who've got to keep hope up with hope alive for the rest of us. So,

Ari Gronich 1:10:41  

exactly. So you know, I believe that that that utopia is possible. And it's just a plan that hasn't been actualized yet?

Iman Khan 1:10:50  

Well, no, I'm with you. I actually think remember earlier, I was saying, I think the next transformation is a spiritual one and one of consciousness, I actually think everything you're saying could be the reality. Once we have that transformation,

Ari Gronich 1:11:05  

I got it. So let's, let's just work towards making that transformation quicker. But let's go to let's go to a little bit lighter conversation, entrepreneurs making a stand, red elephant, you know, red elephant is an interesting name. And what's even more interesting is the way that you guys have presented red elephant to the world, which is, you know, the members are members of the herd. And you've kind of created your own language around it. So, you know, for other people who are entrepreneurs who want to create a stand and create a movement and create their new tomorrow. You know, let's talk a little bit about that. Let's Let's door delve into your

Iman Khan 1:11:48  

What about that? What do you want to know?

Ari Gronich 1:11:50  

Yeah, so let's just, oh, let's just do a really quick, you know, talk about three to five things that somebody can do tomorrow that they can start actualizing, tomorrow, to create their new tomorrow and become the standard for whatever it is that they want to do, because I know you've helped people with, with all kinds of issues, and nor is of standards, whether personal or big community? Sure.

Iman Khan 1:12:26  

Sure. I mean, I think the first thing with anything is beliefs. What are your beliefs, there's a reason there we call them limiting beliefs, they don't have to be limiting. So it's like if you've got to stand for something that you don't think can get realized it won't. If you've got to stand for something that you wholeheartedly believe, can get realized that it's got a chance, it doesn't mean it will. But it means now it's got a fighting chance, because you're willing to believe that it can happen. So everything starts with belief in your mindset. And if you and that's like whether you want to start a business, whether you want to start a movement, whether you want to heal something internally for yourself, that has nothing to do with other people, everything is I believe that everything's happens in the mind first. So if you believe it, it can happen in your physical body, it can happen in the world, anything we can envision, we can realize, right? So everything starts with belief, after belief. It's, you know, manifesting something into reality, takes the constant work of believing it and seeing it not giving up on it having really like for those of you who are athletes or played sports, you know, this what I'm talking about, because you've always got to have a winning mindset. You can't endeavor into something with a losing mindset, or what if mindset, there's too much negative energy to pull you back into losing that game. If you go into something with a winning mindset, believing that you can, you'll take different actions and you'll take with a what if or a can happen for me mindset. mindset determines the kind of planning and thinking you'll do. So the planning that you want to then take action on is the planning born of a belief mindset of a positive mindset. Because it'll just reframe your actions. And then it won't just change your actions, it won't just change the actions you can take. But it'll also increase the effectiveness of those actions. Doing something while I believe I can get it done will yield a different result than doing something that I don't believe can get done. So, again, belief and then the planning you do you want to have be from the winning mindset. And then you want to take action that's consistent with the winning mindset. You don't want to take action consistent with something not being able to get done, kind of like you were talking about a second ago Ari about like staying in the belief that anything is possible and in that utopian dream, that's where you want to plan from. You want to account for reality in the world in your planning. You want to do the planning from the biggest, boldest vision you can imagine, I'd rather plan to empower a million people and fail by 900,000, then only plan to reach 100,000 and fail by 10,000. You know, it's, you want to go for the biggest, baddest vision you can kind of muster up and have that be what really drives everything else. In my opinion, that's how we've operated. It's done really well, for us. Our visions are always much bigger than we have seen, demonstrated or seen done. And I think that's what gives us so much vigor and vitality in the pursuit of them.

Ari Gronich 1:15:47  

Awesome. So how can people get a hold of red elephant if they're interested in taking advantage of some of the courses and trainings and events that you guys offer? Because, you know, for me, they've been invaluable. And I highly recommend them to anybody who's listening, you know, red elephant has has been influential in my life. And I know that they will give you exactly what you need. I mean, you just get on one of their, one of their calls and one of their events. And you'll know, at the very onset, that they are authentic people who really care about you getting what you want in life. So how can people get ahold of you? And

Iman Khan 1:16:32  

yeah, sure, I mean, depending on how you like to play well, on social media, you can be on Facebook and just look for the red elephant herd and join the Social Media Group. That way, all of our information, everything gets posted in that Facebook group. Also, you can visit our website, which is red elephant Inc, as an incorporated. So it's red elephant INC.com. Or if you want someone to pay attention to you right away, because you need something urgently, you can just email us at info@Red elephantINC.com and someone will get back to you really fast.

Ari Gronich 1:17:04  

Awesome. Thank you so much in mind for coming on. I know that you've got a busy life. And so it was, it was important for me to have you on here. I wanted to have these kinds of conversations with you. I would look forward anytime to continuing the next 10 hour conversation.

Iman Khan 1:17:25  

And a couple of hours mixed

Ari Gronich 1:17:29  

in with us, you know, but I appreciate it. You're You're an amazing and inspirational person.

Iman Khan 1:17:37  

Thank you, you too. And thank you for the opportunity.

Ari Gronich 1:17:40  

So thank you very much. audience. I hope you got a lot out of this conversation. This has been another episode of create a new tomorrow. I am your host, Ari Gronich and my wish for you is that you can create a new tomorrow today by taking some of these bits and pieces of information and gems that the guests have shown and implementing them in your life. Right away. So thank you so much. And we are out. Thank you. Thank you for listening to this podcast. I appreciate all you do to create a new tomorrow for yourself and those around you. If you'd like to take this information further and are interested in joining a community of like minded people who are all passionate about activating their vision for a better world. Go to the website, create a new tomorrow.com and find out how you can be part of making a bigger difference. I have a gift for you just for checking it out and look forward to seeing you take the leap and joining our private paid mastermind community. Until then, see you on the next episode.

Hi I am here today with Iman Khan, He is the President of the company Red Elephant, Iman heads up a majority of the coaching and training performed within the company. In his past, Iman has worked as an international journalist, a social activist and has managed teams of hundreds of people to great performance and success. here is a glimpse of the episode hope you enjoy. Hear it live on Monday at 6 Am for the full episode in your favorite podcast app.

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Create a fundamental change in the global community from a strictly reactive system of medicine that focuses on symptom and emergency treatment to a proactive system based on whole-being health as well as illness and injury prevention. Personally teach and influence at least one million people.

We are a multifaceted Health and Wellness company that specializes in Corporate Wellness and Culture Consulting, Industry Speaking engagements and Continuing education for the industry.

We Help corporations by solving the most costly problems they have with Productivity and Health Care while creating a culture that thrives on accomplishment and community.

We help organizations think outside of the box and gain tools that allow them to be nimble and strong as tides and markets shift.

We Up level the skills and tools of other practitioners by providing them continuing education that actually leads to greater success and standing in the business community.

#Podcast #health #Education #CreateANewTomorrow

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Iman Khan 0:00  

What I'm doing is trying to get as many people as possible to vote at the very like, top layer of what I'm doing, then beyond getting people to vote. I'm trying to empower people to make sure that their vote counts and that they don't get disenfranchised and that their vote isn't thrown away due to some technicality later, which, you know, if you look at the 2000 election between bush and gore, we're not beyond that. We've already 20 year that's already a tactic that's been used 20 years ago to get votes to not count

Hi i am here with Forbes Riley, She is a Award-Winning TV host, Author, Motivational Speaker, Entrepreneur, One of the World's Leading Health & Wellness experts (National Fitness Hall of Fame inductee). Forbes was voted the "Top 20 Most inspiring People on Television" through her roles as a sought-after spokesperson, broadcast journalist and Success/Results Coach to celebrities, sales teams & CEOs, here is the Highlights of the episode hope you enjoy. Listen to the full episode in your favorite podcast app.

JOIN NOW!! AND BE PART OF MASTERMIND PROGRAM

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CHECK THIS LINK FOR A FREE GIFT FOR YOU!

https://www.createanewtomorrow.com/gift

DO YOU WANT TO BE OUR NEXT SPECIAL GUEST?

Book an appointment now and let's create a new world together!

https://booking.builderall.com/calend...

CHECK THIS OTHER WEBSITE FOR MORE INFORMATION!

https://www.CreateAnewtomorrow.com

https://www.Achievehealthusa.com

Create a fundamental change in the global community from a strictly reactive system of medicine that focuses on symptom and emergency treatment to a proactive system based on whole-being health as well as illness and injury prevention. Personally teach and influence at least one million people.

We are a multifaceted Health and Wellness company that specializes in Corporate Wellness and Culture Consulting, Industry Speaking engagements and Continuing education for the industry.

We Help corporations by solving the most costly problems they have with Productivity and Health Care while creating a culture that thrives on accomplishment and community.

We help organizations think outside of the box and gain tools that allow them to be nimble and strong as tides and markets shift.

We Up level the skills and tools of other practitioners by providing them continuing education that actually leads to greater success and standing in the business community.

#Podcast #health #Education #CreateANewTomorrow

++++++++++++++++++++++++++++++++++++++++++++++++++++

Ari Gronich 0:08  

Welcome to another episode of create a new tomorrow. I'm your hostAri Gronich, and I am here with a legend. And it's not Joshua self it is

Forbes Riley 0:20  

Oh yeah,

Ari Gronich 0:22  

is Forbes Riley. And Forbes has known as the billion dollar woman, she has been on HSN. She's been in movies, she's been in TV. But here's the kicker. And the reason why I wanted to talk to her is this woman has become a master of self improvement, and the human condition, and the pitch, which to me is kind of like, a, a way of talking to a person's soul so that they understand what you're saying, and want what you have. So Forbes, let me

Forbes Riley 0:59  

Oh, you that's a very, that's a very lovely way to say it a way of talking to somebody's soul. So they want what you have, I may have to use that.

Ari Gronich 1:08  

You know, I learned something here and there from you. So Forbes, why don't you tell us a little bit about your history, and what made you become this, you know, to me, a master of the human condition.

Forbes Riley 1:20  

So I'll tell you what, one of the things that makes you who you are, is that you get an understanding that life happens for you, not to you. We've all been through a lot of ups and downs. And if you haven't, shame on you, if you haven't really experienced some very high highs, which seemed to also have some very low lows, you're not living the best of life. I had very frizzy hair grew up on Long Island, and my mom was 260 pounds, fast food just hit my town when I was born. And that's what we had a whole lot of money. And so I was chunky or chubby or soft stick whatever word the little girls like a bully me with. And the other side of that is that I was really smart, like, weirdly smart, like smart enough to sit in the principal's office and do linguistics and second grade, build a computer when I was in fourth grade, I'm eight years old, standing up in front of my class talking about how a schematic and magnetic relays work in a silicon strip to turn these, you're like, Whoa, what's wrong with this kid? And so, the thing for me is it didn't make for very good friendships. I was a very lonely little girl. And that was okay, because my best friend was my dog, Snoopy, and my television. And I watched a lot of television and movies and I dreamed a lot. I didn't know I was doing that at the time. But I can tell you trivia on every show from idema Genie to monkeys Partridge Family, f troupe, The Munsters, you name it, I knew it. Because there was no DVR back then I watched all that live. And so one of the things that I wanted to be, and one of the things that I stressed to all my listeners is you have to know what you want, life doesn't kind of happen. You decide I want something, and then you actually create a path to go and get it. And there's a system for that, so that you can get anything and I'm not gonna say anything that you want. And you know, it's funny when we talked about not having dads, well, two of our presidents didn't have that Bill Clinton and Obama did not have a dad. So it's interesting how they grew up with this, want this need to succeed. So we all have this path that we can or could be on. But so often, shame on you, most of you listen to your friends. Oh, who do you think you already get that? Oh, yeah, you think you're all that in a bag of chips? I mean, I can't do that. You can't. Let me tell you something. I didn't have those voices in my head. I had my two parents are like, guess you could be anything you want to be. And I wanted to be James Bond when I was little. And so that's part of my idea now that you dream. I mean, I have now worked with major celebrities, opposing national talk shows I own a TV studio. I'm in love with a very exotic, amazing man. And I have the two kids that I desperately wanted, but didn't have inside was 42. Because part of getting what you want is knowing what you want. knowing why you want it so Ari you started a podcast? I'm sure there's a real reason behind the why you create a podcast called create a new tomorrow and we'll get to that in a second. So knowing what you want, why you want it and giving yourself permission to just freakin Go for it.

Ari Gronich 4:08  

That is, that's pretty awesome. You know, I've been lucky enough to be around you in different ways for many, many many years. I had the pleasure of working on some injured shoulders and getting your spin gym. You know, that was part of part of my What?

Forbes Riley 4:29  

You just mentioned my national fitness product that I've sold, 2 million of know, 

Ari Gronich 4:32  

it did I did, I did mention that but you know the thing about you and the thing that I love, I think most is that you know how to bring people on board with whatever it is that you want to do. And that is a skill that so many people would love to have that skill of being able to pitch something an idea, a thought A dream and have the masses come on board with that thought and that dream of yours, right? So you create movements is something that you have absolutely mastered. So

Forbes Riley 5:16  

Well, thank you, you know, that thought of pitching. And this is where people seem to get confused. So pitching is not selling, when you when, in fact, I call the three E's, you excite someone, you engage them, and then you enroll them into what you're doing. You're not selling anything. Now, it doesn't mean you can't make money and, and get yeses from a pitch. But that's not really the point of it. And so so often people talk at people, or they just talk, if you ask somebody, what they do, they'll go I do this, or I do so many things, or whatever they say. They're not communicating. So as I'm talking to you, I'm listening to my my inner soul that saying, there's a lot of people listening to this as well, who want to uplevel their life, who are passionate about people that you bring on. So I'm going to speak into their hearts. And that's the intention of why I'm talking, I don't need to just tell my story. I know my story. And that's the problem is people don't realize who they're talking to, or why they're talking. And the second thing you really, really need to think about is if you've got a product or service and idea that you want to communicate to other people, you don't want to tell them that they need it. Well, you need to get fit. Okay, thank you very much. Because people don't buy by the way people love to buy things, they just hate to be sold. So people are not going to buy what you think they need, they will only buy and you've only bought what you want to buy.

Ari Gronich 6:32  

Yeah, you know, college these days is such an interesting thing. You know, we're homeschooling my six year old, and I just don't see the schools being like the schools were when you and I were young. They don't teach as much. And they definitely don't have the kind of training that's for the modern world there. There's still back 50, 60 plus years ago as far as what they're learning, but I'll give you just a little quick story. my six year old was on the homeschool computer class. And this was like the week that we decided to take him out of that school completely. But so the teacher asks, what how everybody's feeling about this new format of doing zoom classes. And my six year old son says, I'm angry. And the teacher says, Well, why are you angry? And he says, I have five businesses and nothing you're teaching me is going to help me with any of them.

Forbes Riley 7:43  

Wow, what is your son do?

Ari Gronich 7:45  

Oh, he's got a ninja family club. He just started his YouTube channel. He's he makes jewelry out of paper clips. And now like necklaces and bracelets out of paper clips. Yeah. sells his old toys. That's a business for him. And and I think our lemonade stand too.

Forbes Riley 8:08  

So well. apple doesn't fall far from the tree. Well, you know, we haven't same conversation because as entrepreneurs, and you and I are we're raising entrepreneur children a couple years ago, so my daughter was in class. And we both parents had to get called in because it was like a computer class when she was learning how to make a resume. And the teacher was like, you need to do this. Because when you get hired, you're gonna need to do this. And McKenna said, I'm not working for anybody said, Oh, no, you need to finally we had to get called in because it got to kind of a heated moment. And the teacher said, Look, your daughter's being a little disruptive. We're doing resume so that when she wants to work, she wants to go out in the workforce, she can get hired. And she's telling us she's not working for anyone. And I said, Well, she's 100%. Right? In fact, if she does it, right, you'll work for her. And the teachers like, excuse me, and my daughter makes $5,000 a month right now and she's 12 do you make 60 grand a year and she looked at me like, I don't even know what you're talking about. as well. That's too bad, because that is the new world. And so you're 100% right, six years old. That's frightening, too, though. That's actually exciting as all get out.

Ari Gronich 9:06  

Yeah. You know, her best friend or his best friend is Niva Lee. And I don't know if you've heard of the rekluse but they have a podcast and a book. And it's called the superpower experts. And so her podcast is superpower kids.

Forbes Riley 9:25  

Mm hmm. I think I met her at secret not

Ari Gronich 9:28  

you might have because she's definitely been there. She she's, she's been mentored by Bernie Dorman and CEO space. I mean, forever. Yeah. So I know Bob knows her. She she's been on stage on ink. She's been considered to be I think inks, one of inks, most influential kids in America. And so that's his best friend. So Bernie, at three years old says to my son, Gabriel, it says, you know niva you know, just gonna pass you by, you've got to get your business going.

Forbes Riley 10:04  

Oh challenge I like that.

Ari Gronich 10:07  

So he challenged them. And then they worked all dayon on a pitch for his business. And, and they ended up creating his business and his business was I want to help people be happier. And so he does these pictures for the frigerator that makes people happy. And 

Forbes Riley 10:24  

I love that McKenna did a she did a boat, she didn't go fund me. I called McKenna Riley's boat calm. She said, Mom, I want a boat. I'm like, you're 14. She said, Well, no, but I want the boat to take disadvantaged kids out because I get to go out on the water with dad's boat. And I think I can do this, I got my boaters license. And she great she raised $10,000. Like it was nothing. And we've got adults who can't figure any of this out. Maybe because they went to school, I

Ari Gronich 10:46  

think I think that's the that's the breakdown is the school teaches you how to get a job. And those jobs that used to be a 40 year job, and you get a gold watch at the end don't really exist too much anymore. And so we're, we're in

Forbes Riley 11:01  

even the whole concept of how we teach. So McKenna said to me recently, should mom getting really tired of this, I go out with my friends and adults look at us like, Oh, you can't think you know everything. And she said, Mom, you give me a cell phone in 20 minutes. And I do know everything. Anything you want to know it's right here. And I thought without being you know, annoying, she's right, you want to move across the Potomac. You know what river Washington cross bam, it tells you want to do math, you know, you're walking around with a calculator that is faster than what they used to go to the moon with, and an entire room full of computers in your hand at all times. It's not like this is going away anytime soon. And so if that's true, schools really do need to change their game. And it's a little confusing, it's happening way faster than the system can handle. And so how ironic that the system broke down, that kids are being homeschooled, and that school itself is now falling apart. So maybe it all supposed to happen this way. I don't really know.

Ari Gronich 11:55  

Yeah, you know, the thing is, though, the systems in general, in my world, I look at the medical system, I look at the health care system, I look at the agricultural system, and none of them have moved at this speed of technology. None of them have been shifted or changed or progressed as fast as technology has progressed. So for instance, we have all this ability to do hydroponic growing of our food, but in the communities where it's needed most. Where is it?

Forbes Riley 12:32  

Oh, that's interesting point.

Ari Gronich 12:34  

Where is it? It's not it's not in Africa. It's not in Detroit, Michigan, you know, I mean, we have the ability to create these amazing buildings that are gardens, and that will feed the entire city. But where are they? They're in other countries.

Forbes Riley 12:57  

They got it. 

They're not here. So systems are kind of breaking down. And in your world, you know, you've been a pioneer. So what what would you say to people who are creating new inventions that want to have those things sold and and out in the world, and mass produced and mass consumed? What would you say to those people,

have a plan, have a structure, have a mentor and then go for it? Too many times people will tell me their idea that they've been sitting around thinking about for the last 10 years, like Well, that's too bad because your son and my daughter have zoomed past them. I am afraid someone will steal it, well, then just get it out fast, you may get a great name because you don't even need a patent. Let me tell you something. If you've got a product, and someone wants to take rip it off, odds are they've got more money than you do. And you're gonna spend all your time legally fighting them. There's no point to that the system is not designed for you. If you really think it's such a great thing, license it to somebody else. And don't have it be your only idea. That's one of the big things that people have, you know, if someone takes that, yeah, they're liable to that's kind of how the world works. That is how a lot of it works. And if that crushes you, then don't get in the game at all. We all have fun ideas. We want to communicate. You're always enrolling people if you're smart. Otherwise, you're boring. Yes.

Ari Gronich 14:16  

Yeah, I've never been accused of being boring.

Forbes Riley 14:19  

No, I don't think so. So I'm excited. What's one of your favorite habits?

Ari Gronich 14:25  

So one of my favorite habits is I go into the sauna in the morning when I wake up. And I meditate for a little while. And listen, while I'm meditating. I listen to Jim Rohn.

Forbes Riley 14:40  

Love that.

Ari Gronich 14:42  

Right. So I am continually programming my brain with positive messaging, and things like that. And you know, one of the things that I have from Jim Rohn in my head that just won't go away is don't wish it were easy. Wish you were better.

Forbes Riley 14:58  

Oh my god. I was just literally think Have that quote that's I actually just wrote that yesterday and one of the books I'm working on, say it against everybody can hear it,

Ari Gronich 15:06  

don't wish it were easy wish you were better. So at the end of every call, I ask every single guest three things that are actionable tomorrow that somebody can take that's listening to this. And you've already given about 1000 of them. But I want to just condense it at the end to three things that somebody can do, literally, as soon as they listen to this to change their world and create a new tomorrow, today.

Forbes Riley 15:38  

So number one, go get a book, a blank book, that becomes your journal that becomes your mind on paper. And a couple things you're going to do with it every morning, wake up, and just brain dump, literally two or three pages of just get stuff out of your head. So you can start your day with a clear path. In that book, write down and you can write it down every day. What do you want? What do you want today? What do you want overall? What do you want, and begin to articulate what you want, because as soon as you can start to see it, and dream it, and I'll tell you what, in my trainings, we take that to the Instagram, we have a What do you want deep dive exercise? Why do you want it and then we have vision boards, because in my experience of getting things that I want it, you can manifest almost anything. Ari I'll tell you what, I call it, what have you, Forbes lately. So the form something is not necessary just to manifest it, but it's manifested, especially when people say, Oh, well, you can't get that. Who do you think you are. And you get to write down all the things that you've manifested. And just like you, if you look around your house, you've manifested all kinds of things. But you didn't even realize it or give yourself credit for it. So this book becomes something that's very important to maybe when you go to sleep at night, you write, hey, I accomplish this, I'm proud of myself, or here's what my plan is for tomorrow. So that book, and I have a lot of them lying around me know my little journal book that I use. That's number one. Number two, I would tomorrow. And I have to brag here, I would sign up for my pitch class on Sunday, it's $19. On Sunday, at five o'clock, for two hours, I teach a master class and just what I've been doing, the difference is how I played with Ari, I do that with everybody in the zoom class, I keep them very small. And for two hours and $19, you get to go wow, I never thought about that way about my business. This is exciting. And so I think that's fascinating. And number three, I would get one of these. Now why would I do that? Well Ari has one, I have one and so do 2.2 million people. Most of us are sitting behind a desk almost all day. And I will tell you the most important thing about this is not as a fat loss, although that's cool. I mean, my arms are tight and toned and sort of my abs like this works that fast. Something Yeah, five minutes a day you tell me this, but your heart health. Too many of us are now stuck inside not being healthy. And when you could elevate your heart rate this fast this easy. I'm literally doing it while I'm on a call, you put it down. If there was a better product, I would be showing that to you. But I think the spin gym is honestly the most amazing thing I've ever created, or that anyone's ever created. It's not a resistance span. It's not a dumbbell. Mary Collazo, who used to work in my office, she had two hip replacements who was always very overweight, or he lost 168 pounds. That took her a year and a half I ever before and after picture and you're just going. She's 70 years old. So number one, it's never too late. Number two, it's very, very affordable. And number three, it's five minutes. Literally just love yourself that much that you write down what you want. you surround yourself with people who are up leveling each other. And number three, you take care of you.

Ari Gronich 18:39  

Awesome, thank you so much for for being here. This was a great conversation. I literally could spend another two hours having this conversation and getting down into the nitty gritty dirtiness, of, of you and of the world in general of the that we've been in. And, and so I really appreciate you taking the time to come on. I know how busy you are. I know I

Forbes Riley 19:03  

got a challenge for you hang on a second. All right. So I think we should do another one of these with two more boxes, your son and my daughter.

Ari Gronich 19:12  

We could do that.

Forbes Riley 19:13  

Yeah, I think that would be a worthwhile and exciting conversation for everyone to hear. Because our kids think differently even than we do. But certainly almost everyone else I've ever met.

Ari Gronich 19:21  

Yeah, absolutely. We can we can definitely schedule that. So thank you so much for being here. And, and I appreciate you and have always appreciated our friendship. And so you know, people you really really want what Forbes has to offer. What she says speaks to the soul of what you need. And if you want to move your world forward, your personal world forward, just having the pitch fest for $19 I'm talking about breakthrough that happens in your soul. When you feel Figure out how to how to communicate what it is that you do and what you want. I mean, that alone is much more valuable than anything we could we could ever give you. So, anyway, this has been another episode of create a new tomorrow. Thank you so much for being here. I'm your host Ari Gronich. And, you know, let's create a new tomorrow today.

Forbes Riley 20:26  

Thank you, my friend.

Hi i am here with Forbes Riley, She is a Award-Winning TV host, Author, Motivational Speaker, Entrepreneur, One of the World's Leading Health & Wellness experts (National Fitness Hall of Fame inductee). Forbes was voted the "Top 20 Most inspiring People on Television" through her roles as a sought-after spokesperson, broadcast journalist and Success/Results Coach to celebrities, sales teams & CEOs, here is the full episode hope you enjoy. Listen in your favourite podcast app.

JOIN NOW!! AND BE PART OF MASTERMIND PROGRAM

Mastermind - Create A New Tomorrow Inner Circle

learn how to activate yourself for a better future!

https://createanewtomorrow.com/master...

CHECK OUT ARI'S A NEW TOMORROW BOOK

https://bit.ly/3d7EMg4

CHECK THIS LINK FOR A FREE GIFT FOR YOU!

https://www.createanewtomorrow.com/gift

DO YOU WANT TO BE OUR NEXT SPECIAL GUEST?

Book an appointment now and let's create a new world together!

https://booking.builderall.com/calend...

CHECK THIS OTHER WEBSITE FOR MORE INFORMATION!

https://www.CreateAnewtomorrow.com

https://www.Achievehealthusa.com

Create a fundamental change in the global community from a strictly reactive system of medicine that focuses on symptom and emergency treatment to a proactive system based on whole-being health as well as illness and injury prevention. Personally teach and influence at least one million people.

We are a multifaceted Health and Wellness company that specializes in Corporate Wellness and Culture Consulting, Industry Speaking engagements and Continuing education for the industry.

We Help corporations by solving the most costly problems they have with Productivity and Health Care while creating a culture that thrives on accomplishment and community.

We help organizations think outside of the box and gain tools that allow them to be nimble and strong as tides and markets shift.

We Up level the skills and tools of other practitioners by providing them continuing education that actually leads to greater success and standing in the business community.

#Podcast #health #Education #CreateANewTomorrow

++++++++++++++++++++++++++++++++++++++++++++++++++

Ari Gronich 0:01  

Has it occurred to you that the systems we live by are not designed to get results. We pay for procedures instead of outcomes, focusing on emergencies rather than preventing disease and living a healthy lifestyle. For over 25 years, I've taken care of Olympians Paralympians a list actors in fortune 1000 companies, if I did not get results, they did not get results. I realized that while powerful people who control the system wants to keep the status quo, if I were to educate the masses, you would demand change. So I'm taking the gloves off and going after the systems as they are join me on my mission to create a new tomorrow as I chat with industry experts, elite athletes, thought leaders and government officials about how we activate our vision for a better world. We may agree, and we may disagree, but I'm not backing down. I'm Ari Gronich and this is create a new tomorrow podcast.

Welcome to another episode of create a new tomorrow. I'm your host Ari Gronich, and I am here with a legend. And it's not Joshua self, and is Forbes Riley And Forbes has known as the billion dollar woman, she has been on HSN she's been in movies, she's been in TV. But here's the kicker. And the reason why I wanted to talk to her is this woman has become a master of self improvement, and the human condition and the pitch, which to me is kind of like a way of talking to a person's soul so that they understand what you're saying, and want what you have. So forbes let me

Forbes Riley 1:57  

oh, that's a very, that's a very lovely way to say it a way of talking to somebody's soul. So they want what you have, I may have to use that.

Ari Gronich 2:06  

You know, I learned something here and there from you. So Forbes, why don't you tell us a little bit about your history, and what made you become this, you know, to me a master of the human condition.

Forbes Riley 2:18  

Well, I hope you have like four and a half hours to do this. So I'll tell you what, one of the things that makes you who you are, is that you get an understanding that life happens for you not to you. We've all been through a lot of ups and downs. And if you haven't, shame on you, if you haven't really experienced some very high highs, which seemed to also have some very low lows, you're not living the best of life. I've talked a lot of people who just it's kind of an average road, you're like going along going, that's not what life's supposed to be. So for me, I started out as a little girl, Long Island talking like this, two loving parents, and I will tell you, I think that is my ace in the hole. If you have two loving parents, you have a step up above almost everyone else. So many people I talked to him coach, I have had a parent who is narcissistic or verbally abusive or physically abusive, or not there. And that definitely sets you on a path because the all the training that I've done in studying and I've been studying the brain for almost three decades, that you develop neural pathways of behaviors. If you've ever done a behavior, like why do I keep doing that? Why do I keep saying that, or I want something but something says I can't have it. All those are actually fixable things in your brain, because your brain is nothing more than signals that connect and the roadways. And it's interesting. You know, if you've had an abusive father, you hear the word Father's Day, your signals go to Oh, I feel bad right now. Well, that's not a real thing. You don't need to feel bad, we can actually rewire your brain when it hears father to go in a different direction. So for everybody listening, there is hope, no matter where you are in life, and I've proven that over and over again. So I am when I was little about eight years old, I had a baseball bat hit my nose and my nose were very crooked off the side of my face. And I end up being a very ugly awkward little girl I had braces for eight years of my life from that time I was eight to 16 full railroad tracks. Which also you know, if you're not smiling as a kid, that's not so cool. I'd very frizzy hair grew up on Long Island and my mom was 260 pounds. Fast Food just hit my town when I was born. And that's what we had a whole lot of money. And so I was chunky or chubby or exotic, whatever word the little girls like a bully me with. And the other side of that is that I was really smart, like, weirdly smart like smart enough to sit in the principal's office and do linguistics and second grade build a computer when I was in fourth grade. I'm eight years old, standing up in front of my class talking about how a schematic and magnetic relays work in a silicon strip to turn these like Whoa, what's wrong with this kid? And so, the thing for me is it didn't make for very good friendships. I was a very lonely little girl. And that was okay because my best friend was my dog Snoopy, and my television. And I watched a lot of television and movies and I dreamed a lot. I didn't know I was doing that at the time. But I can tell you trivia on every show from me Do you need a monkey's Partridge Family f troop, The Munsters, you name it, I knew it. Because there was no DVR back then I watched all that lives. And I developed this sense of what else is out there beyond the tiny little house that I grew up in, and I was embarrassed, I even had friends, I would never invite anyone over to my house. You know, we had plastic on the couches, and we just kind of an odd, Goofy family, we had CB radios, my dad did magic and he was inventor, I swear, it was a very unusual childhood that I wouldn't change for anything in the world. Which is kind of ironic, right? It makes me very unique, different, I think differently from everyone else I've ever talked to. And now I know why. That's how I was raised. And so one of the things that I wanted to be, and one of the things that I stressed to all my listeners is you have to know what you want, life doesn't kind of happen. You decide I want something and then you actually create a path to go and get it. And there's a system for that so that you can get anything and I'm going to say anything that you want. And you know, it's funny when we talk about not having dads, well, two of our presidents didn't have dads Bill Clinton and Obama did not have a dad. So it's interesting how they grew up with this. Want this need to succeed. So we all have this path that we can or could be on. But so often, shame on you. Most of you listen to your friends. Oh, who do you think you are to get that? Oh, yeah, you think you're all that in a bag of chips? I mean, Oh, I can't do that. You can't let me tell you something. I didn't have those voices in my head. I had my two parents are like, guess you could be anything you want to be. And I wanted to be James Bond when I was little. So what does that mean? That means I wanted to snow ski and water ski and have one of those little jet things that powers through the water and I wanted to wear fancy clothes and be a spy? Well, I will tell you that little need for that actually materialized in my 20s I developed a company called stripper ground. And I got to punk people and literally, kind of pretend I was a spy pretend I was somebody else. And it made me a ton of money. And it was interesting, but that's why what I wanted to do. I also managed to snow ski all around the country, I got a job at a thing called ski view where I skied every weekend for 10 weeks a year and got paid for it. I did stand up comedy and ski resorts. And that turned into me hosting the original X Games for ESPN. Now that's not kind of a James bondish life. I don't know what it is. And so that's part of my idea now that you dream. I mean, I have now worked with major celebrities, I've hosted national talk shows I own a TV studio. I'm in love with a very exotic, amazing man. And I have the two kids that I desperately wanted, but didn't have until I was 42 and an end. And I got a picture right here. And I've spoken on stage in front of 10,000 people. How do I Oh, look, actually, there's a picture of Joshua, wait a second. Oh, look, I should check this out. I didn't notice on my desk. There's a picture of my man. And here's a picture of me starring in a television series with my man. And you're like, how did you get all that? I'm gonna tell you something. I'm not related to anybody. I've never slept with the right people or the wrong people. I just wanted it. And I teach that now. Because part of getting what you want is knowing what you want. knowing why you want it. So Ari you started a podcast, I'm sure there's a real reason behind the why you create a podcast called create a new tomorrow. And we'll get to that in a second. So knowing what you want, why you want it and giving yourself permission to just freakin Go for it.

Ari Gronich 8:21  

That is, that's pretty awesome. You know, I've been lucky enough to be around you in different ways. For many, many, many years. I had the pleasure of working on some injured shoulders and getting your spin gym, you know, that was part of part of my 

Forbes Riley 8:41  

What? Did you just mentioned my national fitness product that I've sold? You know, you know

Ari Gronich 8:46  

It did?I did, I did mention that but you know the thing about you. And the thing that I love, I think most is that you know how to bring people on board with whatever it is that you want to do. And that is a skill that so many people would love to have that skill of being able to pitch something an idea, a thought or a dream and have the masses come on board with that thought and that dream of yours, right? So you create movements. And so I really am I'm fascinated by the idea of creating a movement and having that movement to create a new tomorrow is all about how do we create movements that move the world forward and stop the lack of progress in ourselves and in our society. Right so how do we stop the bullies is that's my biggest thing is to me all of the system as it is is a bunch of bullies, and bullies best friend Is the silence of others. And if you want to bring people on board, you got to be loud about it. And that's something, you know, creating those movements and being loud about your thoughts is something that you have absolutely mastered. So

Forbes Riley 10:18  

Well, thank you, you know, the thought of pitching. And this is where people seem to get confused. So pitching is not selling, when you when, in fact, I call the three E's, you excite someone, you engage them, and then you enroll them into what you're doing, you're not selling anything. Now, it doesn't mean you can't make money and, and get yeses from a pitch. But that's not really the point of it. And so often people talk at people, or they just talk, if you ask somebody, what they do, they'll go I do this, or I do so many things, or whatever they say. They're not communicating. So as I'm talking to you, I'm listening to my my inner soul that saying, there's a lot of people listening to this as well, who want to uplevel their lives, who are passionate about people that you bring on. So I'm going to speak into their hearts. And that's the intention of why I'm talking, I don't need to just tell my story. I know my story. And that's the problem is people don't realize who they're talking to, or why they're talking. And the second thing you really, really need to think about is if you've got a product or service and idea that you want to communicate to other people, you don't want to tell them that they need it. Well, you need to get fit. Okay, thank you very much. Because people don't buy by the way people love to buy things, they just hate to be sold. So people are not going to buy what you think they need, they will only buy and you've only bought what you want to buy, think about. So then my job is not to tell you what you need. But to enroll you and go Hmm, so Ari, if you've got a shoulder pain, and you've tried other little therapies, let me tell you something, this thing rotates at 200,000 RPM, it just vibrates through your whole body. It's portable, and sits at your desk where you are in the zoom call most of the day. If this did any of those things, would this be a good idea for you? 

Ari Gronich 11:55  

Oh, absolutely. 

Forbes Riley 11:56  

Bingo. Now you want it. That's all I had to do is to create the one in your head. And that's a very different skill set. And I've been doing this professionally my entire life. I didn't actually have any idea what I was doing when I auditioned for body by Jake's fit TV, early 1990s. And there was a pattern on the desk was a sign that said look at the camera, sell me the pen. I'm not a salesperson, I don't like to sell. I don't even I mean, I hate to be sold. So I looked at the camera. And I said you know, the funny thing about pens, but I got to college, I was really young. I was 16 years old. My mom used to write me longhand notes every day. And with a purple pen, actually. And I kept the entire stacks like two and a half inches thick. Because it meant to me that this little thing this little pen could reach out and touch somebody's heart. Well, body by Jay came out grabbed my face, and you're gonna make me a lot of money. And what happened from that for the next five years is I wrote the pitch for every Fitness, Health and Wellness product that came out and you go to YouTube and see this, it's pretty extraordinary when I look at it 1500 different products. We sold the network to Fox for $500 million.

That turned into my infomercial career to date I posted 189 on Monday, I will shoot my hundred 90 infomercial. So this concept of pitching I intuitively know I really do. And I've known it all along. I don't know how to clean or bake or drive race cars, but I can pitch. And then I took that into home shopping for 28 years I've been on home shopping, you have to pay you have to actually pitch and sell 2 to $5,000 a minute, every minute that you're on home shopping 28 consecutive years I've been doing that. And then I realized somebody said to move Can you teach what you do? My first instinct was? No, I'm just so special. And then I thought well, you know, I actually do the same thing over and over again. I think about what the audience is I think about where they're sitting I think about kind of a tennis game about how you volley back and forth and and you slam that point that you want to the next person. Remember, I've never seen their faces because they're on a TV camera. Well, I've now taken that over the last three months. And now I've done that online on zoom calls where I can see everybody's faces. And now I teach pitch at an amazing speed. Every Sunday, we have a two hour masterclass that I've been doing for 12 weeks. And then I take people through a process, I've created a movement we call opp other people's platforms, and how you can take whatever you do, and market it and get it known just like I'm doing on your podcast. I don't own your I didn't do your podcast, I don't own your audience. But if I'm exciting enough to them, they're gonna want to follow me and that's how you leverage other people's platforms. So what I've done my whole life, and it's a very exciting movement. So people are now getting their pitch their free gift together, their funnels together and we're teaching them how to do all of those things. So that during this time you're not suffering. So many people are committed to having a mom and pap store they have to have a business where they see people face to face. That's a great idea. But all of you have something that you can enroll somebody to online. And the cool thing is I've got two 17 year old kids right now not so cool. They're sitting at home doing homeschool going, Mom, what happened to my senior year and think about it, they are being deprived of that they don't get the prom, they don't get the football games, they don't get all the things that we all grew up with. And it's very disconcerting. And so my daughter said to me, mom, she's been doing funnels for five years. She's very successful in her own right. So charge $5,000 to a customer. She hasn't graduated high school yet. And she said to me, Mom, you're not traveling, like you always do. I normally travel like 200 days a year to speak around the world and shoot TV shows. And I'm sitting here in my home office. And she said, What if I work on the business with you and for you to help others get the pitch thing down? 12 weeks, in the first week, we opened this business we grossed $25,000. She's 17. In the first month, she grossed 100,000. I gotta tell you, we got some The biggest problem now is I don't think she's gonna go to college. She can't afford to go to college. She's making too much money.

Ari Gronich 16:00  

I don't think you could afford for her to go to college.

Forbes Riley 16:04  

Well, that's true. Actually. It's funny. There's an I set aside the 529, whatever it is, she's got the money, but I can't afford that or go either. You're right.

Ari Gronich 16:14  

Yeah, you know, college these days is such an interesting thing. You know, we're homeschooling my six year old. And I just don't see the schools being like the schools were when you and I were young. They don't teach as much. And they definitely don't have the kind of training that's for the modern world there. There's still back 50-60 plus years ago as far as what they're learning. But I'll give you just a little quick story. my six year old was on the homeschool computer class. And this was like the week that we decided to take him out of that school completely. But so the teacher asks how everybody's feeling about this new format of doing zoom classes. And my six year old son says, I'm angry. And the teacher says, Well, why are you angry? And he says, I have five businesses and nothing you're teaching me is going to help me with any of them.

Forbes Riley 17:25  

Wow, what is your son do?

Ari Gronich 17:27  

Oh, yeah, he's got a ninja family club. He just started his YouTube channel. He makes jewelry out of paper clips. And now like necklaces and bracelets out of paperclips. Yeah. sells his old toys. That's a business for him. And I think our lemonade stand too. So

Forbes Riley 17:50  

well, apple doesn't fall far from the tree. Well, you know, we haven't same conversation because as entrepreneurs, and you and I are we're raising entrepreneur children a couple years ago, so my daughter was in class. And we both parents had to get called in because it was like a computer class. And one she was learning how to make resume. And the teacher was like, you need to do this. Because when you get hired, you're going to need to do this. And McKenna said, I'm not working for anybody said, Oh, no, you need to finally really get called into this. It got to a kind of a heated moment. And the teacher said, Look, your daughter's being a little disruptive. We're doing resumes so that when she wants to work, she wants to go out in the workforce, she can get hired. And she's telling us she's not working for anyone. And I said, Well, she's 100%. Right? In fact, if she does it, right, you'll work for her. And the teachers like, excuse me, and my daughter makes $5,000 a month right now and she's 12 do you make 60 grand a year and she looked at me like, I don't even know what you're talking about. as well. That's too bad, because that is the new world. And so you're 100% right, six years old. That's frightening too, though. That's actually exciting as all get out.

Ari Gronich 18:49  

Yeah. You know, her best friend or his best friend is nivo Lee reckless. And I don't know if you've heard of the rekluse. But they have a podcast and a book. It's called the superpower experts. And so her podcast is superpower kids.

Forbes Riley 19:07  

Mm hmm. I think I met her at secret not

Ari Gronich 19:11  

you might have because she's definitely been there. She's been mentored by Bernie Dorman and CEO space. I mean, forever. 

Forbes Riley 19:20  

Yeah

Ari Gronich 19:20  

So I know Bob knows her. She she's been on stage on ink. She's been considered to be I think inks, one of inks, most influential kids in America. And so that's his best friend. So Bernie, at three years old says to my son, Gabriel, it says, you know, naevus you know, just gonna pass you by you've got to get your business go.

Forbes Riley 19:46  

Oh, challenge I like that.

Ari Gronich 19:49  

So he challenged them and then they worked all day on on a pitch for his business. And, and they ended up creating his business and his business was I want to help people be happier. And so he does these pictures for the frigerator that makes people happy.

Forbes Riley 20:06  

And I love that McKenna did a she did a boat she did a GoFundMe, I called McKenna Riley's boat.com. She said, Mom, I want a boat. I'm like, you're 14. She said, Well, no, but I want the boat to take disadvantaged kids out because I get to go out on the water with dad's boat. And I think I can do this, I got my boaters license. And she great she raised $10,000. Like it was nothing. And we've got adults who can't figure any of this out. Maybe because they went to school

Ari Gronich 20:29  

I think that's the breakdown is the school teaches you how to get a job. And those jobs that used to be a 40 year job, and you get a gold watch at the end don't really exist too much anymore. And so we're

Forbes Riley 20:44  

even the whole concept of how we teach. So McKenna said to me recently, should mom getting really tired of this, I go out with my friends and adults look at us, like, Oh, you can't think you know everything. And she said, Mom, you give me a cell phone in 20 minutes. And I do know everything. Anything you want to know it's right here. And I thought without being you know, annoying, she's right, you want to move across the Potomac. You know what river Washington cross bam, it tells you, you want to do math, if you know you're walking around with a calculator that is faster than what they used to go to the moon with. And an entire roomful of computers in your hand at all times. It's not like this is going away anytime soon. And so if that's true, schools really do need to change their game. And it's a little confusing, it's happening way faster than the system can handle. And so how ironic that the system broke down, that kids are being homeschooled, and that school itself is now falling apart. So maybe it all supposed to happen this way. I don't really know.

Ari Gronich 21:37  

Yeah, you know, the thing is, though, the systems in general, in my world, I look at the medical system, I look at the health care system, I look at the agricultural system, and none of them have moved at the speed of technology. None of them have been shifted or changed or progressed as fast as technology has progressed. So for instance, we have all this ability to do hydroponic growing of our food, but in the communities where it's needed most. Where is it?

Forbes Riley 22:14  

Oh, that's interesting point.

Ari Gronich 22:16  

Where is it? It's not, it's not in Africa. It's not in Detroit, Michigan, you know, I mean, we have the ability to create these amazing buildings that are gardens, and that will feed the entire city. But where are they? They're in other countries.

Forbes Riley 22:40  

They got it. They're not here

Ari Gronich 22:41  

So systems are kind of breaking down. And in your world, you know, you've been a pioneer. So what would you say to people who are creating new inventions that want to have those things sold and out in the world, and mass produced and mass consumed? What would you say to those people,

Forbes Riley 23:06  

have a plan, have a structure, have a mentor and then go for it? Too many times people will tell me their idea that they've been sitting around thinking about for the last 10 years, like Well, that's too bad, because your son and my daughter has zoomed past them.

I am afraid someone will steal it, well, then just get it out fast, you make it a great name. Because you don't even need a patent. Let me tell you something, if you've got a product, and someone wants to take rip it off, odds are they've got more money than you do. And you're gonna spend all your time legally fighting them, there's no point to that the system is not designed for you. If you really think it's such a great thing, licensed it to somebody else. And don't have it be your only idea. That's one of the big things that people have, you know, if someone takes that, yeah, they're liable to that's kind of how the world works. That is how a lot of it works. And if that crushes you then don't get in the game at all. But fear is a big thing. So I actually have a new book coming out on October 16. Very excited about this. And this is a fascinating story behind the book. So it's called one habit for entrepreneurial success. There's a gentleman out there who created a one habit series of books. And he and I met on a phone call eight weeks ago. Wait a second, Forbes, you have a book that's in somebody's hands on Amazon, and a number one best seller in eight weeks? Yeah, this one surprises even me because my last two books each took three years to get out. Not doing that anymore. So I meet him in kind of a he was prospecting, which means that you're out there on LinkedIn, and you're trying to make connections and you're figuring it out. And then when you meet somebody, what's your pitch, because you can probably get to almost anybody, most of you, when you finally get to me, you just can't pitch me. But I have the best I've ever met and I'll just hang up on you. I just don't have the time for pitch. It's not well organized, because that means I can't invest in you and your company. There's some basics that you need to know. And by the way, if you come to me through my classes, odds are I will help you with content. And by the way, if any of this is interesting to you go to www.Forbes360.com. All my information is there how to find me on social media how to find some of the free gifts. I've got from You guys, it's all in all lives right there. And so it gets me on the phone. And he tells me what he's up to. And I looked at his website and that, you know, this is interesting. And he does these compilation books of like 50 authors, and it was a reasonable price for authors to get involved. And I said to him, I said, How long does it take for most books, you know, a co author to get their office? He said, about three to six months. I said, great. I'm going to do it in 24 hours. Excuse me. I said, Yeah, I said, I've got a whole tribe of students who are on it, who I've trained to take massive action. I'm going to pitch it tomorrow, and I'll have all 50 authors in 24 hours watch me. Well, he got so excited that he goes home and he sends me a book cover. And the first book cover he sends over I don't like it's of a man. And I thought, you know, I now know my branding. I'm much more feminine than that can have a guy on the cover. Sorry. Next one he sends over is a woman but she's got like a sweatshirt on. I'm like, now that looks like the unabomber. Then he says to me, how about putting you on the cover? I said none of the books not about me. The book is about habits for entrepreneurial success. This is all about understanding your ego and your place. And all this about four hours laters now the middle of the night, and he comes to me with a light bulb on a chalkboard, which happens to be two of my favorite things in life. The light bulb represents Edison and ideas on the chalkboard is something I've always had a passion for. And I thought man, you just nailed it. So I get a book cover in about four hours. Next morning, I put this out to my friends and my team members. Damn, everybody signs up. We've got 50 he just Steve is on the phone going. No one's ever done this before. I said, Great. Well hold tight because now I'm going to go get 50 celebrities. I'm going to get amazing people that we all know so I got that I got Kevin sorbo who played Hercules, the guy who created Make A Wish Foundation who's granted 450,000 wishes. The man who created the Ugg boots that we all wear the man who created Pictionary, whole bunch of other celebrities. I've got Chuck Liddell is an MMA fighter and a TV star Paul Logan's a movie star. I got Marla Gibbs is a five time Emmy Award winning actress from 227. And a whole bunch of my celebrity friends from all walks of life, all talking about their one habit for success. I got Kerry Gordy, Motown son, I mean, his dad created Motown, they're all in this book. And the entire book, everyone's got about three pages. It's your one habit that you would wish on other people. And then that make you successful, and then unhappy that you'd like people to get rid of. It's 820 pages long. It's a massive book is now the largest entrepreneurial success book for habits ever produced. And it launches on the 16th. And I recommend that everybody get one I'll tell you why. 

Ari Gronich 27:33  

It'll be today 

Forbes Riley 27:33  

Cause you while it is if your show is airing today, but if your show is going to air for a long time, you want to go to one habit for entrepreneurial success on Amazon. And you don't read the whole book, you just crack it open takes about five minutes, you read a habit you go home, if I incorporated that one habit, how would my life be better? And I will tell you, that's how I built my life. A couple of fantastic habits that are not in the book for me, is one, I learned this from one of my ex partners, who was a fundraiser for major politicians, and we'd be on the phone all day. I'm like, Who are you talking to? He said, Well, here's my habit. You call people when you don't need them. So they're there when you do. Oh, too many times you call your friends, hey, I need help. Dude, why didn't you call me on my birthday? Or say hi at the holidays? Oh, well, I didn't want to call people when you don't need them. Ask how they're doing. Do a little word of encouragement, at least on Facebook, reach out to them and touch your friends touch your database, their living, breathing people. And odds are you will need something I want people to come by the book. So now I get to reach out to my friends and they're not surprised. And it's not like you Only you only reach out when you want something. Another habit is I like pitching all the time. I just pitched you my book. Now I'm pitching all the time. I'm always enrolling people into a class into a new idea into the fact they could get fitter with spin gym. That's what I call pitching. So you know you pitch me already to be on your on your podcast. And I said yes. Why do we do that with each other? Because this is how we communicate and uplift each other. And if we all have fun ideas, we want to communicate. You're always enrolling people if you're smart. Otherwise, you're boring. Yes.

Ari Gronich 29:12  

Yeah, I've never been accused of being boring.

Forbes Riley 29:15  

No, I don't think so. So I'm excited. What's one of your favorite habits.

Ari Gronich 29:20  

So one of my favorite habits is I go into the sauna in the morning when I wake up. And I meditate for a little while. And listen while I'm meditating. I listen to Jim Rohn.

Forbes Riley 29:36  

Love that.

Ari Gronich 29:37  

Right. So I am continually programming my brain with positive messaging, and things like that. And you know, one of the things that I have from Jim Rohn in my head that just won't go away is don't wish it were easy. Wish you were better.

Forbes Riley 29:54  

Oh my god. I was just literally thinking of that quote. That's I actually just wrote that yesterday and one of the books I'm working on Say it again. So everybody can hear it.

Ari Gronich 30:02  

Don't wish it were easy. Wish you were better.

Forbes Riley 30:06  

Yep. That's a great, great quote.

Ari Gronich 30:08  

That is one of my favorite quotes. So I listen to a lot of those kinds of things. You know, I'm not a creature, too much of habits. I don't like addictions of any kind, whether they're habitual and positive, or habitual, and negative. So I've learned how to have kind of habits that don't equal doing something a certain amount of times per week, right or a certain amount of times. But what I do is I assess. So I have a habit of assessing and reassessing and assessing and reassessing, which he learned how to do when I started working with Olympic athletes, because if I didn't assess where they were at, and then reassess after a few weeks, six weeks and 10 weeks, right, then I wasn't sure about the results that we were getting. And so I wanted to make sure that they were sure. And I wanted to make sure I was sure that the results we were getting were quantifiable. And so I try to make things as quantifiable as I possibly can by assessing and reassessing and saying, okay, that didn't work, what is going to work? This is working good, but it's not optimal, what will make it work better? And so I just continually have this questioning in my brain. And I think questions are really, the habit that I've gotten into, in general a lot in my life is, I'm always curious as to the nature of people, and to how they live. And I want to understand people. And it's funny, I just read a book with my son, because I'm reading him the books that I read when I was a kid, which are these value books. They're called the value books. And each one is a value and a historical character that exemplified that value. So this last one was understanding. And it was

Forbes Riley 32:19  

what is that? What is that called? is it a series called the value books.

Ari Gronich 32:23  

Yeah, the value books

Forbes Riley 32:24  

I've never heard of them. That's actually a great idea for my classes.

Ari Gronich 32:27  

Yeah, I have a copy. Actually downstairs, I'll show you a copy in a second. But, um, they the book, so the one I just did was understanding the value of understanding. And it was all about Margaret Mead.

Forbes Riley 32:41  

I love it.

Ari Gronich 32:42  

Who doesn't know who Margaret Mead is? She was an anthropologist, who was very curious about people and started writing books, she went and lived with tribes and different, like the samoas. And different 

Forbes Riley 32:55  

Yes she did

Ari Gronich 32:56  

Wilson, and so on. And she would learn about people. And in this day and age, especially with all of the protests and crap that's going on. Wouldn't it be awesome if instead of judging, we were more curious about understanding?

Forbes Riley 33:15  

Oh, well, don't even get me started about that.

Ari Gronich 33:19  

Oh, yeah, this is my kind of this is the stuff I love to have these discussions that you know, all of that what's going on in the world has an explanation. And the only thing that we are missing is the proper questions. How do we ask them? And then how do we listen with an open heart versus a judgmental heart? Mm hmm. And that was the lesson of Margaret Mead. That was that was what she exemplified. And that's been something that I've striven for my entire life is to understand people because like you, like, I was bullied, I was treated very poorly in my childhood, not a very, I wouldn't recommend my childhood on anybody, because of the kinds of things I had to go through.

Forbes Riley 34:12  

And now but now I'm gonna share it, I'm gonna stop you right there for a second. I do a training a two day training every month called breakthrough. And only take 12 people through it at a time. What you just said, I'm going to turn around for you. While your childhood may have been frustrating and bad, and you wish it would have been different, you wouldn't be who you are, which I think is pretty extraordinary. And how you're raising your son. And so then you've got to go back and what I would reframe in your brain honestly, and I would take a moment to reframe it, is that you've got to thank your childhood and thank you bullies and thank all the crappy things and find a place in your heart. see so many people do exactly what you just said. They're like, everything was wonderful, but that was horrible. No, actually, that was what got you here. And I have people literally turn around and thank all the crappy people. in their life from a very, very bizarre what I do is not you can't teach this thing you have to go through this experience. Because it shifts your internal barometer, it shifts the the acid in your stomach because you're no longer in the back of your mind. Still going, Oh, screw that bully. You, in fact, fall in love with the people who hurt you most, because they're actually not real anyway. But in your brain, they're still in the negative side. And we get to push them over to the way you love them side. Wow. I mean, I've had people Honestly, I know that sounds crazy. But tell the person who killed her brother that she loves him. I know that sounds bizarre. But in the whole scheme of making you a healthy, happy human being getting you disease free, which is dis ease. You go I love my childhood, because I love who I am right now. And that changes everything.

Ari Gronich 35:50  

Yeah. And what I was saying is I don't wish my childhood on anybody else. But I think it was exactly meant for me. That was the the caveat was, I believe that I was uniquely put in those positions because of how I could handle them like that saying, God doesn't give you anything that you can't handle. Right. And I don't believe that what I could handle is what somebody else could handle just like what somebody else is handling is something that I could handle. It's those experiences were uniquely designed to make me who I am.

Forbes Riley 36:32  

I have a phrase that says you are the some of the obstacles you overcome. And I can't change anything in my past. Because everything, including all the bad things, and there's some pretty bad things. I raised a little boy in South Central who was murdered. That was pretty tragic to go through. Joshua and I are eye witnesses Las Vegas shooting everything that you see on the overhead footage was on my iPhone. Yeah, I mean, lying in the hospital with a kidney stone very, very close to death. You can't change any of those things, because I now talk about what I do. You know, and it's funny, we talked about pitching. If you're listening to this amazing conversation, congratulations. But one of the things is when you want to take action in your own life, one of my students, and typically students will come to me they'll say things like when I say what do you do? Oh, I'm a, I'm an author, speaker, entrepreneur. Well, that actually doesn't say anything. I don't know what you're an author about what you speak about. And they're all very generic words, people use them all the time. And so one of my girls is, well, I really want to speak and empower women. I'm like, that's nice. That's your pitch. Yeah. What do you do it because I love it. Like, you hear the generic nism of this, it sounds like everybody else. You know what she says today, her name is Teresa. And she will say, Forbes, I speak on stages to empower women. Because when I was little, I was repeatedly raped by my older brother. And my mom wouldn't listen to school didn't listen. And it was a House of Horrors. And because I've overcome that, and through my life, I now and it's a mission of mine, to give women who do not have a voice, a voice, so they don't squish it down for the rest of their lives. That's a pitch that will get her on stages that will get her talks and podcasts. And all she did was reveal a little bit about give herself the credibility. And I'll tell you what, it's a non stop pitch, Neil. Well, that's a pitch and like, that's what we teach.

Ari Gronich 38:18  

That is an amazing ability. And I highly recommend anybody who's listening to this show right now. You know, go check out Forbes, and it's what Forbes360.com And 

Forbes Riley 38:34  

every Sunday, I teach it now watch. I'm going to do something with you for a second. So when I asked you what you do, what do you say?

Ari Gronich 38:41  

I'm a sports and injury rehab therapist

Forbes Riley 38:44  

Okay, that's nice for you. Would it be okay, if we kind of tweaked that a little bit? 

Ari Gronich 38:47  

Sure

Forbes Riley 38:48  

 Alright, so why do you do what you do?

Ari Gronich 38:51  

Because as an athlete growing up, I was continually getting injured, I found out I had a brain tumor. And at 18, I was dead for 26 minutes. So I ended up waking up in the hospital Three days later saying I think I need to become a healer.

Forbes Riley 39:08  

Okay, so I had to ask you that question here would be my interpretation of how you pitch when someone says what do you do? I would actually say, as somebody who grew up as a very frustrating, frustrated athlete never got to the pinnacle, how to bring tumors actually dead at one point because of this. And when I woke up, I became set on a mission to help other athletes achieve their greatness. So Forbes, I am a sports and dudududu, it takes another minute, it's not too long. But if you said that, we would go Oh, wow. So the technique here is to incorporate a little bit of why you do what you do and not just answer the question. It's very different. You watch the reaction of people when you say this, what do you do and you tell that little story? They'll be like, they'll just fall in love with you. They can't help it. As opposed to going I'm a sports it rather. Oh, who cares? It's about the eye. So that's one of my many techniques is to give people a little bit of a bit more information than they technically asked for. The other way you can handle it is to tell people what you can do for them. care if I asked you about that, I don't need your skill. So the conversation kind of ends there. We have to go and How's the weather? Right. But what if I asked you a question? Hey, Ari, what can you do for me? What would you say?

Ari Gronich 40:25  

I would ask you a question back. Well, what is it that you would like to help?

Forbes Riley 40:29  

Nope, nope, nope, you don't get to ask question. That's not the right way to play this game. Okay, so I'm going to ask you, what can I do? You never actually hear this question anyway. But what can you do for me? Think about it for a second. make some assumptions.

Ari Gronich 40:43  

Okay. I'll make an assumption. I could make you perform better than you ever thought you could

Forbes Riley 40:51  

In what, in what arena?

Ari Gronich 40:52  

Physically, physically, as an athlete. Okay. But I'm not an athlete. Even if it's walking out of your getting

Forbes Riley 41:00  

now. This is?

Ari Gronich 41:02  

Yeah, absolutely.

Forbes Riley 41:03  

Okay. Well, that's an interesting. Okay. So do you also teach mindset for athletes? 

Ari Gronich 41:08  

Absolutely.

Forbes Riley 41:09  

 All right. So here's what I would say, ask me what you could do for me.

Ari Gronich 41:13  

What can you do for me?

Forbes Riley 41:14  

You know, for us, I know that you're a top performer in your field. But every once in a while, I'll bet that you get frustrated or unmotivated. Even at your level? Well, I'm someone who trains top athletes. And while you're fine physically, what if I helped give you a superstar mentality? Would that be of interest to you? Right, so so that's where the assumptions Yeah, so you don't ever need to ask somebody, I can assume exactly what you need based on what the vibes that you get. And that's a skill I teach people, because it's called the assumption, whenever you meet someone, you can pretty much assume how you might be able to help them given what you do or not. But most people are not even thinking about the other person when they say what do you do? Because the point is, when someone asks you what, what do you do? It's a social platitude. They don't care really what you do, unless they really care about what can you do for them? Then they're invested, then they're interested. And I'll tell you, it's been an interesting observation. I have hundreds of students. And just recently, I got two students, one who does this thing called nameology, and the other who does handwriting analysis. And they're probably the most successful new students, because everybody wants to know, ooh, look at my name, what is, what is the first letter a meeting, my name is Ivan, it's all about me. And it proved my point. They want to know all about them. And so when you're talking to somebody, you should always have that in the back of your mind. And this is why along with my daughter, one of the things that we do is to encourage everybody to have especially in the online environment, some small course I'll give, it's a $10 course, about what you do, that everybody could benefit from. So Ari most people are not going to be Olympic athletes, or even athletes at all. But the mentality required maybe the top 10 things that every entrepreneur needs that I learned from training, high performance athletes. So when you're talking to somebody and say, Oh, you know what, yeah, I train high performance athletes, if you know any, certainly reach out to me, but I got to tell you, this little video training that I've got this helps everybody. Like, oh, and so now you've made a transaction and interaction. And I think that's how people can best serve the world and each other.

Ari Gronich 43:25  

Awesome. Yeah, I've been creating a mastermind that I'm calling create a new tomorrow mastermind.

Forbes Riley 43:33  

Yeah.

Ari Gronich 43:34  

And, and it's being I'm designing it the same way that I train Olympic athletes, but it's for entrepreneurs and activists, people who want to change the world, and want to make money while doing it and create movements. But it's designed the same way that I have taken an injured athlete from an injury to a gold medal or a world championship.

Forbes Riley 43:57  

That's perfect. That is exactly what you need. Because a lot of us need to benefit from some of the skills that you know, and the techniques that you know, that have nothing to do with actually being an athlete.

Ari Gronich 44:06  

Right? Absolutely. So yeah, I just had to think about it a little bit differently. Which is,

Forbes Riley 44:12  

that's what I do for people, I get you to think differently, I get you to realize you have much more earning potential than you ever imagined. I get you to stop being on you know, not confident forms. How do I get confidence? Well, let me check my Wizard of Oz book bullshit. You know what, you've got the confidence, somebody squished it in you a long time ago. So I get to uncover people's confidence, a sense of freedom that they can accomplish anything. And then I have tribes of people, I'm going to invite you and everyone else to come to my Forbes Riley inner circle. It's a Facebook group. It's totally free, the most interactive supportive group you've ever seen. We have all one goal that's to lift each other up. And he posts that we make you're going to get 30 to 40 comments, you're going to get people wanting to know more about you. And then we train people, and we just want something last night I'm very excited about. So my daughter who's 17 has a different sense of accountability than you and I do. Or you know why? Because we're not in school, because nobody says we have to get A's on our tests. And if we get an F how bad we feel and have to show mom the report card. So the accountability factor as an adult, is pretty much non existent, especially if you're an entrepreneur solopreneur. You even forget entrepreneur, January 1, I'm going to lose 20 pounds, make that declaration make right? January 15, you gain 10 pounds, who cares? Okay, you know, it didn't work. But what if you were part of a group that every four weeks you make a declaration, and you write out the action plan, we give you that everybody checks in with each other every Thursday night, and we hold each other accountable to whatever it is, you said, that you want to do. At the end of the month, we have a pool of money, and everybody you get in a lottery if you achieve your goal. And so you get money for reaching your goal, or you get demoted in our ladder system for not reaching your goal. And so we've just launched this, I it was so much fun to launch this last night. Because there was like, Oh my god, this is what I need. I'm like, I know, that's what you need. You can take all the classes you want in the world and learn all this stuff. And everyone's out there teaching class. But what you need now is you need a group of people who are super supportive, all different areas of expertise, so that you can say, Hey, I made an obstacle, I need help with this. And technology, I need help with this. And shipping or manufacturing, can you help me. And that is now an evolution, I'm very, very excited to be to really create this community of people who are only looking out for each other.

Ari Gronich 46:34  

That is awesome. So at the end of every call, I ask every single guest three things that are actionable tomorrow that somebody can take that's listening to this. And you've already given about a thousand of them. But I want to just condense it at the end to three things that somebody can do, literally, as soon as they listen to this to change their world and create a new tomorrow today.

Forbes Riley 47:03  

So number one, go get a book, a blank book, that becomes your journal that becomes your mind on paper. And a couple things you're going to do with it every morning, wake up and just brain dump literally two or three pages of just get stuff out of your head. So you can start your day with a clear path. In that book write down you can write it down every day. What do you want? What do you want today? What do you want overall? What do you want, and begin to articulate what you want, because as soon as you can start to see it, and dream it and I'll tell you what, in my trainings, we take that to the Instagram, we have a What do you want deep dive exercise? Why do you want it and then we have vision boards. Because in my experience of getting things that I want it, you can manifest almost anything and I'll tell you what, I call it, what have you Forbes lately. So the Forbes something is not necessary just to manifest it. But it's manifested, especially when people say, Oh, well, you can't get that. Who do you think you are. And you get to write down all the things that you've manifested. And just like you, if you look around your house, you've manifested all kinds of things. But you didn't even realize it or give yourself credit for it. So this book becomes something that's very important to maybe when you go to sleep at night, you write, hey, I accomplish this, I'm proud of myself, or here's what my plan is for tomorrow. So that book, and I have a lot of them lying around me know my little journal book that I use. That's number one. Number two, I would tomorrow. And I have to brag here, I would sign up for my pitch class on Sunday. It's $19. On Sunday, at five o'clock for two hours, I teach a master class and just what Ari and I've been doing, the difference is how I played with Ari, I do that with everybody in the zoom class, I keep them very small. And for two hours and $19. You get to go wow, I never thought about that way about my business. This is exciting. And so I think that's fascinating. And number three, I would get one of these. Now why would I do that? Well already has one I have one and so do 2.2 million people. Most of us are sitting behind a desk almost all day. And I will tell you the most important thing about this is not as a fat loss, although that's cool. I mean, my arms are tight and toned and sort of my abs like this works that fast. Something Yeah, five minutes a day you tell me this, but your heart health, too many of us are now stuck inside not being healthy. And when you could elevate your heart rate this fast this easy. I'm literally doing it while I'm on a call, you put it down. If there was a better product, I would be showing that to you. But I think the spin gym is honestly the most amazing thing I've ever created more than anyone's ever created. It's not a resistance span. It's not a dumbbell. Mary Collazo who used to work in my office. She had two hip replacements who was always very overweight, Ari she lost 168 pounds. That took her a year and a half I ever before and after picture and you're just going. She's 70 years old. So number one, it's never too late. Number two, it's very, very affordable. And number three, it's five minutes. Literally just love yourself that much that you write down what you want you surround yourself with people who are up leveling each other. And number three, you take care of you.

Ari Gronich 50:04  

Awesome, thank you so much for for being here. This was a great conversation I literally could spend another two hours having this conversation and getting down into the nitty gritty dirtiness, of you and of the world in general of that we've been in. And so I really appreciate you taking the time to come on. I know how busy you are. I know 

Forbes Riley 50:28  

I got a challenge for you hang on a second. All right. So I think we should do another one of these with two more boxes, your son and my daughter.

Ari Gronich 50:37  

We could do that.

Forbes Riley 50:38  

Yeah, I think that would be a worthwhile and exciting conversation for everyone to hear, because our kids think differently even than we do. But certainly almost everyone else I've ever met. Yeah

Ari Gronich 50:47  

absolutely, we can, we can definitely schedule that. So thank you so much for being here. And, and I appreciate you and have always appreciated our friendship. And so you know, people, you really, really want what Forbes has to offer. What she says speaks to the soul of what you need. And if you want to move your world forward, your personal world forward, just having the pitch fest for $19. I'm talking about breakthrough that happens in your soul. When you figure out how to communicate what it is that you do and what you want. I mean, that alone is much more valuable than anything we could we could ever give you. So anyway, this has been another episode of create a new tomorrow. Thank you so much for being here. I'm your host, Ari Gronich. And, you know, let's create a new tomorrow today.

Forbes Riley 51:51  

Thank you, my friend.

Ari Gronich 51:52  

Thank you for listening to this podcast. I appreciate all you do to create a new tomorrow for yourself and those around you. If you'd like to take this information further and are interested in joining a community of like minded people who are all passionate about activating their vision for a better world. Go to the website, create a new tomorrow.com and find out how you can be part of making a bigger difference. I have a gift for you just for checking it out and look forward to seeing you take the leap and joining our private paid mastermind community. Until then, see you on the next episode.

Hi im here with Forbes Riley. She is a Award-Winning TV host, Author, Motivational Speaker, Entrepreneur, One of the World's Leading Health & Wellness experts (National Fitness Hall of Fame inductee). Forbes was voted the "Top 20 Most inspiring People on Television" through her roles as a sought-after spokesperson, broadcast journalist and Success/Results Coach to celebrities, sales teams & CEOs, here is a glimpse of the episode hope you enjoy. Hear it live on Monday at 6 Am for the full episode in your favorite podcast app.

JOIN NOW!! AND BE PART OF MASTERMIND PROGRAM

Mastermind - Create A New Tomorrow Inner Circle

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CHECK THIS OTHER WEBSITE FOR MORE INFORMATION!

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https://www.Achievehealthusa.com

Create a fundamental change in the global community from a strictly reactive system of medicine that focuses on symptom and emergency treatment to a proactive system based on whole-being health as well as illness and injury prevention. Personally teach and influence at least one million people.

We are a multifaceted Health and Wellness company that specializes in Corporate Wellness and Culture Consulting, Industry Speaking engagements and Continuing education for the industry.

We Help corporations by solving the most costly problems they have with Productivity and Health Care while creating a culture that thrives on accomplishment and community.

We help organizations think outside of the box and gain tools that allow them to be nimble and strong as tides and markets shift.

We Up level the skills and tools of other practitioners by providing them continuing education that actually leads to greater success and standing in the business community.

#Podcast #health #Education #CreateANewTomorrow

+++++++++++++++++++++++++++++++++++++++++++++++++++++

Forbes Riley 0:00  

One of the things that I wanted to be, and one of the things that I stress to all my listeners is you have to know what you want. Life doesn't kind of happen. You decide I want something and then you actually create a path to go and get it. And there's a system for that so that you can get anything and I'm not gonna say anything that you want. And you know, it's funny when we talk about not having dads, well, two of our presidents didn't have that Bill Clinton and Obama did not have a dad. So it's interesting how they grew up with this. Want this need to succeed. So we all have this path that we can or could be on. But so often, shame on you. Most of you listen to your friends. Oh, who do you think you already get that? Oh, yeah, you think you're all that in a bag of chips? I mean, I can't do that. You can't. Let me tell you something. I didn't have those voices in my head. I had my two parents are like, guess you could be anything you want to be. And I wanted to be James Bond when I was little

hi, I'm here with Dug McGuirk, He is an accomplished entrepreneur, musician, producer, and inspirational speaker. Having run his own production company for 10 years, a partner in an international hardware and software computer company here is the Highlights of the episode hope you enjoy. Listen to the full episode in your favorite podcast app.

JOIN NOW!! AND BE PART OF MASTERMIND PROGRAM

Mastermind - Create A New Tomorrow Inner Circle

learn how to activate yourself for a better future!

https://createanewtomorrow.com/master...

CHECK OUT ARI'S A NEW TOMORROW BOOK

https://bit.ly/3d7EMg4

CHECK THIS LINK FOR A FREE GIFT FOR YOU!

https://www.createanewtomorrow.com/gift

DO YOU WANT TO BE OUR NEXT SPECIAL GUEST?

Book an appointment now and let's create a new world together!

https://booking.builderall.com/calend...

CHECK THIS OTHER WEBSITE FOR MORE INFORMATION!

https://www.CreateAnewtomorrow.com

https://www.Achievehealthusa.com

Create a fundamental change in the global community from a strictly reactive system of medicine that focuses on symptom and emergency treatment to a proactive system based on whole-being health as well as illness and injury prevention. Personally teach and influence at least one million people.

We are a multifaceted Health and Wellness company that specializes in Corporate Wellness and Culture Consulting, Industry Speaking engagements and Continuing education for the industry.

We Help corporations by solving the most costly problems they have with Productivity and Health Care while creating a culture that thrives on accomplishment and community.

We help organizations think outside of the box and gain tools that allow them to be nimble and strong as tides and markets shift.

We Up level the skills and tools of other practitioners by providing them continuing education that actually leads to greater success and standing in the business community.

#Podcast #health #Education #CreateANewTomorrow

++++++++++++++++++++++++++++++++++++++++++++++++

Ari Gronich 0:07  

Welcome back to create a new tomorrow with your host, Ari Gronich. I'm here with Dug McGuirk, my favorite person to have three hour long conversations with. So, Dug, you have been Tony Robbins, top trainer, you have been you're an NLP master. You know, let me let me have you talk a little bit about who you are what has made you this Amazing break through the noise? Speaking Coach, what what makes you who you are?

Dug McGuirk 0:41  

Well, first of all, thank you so much for the invitation and ari always amazing and stimulating conversations. You are a star indeed. The long and short of it is, I don't know about you. I growing up, I always felt like I was a misfit on the Island of Misfit Toys. Like I never felt like I fit in anywhere. And to some extent, I still don't feel like I fit in many places. And now I'm okay with that. It's I kind of feel like if anything that is true for everybody that we're all unique and all special and have our gifts to bring to the world. And one night I came home as probably 17 years old, hammered. And back then I'll date myself a little bit. Tony Robbins was on infomercials, pretty much 24/7, right? He was didn't matter, you know, around the world. He was somewhere on that experience. And I was always almost always into spirituality. I remember I went to a parochial schools called seanad on in Long Island, and it's a school, a very prestigious school bill o'reilly went there, Sean Hannity, like a lot of very successful people had been to that school. And it's Catholic. And I was always in the library, looking at the books on a cult, and, you know, just like otherness, and just kind of go and there's more to this. It's not just this. And so I've always been on the path. And so I come home one night hammered. And I see Tony again. And I go to my mom, like mom, give me your credit card. And she's like, what, four, and I was like the Tony Robbins personal power. And she's like, well, we have that honey. And like we do, again, it's down in the den, still sealed, never opened, and I'm really going to date myself cassettes. So I started listening to that. And it just made sense to me. Like what Tony was sharing made perfect sense. And I could start aligning kind of why I was feeling the way I felt and helped me understand people better. And I always I remember, one time I was I think I was about eight or nine years old. And we were out for Christmas or Thanksgiving dinner at I was at the mill region on Long Island, nice, you know, kind of dinner thing. We're all out kind of fancy dress. And I saw a guy sitting there all by himself eating. And I was like, Oh, it's poor guy like eating by himself. He's all alone. I was like, Can we invite him over to eat with us? And my parents are like, Yeah, go ahead and invite him.

Ari Gronich 3:20  

Right. So so let me go kind of take a step back. You talked about the dickins technique. So what is that? And you know, and in general, I'm going to have a mask a couple questions. So the dickins technique, what is it and how does it work? And how did it work for you?

Dug McGuirk 3:37  

Okay, so great questions. So the dickens process is modeled after the Charles Dickens classic Christmas story. And essentially, it's working with temporal dynamics. So what the experience is, I know you've experienced it. So for anyone who hasn't is it's taking a current behavior, current state current believe current, something that is non resourceful. Looking in the past as to how what impact that has had in your life on the past? What impact is it having currently, so you get your brain to go? Oh, my gosh, that sucks. That's horrible. Right? And then you get feels the pain to it. Right? That's what happened with Charles with Ebenezer Scrooge, right? They brought him to the past and said, Look at all this pain This is caused, and then brought it to the present. Look at how this current behavior is causing this pain. And then to the future. If you don't change, this is what will happen. And then your brain basically goes well, crap, I it sucked in the past, so I can't go there. And like lament, it sucks right now. So I can't even lie to myself right now. And it's going to be even worse in the future. So right now temporarily speaking, it sucks everywhere. So it forces you to make a decision to no longer continue that behavior and Then you create a new vision of possibility. And then transmute that into probability by creating such a compelling vision that it starts pulling you towards that, that it becomes part of your identity, it becomes in your nervous system who you are, so that you can continue to do the work when you don't necessarily want to.

Ari Gronich 5:23  

Yeah, you know, it seems like we have a lot of Mr. Miyagi ease, or at least one of the Mr. Miyagi is going going around these days, but not a lot that actually get the job done like he did with Daniel, right? I just watched Cobra Kai on on Netflix. So

Dug McGuirk 5:40  

amazing. So, so great. I can't wait for three and four.

Ari Gronich 5:45  

And it was, it was tremendous to see that. I mean, this is 40 years later, it's not like a little bit of time has gone by 40 years. But you know that the idea that people don't want to do the work, I think is a falsity, I think that what you just said about them not knowing maybe what to do, or how to do it, or even like the starting place for it, that would be a little bit more, kind of where I would see a Mr. Miyagi a person that you're accountable to. And that isn't necessarily charging you, right, Mr. Miyagi, didn't take Daniel as an apprentice and say, you got to pay me, he, you know, he got a lot of work out of that guy. But it was more like, I'm a sword Smith, I need somebody to cover my legacy, and become a swordsmith, just like me, so that my legacy can be extended. And that legacy is now being sold right? With the onset of all of these masters of transformation. It's being sold, right. And so I'm wondering if it's possible, even to have a massive effect on a population when all you're doing is selling the service versus, you know, giving it the way that they used to in the old tribes. And maybe it's just the work I know, you know, you've had such an amazing ability as an apprentice to take the information that you're given and transmute it into, I can now be a master at this. And I'm not sure what the difference is between you and somebody else who, you know, the 95% that don't do that?

Dug McGuirk 7:56  

I don't know specifically. It's, it's not it's hard. It's not a general answer. I think each person has some uniqueness. And that's why coaching is important. Right? So that's the work I do, I have, you know, some high level fundamentals, and then it's digging in a little bit deeper to find, okay, this is what's gonna motivate you, this is what's going to light the fire under your ass, because different people are motivated by different things. So it's, as far as getting under the hood on that situation. That's why the, it's important to, you know, obviously get to know somebody. So it's not a global answer. And at the same time, we run a challenge, because I agree with you like, but the thing is, we're, we're, we're drowning in us in seas of information. Everybody, you know, in the marketing world, and maybe this is part of it as well, we're getting lost in looking for purpose. I think that we're, we're losing the idea of small purpose, leading to big purpose. In many respects, from my humble experience, you know, I look at you know, I have my wife and daughter, and they're the most important people in my world. I, of course, would love to change the world and create world peace and human suffering in its entirety. And I got to start with my daughter and my wife and me. And that's not as glamorous and oftentimes, we're, and I think now more than ever, we've been conditioned to you our value only being represented by how famous we are or how much money we have, or the car we drive or the watch we have and we've become addicted to a measurement that is not sustainable for some, but it's sustainable for others and there's no judgement If it doesn't matter if you know people love stuff, that's great. We all love stuff. Are we becoming a slave to it? So we've been conditioned to think and have an expectation that there is going to be an easy way, right? And people aren't lazy. They're just extraordinarily motivated to work as little as possible.

Ari Gronich 10:23  

See, you know, it's funny, I kind of agree and kind of disagree with with that statement, because I think that people are programmed to work really, really hard with the thing that they're passionate about, and be lazy about what they're not necessarily passionate about. And for example, you in a studio for 29 hours, and that being a regular thing, that wasn't because you were getting paid enough on salary, for free.

Dug McGuirk 10:56  

I did for a while

Ari Gronich 10:57  

would have done that for free. And you would have done it lazy as you know, not lazy hasn't been a thing, I don't think in your life, except for things that you're not passionate about.

Dug McGuirk 11:12  

Well, yes, and we get distracted, right? So things come up, and we have, you know, shiny object syndrome. So that's where discipline comes in, where, you know, there's a point at which, you know, wisdom and discipline, in my experience has been valuable because, and doing the things are things that we need to do, you know, and or find someone to support us in, like, as an example, you know, admin, and stuff like that, not my note, and sadly, not Heidi's bag, either. So the two of us, you know, our passion is doing the work, our passion is serving is helping people. So where we need help is in the admin side in stuff like that. But there are times when we have to do it, like it's just, it's we just don't have, you know, we're not, you know, having multiple people doing all that other stuff. And there's that balance, where then we get sucked into kind of a little rabbit holes, or things take more time, and we go, Oh, this sucks, because I have to do these things that I don't want to do, because I'm not passionate, so then I put it off, or I don't do it, and then it backs up. And so it's it's finding that balance. So I agree. And it's while I totally am on board with you know, finding your passion and going for it. And sometimes your passion may not be able to pay you back those.

Ari Gronich 12:44  

So, I'm gonna take that and and kind of twist it a little bit into cognitive dissonance. Right? So lack of cognitive dissonance, or lack of common sense, sorry. And add in cognitive dissidence, 

Dug McGuirk 13:03  

and emotional dissonance

Ari Gronich 13:05  

and emotional dissonance. We don't even know what we're feeling anymore. 

Dug McGuirk 13:09  

Yep. 

Ari Gronich 13:09  

Right. So how does that play out in the decisions? Like we're looking at an election season? Right? We just had an amazing debate between our presidents, our president and the person who's seeking office, Mr. Biden. There seems to be a lot of cognitive dissonance and a lack of common sense, in every aspect of life. 

Dug McGuirk 13:41  

Yeah. 

Ari Gronich 13:42  

And I'm, you know, my way of looking at things in general is I try to find out and understand why people choose to do things the way they choose to do them why they're so okay with making decisions that go completely 180 against their own self interest. And by self interest, self interest is not just an individual self interest is a society at large, right? So, you know, I look at things I'm in the medical world. So I look at things like why would we allow 70,000 chemicals to be put on our food, air, water, food, air and water to be introduced into our society since only the 1970s, late 1970s. We've had over 70,000 new chemicals arrive, most of them are being put into our food and our water. And yet people don't complain. They don't say that ain't cool. I'm not going to buy that. They're not saying I mean, they're not really up in arms about any of that there's like such a small, insignificant amount of people fighting that Fight, for instance, or if a company, let's say, is poisoning the well water in their own community, and all the people are getting cancer, the employees are not the ones making those decisions. But why aren't they stopping those decisions? And so that's kind of like that's the cognitive dissonance actions don't equal the results. And so let's talk a little bit about that. Because to me, that can lead into some solutions if we can get a hold of this, what's going on?

Dug McGuirk 15:41  

So couple things. Obviously, this is such a complex conversation. And I think part of the challenges is that it seems that sometimes people are not really all that into having a complex conversation. They want it to be a simple yes or no, do this do that the the complexity challenges things and that and that's true for everything, right? The the tyranny of complexity stops people from taking action, because they go, I don't even know what to do. And then they just freeze, right? So when we don't know what to do we freeze a confused mind that says no. So the complexity and now, you know, we can unpack this into education, right? I mean, I believe that education is failed. Over the years, I look at, you know, like books from like, what school books were for fifth graders in the like, early 1900s, or the late 1800s. And they are like college level, literally, like and they're unpacking, like you had to know so much about the government and how it ran. And, and you I mean, it was a huge part of the educational system. Why? Because the expectation was, you were likely going to serve, at some level for some short period of time, not be a career politician. So let's table that for a second. Next, we move into resignation, where people just go, this is I don't even know what to do. And they actually create a sentence lesia and they close off the consequences. It becomes an addiction, right? So that part of the nucleus accumbens, DNA, in our mind, actually bypasses. So we consciously know there's a cognitive dissonance, we consciously know the negative outcome from sad behavior. But we still do it because we don't feel the consequences. And now we're into the emotional dissonance and the science behind it, how that occurs, is there's actually a part of our brain that wires itself through conditioning through expectations, and through the consumption of said, poisons, which then create this inner weaved experience where it's both cognitive and physiological, which creates the emotional because now it's in our body, we're feeling it, but unlike it's like getting lost in Jersey, right? You know, it's like, well, yeah, you can't get there from here, right? Have you ever had that happen, where, you know, it's like the hotels across the street, it's gonna take about 30 minutes to get there, because you can't make a left turn. And in order to get there, you'd have to be able to in 20 minutes, in five minutes, you have to make a left. Instead, you have to do this giant, huge circle, and then you go out, right, and then people get a case of the effets. And we see that an addiction and actually, you know, one of the things when I was working in the treatment center what I really came to use as one of my and I still is one of my keynotes is creatures of addict. And I just point out that we're addicted everyone is addicted to something. And we we get addicted. And I'll use the example like right now when we talked about the debates and the cognitive dissonance that both sides will accuse the other of it and it's unbelievable to watch because we're like wow, like man, I'm just going to take this position. If we met in the middle would we be okay with this conversation? Like if we just actually took what was going on and in this conversation, whatever that is and met in the middle would you be okay? Because it's so out and yeah, for me, the answer is probably not I think we've we've gone way off course for what's best for you know, humanity. But that being said, you'll see people actually having that cognitive dissonance dissonance going, you know, no, we got to put this roundup we can't have those weeds. We can't have those weeds and like well, I get it. However, as you're killing those weeds, you are poisoning yourself and killing the flora in your body. That is necessary. to digest, which is creating all these problems in the first place. So while Yeah, you killed those weeds, you killed yourself in the process.

Ari Gronich 20:07  

All right. Thank you so much for being here. This has been another episode of create a new tomorrow. I'm your host, Ari gronich. And thank you so much. ask some questions, send us a response, engage in our podcasts and, you know, take a look at the book a new tomorrow. It's got actionable steps that you can do while reading the book to change your life, Live Your Passion, and be a better human being for the world that's coming up creating a new tomorrow. So thank you so much. And I look forward to the next time with you Dug, and the next time with you audience. Thank you

hi, I'm here with Dug McGuirk, He is an accomplished entrepreneur, musician, producer, and inspirational speaker. Having run his own production company for 10 years, a partner in an international hardware and software computer company here is the full episode hope you enjoy. Listen to your favorite podcast app.

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Ari Gronich 0:01  

Has it occurred to you that the systems we live by are not designed to get results? We pay for procedures instead of outcomes, focusing on emergencies rather than preventing disease and living a healthy lifestyle. For over 25 years, I've taken care of Olympians Paralympians a list actors in fortune 1000 companies, if I did not get results, they did not get results. I realized that while powerful people who control the system wants to keep the status quo. If I were to educate the masses, you would demand change. So I'm taking the gloves off and going after the systems as they are. Join me on my mission to create a new tomorrow as I chat with industry experts, elite athletes, thought leaders and government officials about how we activate our vision for a better world. We may agree and we may disagree, but I'm not backing down. I'm Ari Gronich and this is create a new tomorrow podcast.

Welcome back to create a new tomorrow with your host Ari Gronich. I'm here with Dug McGurk, my favorite person to have three hour long conversations with hopefully we will keep it a little bit tighter this time. Although last time we did do about a three hour long conversation on everything. But in the meantime, so Doug, you have been Tony Robbins top trainer, you have been you're an NLP master. You do firewall ox and fire eating and glass walks and arrow breaking and any kind of breakthrough kind of thing that you can imagine you've worked with, I think you know managed and worked with three or four detox centers in Miami area, which is not you know, an easy place to do detox because it's Miami, you got a lot of people who enjoy their medication. So, you know, let me have you talk a little bit about who you are what has made you this mat, amazing breakthrough the noise. Speaking Coach, what makes you who you are?

Dug McGuirk 2:24  

Well, first of all, thank you so much for the invitation and are always amazing and stimulating conversations. You are a star indeed. The long and short of it is I don't know about you I growing up I always felt like I was a misfit on the Island of Misfit Toys. Like I never felt like I fit in anywhere. And to some extent, I still don't feel like I fit in many places. And now I'm okay with that. It's I kind of feel like if anything that is true for everybody that we're all unique and all special and have our gifts to bring to the world. And growing up feeling so out of place, I started to go down a path of not so great decision making got into a lot of troubles started finding drugs and alcohol as a way to manage my state. I was either pissed off or depressed. And it just went between those two and I constantly felt misunderstood. I got kicked out of every school I ever went to. And I always felt that I had something to offer. There was always something inside some connection to something bigger than me that I was just part, as I believe everyone is we all have that yearning. We all have that light inside us. And I was always on the path. And one night I came home as probably 17 years old, hammered. And back then I'll date myself a little bit. Tony Robbins was on infomercials pretty much 24/7, right? He was didn't matter, you know around the world. He was somewhere on that experience. And I was always into spirituality. I remember I went to a parochial schools called Chaminade in Long Island, and it's a school very prestigious school Bill o'Reilly went there, Sean Hannity, like a lot of very successful people had been to that school and it's Catholic. And I was always in the library, looking at the books on a cult, and, you know, just like otherness and just kind of go and there's more to this. It's not just this, and I've always been on the path. And so I come home one night hammered. And I see Tony again. And I go to my mom, like mom, give me your credit card. And she's like, what, four, and I was like the Tony Robbins personal power. And she's like, well, we have that honey. I'm like we do so again. It's down in the den. still sealed. never opened and I'm really going to date myself cassettes.

Ari Gronich 5:05  

I still think I have that same set of cassettes is big blue. 

Dug McGuirk 5:11  

Yep.

Ari Gronich 5:12  

Have different cassettes, one after the other

Dug McGuirk 5:15  

Two in like two per dipper up to 15 little books that had two cassettes. Yep. So I started listening to that. And it just made sense to me. Like what Tony was sharing made perfect sense. And I could start aligning kind of why I was feeling the way I felt and helped me understand people better. And I always I remember, one time I was I think I was about eight or nine years old. And we were out for I don't know it was Christmas or Thanksgiving dinner at I was at the mill Ridge in on Long Island, nice, you know, kind of dinner thing. We're all out kind of fancy dress. And I saw a guy sitting there all by himself eating. And I was like, Oh, this poor guy's like eating by himself. He's all alone. I was like, Can we invite him over to eat with us? And my parents are like, Yeah, go ahead, invite him. So I did, I went over there. And I invited him and he declined. But I always had that in me like that, like care for people. I always loved people and have a big heart. So that's why I connected I think with Tony, you know, after now obviously working with him and getting to know him. He's a big teddy bear. He's a giant hearted, incredibly loving human being. And that's one of the reasons why we connected. So I just started applying that stuff, like just personal power to the best of my ability. But of course, I didn't like everyone didn't apply all the exercises, didn't do all of them. I listened to it and thought I'd epiphany my way to, you know, to success. And after struggling with a bunch of issues and getting arrested and all those things, I was like, I gotta I gotta just turn my life around. And I went on a car ride around the country with a good friend of mine, we drove around the country and camped our way and I listened to that religiously. That was like all I listened to. And when I came back after that summer, I think it was my 20s I was 21. I was like, that's it. I'm doing music. That's my passion. I'm gonna do music. And I ended up getting an internship at a studio and started applying what Tony taught with modeling and all that stuff. And in the studio went from basically working for free and living off of credit cards, to becoming a staff producer and making all these big records and working on multiple Grammy winning records. And I really enjoyed helping people make incredible music. But I used NLP and coaching and all these cool strategies to help bring out the best performances of the artists I work with the bands I worked with, and of course myself. And then I quit, I applied the dickens process on myself that I just learned on personal power. And in one night, I quit smoking crack doing Coke, smoking pot smoking cigarettes, drinking, like everything in one night. And, and just kind of started to transform my existence by just immersing myself in whatever environment that I was looking to succeed in and did very well in music. And then the peak of my career is when Napster came out. So I had to reinvent myself. And but I was speaking in music conferences. At that point, I was showing bands how to monetize that they didn't need record companies and really helping out but I was really I loved to doing that. And I had to reinvent and start over. And during that time I ended up getting divorced, losing basically losing everything had to start over literally from ground zero. And it was about this time of year when I had to do that, interestingly enough.

It was 

Ari Gronich 9:09  

It was during that now, isn't it?

Dug McGuirk 9:11  

Pardon?

Ari Gronich 9:12  

It's getting time to reinvent now again.

Dug McGuirk 9:14  

Always, I mean, the truth is, and what's interesting, even back then I remember, you know, learning statistics about all that and that, you know, like our parents, they had a career. And that's kind of it like they they usually found their career they did their time and they got their retirement and you know, generally speaking that was wrong me my dad, for the most part was able to live that existence and certainly while growing up he was preaching that you know, you know you get a job you get a you know that and that's an interesting also experience where, you know, I was a creative, I wanted to do music and all that and my dad and everyone in his family are all doctors of some sort. They're all like my dad's a lawyer, but it's a doctor of law. So like everyone, there is really uncle's or dentists, er surgeons, one guy's a professor at MIT, like all super educated people. And I'm like, I want to rock right. And it didn't go over very well. So I had to certainly go against even what was being taught as who I should be, or how I should show up. And yeah, so now, they had that model of, okay, you get a gig, and then it turns into a career, and then you get your pension or what have you. And now that even growing up during that it was already starting to happen, where people change careers, usually, potentially a couple times during their lifetime. Now, I'm not even sure what a career is anymore. Like, it's turning into the gig economy here, like people are doing multiple things in there, you know, they're having there isn't a box for most people to fit in the way it used to be. Companies are falling apart, you know, it's just, it's people are having to reinvent themselves daily.

Ari Gronich 11:07  

Yeah, you know, I find that that to be a fascinating thing that's going on, because I think that it's indicative of losing the master apprentice relationships. And there's, you know, no longer somebody who is a master at something like a shoe cobbler, for instance, that's training his kids to become shoe cobblers, and showing them you know, from early age on up how to be exacting and perfecting in what they're doing. And so, you know, that to me is kind of how that plays out, is there's no longer the master apprentice, which means there's no longer that high kind of quality products, products are not made to last anymore, they're made to be obsolete, you know, planned obsolescence. And people are, by their nature, I think, very proud people. And if they're doing something that they know, is not going to be of quality, then a lot of times, they'll want to try new things and do many different things until they find what it is that their heart kind of makes their heart sing. I don't think that people think of it that way. But that, to me is is kind of where that happens. So 

But Stan, what you're saying, where and I think this is where I think you and I come in, and a lot of people in this space, like for the ultimately, Tony was my, you know, master and I was the apprentice. And at first it was, you know, a paid thing, I had to pay him for the coaching, I had to buy the tapes, and then go to the events and, you know, do all of that until it got to the point where I was able to get the type of apprenticeship where I was still getting, you know, paying and sweat equity getting paid, you know, a commission for the work that I was, you know, the value I was adding. But yeah, now I think that the difference becomes we have to seek out mentors and pay for it. Because it's the relationship is different. We're not necessarily building a business that we're taking over. We are ultimately, you know, if we think about it, almost hiring our future competition, you know, not that I compete with Tony like, it's a different, you know, it's apples and oranges in some respects. But, you know, anyone in the information marketing space is essentially competing with each other, to get someone's attention to add the values are someone who get a taste and go Okay, cool. I, I like the taste of your nutrition, where, you know, everybody is essentially we're all teaching the same stuff. At the end of the day, it's really all the same, you know, basically, the golden rules, right? Like that's ultimately what we're teaching is how to be better versions of ourselves. And there's not a whole lot of different ways to do it. In many respects, we're just going Oh, I like it hot and spicy, or I like it mild, but the nutrients are still going to be the same and the way our body ends up utilizing it has some differences. And a lot of it is still the same we assimilate and eliminate we you know, we take information in we use it and there's other stuff you know, and not for me. And that mindset is instructive, I think in today's world,

RIght. So let me go kind of take a step back. You talked about the dickens technique. So what is that and You know, and in general, I'm going to have ask a couple questions. So the dekins technique, what is it? And how does it work? And how did it work for you? And then the second thing is one of my biggest issues within the self development world. And I've been in it since I was eight years old. And I did asked, okay, so I didn't ask lifespring landmark forum, eyesores? I mean, I've done MITT, I've done, Tony, I've done, I've done a lot. And so I see a pattern. And the pattern that I see is that people get really motivated. And they have this massive amount of conceptual things that are being told to them. And then 95% of them will never ever fulfill on the promise that's been made to them, of being able to transform their lives, because it's really mostly conceptual, and not an actual, you know, actionable steps. So how did you become one of those 5% that actualized the techniques? What is the dickens technique? And what would you say to other influencers, because I really want to just challenge the shit out of them right now. And say, stop what you're doing. reassess who you think you are. And stop teaching the concepts and start teaching actionable steps that people can actualize? And do right now so that they can actually, I'm saying actual lot if you know, actual the benefit of what you're teaching? So

Dug McGuirk 16:42  

okay, so great question. So the dickens process is modeled after the Charles Dickens classic A Christmas Story. And essentially, it's working with temporal dynamics. So what the experiences? I know you've experienced it? So for anyone who hasn't, is it's taking a current behavior, current state, current belief, current, something that is non resourceful? Looking in the past as to how what impact that has had in your life on the past? What impact is it having currently, so you get your brain to go? Oh, my gosh, that sucks. That's horrible. Right? And then you got feels the pain to it, right? That's what happened with Charles with Ebenezer Scrooge, right? They brought him to the past and said, Look at all this pain This is caused, and then brought it to the President, look at how this current behavior is causing this pain. And then to the future. If you don't change, this is what will happen. And then your brain basically goes well, crap, I, it sucked in the past, so I can't go there. And like lament, it sucks right now. So I can't even lie to myself right now. And it's going to be even worse in the future. So right now, temporarily speaking, it sucks, everywhere. So it forces you to make a decision to no longer continue that behavior. And then you create a new vision of possibility. And then transmute that into probability by creating such a compelling vision, that it starts pulling you towards that, that it becomes part of your identity, it becomes in your nervous system, who you are, so that you can continue to do the work when you don't necessarily want to when the time when things get challenging, right. And I remember when I did the dickens process with Tony, I, my first upw one of the aha moments I had, excuse me was, you know, I came to this sort of presence to be understanding of if we're made in God's image, and we hear that in a lot of different teachings and so forth. It's not just in the Bible that were made in God's image. So then I said, Okay, well, Alright, let me buy that. Let me go in for that for a minute. Okay, so we're made in God's image. Well, if that's true, how dare I play small? I am dishonouring God, my Creator, the creator, the singularitiness by playing small, so I must step up and play bigger, at least bigger than what I'm playing now. And that has basically been a thread that goes through my life where I apply that in also the idea that I surround myself with people who have bigger lives than me in every respect, not I'm not talking about you know, finances exclusively, I'm talking about they have amazing relationships. They have amazing health, they have amazing certainty and confidence. They're amazingly loving and giving and they just play at a high level, which holds me to a higher standard, right so I am I hang out with people and is what I teach. Hang out with people whose normal is what I aspire to. So I want my normal to be where they're like they're norm, I want my aspirations are like their normal. So it pulls me up. So that answers that a little bit. Now when it comes to the, the idea of application has been my experience. But I mean, it's a deep question in a lot of ways, because there's a lot of factors that this absolutely is a lot of. It's different for a lot of people. And my experience, and I experienced this in the music industry. It is not nearly as glamorous as you think it is. Most of my life in the music industry, if I was in the studio, making Grammy winning records, it was spent 12 15 18 hours is right. Matter of fact, one, and I think it was waiting for tonight. As a matter of fact, I think this was the record is waiting for tonight I was I worked on that record, we won a Grammy for that. And I remember I was at that time I was I was salaried for the company, the production company. And I got like something happened with the schedule. And I came in and the studio manager was managers with someone in finance was like, I came in, I asked for a day off or something. And they're like, last week, you only worked and she gave she threw out some number. I'm like, What are you talking about? And she's like, Well, look, this day you work from you know, you only worked five hours you worked from 12 to 5pm. And I was like, okay, that's 12 on Thursday, to 5pm on Friday, I was here in the studio for 29 hours. What are you talking about? Like that was normal for things like that to happen. So it wasn't very glamorous at all. But then you go to the red carpet, you're like, Ooh, wow, that can everyone sees that. That's what they want. When I was on the road, you play a show you play concert. I mean, we did this once. It was one time we had a gig in Gainesville, Florida, I was living in New York at the time. And the band I was in we got, we got hired by Gainesville college to come down. And if you whatever it is down there and to play at the college, we drove from New York, straight down to Gainesville, with a trailer behind us in a van, took a nap for like an hour, play the gig, took a while, took a shower, played the gig, took another shower, got back in the van and drove back up. So for 48 hours, we were aware like two days, basically 24 hours driving down, played a gig for a couple hours, got back in the van and drove back. Well for that two hours seem pretty glamorous, because like, oh, we're on stage, we got people cheering, signing autographs, and all that and then back in the van. And that's where the magic happens. That's where the work is. We just get celebrated for that couple of hours. And same as true. I think it's more than just personal development. I think this is basically the average statistic is, you know, what is it like, in recovery, like 5%?there's, it's really difficult to get those actual numbers. But when you look at someone starting a any business, like 5% succeed, someone doing weight loss 5% get it right, the first time someone starts gets on board with a multi level marketing, 5% of them seem to be able to get it done. Because the average person is being so inundated, especially now, with the idea that it's supposed to be easy, that it's supposed to come You know, all I got to do is make a vision board and then it's gonna, you know, come and I'm all for vision boards, you got to have that. And that's like saying, I, all I need is the car but I don't need the engine, I don't need to fuel it up. I don't need to take care of it. I don't need all that. It's like, well, you're missing a large portion of the work. As a matter of fact, 95% of the work is the work that nobody sees. That is not glamorous, it is sometimes boring, or you know, not as rewarding as we would like it to be. So personal development is a similar thing. And here's what's interesting. It's because every I believe everyone has a loving heart. Even when they don't, they just don't know how to express it. And they have love for like you look at gangs, right they have no problem going, you know, really violent gangs would go out and kill somebody for the love of the game. And the people within they'll kill people for saving, you know, like it's saying positive intent. So when I look at personal development, I go, man, this is an opportunity where people could get all their needs met, right and feel like they're adding tremendous value, because, you know, they, they could get famous during the process, they can make all this money during the process. But meanwhile, it's all the other work that no one sees that actually prepares you to be able to do the work. You know, I look at Tony, I remember. Wasn't the last time it was a couple events ago. And Tony had brought in some new content. Tony, the number one guy on the planet when it comes to events, you know, doing it was, you know, he's got up to his last live event was 14,000 people. And now he's got like, What's 23,000? He's maxed out his you virtual. He added, like a 30 to 40 minute section, that he was still practicing the night before for like four hours, like he didn't get any sleep the night before, because he was woodshedding. And practicing that one piece so that he could do it with the Tony mastery. Tony, as talented as he is, still does the not that pretty work. And I think to your your point is that a lot of people spend more time wishing and working in visualizing the success without doing the actual work necessary. And oftentimes, it's because I don't know what to do. I've been there there been times where like, I don't know what to do, because there's so much information out there. That's why it's so important that we hire coaches to go, Yeah, you got the tools, you got all that. But let me show you how to really apply, there's only you need to focus on do this, like we need we need Mr. Miyagi, you know, and at the time, we're not going to know why we're waxing on and waxing off and why this is important, you know, but at the end of the day, the waxing on waxing off is the fundamentals that we need to experience before we can go out there and get in the ring.

Ari Gronich 27:15  

Yeah, you know, it seems like we have a lot of Mr. Miyagi, or at least one of the Mr. Miyagi is going around these days, but not a lot that actually get the job done like he did with Daniel, right. I just watched Cobra Kai on on Netflix. So

Dug McGuirk 27:33  

amazing. So, so great. I can't wait for three and four.

Ari Gronich 27:37  

I know it was tremendous to see that . I mean, this is 40 years later, it's not like a little bit of time has gone by it's 40 years. But you know that the idea that people don't want to do the work, I think is a falsity. I think that what you just said about them not knowing maybe what to do or how to do it, or even like the starting place for it, that would be a little bit more kind of where I would see a Mr. Miyagi a person that you're accountable to. And that isn't necessarily charging you right, Mr. Miyagi, didn't take Daniel as an apprentice and say, you got to pay me, he, you know, he got a lot of work out of that guy. But it was more like, I'm a swordsmith. I need somebody to cover my legacy, and become a swordsmith, just like me, so that my legacy can be extended. And that legacy is now being sold right? With with the onset of all of these masters of transformation. It's being sold, right. And so I'm wondering if it's possible, even to have a massive effect on a population when all you're doing is selling the service versus, you know, giving it the way that they used to in the old tribes. And maybe it's just the work I know, you know, you've had such an amazing ability as an apprentice to take the information that you're given and transmute it into I can now be a master at this. And I'm not sure what the difference is between you and somebody else who, you know, the 95% that don't do that.

Dug McGuirk 29:49  

I don't know specifically.It's, it's not it's hard. It's not a general answer. I think each person has some uniqueness. And that's why coaching is important. Right? So that's the work I do, I have, you know, some high level fundamentals, and then it's digging in a little bit deeper to find, okay, this is what's going to motivate you, this is what's going to light the fire under your ass, because different people are motivated by different things. So it's, as far as getting under the hood on that situation. That's why the, it's important to, you know, obviously get to know somebody, so it's not a global answer. And at the same time, we run a challenge, because I agree with you like, but the thing is, we're, we're, we're drowning in us in seas, of information. Everybody, you know, in the marketing world, and, and maybe this is part of it as well. We're getting lost in looking for purpose. I think that we're, we're losing the idea of small purpose, leading to big purpose. In many respects, from my humble experience, you know, I look at, you know, I have my wife and daughter, and they're the most important people in my world. I, of course, would love to change the world and create world peace and human suffering in its entirety. And I got to start with my daughter, and my wife and me. And that's not as glamorous, and oftentimes were. And I think now more than ever, we've been conditioned to you our value only being represented by how famous we are, or how much money we have, or the car we drive, or the watch we have, and we've become addicted to a measurement that is not sustainable for some, but it's sustainable for others, and there's no judgment, I It doesn't matter. You know, people love stuff, that's great. We all love stuff, are we becoming a slave to it. And then we look at not understanding people enough. And we see someone going, driving the fancy car and having you know, all the money in the world and all of that, and we go, I want that life. And then you see, they're miserable, because they made that their God, and then their family life is miserable, or their health is miserable. And they're they're not balanced. We're also I believe, conditioned in the length of time that it takes to succeed. So we're looking for that instant gratification. And that boils down to even you know, when I'm training salespeople, sometimes people, you know, the salesperson doesn't even ask a second or third time for the sale. So then you say, hey, if it doesn't happen on the first call, then you know, what's the point. And so we have this, this interesting dynamic of all of these bits of information coming in that look like it should happen a certain way, because that's what's being exposed. Right? No one really wants to share, excuse me, what if no one wants to like so. And to this point, when I left working with Tony to go to the treatment center, he was like, Look, dude, remember this, you are not a speaker, you are not a coach, you're not a trainer, you're not an author, you are a marketer, of your coaching of your speaking of your training of your books, because you could be the best on the planet. If no one knows who you are, you're not going to help a single person. And that's the dance that we're constantly doing is are we marketing or are we serving and is the service, the marketing, and then we get into, well, I got to give all this information away, and then people give all the information away. But then when it's free, they don't apply it. But then we have a great heart and we're like, ah, but you don't have any money. So you know, I just want to help you out. And then it just goes into this interesting conversation. And so we're always competing for the next opportunity to add value. And at the same time, consider when you look at marketing, weight loss, let's use weight loss as an example. So product A product B, same product, product A. Take this pill, drink this shake and the weight falls off. You'll be within two months you'll have 20 pounds removed. Oh, I want that one part of a same product. You gotta it's gonna be uncomfortable. You're gonna have to change your diet. You're going to have do exercise and move, breathe, sleep, drink lots of water, it's going to be uncomfortable. And these products will help a little bit. But really it's just going to help you if you do all this other work that you don't want to do, it's going to be painful, uncomfortable, and it's going to take time, and it's not going to happen overnight. Well, who's gonna buy that no one would very well, I should say that very few people would buy that you would, because they understand it, you understand it, but the average person is going to go, I want to take the pill and be done with it, I don't want to change my diet. And actually, you'll see and see that lose 20 pounds without changing a thing without changing your diet, your exercise and all that those go through the roof. So we've been conditioned to think and have an expectation that there is going to be an easy way, right? And people aren't lazy, they're just extraordinarily motivated to work as little as possible.

Ari Gronich 36:01  

See, you know, it's funny, I kind of agree and kind of disagree with that statement. Because I think that people are programmed to work really, really hard with the thing that they're passionate about, and be lazy about what they're not necessarily passionate about. And for example, you in a studio for 29 hours. And that being a regular thing that wasn't because you were getting paid enough on salary for free 

Dug McGuirk 36:34  

I did for a while

Ari Gronich 36:35  

Would have done that for free. And you would have done it lazy as you know, not lazy hasn't been a thing I don't think in your life, except for things that you're not passionate about.

Dug McGuirk 36:50  

Well, yes, and we get distracted, right? So things come up, and we have, you know, shiny object syndrome. So that's where discipline comes in, where, you know, there's a point at which, you know, wisdom and discipline, in my experience has been valuable because and doing the things are things that we need to do you know, and or find someone to support us in. Like, as an example, you know, admin, and stuff like that, not my note, and sadly, not Heidi's bag, either. So the two of us, you know, our passion is doing the work, our passion is serving is helping people. So where we need help is in the admin side and stuff like that. But there are times when we have to do it. Like it's just, it's we just don't have, you know, we're not, you know, having multiple people doing all that other stuff. And it there's that balance, where then we get sucked into kind of little rabbit holes or things take more time and we go, Oh, this sucks, because I have to do these things that I don't want to do, because I'm not passionate, so then I put it off, or I don't do it, and then it backs up. And so it's it's finding that balance. So I agree. And it's while I I totally am on board with you know, finding your passion and going for it. And sometimes your passion may not be able to pay you.

Ari Gronich 38:21  

Right. But I, I believe that if we kind of transform our society a little bit, just a little bit, then we'll be able to go back to a time with the ability to live our passions, like times of Renaissance, for instance, Leonardo da Vinci and Michelangelo and Thomas Edison, Benjamin Franklin, I mean, these people didn't go to school. They didn't graduate anywhere. They didn't become an artist or an inventor or, you know, politician. They were in their souls, those things, and they simply took their soul turned it into the passion. And by doing that made it so that it works. We've developed our society since then, to only value the money that somebody can bring in rather than the contribution that they bring.

Dug McGuirk 39:27  

Yeah,

Ari Gronich 39:28  

and that's not that's not 100% but that's a lot of it, right? Is that our world values? Who brings in the money like somebody like Mother Teresa may not be Mother Teresa today? What while that's who she was then right, she may not have had that impact, like she had today.

Dug McGuirk 39:52  

Well, yeah, and I agree. 100% and the challenge that I believe we're facing now at this point as well is is an expectation that if we're not having an impact, like Leonardo, DiCaprio or Da Vinci, if we're you know, we're not famous. And what happened, I think with the advent of the Internet, is that everyone had the opportunity to create an image create a positioning, to present themselves as if they are having that level of impact, because there's like a level of expectation of that's also part of the value instead of just being okay with being a great mom, being a great dad being a you know, like, you don't have to be famous. And I know, he goes back to Warhol and everybody wants for 15 minutes, like there's, there is that element. And the challenge. And the blessing with technology today in the internet, is that we've leveled the playing field on one level, and that everyone can have the opportunity to put it out there. And now we've created a new level of standards by which we're being measured, and filters and you know, making sure we're taking the picture from the right angle and making sure that we're posting enough and saying enough, and then worrying about Oh, wait, you know, now we're back to marketing, right? So we marketing our business. So we want to go out. So we're looking at metrics, we're constantly looking at metrics and measuring, oh, did this work? Did that work? Well, it's the same for the little kid who's going did I get a like, Did I not get like I'm measuring, here's my metrics that work that didn't work, oh, this picture you did, I said this, I got some attention, right. And then we're looking at all these other experiences. And this is, man, if I back that up a little bit into Tony's six needs. There we are, is getting addicted to the significance, getting addicted to the, you know, the the variety of Oh, you know, let me see who I can meet who I can connect with. And, you know, like, we get addicted to that. But we're not necessarily growing or contributing, however, we have the illusion of growth or contribution, especially contribution, because someone now starts getting on their soapbox and thinks that they are, it's their responsibility to point out someone else's foibles and how so and so is the wrong, you know, and then now we get into the whole dynamism of, you know, opinion, and that It's for your own good that I'm telling you why this is bad, or that is bad, and why we can't do this or can't do that. And it's such an interesting dynamic that we're living in right now. Because it's almost like, remember Jurassic Park? 

Ari Gronich 42:36  

Yeah

Dug McGuirk 42:36  

In that line that Jeff Goldbloom, you know, said something like, Well, you know, we have the, we have the technology to create these monsters. But we don't have the wisdom to decide, you know, to ask whether we should make these monsters. And I'll give you a great example, not to go down a pandemic conspiracy theory, you know, thing, but it's a great example of it is, it seems, and it seemed at the time, that there was no actual plan, in handling the pandemic, all of the secondary and tertiary Fallout considerations never seemed to have been addressed while having so we got to stop everything and all that and make all these drastic changes without having a go or let me think about this. What impact is that going to have long term? And same is true, and it's happened, you know, with with the technology of the internet, that not that I don't believe in regulations, I believe in consideration, and going okay, hold on. Let's see, if we do this. What are the possibility? What are the ramifications? Yeah, I see you guys are gonna make lots of money. And you've got to gather all this data. And you can all make it so convenient for everybody and all of that. But when we do that, here's this Fallout, here's what's going to be some potential challenges and what fail safes do we have in place here, you know, we all love getting in the airplane and the excitement of jumping out of it. But if we don't have the parachute, and we haven't done some due diligence on that, it's going to be a really fantastic short ride. And I feel like that's kind of one of the things we've experienced lately over and you know, probably for the last hundred years is not taking into consideration because everything's moving so fast, not taking into consideration and thinking through the outcome possibilities from all perspectives.

Ari Gronich 44:47  

So, I'm gonna, I'm gonna take that and kind of twist it a little bit into cognitive dissonance,

Dug McGuirk 44:55  

hmm,

Ari Gronich 44:56  

Right. So lack of cognitive dissonance. sentence or lack of common sense, sorry. And add in cognitive dissonance 

Dug McGuirk 45:07  

and emotional dissonance

Ari Gronich 45:08  

and emotional dissonance. We don't even know what we're feeling anymore. 

Dug McGuirk 45:12  

Yep.

Ari Gronich 45:12  

 Right. So how does that play out in the decisions? Like we're looking at an election season? Right? We just had an amazing debate between our presidents, or our president and the person who's seeking office, Mr. Biden. There seems to be a lot of cognitive dissonance and a lack of common sense, in every aspect of life. 

Dug McGuirk 45:44  

Yeah.

Ari Gronich 45:45  

And I'm, you know, my, my, my way of looking at things in general is I try to find out and understand why people choose to do things, the way they choose to do them why they're so okay, with making decisions that go completely 180 against their own self interest. And by self interest, self interest is not just an individual self interest is a society at large, right? So, you know, I look at things I'm in the medical world. So I look at things like why would we allow 70,000 chemicals to be put on our food, air, water, food, air and water to be introduced into our society since only the 1970s, late 1970s, we've had over 70,000, new chemicals arrive, most of them are being put into our food and our water. And yet people don't complain. They don't say that ain't cool, I'm not gonna buy that. They're not saying I mean, they're not really up in arms about any but there's like such a small, insignificant amount of people fighting that fight, for instance, or if a company, let's say, is poisoning the well water in their own community. And all the people are getting cancer, the employees are not the ones making those decisions. But why aren't they stopping those decisions? And so that's kind of like, that's the cognitive dissonance actions don't equal the results. And so let's talk a little bit about that. Because, to me, that can lead into some solutions, if we can get a hold of this, what's going on?

Dug McGuirk 47:44  

So a couple things, obviously, this is such a complex conversation. And I think part of the challenges is that it seems that sometimes people are not really all that into having a complex conversation. They want it to be a simple yes or no, do this do that the complexity challenges things and that's true for everything, right? The the tyranny of complexity stops people from taking action, because they go, I don't even know what to do. And then they just freeze, right? So when we don't know what to do we freeze a confused mind that says no. So the complexity and now, you know, we can unpack this into education, right? I mean, I believe that education has failed over the years, I look at, you know, like books from like, what school books were for fifth graders in the like, early 1900s, or the late 1800s. And they are like college level, literally, like and they're unpacking, like you had to know so much about the government and how it ran. And, and you I mean, it was a huge part of the educational system. Why? Because the expectation was, you are likely going to serve at some level for some short period of time, not be a career politician. So let's table that for a second. Next, we move into resignation, where people just go, this is I don't even know what to do and they actually create a sentence lesia and they close off the consequences. It becomes an addiction, right? So that part of the nucleus accumbens, DNA in our mind, actually bypasses so we consciously know there's a cognitive dissonance we consciously know the negative outcome from sad behavior, but we still do it because we don't feel the consequences. And now we're into the emotional dissonance and the science behind it. How that occurs is there's actually a part of our brain that wires itself through conditioning through expectations, and through the consumption of said poisons. Which then create this inner weaved experience where it's both cognitive and physiological, which creates the emotional because now it's in our body, we're feeling it, but unlike it's like getting lost in Jersey, right? You know, it's like, well, yeah, you can't get there from here, right? Have you ever had that happen where, you know, it's like the hotels across the street, it's gonna take about 30 minutes to get there, because you can't make a left turn. And in order to get there, you'd have to be able to in 20 minutes in five minutes, you have to make a left. Instead, you have to do this giant, huge circle, and then you go out, right, and then people get a case of the efforts. And we see that in addiction. And actually, you know, one of the things when I was working in the treatment center, what I really came to use as one of my and I still is one of my keynotes is creatures of addict. And I just point out that we're addicted, everyone is addicted to something. And we get addicted. And I'll use the example like right now, when we talked about the debates, and the cognitive dissonance that both sides will accuse the other of it. And it's unbelievable to watch because you're like, wow, like, man, I I'm just gonna take this position. If we met in the middle, would we be okay, with this conversation? Like if we just actually took what was going on? And in this conversate, whatever that is, and met in the middle? Would you be okay? Because it's so and yeah, for me, the answer is probably not I think we've we've gone way off course for what's best for, you know, humanity. But that being said, you'll see people actually having that cognitive dissonance going, you know, no, we got to put this Roundup, we can't have those weeds, we can't have those weeds and like, well, I get it. However, as you're killing those weeds, you are poisoning yourself and killing the flora in your body that is necessary to digest, which is creating all these problems in the first place. So while Yeah, you killed those weeds, you killed yourself in the process. But because we're so interested in the quick fix, we don't want to pull the weeds, we don't want to take the time to do it. We want the instant fix, spray that with some glue and then solve the problem and that's where I think it's not a question of laziness. It's a question of conditioned to expediency that we've gotten addicted to the rate at which things happen. And the challenges is that some things have a much shorter lag time. So there's an expectation that everything should have a similar short lag time. So on a computer, you know what the new iPhone 12 is coming out. Now, I don't know how many times faster that's going to be but two years ago, whatever phone that was the eight or whatever it is, is like it man is so slow and obsolete, that would suck if you had to be dealing with that. 

Ari Gronich 53:02  

I have the iPhone seven, okay.

Dug McGuirk 53:05  

I make it obvious. I'm being facetious here. But that expectation is and you see people going out there and having to have and we get back into now the mindset planned obsolescence. So now things are actually created so that we're forced to get the next fastest, whatever. So applications or operating systems or all of that, and I'll give you a perfect example of how old planned obsolescence is. In this, this is going back in the 40s. Now, this is so German technology. I was just console called Neve neat. And this is like what Hitler used to have it but now like in music, like if you had a Neve console like that, it was a warmest, best sounding stuff. Because, you know, Hitler had the sound good. So they made some great stuff, right? I mean, look, we can we can throw the baby out with the bathwater. There was some great technology. 

Ari Gronich 54:01  

Engineering is amazing.

Dug McGuirk 54:02  

 Yeah, insane. So the console is made so well. And I remember so we had to count one of these consoles at our studio. And I remember the engine of the tech cleaning, like having to clean everything out. And he goes you know, and he goes, look what I'm doing here. Okay, what are you doing? He goes I see this Constance was made 1940 or whatever he goes. You pull it out and it's got like, you know, you take off the one sheet of metal and it's got all the stuff and the knobs and all that and it's like I'm cleaning out the knobs and all this but he goes Look at this. On the inside of the metal of the module was that old cloth electrical tape. And he's like, you know why that's there. And it's like, I don't know it's it to prevent the the you know the things the metal from I'm touching each other. And he goes, do you see that possibly touching the circuitry? I mean, I actually know he goes, does this console move? Is there? Is it? Like, any reason that is like, No, actually no, he goes, that was put there, because the engineers knew that over time who built it knew that over time, that would start falling apart, the cloth would start just turning into dust, and force you to send the modules in for service because they made them so well, they would never need service in the first place. If all you did was just do this little bit right here. They had to do this in order to keep the business coming back. So this, like, these are thoughts that people have. So I find interesting is Oh, so you're willing to actually plan and create pain? To keep someone coming back yet when we come up with a solution? Like what happened with the you know, this pandemic , here, we have all this stuff going on, that no conversation was had. And I know we talked about this, like no one said, Well, okay, hold on, if we do that, what impact is that going to have on people who struggle with alcohol? And, you know, other substances? How, what are we doing for them? Oh, we're gonna keep the the liquor stores open. So they're covered? Great. What are we going to do for, you know, people who maybe suffered domestic violence and all of that? Well, we're going to actually, we're going to set up a system that we're going to demonize police in the first place, so they're not going to want to come support anybody. Now, I'm realize I'm going extreme here. But I just want to like kind of, you know, again, cognitive dissonance here, we're like, Okay, what are we doing about this? Well, or what about, you know, eating habits? What are we gonna do with that? Well, we're gonna close off fresh markets, and we're gonna make sure that McDonald's, Burger King, and every fast food store is able to provide food, but any actual restaurant that actually may be able to provide some good food, we're gonna make it really hard for them to stay open and only allow them to do takeout, which is going to limit the amount of opportunity. So basically, we've taken all those situations, but when someone said, like, excuse me, what could we do to help those people? You know, could we have a conversation? Maybe on the news about that? No, crickets, still crickets, very few conversations are coming up about mental health, about all of that. And everyone, you know, I think Trump was the only person who I heard in politics, actually, when it first started, say something about those challenges that we're going to be coming up.

Ari Gronich 57:44  

Yeah, you know, it's incredible to me, as you know, you know, this is, this is the world that I live in for my whole life. And it's incredible to me, that nobody's been talking about immunity, and building your immune system up in general, not getting the virus, but making sure that when you get it, because you're going to get it kind of thing that you are capable of handling the symptoms, or eliminating the symptoms, because your immune system is strong, and your histamine system is not, you know, fighting every, you know, piece of particle in your air, water and food. You know, so it is absolutely incredible to me that nobody's talking about. But what's even more incredible. And this is something we can talk about is how many major companies have banned communication, about immunity about alternatives who have censored, I mean, the censorship that's been happening in the last six to eight months. 

Dug McGuirk 59:02  

Mind boggling

Ari Gronich 59:02  

Is absolutely mind boggling. And the fact is that that's been happening for years with other subjects that nobody has been home long enough to learn about.

Dug McGuirk 59:18  

Well, yeah, and the truth is, is that not only has that information been suppressed and censored, and so forth, and no focus on what we could do for our community and immune system and so forth. Everything that was done, specifically hurt the immunities, immune system, create more stress, prevent the ability to actually go out and, you know, exercise and all that. Now, look, personal responsibility. We all have to do that. But if you're conditioned to a certain way, it makes it a little more challenging to navigate.

Ari Gronich 1:00:00  

But in your in my neighborhoods, right? We have beaches near us 

Dug McGuirk 1:00:05  

Not allowed to go to

Ari Gronich 1:00:07  

People for being on the beach walking alone. Like I had a friend seven o'clock in the morning he had 100 and something dollar ticket for walking alone on the beach. Right? Where is he? Who is he going to give anything to? Where is he? I mean, it's windy there, there's there's no, you know, chance of passing a virus or any, but he got a fine for trying to take care of himself, that's self sovereignty thing, you know, is definitely something we can we can talk about self sovereignty and individual responsibility. Yes. But how do you have that individual responsibility when every law that's being made every you know, piece of legislation on businesses that's being done is regulation this and you can't do that, and you can't do this and you can't, you know, it's like, and then all you hear for weight loss is, you know, because everybody's trying to lose weight, we have this massive obesity issue. We've had solution after solution after solution for obesity, yet it's getting worse and worse. cognitive dissonance there. But that's self sovereignty, this self regulation of information. And being able to gather that information is so difficult with Dr. Google. And with the censorship happening, how does somebody gain that self sovereignty when all the information that they have is being fed to them by marketing agencies that only are feeding them what they wantthem to know? 

Dug McGuirk 1:01:53  

This is an incredible vacuum that we're finding ourselves in and I would suggest everybody go back and read 1984 and start actually questioning what could be happening with these situations and to you know, and then just follow the money, right and go Okay, let's just look at this who's benefiting from this, you know, and look, I'm a capitalist, I'm all for it. I with the fact that it seems like these big corporations have made record profits during this yet all of these small businesses are going under someone you know, needs to be able to question that and go, Well, wait a minute, something isn't jiving right now. This doesn't make sense. And the the challenge is energetically how we've become so polarized makes that conversation all the more difficult. Because as soon I give you a great example, I you know, I I work in multiple worlds as it were, I came from multiple worlds. So my first career was entertainment and music. So they are all for the most part. Most of them are very, left very liberal, very, like, you know, into that we're fucking mask and all this, I'm like, Okay, cool. Look, that's great. I love you, and I'm not judging anything, I hear you and I understand where you're coming from. And as I've now you know, over the many years I also have a lot of entrepreneur business friends who are very successful and always take the attitude of like, Look, I don't care who's president we always made it work like I'm they don't get they don't get so worked up. And they go okay, but this is what I'm going to do here and my beliefs and so forth. And they would just ask questions, like not even go you know, ah, you know, magga all that just be like, let's be pragmatic here. pragmatism to someone so far on the other side, is considered right wing, extreme right wing, which that's where then I shared like when we meet in the middle the middle is because my experience has been mostly with pragmatists who are more centrist like they've got some liberal policies in, you know, philosophies and they've got conservative and they're usually very fiscally conservative, spiritually centered, and love everybody and appreciate and understand personal responsibility. And they think in terms of how can I empower other people, how can I teach them to fish, not give them fish? So it's a very interesting dynamic and how charged this has become so I think what has happened, my experiences But I could be wrong is that the cognitive dissonance is starting to also be grounded in the need for certainty that things are so uncertain. They're looking for someone to solve their answers. And they're only looking in one place. So as an example, I remember I was just, you know, conversation on social media and I made some comments about how I, you know, our Hoa, I'm still paying my HOA dues, but I wasn't able to use the pool and I called the HOA and and spoke to them. And they're like, Well, yeah, but you know, what, if you, you know, there's too many people in there. And, you know, there's, you know, their stuff on the seat, and you're too close to each other. We need something to Mike. So let me get this straight, you think we're too stupid to take care of ourselves? Like, if I go to the beach, I bring my own beach chair. So if I'm uncomfortable with the chairs that are laid out there, I'll just bring my own. Well, you know, and sometimes you use a bathroom, I said, it's like 100 yards to my house. If I'm not comfortable in the bathroom, I'll just walk home, like you. So basically, you're locking the pool that I'm paying for? because of some liability, that you're afraid of that there's no way you could prove that. If I did get COVID that I could say I got it at the pool, like how can I even prove that? And so I made some comments. As an example, and I don't remember the context at the time, I got a bunch of people kind of chime in, like, you know, oh, you will you know, you know, first class problem and blah, blah, blah, and yell and give me a hard time. And, you know, people are too stupid. And they were saying this is what they were saying. And oh, you know, at my place, you know, we do people playing tennis and they all got COVID they're a bunch of idiots. Just we got to shut them down. And I was like, wow, like, this is the state of the world we're in. And understandably, this one particular person who made this comment has a ninety year old mother living at home, so he's scared to death. I get it. And I don't think anyone and then here's the challenge. I don't think I don't know one person. Literally, I don't know one person who was like, yeah, screw those old people. Let them die. Like I don't think anybody was like into that. I think everyone was like, Okay, I get it. And it. Um, I'm not suggesting that we let old people die by any stretch, you would do what you'd normally do around flu season, which is be careful

Ari Gronich 1:07:44  

Right? You know, I I don't have a political affiliation, because I kind of don't believe in labels. But I'll give you an example of an experience I've been having. You know, I consider myself to have been the rebel in life. You know, I grew up, I would wear a kilt to school in high school with a snake on my shoulders, and no shoes, and I'd be kicked out of school to go put on shoes. I'm like, you're really gonna say, I can't learn because I have no shoes on like, this is this didn't make sense. I actually got in trouble one year for printing out. I think I like 500 copies of the Encyclopedia Britannica. page on St. Patrick's Day talking about his history, who he was, because I was like, why are you celebrating this guy? He was basically Hitler. Just an Irish version of it. And you know, I'm like, why are you celebrating him? Here's the Encyclopedia Britannica. You know, history of who this man was? Because that's who I am. I question authority, so to speak. So I found that most liberals normally are the people who question authority. And most conservatives are the people who go with authority, who go with rules who go with what the status quo is, who don't want anything to progress. They just want to kind of keep the status quo if it's to their liking. And yet everything in the polls so to speak, magnetic poles have shifted. And the people who traditionally go up against a system are saying no stick with the system stick with the system because they're so scared of what's going on. And the conservative, you know, as what you would say, right wing side are those who are saying no masks don't impinge on my Liberty don't impinge on my freedom don't impinge on me. And so they're saying no, no, no. And both are ignoring Science, which happens to be somewhere in the middle. Right? Because Science doesn't have an opinion. It just is what it is. It's a it's Sciences is not opinionated, although scientists may be. And so I look at this world going. So I was talking to somebody about a mat about masks who was on the who's on the liberal side of life. And that person was telling me, I can't stand all of my friends who are now going on to Trump's side, because Trump said don't wear masks. And so anybody who doesn't want to wear a mask must be on Trump's side, versus those who are wearing masks must be on the other side. Right? So it's always got to be some side out here versus, versus coming back to that middle place that we've talked about a bunch. But the facts are somewhere always in the middle between opinions. And most of the time, the facts have nothing to do with opinions. For instance, a mask, filters to 10 microns, the virus is point one microns. That's a fact. There's no disputing that fact, with opinion. It's whether disputing whether what we're doing with the mask can actually help with the virus. So if you're looking at a 10 micron filtering mask, and you have a point one micron virus, that virus is going to shoot right past the mask and just can't get trapped. Because it's not small enough to trap you know, the holes aren't small enough to trap the virus. Simple. No opinion.

Dug McGuirk 1:11:59  

Yeah, but what about the droplets? 

Ari Gronich 1:12:01  

The droplets seems? So here's the thing about droplets, right? If somebody coughs on you, and the virus lands on that mask, you can breathe the virus through the mask. Not only that, but it's got a place of concentration that's

Dug McGuirk 1:12:17  

out there for a while,

Ari Gronich 1:12:19  

that if it's moist, and it's concentrated, it will grow. So the amount of virus the amount of droplets are going to be increased, not decreased. 

Dug McGuirk 1:12:31  

Well, and can I also point out that I rarely have people sneezing or coughing on me, if ever, I can't remember the last time something like that happened,

Ari Gronich 1:12:40  

Right? Because most people like I was raised with Emily Post. And we had to take etiquette classes and lessons. And I have a copy, I think still have a 1950s Emily post book. Okay, that was my grandmother's. But we were always told covering your face when you're going to cough and sneeze, I just said that my mic probably picked it up. This is how we're talking right now. Right? This is how we're talking. So you cover your face when you sneeze or cough. This stops up to the droplets from spraying out 15 feet at 150 miles an hour, whatever they've said, you know, it's been all different numbers. But whatever they've said, is that's the reason why we wear the mask. There was a doctor and like frontline ER in New York City, who came on crying onto a live saying, I now I'm crying because I now have hope we've been doing this long enough that we know what will give you the virus and what won't based on what we've seen. And you have to be in a room within like three feet from somebody for 15 minutes to a half an hour having a conversation that's expressive, like this one that's expressive in order to have enough concentration of virus that it's going to infect the person. So it's got to be a duration of time that it can concentrate the virus because your body can withstand small bits of it, which is probably why a lot of people have no symptoms. And yet they've had antibodies because a lot of people have gotten those. Yep, quantities of virus droplets. Right. So this actually helps with herd immunity. And so you know, the point of the matter is, is what I'm saying is the polarity has happened, this magnetic shift, in reality has nothing to do with reality. And what people are saying, when they're on one side or the other, has nothing to do with science, or with fact. And so my thing is, like, we used to have a huge reverence for science. And listening to what scientists would say, actually was like Popular Science was a massively popular magazine. Because, you know, for a kid to take apart something, put it back together, figure out how it works for somebody to figure out the inner workings of these things was important. But it's not happening now. So that's where I asked you like, because you are an expert in the field of human, you know, human behavior. So what is it going to take? I'm not getting I haven't asked what the problem is, but what is it going to take to get people back to a place where reality can sink in, of what science is opinion stops to matter quite as much. And people can get back on to like, okay, now, now that we've had all this opinion, let's go back to what really is going to function functionally and work for us. 

Dug McGuirk 1:16:28  

It reminds me of the last words of my late uncle,

Ari Gronich 1:16:34  

a truck

Dug McGuirk 1:16:37  

I think that we're going to, sadly have to experience some real, real pain that I think in forensically maybe learn from, I think we're going to look back at this and different opinions are going to get formed and people are going to go, ooh, that was a mistake.

I wonder if and I know, it's not possible at this stage. But if you recall it for a variety of reasons. But one of the ways we got out of the Depression was they stopped printing bad news about what was going on, and stopped conditioning people in fear, keeping them stuck in fear. And right now there's so many motivators, and the news agencies and the big companies that own all the news and all that are benefiting from the putting on the news, I think the the challenge of 24 hour news is everything's got to be breaking. Everything's got to be so people get stuck in that mode. And to ask people to and it's gotten past that, because now obviously, we know that, you know, it's not the news anymore, its opinion. So it's, you know, very little bit reporting, it's mostly, you know, the thoughts about what is being reported head, and then now we have people thinking, you know, that their opinion, should matter more than it does. So everyone has to go out on, you know, social media, and then share their opinion, without fact and we all do it, and I get it. So it goes back to I think the original conversation we had regarding education, and critical thinking, and the ability and necessity to question everything, and be willing to get uncomfortable with being maybe wrong, say, oh, oops, maybe that opinion, and it's okay. It's okay to change your opinion, beliefs are dynamic, and what we believe they are so interesting, you know, using that example, one of the people who friends music friends, very, you know, very liberal and asked some really interesting questions about you know, you know, he, he said something like, Well, you know, he goes, uh, what if the, you know, the state came down and said that, you can't, you can't use your power, you have to turn your power off your lights off at six o'clock. What if the state said that? Would you walk around the neighborhood? And if you saw someone with their lights on after six, would you report them? And I was like, Well, first of all, I needed way more context than that, to even like, go there, but I'll tell you right off the rip No. And, and then it would take me it took me a really difficult conversation and understanding, to then even try on the possibility of me telling someone else what to do with their power, but like even having that conversation. So I think that We're at a spot where we need to be able to all of us collectively shake up our current belief systems really take a hard look at our values, and the consequences of those filters. Where are we drawing that line? Are we willing to take personal responsibility? And, you know, even to a point like So as an example, right, everything like we've got, and this is, so let's just look at how we've evolved so fast. In the last, let's say, you know, 100 years

100 years ago, there were a lot more personal farms, you lived on the farm, you got up, and dad took son out and showed them the farm and said, here's how we, you know, we take care of the animals, here's how we, you know, get the oxen plow the field, and, you know, we do all of that. And then the, the mother would be helping with the gardening, but then, you know, it would take all day to cook a meal. And all I like there was like, just to survive was required a lot of effort. And there was no FOMO there was no exposure to you know, oh, you know, so and so Sally's got this cool thing to this degree that we have now. Could someone have a cooler gun? cooler knife, cool, whatever. Yeah. And then you find a way go, how did you make that and you'd learn how to make that cool knife or modify that gun or what have you. And then as time went on, cities started to form. And the idea was, I'm gonna have a better life, when I move into the city and I don't have to plow to get my vegetables, I can go to the market and buy them, I don't have to, you know, worry about it, as things go on, I have to I have to worry about, you know, creating a having a cast iron stove, to not only cook but heat the house. It's also you know, I have a little oven and all of these conveniences. So what happened is our purpose started to shift. Our purpose no longer was survival, it started to be comfort, convenience, and then started to get into a sense of luxury, and luxury lifestyle changed as things happen in the more I mean, if we think about it, and it drives me nuts, if we think about today, like the how easy in so many respects, life is for everybody. But growing up what kids today are having access to and the expectation and what they're being conditioned to, like personal responsibility and, you know, expectations, right? Give you a great example of you saw that old video in old videos five, six years ago, whatever, where a kid had basically only seen an iPad, so to change, you know, just knew to swipe

Ari Gronich 1:23:08  

right

Dug McGuirk 1:23:09  

was presented a magazine and had a conniption trying to understand why the picture wasn't moving as he was like trying to, like, scroll the top of the magazine. And I think a sense of gratitude and realization. How freakin blessed we are, what's available to us and use it wisely. And, you know, like, if you really care about somebody sometimes giving them you know, and we struggle with our daughter. I mean, she's this today's your birthday. She's six today. Like, how do you express to a child? You know, we love her. We want her obviously, everybody wants their children to have it better than we did. And then we go on, but is that the best? Better? In what way? Do we want to make it easier for her? Because if we make it too easy when she goes out in the real world, she's gonna like, what the heck is this crap?

Ari Gronich 1:24:10  

Yeah, you know, this is a parent's dilemma at the moment. You know, I have my son is six, almost seven. Next month, he'll be seven. And he's got his iPad. He's got his own YouTube channel that he's just started, You know, this is a child with a YouTube channel. And when he's doing it, because we're homeschooling him right now, because we didn't want him to be part of the craziness of what's going on in the schools. I mean, they have scanners and cameras that literally can track 30 Kids temperatures at a time through these cameras. It's 

Dug McGuirk 1:24:53  

Wow

Ari Gronich 1:24:54  

It's a little Orwellian. You know, for me, little too Orwellian for me, but I have to tell him Constantly not to hit that microphone button and speak what he's saying. I have, you know, but to type what he's saying and to not use the cheat that get out pulls up the recommended word for him, but to actually learn how to use the keyboard, and where the letters are so that he can learn how to type. Now, I learned how to type on a stepladder. Right? Ding, ding, ding, ding jing. That was the kind of typewriters that we learned how that they had in school. There wasn't computers back then it was maybe the big ones, but not like, we, I think at school we had just gotten when I went into sixth grade or seventh grade, the apple twos, you know, but I mean, I want to, I want him to learn how to physically type. So he knows where the letters are, even if he'll never ever need to learn how to type for his life in the future.

Dug McGuirk 1:26:07  

So here's an interesting thing about how technology shows up and how governors, for good or bad. So do you know why the letters are not in order on the on the keyboard? Nope. When typewriters were first created, when they put the letters right next to each other, and the way they were set up, remember how to doink, doink, doink, doink, doink, they would jam. So they had to put them in a weird way to not only slow down, but basically they were figured out like the way letters were used in, if they kept them in that order, they would be close to each other so many times that they had to break them up. And that slowed down your fingers so that they wouldn't jam up as quickly because the fastest someone could type actually created the problem. So they slowed it down by making it harder for someone to actually type at that speed. And then you know, with the way the letters were spread, so it's just interesting how they were able to take that technology and go, Oh, we actually got a truck. It didn't work, we weren't able to soften it, it literally would not work. So we had to modify the way in which we did things so that it was sustainable. And that's something that we're not taking into consideration. As a rule, you're bringing that up right now. Hey, like I wanted to, you know, here's what's so interesting. A lot of the things we do in school were also Miyagi. It was to learn critical thinking it wasn't to make it easier, it was specifically to make it harder. So we had the muscle, we have the ability to think we have the ability to do complex problem solving. So that we could solve this problem we could wax on and wax off, if we could paint the fence, we go, Oh, that's how that applies here. But we've lost that in many respects out of convenience. And it's been a natural progression, right? It just started out as a natural progression of convenience, hey, we thought we're gonna get the good life. You know, this is, you know, who wants to go out and plow their own fields, if I can go to the market and get it themselves, I got more important things to do, I need to follow my passion. And that's fantastic. The challenges is now I think the pendulum has swung so far is we have a level of expectation, a level of convenience, a level of a necessity for acknowledgement and stardom and, you know, keeping up with the Joneses, and, you know, even to the point we know this, this is fact that there are lots of you know, again, this is all influence models. So we you know, that's the other thing, I look at how we're being influenced by everything, how there are coaches, marketers, who go and rent the plane on the tarmac, so they could take a picture in it outside of it. It's not their plane, it's not their car, it's not their house, but they present it as if they are so then they go YouTube and have all this and you buy their product and follow them and then in enrich them so that they ultimately have it. And then their argument is well, it was just like a high tech vision board. I just created that environment. But now I have it like Well, okay, I guess I see the logic into that, but it was a little dishonest at the outset.

Ari Gronich 1:29:30  

Right. Right. Yeah, I think Tai Lopez had that rolling around on video about the house that he was showing not being his and how it was rented. You know, the the car was a rental the now but he eventually became Tai Lopez right. He eventually became who he was claiming to be because of that. We used to have that in infomercials, I don't know if you remember there was this Asian guy in Florida who was doing real estate, and he would do these infomercials on these big yachts and stuff, none of them were his. But he was he was selling the selling the dream. You know, I think that that there are enough people passionate about farming, for instance, that may have even been born in a city that would want to do the farming work of farming people that are passionate about math, for instance, or just, you know, making something up, that would want to be a mathematician. I think there's enough passion to go around, so that everybody has their thing that they're passionate about. And it's all feeding each other's things if we were able to come back to a tribal, more of a tribal society, even within our cities, but you know, people don't even on my block. I mean, I'm friends with my neighbors, but nobody really ever talks to anybody in this community.

Dug McGuirk 1:31:07  

Depending on the definition of tribal I think we're because tribal generally is for survival.

Ari Gronich 1:31:17  

Right? Well, I'm just saying tribal meaning a circle people

Dug McGuirk 1:31:21  

community is different than tribe.

Ari Gronich 1:31:23  

Well, it's different than tribe but not tribal living. So tribal living is ancient living. Okay, it means the people like the Indian nation, right, that get together in a circle, the society is built upon master apprentice, the kids are taught from the beginning, and how to take care of other you know, the older kids how to take care of younger kids how to cook, how to feed how to, I mean, 

Dug McGuirk 1:31:51  

well, but I think that to go a little existential where i see the the biggest thing and call it a tribe, community or whatever. I personally, it's just my again, humble opinion, feel that, you know, the lack of God, the lack of spirit, the lack of genuine spirituality, not pseudo spirituality, not, you know, pretending, you know, not you know, just because I say namaste, and I don't know what it means, or even if I know what it means, makes me spiritual. I think that we've lost our spiritual center. And by taking you know, God, out of the conversation, and the reality, the existence, the acceptance of something bigger than us, whatever your method is, because, again, we get back into tribal, making, your guide is better than my God, or is real or not, instead of an appreciation of the community around the principles of the Golden Rules of spirituality of a recognition of a connection bigger than us that supports us in a way that is sustainable, and is still ethereal, I think there's reasons why, you know, that we don't see that, right, just like we don't see air or gravity, but if we were to deny its existence, and say, we're gonna, you know, take no part in it, you know, we, if we denied it and jumped out of a plane, we'd experienced it, if we denied it and stop breathing it, we'd experience it. And I think we've a lot of people have denied the importance and value of that otherness,

Ari Gronich 1:33:41  

right? So to me, tribal doesn't mean anything about spiritual means. It means how we go about the daily work of teaching our community.

Dug McGuirk 1:33:54  

They are two different conversations that are though still part of the conversation because it becomes the the fundamental and understanding and filters through which said, group will run their conversations. 

Ari Gronich 1:34:13  

Yes. And so here, here's my philosophy on the spirituality, spirituality side of things. I think that everybody has a right to their own belief. I saw a billboard sign one time, that was a message to atheists and it basically said that, to be an atheist is the equivalent of a trillion waves hitting the shore, and all of a sudden, a castle a sandcastle appeared, because we are a trillion cells or so colliding, and then the perfect form of us is created and So, that was a message to atheists and I liked the message because to me, there has to be some kind of planner to have planned, what is before me the beauty that's before me. However, I also love the saying that a friend of mine used to say, which is, for me to believe that I know anything about anything, including what I'm saying right now is the height of arrogance. And I'm going to caveat that with man asks God, to explain to him the wonders of the universe. And God says, If I were to explain to you the wonders of an apple seed, it would be more than you could ever fathom. And so to me, spirituality is a seeking not a destination. It's not a knowing, but it's a questioning

Dug McGuirk 1:36:03  

Agree

Ari Gronich 1:36:03  

and so to some people, God is a knowing I know it, I know it, I know it, and anybody who is against what I know, to be real, is not going to go to heaven is not going you know, it's not going

Dug McGuirk 1:36:20  

Not in dispute. Absolutely

Ari Gronich 1:36:22  

kind of caveat, I would say to that question. Yes, I believe that there is something much more powerful than me, in this world, right. And it could just be the man next door or woman who's stronger, bigger, taller, faster, smarter, whatever, or a planning body, in the sky, whatever, whatever your definition is. But I don't believe that I could ever have an understanding that is accurate. It's only a belief that could be a bit ability,

Dug McGuirk 1:37:04  

right? 100%

Ari Gronich 1:37:06  

that I think that if we stuck to the adventure of finding out and stop with the knowing I know, and you don't know what I know, because you're in a different sect of a religion. That would solve a lot of issues as well, because I've seen fights between Catholics and Christians. And I'm like, your beliefs are almost identical. Palestinian and Jewish, your beliefs are almost identical. Well, we're family, we exist together, let's all frickin find out where we have similarities and where we have questions, and then just ask the questions.

Dug McGuirk 1:37:57  

Exactly why. Yeah, I mean, I agree. 100%, I was raised Catholic, and I appreciate the purpose behind it and you know, the desired outcome is and that's great, you know, we can differ on process. And that's okay, too. You know, that that is where I think obviously, I think this country was founded on originally was so that we could practice whatever our process was, but we agreed on the purpose, we've lost a little bit of that, it seems. And it's interesting, you know, I look at it, like just like you just shared like, God, the universe, Mother Nature, whatever language we choose to put on that otherness, is so like, think of it as a like a super computer, like a computer that is beyond even anything that we could even comprehend to begin with. And you and I were like Commodore 60 fours, we just can't even run the program. It's like trying to run, you know, iOS on a calculator. It just, it can't be done. But we know that it's there. And that's where the cognitive dissonance I think with all of this occurs, because we're all looking for certainty in an answer. And once we find something that we can resonate with, and we get convicted to that and resolved to that, then we say everything else is wrong. And we're seeing that in politics. We're seeing that in health we're seeing that in we saw that, you know, in in the treatment world, you know, people like no, it's got to be aa you know, that's the only way to do it. I'm like, Well, yeah, but this person right here has done it through yoga and healthy eating and exercise. They're getting the same result. You want to be sober, they want to be sober. Their process is yoga, healthy eating and exercise. Yours is going to meeting and doing it that way, we're not here to tell you what the right or wrong way is, provided we've agreed on an outcome. And I think that's where we're having the challenge in, in general with people is that we're unable at times to take a step back and go, What do you want? And then go, oh, okay, well, yeah, I want that too. Okay, good. Let's start there, let's just stop the conversation, take it, take a step back and breathe in, we both want the same thing. Got it? Now, we could start chipping away at the how we get there. And let's start by not making someone wrong for their decision on how they think it's going to get there. Now we could have a conversation and point out the potential challenges with that process. And that would be instructive and valuable. Because I mean, I don't think, you know, again, I this is probably pollyannish, to some extent, to any conspiracy theorist. But, you know, if we go down a pathway of that, you know, we don't have, you know, the Illuminati and some other things working at play to, you know, create the great reset, and, you know, enslave all people on the Georgia stones and 500,000 people on the planet and go down that pathway that if we actually just go, you know, what, what if the people in charge of making some decisions, genuinely wanted people to be healthy, and do well and all of that, and that they freaked out, and they didn't know what to do? So they made a decision quickly, about what to do. And now they're going Ooh, maybe that was a little rash. Maybe that was a little harsh. That that's okay. And not make someone wrong and go, Okay, oh, oops, oops, like, we can undo it, we can. But to continue down this pathway, is just because you don't want to say, oops, and you don't want to go and maybe that was the embarrassment. And that's what I think has happened is that people have gotten they've doubled down so much on whatever their position is that there's a fear that if you change your mind, someone is going to go Oh, and we've seen it. And look, this isn't a political conversation. But here's what I do know, my experience. I know. I know a lot of people and you shared it earlier, who were like, you know what, I was liberal. I was, you know, Democrat, I was Obama, I was Clinton, I was all that. And I did not want Trump I you know, like I thought he was, you know, the devil incarnate. And, you know, he's just a lighter shade of red of the devil. But now, 

Ari Gronich 1:42:51  

orange

Dug McGuirk 1:42:52  

Yeah, yeah. But now I, like I don't necessarily like him. And I don't understand him sometimes. But like, I believe he's doing the right thing. And I'm going that direction. 

Ari Gronich 1:43:05  

Right

Dug McGuirk 1:43:05  

I don't know, anybody who was on Trump's side, who went You know what? The other choice is better? I know, no, one who's done that? 

Ari Gronich 1:43:17  

I do

Dug McGuirk 1:43:17  

I'm not saying they don't exist.

Ari Gronich 1:43:19  

I do

Dug McGuirk 1:43:21  

great. 

Ari Gronich 1:43:21  

I know a lot of people

Dug McGuirk 1:43:22  

who have shifted to, to Trump, or to that side of thinking where they've eased up on doubling down on some philosophies and they go, you know, what, I think this is going to be better for us if we continue to maintain an idea of freedom. And that actually, I you know, the some of the other mindsets have been more and like you shared earlier how it's swung have been more draconian, and, you know, dictatorial as it were, then what was, you know, everyone thought Trump was going to be? So again, not picking sides here. It's just an interesting observation where you go, Okay, well, you know, the fact that you've experienced someone go to the other side is, you know, has not been mine. And now, of course, I'm not suggesting that it doesn't exist

Ari Gronich 1:44:14  

right? No, you know,the thing is, I've witnessed both sides and frankly, I don't care because I don't like either of them. I think that both parties, both systems, I think that what we've got going on, right, what we got here is a failure to communicate.

Dug McGuirk 1:44:35  

term limits, we just got to get that right. Get everyone out in four years, getting some new blood, people who actually suffer the consequences of the decisions that are being made because they go oh, when I leave here, I'm going to have to actually live by these rules and not create a double standard as it is anyway. 

Ari Gronich 1:44:52  

Right

Dug McGuirk 1:44:52  

the beneficial

Ari Gronich 1:44:53  

and it would be really nice if we started getting, you know, some of the people I've talked to some that people use Talk to to actually run for office. Because, you know, the fact of the matter is, is that what we have, is because of the decisions that we've made for 50 years. Right? It's not any small thing. What we have going on right now is because of 50 years of decision making, that has absolutely been horrid. And the fact of the matter is, I mean, you could go to the school system, you could go to whatever, but PoliSci political science, all those things were things that we learned humanities, you know, social sciences, those are things that we learned in elementary school on up. And they don't teach them that much, and especially not to the degree that we learned them. But we need a new flock of people who are talking about solutions. And I'd love to actually do this again, I know we've had a few conversations already, that have lasted a long time. This is almost, you know, two hour conversation, and I'm enjoying it. But I do have to end it soon. And so I'd like to see us do, we've talked a lot about the issues, right, that we see, and somewhat of the solutions. But what I'd like to have us do sometime, and maybe we do it, do it as a panel discussion, we get together and just have like a panel discussion. But I'd like to see us do a solution conversation. I don't think solution conversations are being done anymore, or at least not very effectively or very well, but a solution conversation where we just take, say, the health care system, and we go, Okay, what would solve, you know, heart disease, what would solve diabetes? What would what would be the thing that solves these kinds of illnesses, and it may extrapolate out into farming and agriculture and stuff like that. But just

Dug McGuirk 1:47:06  

because if you think about all this, it's all a parasympathetic system. So you know, one piece is directly impacted, or indirectly impacted, on a rather intense level. And that's the challenge that we've basically created, we've got a rat's nest of issues that are directly correlated and causative to what happens next. And that's where, you know, I think it's a challenge, because when people get stuck on one issue, which, obviously it's important to them and all that, it's very difficult to really have an in-depth conversation, because we've also gotten to the point where we're all you know, I think it's back to education, is we become a news byte society. So, you know, we go, you know, clean energy, and like, I'm all for it, I got it. How do we do that in a way that takes into consideration all of the other structures that are in place? I'm not saying no one, I don't think anybody's against solar power, I have solar solar power. But Leo, we use the example of like, you know, electric cars, and they go well, you know, there are studies that show to make the electric car causes more carbon, you know, challenges that, you know, and I'm not saying it's true or not, but that conversation comes up, and it is a real one.

Ari Gronich 1:48:32  

Right. And the thing with that is, is that it's the decisions that we make,

Dug McGuirk 1:48:37  

Right

Ari Gronich 1:48:38  

So if we mined something in Canada, ship it that shipped the raw material to China, and then have China send it back to us made, because it's cheap labor, we didn't take into consideration, the gas, the fuel, the things that it took to get us there. And what we could have done is just create the manufacturing plant right next to the to the mind for for instance, that's one possibility of a solution. Right. So we definitely need to consider our conversations. Because, you know, here's the thing. I had a conversation once with a trucker, and I'll end with with this and then we'll go to how people can get ahold of you. But I had a conversation with a guy who was a trucker in England once and he told me a story of picking up a set of eggs. So a truck full of eggs in England, right. He drove them to France, pulled into the back. They unloaded the eggs. He waited for a couple hours, they reloaded the eggs. They all said French eggs on them. They had a French French egg label. Right, so they had basically just been repacked and relabeled. Then he took those same eggs to Italy to the Vatican. And he dropped him off. Now mind you, this there was like two other stops in between where they did the same thing like Spain, they did Spanish eggs, and then same eggs, same exact English eggs. And then finally they went to the Vatican. He pulled them in, they got labeled as Vatican eggs. Okay. And then he took them back to England as Vatican eggs. And they, you know, it's like, did they not see what just happened here? Does this make sense? Idaho potatoes, same thing. I had a trucker friend here. He took potatoes from Florida to Idaho and brought Idaho potatoes back here. It's like, we're not thinking the cognitive dissonance is so grand.

Dug McGuirk 1:50:59  

Well, and there's also there. So then back to follow the money. So the odds are that in all those situations, the people making the decisions, were getting healthily compensated. And then that's where, you know, the the challenge comes in is like, there are a lot of people with vested interest in stupidity. Because the short term gain for them is there. You know, there's that person putting roundup on their own, you know, and in their own garden.

Ari Gronich 1:51:29  

Right. But my point is that the person with vested interest is not the person who's being affected by this 

Dug McGuirk 1:51:37  

right

Ari Gronich 1:51:38  

People being affected by this. And so 

Dug McGuirk 1:51:40  

we are because it's hurting the economy long term

Ari Gronich 1:51:42  

right. But what I'm saying is where's the rage, the uproar from the people who have to pay for this person's short term gain Bezos, just in the time of Amazon of the Coronavirus, right, just in the shutdown period of time. If he were to give every single one of his employees, I think it was somewhere close to $110,000. each employee, he has a lot of employees. If he gave them all $110,000, he would be back just to where he was pre virus. Okay. So where's the outrage? That was the word I was looking for? Where's the outrage at what's happening and who's profiting from other people's misery. The people who are miserable are not outraged. They're not outraged. They're not doing anything to stop. And we'll end on this note, because

Dug McGuirk 1:52:56  

I have seen on this so I don't remember I think it was I don't think it was Hitler. But it was Stalin or someone like that. He had this chicken that he was like, ripping apart. Oh, you're frozen. share the story. He was ripping it apart, kill it, like beating it and all of that, but he would continue to feed it. And that abused chicken kept following him for the food. Even though he would kick the crap out of it. He pulled out the feathers. And he was just pointing out he's like, you give someone some comfort, some food. And you can do anything you want to them. And I think that is what we've been so satiated with and they'll go back to diet with sugar, with alcohol with other poisons, that we are just fat and comfy. And the alternative is going to be painful. It's going to be uncomfortable. It's going to we're going to piss people off people. You know, it's actually studies have shown that people who are more, you know, pragmatists are more conservative, like 80% of them are afraid to say something about how they feel about something because of all the blowback that they get. So it is not a popular way to be is a critical thinker. But if we get taken care of people like okay, stimulus check, okay, free phone. Okay.

Ari Gronich 1:54:12  

Right. So we're going to end on that note, because we could go on for another hour, and we probably will. Let's do this again. And let's have a solution conversation, a conversation that's just designed to create the solutions. But in the meantime, Doug, where can people get ahold of you? And how could they? You know, you've got this you rock speaking comm going on. And I know you're about to do a speaker training. Yeah. Or some amazing, you know, lessons for people to get to know their voice. So let's talk it's just you know,

Dug McGuirk 1:54:53  

alright, so in a nutshell. I believe that our story, our voice that everyone is here to share be a beaming light of possibility by sharing who they are, what they've been through and light the way for others who have been in similar situations. What I found was, this virtual experience is not going anywhere, we're going to be hybrid, you know, I think this moving forward will still do live events. But a lot of the follow up a lot of coaching, all of that is going to stay in this world. And that's great. It's very powerful, and we can have a grand reach. And there's a lot of things that are involved in integrating live doing this virtually, and so forth. So the Urock speaking is to help people master their message, gain clarity on who they serve, how they serve them, get their stories kind of together, start crafting their stories, and be able to share them both virtually and online. So that's, you know, one thing that I have going and then my freedom hack program is part of that, but my freedom hack, we, when it's live, when we have available live, we do our live multi day event where it's really creating emotional, spiritual and ultimately financial freedom, so that we can prove what's possible in the world and lead by example.

Ari Gronich 1:56:17  

And you're going to be doing some breakthroughs. I'm sure.

Dug McGuirk 1:56:20  

I'm going to do my best the virtual ones are tough, I guess I could send a board and so forth, like Tony does. But the goal is, is anyone who is part of that will get an opportunity when we go live to be to participate and certainly, you know, make it worth their while. Yeah, I still I'm doing breakthroughs right now. You know, in Florida. Bless us where you know, we're doing really good. So I've been going into organizations and doing team building and doing that. So we're starting to consider, you know, do we do a live event for the you know, for public. You know, it's one thing when an organization they already are working together they already know who's sick or not and it's a very safe environment when we bring in a bunch of strangers. They may not be as comfortable but we've been out networking and you know, out there hustling so urockspeaking.com I also have a anxiety busting guided meditation, a guidedhypnotic.com and it's a free download where you get to like a 25 minute anxiety buster. And yeah, find me on youtube revolutionary growth TV or Facebook, Dug McGurk, LinkedIn, Dug McGuirk, D.U.G.

Ari Gronich 1:57:35  

Awesome. Last but not least two or three actionable steps that somebody can take tomorrow, today to create their new tomorrow.

Dug McGuirk 1:57:46  

Breathe. Actually breathe, take the time, go outside and do some nice deep breathing. Because when we're under stress, which most people are, we breathe a lot less. And then that is I know it sounds simple. But when we go out there and actually get present, breathe and go out there barefoot on your grass, get grounded. Just take the time to start being grateful start looking for how we are alike, rather than how we are different. So catch yourself. Just notice. And then get clear on what it is you want to experience. How do you want to feel? I think we've gotten so addicted to and conditioned to certain emotions right now that perhaps if we started looking at, Hey, you know what, I want to experience more joy. I want to experience more love and experience more humor, start getting present to that and your RS will start activating for you. And you'll start finding things to be grateful for you start finding things to bring you joy or happiness. But man, the first thing is breathe. Because without I mean, I don't know anyone who could do this that can you live without it?

Ari Gronich 1:58:56  

Yeah, absolutely. All right. Thank you so much for being here. This has been another episode of create a new tomorrow. I'm your host, Ari Gronich and thank you so much. ask some questions, send us a response, engage in our podcasts and you know, take a look at the book a new tomorrow. It's got actionable steps that you can do while reading the book to change your life, Live Your Passion, and be a better human being for the world that's coming up, creating a new tomorrow. So thank you so much. And I look forward to the next time with you, Dug, and the next time with you, audience. Thank you. Thank you for listening to this podcast. I appreciate all you do to create a new tomorrow for yourself and those around you. If you'd like to take this information further and are interested in joining a community of like minded people who are all passionate about activating their vision for a better world. Go to the website, createanewtomorrow.com and find out how you can be part of making a bigger difference. I have a gift for you just for checking it out and look forward to seeing you take the leap and joining our private paid mastermind community. Until then, see you on the next episode.

hi, I'm here with Dug McGuirk, He is an accomplished entrepreneur, musician, producer, and inspirational speaker. Having run his own production company for 10 years, a partner in an international hardware and software computer company here is a glimpse of the episode hope you enjoy. Hear it live on Monday at 6 Am for the full episode in your favorite podcast app.

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Create a fundamental change in the global community from a strictly reactive system of medicine that focuses on symptom and emergency treatment to a proactive system based on whole-being health as well as illness and injury prevention. Personally teach and influence at least one million people.

We are a multifaceted Health and Wellness company that specializes in Corporate Wellness and Culture Consulting, Industry Speaking engagements and Continuing education for the industry.

We Help corporations by solving the most costly problems they have with Productivity and Health Care while creating a culture that thrives on accomplishment and community.

We help organizations think outside of the box and gain tools that allow them to be nimble and strong as tides and markets shift.

We Up level the skills and tools of other practitioners by providing them continuing education that actually leads to greater success and standing in the business community.

#Podcast #health #Education #CreateANewTomorrow

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Dug McGuirk 0:00  

It seems that sometimes people are not really all that into having a complex conversation they want it to be a simple yes or no do this do that the complexity challenges things and that's true for everything right the the tyranny of complexity stops people from taking action because they go, I don't even know what to do and then they just freeze right so when we don't know what to do we freeze a confused mind that says no

I am here with Glenda sparrow a certified primal health coach who specializes in helping clients who are stressed, depressed, and anxious. by natural foods approach, combined with movement, mindset, and sleep, here is the Highlights of the episode hope you enjoy. Listen to the full episode in your favorite podcast app.

JOIN NOW!! AND BE PART OF MASTERMIND PROGRAM

Mastermind - Create A New Tomorrow Inner Circle

learn how to activate yourself for a better future!

https://createanewtomorrow.com/master...

CHECK OUT ARI'S A NEW TOMORROW BOOK

https://bit.ly/3d7EMg4

CHECK THIS LINK FOR A FREE GIFT FOR YOU!

https://www.createanewtomorrow.com/gift

DO YOU WANT TO BE OUR NEXT SPECIAL GUEST?

Book an appointment now and let's create a new world together!

https://booking.builderall.com/calend...

CHECK THIS OTHER WEBSITE FOR MORE INFORMATION!

https://www.CreateAnewtomorrow.com

https://www.Achievehealthusa.com

Create a fundamental change in the global community from a strictly reactive system of medicine that focuses on symptom and emergency treatment to a proactive system based on whole-being health as well as illness and injury prevention. Personally teach and influence at least one million people.

We are a multifaceted Health and Wellness company that specializes in Corporate Wellness and Culture Consulting, Industry Speaking engagements and Continuing education for the industry.

We Help corporations by solving the most costly problems they have with Productivity and Health Care while creating a culture that thrives on accomplishment and community.

We help organizations think outside of the box and gain tools that allow them to be nimble and strong as tides and markets shift.

We Up level the skills and tools of other practitioners by providing them continuing education that actually leads to greater success and standing in the business community.

#Podcast #health #Education #CreateANewTomorrow

+++++++++++++++++++++++++++++++++++++++++++++++++

Ari Gronich 0:07  

Welcome to another episode of create a new tomorrow I'm your host Ari Gronich and here I have with me Glenda Sparrow she is a health and wellness, self development, Earth medicine, integration, work bodywork and breath work person. She loves talking about this stuff. Let's see, I'm going to read her intro so that I get it. All right, so after 20 years, Glenda left the safe corporate world to create a life she truly could be passionate about helping others. Glenda is certified in print as a primal health coach, certified holistic coach, and uses four pillars food, movement, sleep and mindset to help clients transform their lives while reducing inflammation in the body, and brain. And this is one of the things that I am so excited to talk to her about. Glenda supports her clients by serving not only as a coach, but as a teacher, accountability partner and a mentor. So Glenda, I'm gonna let you tell a little bit about your story and about why I'm talking to you.

Glenda Sparrow 1:17  

Well, I'm very happy to be here. Thanks for having me. When I was looking at your podcast, and some of the things that you've spoken with other guests about, it felt really aligned with where I feel a lot of what I can do to help people is to bridge that gap between what their doctors tell them as far as the diagnosis, or if they just say you need to eat right and exercise. Most people don't know what that means. And our physicians don't typically have the time during their office visits, to really help patients with those lifestyle behaviors that can help them be well. Excited to see where this goes today.

Ari Gronich 1:57  

Absolutely. So, you know, for me, the main premise of this show is how do we create a new tomorrow? How do we create systems that are different than the ones that we've already created? And it's not really working for us. And so we want to create something better, different, that is more optimal that's gotten, you know, gets better results. And so where we're looking at, create a new tomorrow as a platform for promoting and discussing all of these kinds of issues that are in this society. So you mentioned a couple things, just in that quick intro, average doctor's visit has gone from 10 minutes in the last what was like 10 years ago to an average of six to seven minutes. Is it possible in a six to seven minute visit for a doctor to find out everything about you and know what it is that you need? for your health? Is that possible?

Glenda Sparrow 3:02  

I don't believe that it is, in six to seven minutes, you probably can't even find out everything that a person has been experiencing, that has brought them in to see you. I mean, certainly when I have a call with a client, I can't get out of them in six or seven minutes, you know, really tap into to what's going on with them to see how I can best help them, it takes much longer than that.

Ari Gronich 3:26  

So this is part of where the system has broken down. And some of us in the alternative and lifestyle medicine field, have decided that the system broke down too far. And it's time for us to kind of take up the slack. So how is it that you take up the slack, so that you can really get the benefit for your clients. And patients really, you know, we're not allowed to say patient when you're not a doctor. So you got to say client to be compliant with the things that you give them the advice that you give them, so that they can really get the change that they're seeking.

Glenda Sparrow 4:10  

Yeah, you know, ideally, we wouldn't be able to keep people well, and get people to understand how lifestyle behaviors can prevent them from getting diseases and from getting sicknesses or ailments or you know, whatever the case may be. And if you can even get them to understand that and start making those lifestyle changes and behavioral changes now, then they will feel better, but it's very difficult. It's much easier when somebody gets to the breaking point. When they get to the point where you know, they've been trying fad diets and they can't seem to lose weight, or they're at the point where they can barely move because they have so much stuff going on with their bodies that you know they're just not functional anymore. And so it's sad to see People get to that point when they could get ahead of it. And so yeah, it'd be great if we could get people to take those steps early on before they get super sick. But other times, it's like, you know, they're just at their wit's end and have no other place to turn.

Ari Gronich 5:17  

Absolutely. So you know, my thing is what, what I see is that somebody will tell somebody what to do, and they don't explain the whys, and they don't explain the house. And more importantly, the what? So for example, eat healthier. Right? This is a statement that somebody might make eat organic, eat healthy food. It's expensive. Why is it expensive? And people won't do it because it's expensive, like to eat grass fed meat versus eating pesticide fed, grain fed corn fed meat, for instance. What does that do to a person's body? And how much does that cost in the long run versus eating less, but higher quality?

Glenda Sparrow 6:16  

Right. And that's something that, you know, I in my programs, I explain all of those details about what I call a food spectrum. So it's kind of like a good, better, best approach to how to buy me what type of vegetables to buy that kind of a thing. Certainly, it's better to eat a large farm carrot than it is to go get fast food. So you know, just try to keep that into perspective. If you're not able to afford the difference in a pasture raised egg, or pasture raised grass fed beef, you know, it's still better to be buying some beef that you're cooking at home the right way than to be eating packaged food or going to a fast food restaurant.

Ari Gronich 6:59  

Absolutely. I believe that the number is somewhere close to 70,000 chemicals that we've introduced into society that weren't there before. And that was in the late 1970s, that that really began, right? Out of those 70,000 chemicals that have been pushed into our food, our air, our water, what our bodies do with that is they're not aligned with those chemicals. They don't know how to process the chemicals. Our bodies are really designed to eat natural foods, what it is that they're supposed to be doing when when they have Dr. Google telling them so many conflicting stories?

Glenda Sparrow 7:51  

Well, it's not just Dr. Google, we have to remember where we get so much of our information about what foods we should be eating. And that comes from the people who are mass producing them. Right. So why are we told Why do we have this belief? And why does the food pyramid tell us that we have to have, I don't know 20,000 servings of grains every day? Because the food industry is paying them money to get us to eat those things? So yeah, I mean, when you when you look at what we're told to eat, it shouldn't be as hard as people think that it is. Eat tons of veggies, meats and fats, good healthy fats.

Ari Gronich 8:30  

How does one avoid these current issues of lack of nutrients? High sugars? When I'm eating fruit, I'm eating healthy. I'm eating the apple a day keeps the doctor away.

Glenda Sparrow 8:45  

Yeah, so the way that I work with clients is I say, look, if you're gonna if you're gonna eat if you want sugar, I would much rather that a client is eating an apple than eating a cake or a piece of cake, right? So if you if your body's wanting sugar, if you want to tap into it, you know, okay, there are worse things that you could be eating. But I also make sure that they understand what even those natural sugars do in our bodies when spiking our insulin levels.

Ari Gronich 9:12  

That's true. So let's talk about the actual effects that happen in somebody's body when they have too much sugar, for instance, what happens in their body? What's the process that they go through? Especially if they're diabetic?

Glenda Sparrow 9:29  

Yeah. So when you're consuming too much sugar and your body's not able to react to it, your insulin spikes, anytime that you're eating sugar, and we just end up completely overworking our bodies, our pancreas and everything else when we are not eating from like a real primal strategy. So trying to provide some understanding without getting too nitty gritty into the science for clients, I think can really help.

Ari Gronich 9:55  

Absolutely. So what are the things that I suggest to people whenever I use When I, whenever I was doing functional medicine consulting, is I would put people on an elimination plan. So we would literally eliminate anything that was happening that they were eating that could possibly cause an inflammatory or allergic response, food allergy response, anything that would make the histamine system and the immune response go spike, right? So how does one avoid these things when they're on a fairly strict vegan or vegetarian diet or if they have an autoimmune disease?

Glenda Sparrow 10:37  

Sure, well, the first thing, especially with with vegetarians and vegans, is to make sure that they're not consuming any processed foods. Because I have a lot of friends who are strict vegans. And they have ethical reasons for doing so which I fully support. But you see a lot of them who end up supplementing their diet with a lot of processed junk stuff out of a box stuff out of a can, you know, somebody was telling me they're eating spaghettios. Like, there are better choices than spaghettios if you're a vegan. So just trying to eliminate the processed stuff first. And then, you know, if they're not having issues with the night shades or lagoons, then great, but trying to get enough of the regular vegetables and the good quality fats in their diets to help them you know, kind of figure out where they're at with it. It's I haven't worked with any clients that have been vegan and diabetic.

Ari Gronich 11:39  

That's an interesting thing have you noted at all? why that might be?

Glenda Sparrow 11:45  

No, No, I haven't. It's not something that I've really thought about until you asked me that question. Actually.

Ari Gronich 11:52  

I actually have I've had a number of vegan and vegetarians who have had diabetes, which is why they converted in some cases to begin with. And the issue is that they were still eating a lot of very sugary fruits, and sugary vegetables and things like that. And, and we're eating a lot of processed.

Glenda Sparrow 12:18  

Yes.

Ari Gronich 12:20  

Even for gluten free. I see gluten free packaging everywhere. Now, if I look at the ingredient list, and I'll let you kind of talk about why the ingredient list is more important than, say the nutritional panel. But if you look at the ingredient list, it's full of things like dextrose, which is a sugar, corn syrup, but another sugar. Corn solid. I mean, there's so many different ways of saying sugar now. 

Glenda Sparrow 12:50  

Yes. I think I just read the other day, I think there were 56 different terms for sugar that the food industry can use.

Ari Gronich 13:00  

Really, I think now natural sweetener is also being used for sugar, or for corn syrup for Yeah, for high fructose corn syrup, natural sweetener for high fructose corn syrup. So it's really important to pay attention to ingredient lists, right? 

Glenda Sparrow 13:18  

Yes

Ari Gronich 13:18  

A little bit more about the ingredient list versus the nutritional panel.

Glenda Sparrow 13:22  

Sure. So when when you're looking at most packaged foods, the ingredient list it's really those first couple of items on the ingredient list that we really want to pay attention to. And almost everything that's coming out of a package. The first couple of ingredients are some type of sugar, and whatever name that they're using, and industrial oils. So those are going to be like your seed oils, your corner oil, or sunflower oil, any of those which are considered industrial oils. And they're just they wreak havoc on our bodies and our minds. And you know, the longer the list of ingredients, the worse it probably is for you. But really pay attention to those first few ingredients that are on there.

Ari Gronich 14:04  

Awesome. So talk a little bit more about primal eating, and what that entails what it involves.

Glenda Sparrow 14:13  

Sure, primal eating is really going back to eating how our ancestors did. And that's the the fats, meats and veggies, and then fruits on occasion. So and when you think about how our ancestors ate fruits, when you're talking about the apple earlier, our ancestors would eat fruit only when it was in season, which wasn't that often they couldn't just go to their local grocery store and pick up fruit that's been sitting in cold storage for an entire year or longer. So when you look at it, how some of our produce and I did work in an industry that had a lot of involvement with produce growers for four years. And it's very interesting to know that when fans in our country and elsewhere in the world are actually being grown, and how we're able to buy them in the grocery store year round.

Ari Gronich 14:59  

So let's talk a little bit more about these broken systems that I like to talk about because you just mentioned a broken system, which is the agricultural and produce market. And we're going to piss off a lot of farmers right now, but we shouldn't be pissing off the farmers we should be pushing pissing off the Agra farmers meaning farmers to me, never had to wear hazmat suits. Right, overalls, good to go.

Glenda Sparrow 15:31  

My grandfather was a farmer.

Ari Gronich 15:32  

a straw in your mouth and a pair of overalls. And you are good to go. If you get images now of these big Agra farms. They're in hazmat suits. They're spraying pesticides everywhere. And they're they're literally having to wear hazmat suits. And in fact, I know some potato farmers for McDonald's, they irradiate their foods so much, because they're not allowed to have any brown spots in their potatoes. No brown spots allowed. McDonald's will send them back. And so they have their irradiated you know, very highly toxic food that they grow for them. And then they have their section of nice, healthy organic potatoes that they grow completely separately that they use for their own family and neighbors. What's the problem with the system that allows for that in a way that is so destructive to our physical health? What why is it that people, especially the farmers accept this kind of poison being put into our food supply, and water supply.

Glenda Sparrow 16:57  

Everything has to be done cheaply, right? So you end up having any of the small farms that we used to have, whether it be produce or livestock or anything else, they end up getting bought out by the bigger guys. And the bigger guys are mass producing, because they're dealing with the largest grocery chains around the country. And you know, they're just trying to grow more bigger and cheaper. So you get into having to spray everything with chemicals, because you don't want the loss that happens when you do have insects that come into the product.

Ari Gronich 17:32  

I really appreciate it give me a couple of places where people could get ahold of you if they want to.

Glenda Sparrow 17:37  

Sure My website is GlendaSparrow.com. And on Instagram and Facebook. It's Glenda Sparrow coaching. 

Ari Gronich 17:46  

Awesome. Thank you so much for being on the show.

thank you audience for listening. This has been another episode of create a new tomorrow, where we talk about actionable ways that you can change your world change the life and make the world a better place. So thank you so much and and we'll see you next time.

I am here with Glenda sparrow a certified primal health coach who specializes in helping clients who are stressed, depressed, and anxious. by natural foods approach, combined with movement, mindset, and sleep, here is the full episode hope you enjoy. Listen in your favourite podcast app.

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Ari Gronich 0:01  

Has it occurred to you that the systems we live by are not designed to get results? We pay for procedures instead of outcomes, focusing on emergencies rather than preventing disease and living a healthy lifestyle. For over 25 years, I've taken care of Olympians Paralympians a list actors in fortune 1000 companies. If I did not get results, they did not get results. I realized that while powerful people who control the system wants to keep the status quo. If I were to educate the masses, you would demand change. So I'm taking the gloves off and going after the systems as they are join me on my mission to create a new tomorrow as I chat with indu stry experts, elite athletes, thought leaders and government officials about how we activate our vision for a better world. We may agree and we may disagree, but I'm not backing down. I'm Ari Gronich and this is create a new tomorrow podcast

Welcome to another episode of create a new tomorrow. I'm your host Ari Gronich and here I have with me Glenda Sparrow she is a health and wellness, self development, Earth medicine, integration, work, bodywork and breath work person. She loves talking about this stuff. Let's see. I'm going to read her intro so that I get it all right. So after 20 years, Glenda left the safe corporate world to create a life she truly could be passionate about helping others. Glenda is certified in print as a primal health coach, certified holistic coach, and uses four pillars food, movement, sleep and mindset to help clients transform their lives while reducing inflammation in the body, and brain. And this is one of the things that I am so excited to talk to her about. Glenda supports her clients by serving not only as a coach, but as a teacher, accountability partner and a mentor. So Glenda, I'm gonna let you tell a little bit about your story and about why I'm talking to you.

Glenda Sparrow 2:16  

Okay, well, I'm very happy to be here. Thanks for having me. When I was looking at your podcasts, and some of the things that you've spoken with other guests about, it felt really aligned with where I feel a lot of what I can do to help people is to bridge that gap between what their doctors tell them as far as the diagnosis, or if they just say you need to eat right and exercise. Most people don't know what that means. And our physicians don't typically have the time during their office visits to really help patients with those lifestyle behaviors that can help them be well. So I thought it would be fun to chat. And then, you know, it sounds like there's a lot of other modalities that we like to tap into and discuss. So excited to see where this goes today.

Ari Gronich 3:07  

Absolutely. So, you know, for me, the main premise of this show is how do we create a new tomorrow? How do we create systems that are different than the ones that we've already created? Knowing that we are the creators of everything in our society, we've created the systems, we've created the money, we've created the buildings, we've created, in our met through our imagination, everything that we see before us. And it's not really working for us. And so we want to create something better, different, that is more optimal that's gotten, you know, gets better results. And so where we're looking at create a new tomorrow as a platform for promoting and discussing all of these kinds of issues that are in this society. So you mentioned a couple things just in that quick intro. doctors don't have enough time. Average doctor's visit has gone from 10 minutes in the last what was like 10 years ago to an average of six to seven minutes for a doctor's visit. Is it possible in a six to seven minute visit for a doctor to find out everything about you and know what it is that you need for your health? Is that possible?

Glenda Sparrow 4:32  

I don't believe that it is in six to seven minutes, you probably can't even find out everything that a person has been experiencing that has brought them in to see you. I mean certainly when I have a call with a client, I can't get out of them in six or seven minutes. You know, really tap into to what's going on with them to see how I can best help them. It takes much longer than that. Let alone to you know be able to not only talk to somebody about me sure its quick to write a prescription. But to tap into how are you sleeping? What types of foods are you eating? If you have diabetes, or an inflammatory thing going on, to really talk to a patient about non inflammatory foods and how movement plays a role in that, you know those things, they just, there's not enough time for it.

Ari Gronich 5:18  

So this is part of where the system has broken down. And some of us in the alternative and lifestyle medicine field, have decided that the system broke down too far. And it's time for us to kind of take up the slack. So how is it that you take up the slack, so that you can really get the benefit for your clients, and patients really, you know, we're not allowed to say patient when you're not a doctor. So you got to say, client. However, it's really you know, patience is important, because somebody who's coming as a patient listens to a prescription more than somebody who's a client listens to advice, right?

Glenda Sparrow 6:08  

So true.

Ari Gronich 6:11  

So how do you get your clients to be compliant with the things that you give them the advice that you give them, so that they can really get the change that they're seeking?

Glenda Sparrow 6:26  

Yeah, you know, ideally, we would be able to keep people well, and get people to understand how lifestyle behaviors can prevent them from getting diseases and from getting sicknesses or ailments or you know, whatever the case may be. And if you can, in, get them to understand that and start making those lifestyle changes, and behavioral changes now, then they will feel better. But it's very difficult, it's much easier when somebody gets to the breaking point, when they get to the point where, you know, they've been trying fad diets, and they can't seem to lose weight, or they're at the point where they can barely move, because they have so much stuff going on with their bodies that, you know, they're just not functional anymore. And so, it's sad to see that people get to that point when they could get ahead of it, and just start living healthier now, which is, you know, I'm creating a course right now called start with five, and it's a five minute daily Mind Body boost, because it's, it truly can be that simple. And people don't think that it is they have this, these preconceptions that it's hard to be healthy, that it's expensive to be healthy, that you have to have an expensive gym membership or a personal trainer, to be able to be fit and active. And that's simply not the case. So you know, just trying to get people to see that there are a lot of simple things that they can do at home, in their living rooms, in their bedrooms, whatever, to move their body and to make different food choices. And that helps their sleep, sleep then helps your mindset right, like it all goes together. And so yeah, it'd be great if we could get people to take those steps early on before they get super sick. But other times, it's like, you know, they're just at their wit's end and have no other place to turn.

Ari Gronich 8:18  

Absolutely. So you know, my thing is what I see is that somebody will tell somebody what to do. And they don't explain the whys, and they don't explain the house. And more importantly, the what? So for example, eat healthier. Right? This is a statement that somebody might make eat organic, eat healthy food. It's expensive. Why is it expensive? And people won't do it because it's expensive, like to eat grass fed meat versus eating pesticide fed, grain fed corn fed meat, for instance. What does that do to a person's body? And how much does that cost in the long run versus eating less, but higher quality?

Glenda Sparrow 9:18  

Right, and that's something that you know, in my programs, I explain all of those details about what I call a food spectrum. So it's kind of like a good, better best approach to how to buy me what type of vegetables to buy that kind of thing. Certainly, it's better to eat a large farm carrot than it is to go get fast food. So you know, just try to keep that into perspective. If you're not able to afford the the difference in a pasture raised egg, or pasture raised grass fed beef, you know, it's still better to be buying some beef that you're cooking at home the right way than to be eating packaged food or going to a fast food restaurant. So but it doesn't mean, it makes a difference in the long run because of the chemicals and hormones that we're then putting into our bodies that make us sick.

Ari Gronich 10:10  

Absolutely, I believe that the number is somewhere close to 70,000 chemicals that we've introduced into society that weren't there before. And that was in the late 1970s, that really began, right? Out of those 70,000 chemicals that have been pushed into our food, our air, our water. What our bodies do with that is they're not aligned with those chemicals. They don't know how to process the chemicals. Our bodies are really designed to eat natural foods, and in a very seasonal way. And with the monoculture and monocropping of products and mass production. We don't get the variety and we don't get the minerals, we don't get the nutrients that we used to get. So how does somebody navigate this? If they're just somebody listening in on to the show I've got and they've got diabetes, they've got heart disease, they've got cancers and they're looking at the world and at Google Doc, you know, we call it Dr. Google. Because that's where people go nowadays. But the messaging is so vast, and so what's the word I want to use? conflicting, one week milk is good for you and one week milk is bad for you and the next week it's good for you again, eggs are good for you. No, only the egg whites are good. No. Okay. You got to have the egg, the cholesterol in the egg yolks. You've got to have that? How do people know what it is that they're supposed to be doing when they have Dr. Google telling them so many conflicting stories?

Glenda Sparrow 12:09  

Well, it's not just Dr. Google, we have to remember where we get so much of our information about what foods we should be eating. And that comes from the people who are mass producing them. Right. So why are we told Why do we have this belief? And why does the food pyramid tell us that we have to have, I don't know 20,000 servings of grains every day? Because the food industry is paying them money to get us to eat those things? Why are Why do we think that milk is good for us, because the dairy industry says that we should be drinking milk to support their businesses. And so I teach from a very primal perspective. And that means eating fats, meats and veggies, eat a ton of them, use a variety of them, cook them the way that our ancestors would have meaning a lot of spices, a lot of herbs, a lot of very natural things, not using sauces that are coming out of a jar that are loaded with sugars. And then the foods that I recommend avoiding are sugars, grains and industrial oils. And I always explain why, how those sugar grains and industrial oils cause that inflammation not just in our bodies, but in our brains, which is also leading to a lot of the mood disorders and mental issues that people are having. You know, and that's I really started to discover a lot of this for myself, even before taking the the primal health coach Institute certification, how my body was affected, my moods were affected. If I ate a lot of, say pizza, or if I was out drinking, or if I had a lot of sugar or pasta, I really noticed a difference in my moods. So it was interesting when I was going through my certification to really see the why you know why that's a really a thing. It's not just me that experiences that. So you know, to understand how the non inflammatory approach really works, not just for our bodies, but for our brains too. So, yeah, I mean, when you when you look at what we're told to eat, it shouldn't be as hard as people think that it is. Eat tons of veggies, meats and fats, good healthy fats.

Ari Gronich 14:18  

So I'm gonna be a devil's advocate here for a second. Okay, so I've said this on previous episodes, an apple today is about the equivalent or well, let me rephrase this one apple 50 years ago, is the equivalent of about eight to 12 apples in nutrients today. And they've been hybridized to produce a massive amount of sugar. 

Glenda Sparrow 14:55  

Yes.

Ari Gronich 14:56  

So how does one avoid These current issues of lack of nutrients, high sugars, when I'm eating fruit, I'm eating healthy, I'm eating the apple a day keeps the doctor away.

Glenda Sparrow 15:15  

Yeah, so the way that I work with clients is I say, look, if you're gonna, if you're going to eat if you want sugar, I would much rather that a client is eating an apple than eating a cake or a piece of cake, right? So if you if your body is wanting sugar, if you want to tap into it, you know, okay, there are worse things that you could be eating. But I also make sure that they understand what even those natural sugars do in our bodies when spiking our insulin levels. Um, so you know, helping to put some perspective around that. But certainly, it's still better than a bowl of ice cream or cake. But it is, it's like an even notice the difference in my lifetime, the size of apples as an example, they have gotten huge. And half the time, even if I want an apple like, I can't eat a whole one like it's your full after.

Ari Gronich 16:07  

That that's true. So let's talk about the actual effects that happen in somebody's body when they have too much sugar, for instance, what happens in their body, what's the process that they go through, especially if they're diabetic?

Glenda Sparrow 16:24  

Yeah. So when you're consuming too much sugar, and your body's not able to react to it, your insulin spikes, anytime that you're eating sugar, and we just end up completely overworking our bodies, our pancreas and everything else when we are not eating from it like a real primal strategy. So and people don't realize that people just think that food is something that we put in our mouths, because it tastes good. And the clock says that it's time to eat. We don't think about what is going on within our bodies and our minds, how our body is tapping into that food is fuel, how all of our organs are working, when food goes into our mouths. We're just we're oblivious to all of that. So trying to provide some understanding without getting too nitty gritty into the science for clients, I think can really help.

Ari Gronich 17:15  

Absolutely. So one of the things that I suggest to people whenever I used whenever I was doing functional medicine consulting, is I would put people on an elimination plan. So we would literally eliminate anything that was happening that they were eating that could possibly cause an inflammatory or allergic response, a food allergy response, anything that would make the histamine system and the immune response go spike, right? And then when we would start adding back in foods one at a time, we would see, okay, how do I, you know, after you add in a tomato, for instance, which has a lot of great nutrients. However, for many people, it's a Nightshade. And for many people, it's highly inflammatory. For some, it's just minorly, inflammatory, right. It's a Nightshade, nightshades, or poisons, there's a lot of them that are considered to be very healthy, but they have to be prepared and cooked a specific way, in order to negate the night shade poison, right? What we would do is we would take a tomato, for instance, and have them add that back into their diet. And then we'd ask them a question, how do you feel what's going on in your joints, what's going on in your body, what's going on in your mind what's going on in your emotions, so that they could really get an understanding of what that food was doing to them? Specifically, and I'll just give a brief story. I had a chiropractor, Doctor friend of mine, in Los Angeles, we used to, you know, doctor to the stars, so to speak at an office on the Paramount Studios. And so we would be on TV and movie sets all the time. And he would eat in craft services. And this is mind you 15-20 years ago, where craft services were not quite as healthy as they are today. But, you know, he would eat something and then I'd be working on him and he and I'd find a place of pain and he'd say, Oh, that's the popcorn that I had the other day. Oh, that's a, you know, he literally would express the foods that he was eating and what and that was the area that caused the pain. And he didn't change his diet. He didn't mind the pain because he liked the diet, but he at least understood where it came from where those pains were coming from. It was very interesting to work on him, because every every spot I would find was a different spot of who that food was. That's what I ate yesterday. at the table, those are the m&ms. 

Glenda Sparrow 20:20  

Yeah, nice shades and lagoons are two food categories that I advise clients to be mindful of when they have them. And if they have any inflammatory issues whatsoever that they're working with, especially in a sort of autoimmune issue, to try to cut those items out. I don't really coach from a full elimination standpoint, except for those, you know, the grain sugars, industrial oils. And if you have inflammatory challenges, the night shades and lagoons simply because of the toxins that you're talking about the natural poisons that are in those as they're, they're growing. And they do have an impact not on everybody, but on a lot of people. And it's how would you know, right?

Ari Gronich 21:07  

Right? Well, it you know, the only way that I've found for people to actually experience the knowing is to do the elimination first and then add those back in. But if even if you look at Indian cuisine, for instance, where nightshades and lectins are hugely popular part of the food culture, look at how much time they spend cooking those foods, 

Glenda Sparrow 21:34  

Right

Ari Gronich 21:35  

None of them are eating raw. And none of them are eaten without a massive amount of cooking. In sauces in things, I mean, they cook them for hours and hours and hours and hours. In order to get the poisons out. Same thing with with potatoes, there's been a lot of studies, potatoes in general are poisonous, which is why you have to cook them in order to eat them. I think it was Russell Crowe, who almost went the hospital, went to the hospital and almost died when he was first starting off as an actor. Because potatoes were like the cheapest food you could eat. And so he had by one of those big 10 pound bags back in the day, when you could get a 10 pound potato, cover them for like $1 or two for the bag. And that was his only diet. That was his only food. And he got so overwhelmed with poison from eating those potatoes that he almost died. I believe it was Russell Crowe so don't quote me on that. But you can look up to see if it was him. might have been might have been one of the other actors. However, you know that the idea is the same the principles the same, is we've got to really watch not just what we eat but how we eat them. Right. So what is your your base suggestion for somebody who's got diabetes got an autoimmune issue in general, when it comes to lectins and legumes and you know, say they're a vegan, and they're still having these issues. This is one of the places where I tried to be a vegan for a couple years. And it made me extremely unhealthy. And it was because back then again, that you know this was a long time ago but back then the only things for a vegan to eat were legumes, beans, rice, you know grains and things like that. So highly sugary, highly poisonous lectin you know, those kinds of foods. So how does one avoid these things when they're on a fairly strict vegan or vegetarian diet or if they have an autoimmune disease?

Glenda Sparrow 23:05  

Sure, well, the first thing, especially with vegetarians and vegans is to make sure that they're not consuming any processed foods, because I have a lot of friends who are strict vegans, and they have ethical reasons for doing so which I fully support. But you see a lot of them who end up supplementing their diet with a lot of processed junk stuff out of a box stuff out of a can, you know, somebody was telling me they're eating spaghettios like there are better choices than spaghettios if you're a vegan. So just trying to eliminate the processed stuff first. And then you know, if they're not having issues with the night shades or lagoons then great but trying to get enough of the regular vegetables and the good quality fats in their diets to help them you know, kind of figure out where they're at with it. I haven't worked with any clients that have been vegan and diabetic.

That's an interesting thing have you noted at all? why that might be?

No, No, I haven't. It's not something that I've really thought about until you asked me that question. Actually.

Ari Gronich 25:21  

I actually have I've had a number of vegan and vegetarians who have had diabetes, which is why they converted in some cases to begin with. And the issue is that they were still eating a lot of very sugary fruits, and sugary vegetables and things like that. And were eating a lot of processed,

Glenda Sparrow 25:47  

yes.

Ari Gronich 25:49  

Even for gluten free. I see gluten free packaging everywhere. And if I look at the ingredient list, and I'll let you kind of talk about why the ingredient list is more important than saying the nutritional panel. But if you look at the ingredient list, it's full of things like dextrose, which is a sugar, corn syrup, but another sugar, corn solids, I mean, there's so many different ways of saying sugar now. 

Glenda Sparrow 26:19  

Yes, I think I just read the other day, I think there were 56 different terms for sugar that the food industry can use.

Ari Gronich 26:29  

Really, I think now natural sweetener is also being used for sugar, or for corn syrup for Yeah, for high fructose corn syrup, natural sweetener for high fructose corn syrup. So it's really important to pay attention to ingredient lists, right? Yes, a little bit more about the ingredient list versus the nutritional panel.

Glenda Sparrow 26:51  

Sure. So when when you're looking at most packaged foods, the ingredient list, it's really those first couple of items on the ingredient list that we really want to pay attention to. And almost everything that's coming out of a package. The first couple of ingredients are some type of sugar, whatever name that they're they're using, and industrial oils. So those are going to be like your seed oils, your corner oil, or sunflower oil, any of those which are considered industrial oils. And they're just they wreak havoc on our bodies and our minds. And you know, the longer the list of ingredients, the worse it probably is for you. But really pay attention to those first few ingredients that are on there. And you know, I don't coach anybody to count calories, or macros or any of that, unless they're truly trying to lose a lot of weight, then I recommend looking at your carbs for a couple of days here and there. Because most people who say, Oh, I eat pretty well, when they actually start looking at how many carbs they're consuming, they're usually shocked by what they see, when they actually counted, I don't recommend counting it every day, you know, because, again, I go for a very simple approach to where we just try to make eating more fun and more natural.

Ari Gronich 28:11  

Awesome. So talk a little bit more about primal eating, and what that entails what it involves.

Glenda Sparrow 28:20  

Sure, primal eating is really going back to eating how our ancestors did. And that's the fats, meats and veggies, and then fruits on occasion. So and when you think about how our ancestors ate fruits, when you're talking about the apple earlier, our ancestors would eat fruit only when it was in season, which wasn't that often, they couldn't just go to their local grocery store and pick up fruit that's been sitting in cold storage for an entire year or longer. So when you look at it, how some of our produce and I did work in an industry that had a lot of involvement with produce growers for four years. And it's very interesting to know that when things in our country and elsewhere in the world are actually being grown, and how we're able to buy them in the grocery store year round, right? It's like, Huh, what's going on with that those apples and so truly like right now it's apple season in the northern parts of our country. And those apples we get to buy all year, because they sit in cold storage and most produce is like that if you're not buying from local farms or locally grown produce.

Ari Gronich 29:26  

So let's talk a little bit more about these broken systems that I like to talk about because you just mentioned a broken system, which is the agricultural and produce market. And we're going to piss off a lot of farmers right now, but we shouldn't be pissing off the farmers we should be pissing off the agro farmers meaning farmers to me, never had to wear hazmat suits. Right. overalls, good to go.

Glenda Sparrow 29:58  

My grandfather was a farmer.

Ari Gronich 30:00  

straw in your mouth and a pair of overalls. And you, you're, you're good to go. If you get images now of these big Agra farms, they're in hazmat suits. They're spraying pesticides everywhere. And they're literally having to wear hazmat suits. And in fact, I know some potato farmers for McDonald's, they irradiate their foods so much, because they're not allowed to have any brown spots in their potatoes, no brown spots allowed, McDonald's will send them back. And so they have their irradiated you know, very highly toxic food that they grow for them. And then they have their section of nice, healthy organic potatoes that they grow completely separately that they use for their own family and neighbors. What's the problem with the system that allows for that in a way that is so destructive to our physical health? Why is it that people, especially the farmers, accept this kind of poison being put into our food supply, and water supply.

Glenda Sparrow 31:25  

Everything has to be done cheaply, right? So you end up having any of the small farms that we used to have, whether it be produce or livestock or anything else, they end up getting bought out by the bigger guys, and the bigger guys are mass producing, because they're dealing with the largest grocery chains around the country. And you know, they're just trying to grow more bigger and cheaper. So you get into having to spray everything with chemicals, because you don't want the loss that happens when you do have insects that come into the product. So it's just, it's an absolute mess, which it might cost us a little bit more to go down to our local market. And you know, we're lucky to live in Florida, where we do get to have produce, that's local, almost all year here. Um, but if you can, if you can eat locally grown food as much as possible, and smaller farm raised product as much as possible. And then yeah, if you live in a colder climate in the wintertime, and you need to tap into some of those larger farm larger produce type, or production type of products, okay, you know, that's, that's all right, you're not doing it all year, you're trying to make the best choices that you can when you can.

Ari Gronich 32:41  

So in my area of Florida, they say that, you know, I go to a farmers market, and they say locally grown and locally sprayed. For I asked it, do you have organic? The answer is new. So even the farmers markets here are it's really difficult to find higher quality organic food that's not been sprayed with, with pesticides and stuff. But more to my point is the question of why do we as people allow it? And why do the farmers who know what's happening on their farms allow it? What is it the psychology behind allowing ourselves to make decisions that go completely against our own self interest?

Glenda Sparrow 33:30  

Sure, well, totally speculating here. This is not an area that I've fully researched or, you know, have a background in. But my theory on this is when when you started having women going back to work, right? And so both people, both adults in the house were were working, you needed quick, fast ways to prepare meals. And so the food industry took advantage of that, right? I mean, I grew up eating nothing at my dad's house was different. But at my mom's house where I lived, it was nothing but stuff that was out of a canner box. I ate, I mean, probably 90% sugar in the foods that I had nothing but sugary cereals, all kinds of Twinkies and hohos and fruit roll ups and sodas constantly. And you know, that's what I grew up on. When I was 16. And could drive I was eating fast food two, three times a day. Ridiculous. Thank goodness, I have a thinner build. So I didn't have an issue with my weight. But my health was horrible. But I you know, I think that our food industry tapped into that and started mass producing things to make it easier for people to get dinner on the table after work more quickly. And we just we stopped wanting to, to farm things in our own backyard. We stopped wanting to grow vegetables in our own backyards in you know, I can remember my grandfather who was a farmer, he had, you know, a lot of his land because he was older and At that point he rented out to other farmers. But he always had a huge garden where he grew vegetables and flowers and what not for the family. And I don't remember anybody else that I grew up with ever saying that they had, we're eating something that came from their yard, or, you know, a family member's yard, you know, everything was coming from the grocery store. And I really don't think that that people as I was mentioning earlier, we simply don't get thought into what we're putting into our bodies, the water that we're drinking even. So when you're not giving any thought to it, you're unaware of what's going on, you're not aware of how this food is affecting your health, physically and mentally. And you know, just when you're not thinking about it, then you're not going to do anything about it.

Ari Gronich 35:48  

You know, it's funny, this this concept of awareness is, is interesting to me, because we're aware that we have to eat. 

Glenda Sparrow 35:58  

Yep

Ari Gronich 35:59  

We're aware that our bodies are not necessarily feeling good. We're aware that cancer is spreading like wildfire, diabetes, dementia, heart disease, etc. Beyond pandemics or mean pandemics and other kinds of issues with health. But we're aware of this, we're also aware that the medical system in our country is not getting the results that the technology should allow us to be getting. So we're aware. And in my realm,my way of thinking, we're aware of a lot of things. The details are the things that we're not aware of. People don't realize, like, we're here in Florida, right? The water here has a massive amount of prescription drugs, massive amount, mostly drugs that are designed for people 60 years and older. Because we're an older population, the average person over 60, I think, is taking 18 pills to 26 pills a day. 

Glenda Sparrow 37:17  

Hmm. 

Ari Gronich 37:18  

And all of those pills have to come out somewhere. And they come out urine and stool, they go into our water supply. And now our water is filled with them. They actually found in Seattle, that Alaskan or the wild salmon is filled with cocaine and antidepressants. Right 

Glenda Sparrow 37:40  

Wow

Ari Gronich 37:41  

So we're eating foods, but we don't know, these details, some of these details. So how do we get this message out more other than, like these kinds of podcasts that go really to only a limited number of people, not a population of people? But how do we get these messages out in a more effective way? So that the powers that be? cannot do it to us anymore? And the silence of or the invisibility of silence?

Glenda Sparrow 38:15  

Yeah. And that's, that's not something that I have a great answer for. Because I feel like the more that we keep talking about it with the people in our circles, the people that people that we're, you know, maybe not at this point, but you know, the people who might be sitting next to in an airplane or something, right, the more that we can talk about it and show and then talk about how, since I've made these changes in my food intake, this is how I feel, and you kind of start spreading it that way. But I think we're a long ways away from people really starting to understand how the foods that we're eating, impact everything about us physically and mentally. And it's I feel like it's growing. But I think, you know, there's so much of the population that's it's going to be a long time before they tap into it. And I know we're talking about people that I had the same sort of situation with my dog. And the vet that I had been taking her to since I moved to this town. She You know, my dog had an issue where she wasn't walking well. So we were she was on several different antibiotics, strong ones for well over a year. When she was finally able to get off of those. I was talking to the vet about her treatment plan. And the vet was simply Well, we're just going to treat it with drugs. We're just going to give her some end said's and whatever else and I'm like, Well, what about Are there any other anti inflammatory type of changes that I can make for her? And that's like, No, it's just drugs. Like, oh, wait a minute. I wouldn't see a doctor for myself that only could think that way about how to treat anything that's going on with me. So why am I doing this? To my dog. So, you know, I looked around and I did find another clinic that's right here in the same town. And I went in for a consultation, and he's like, yeah, we can do these different sort of treatment plans when she has an issue. And yes, certainly she needs to have a painkiller for when she has an issue walking in, you know, I fully support that. But it's not something that she needs to be on all the time. So, you know, I think if we start looking for other ways to treat ourselves, that don't necessarily include taking 18 drugs a day. I mean, good lord, that's like you're taking 18 drugs a day, but yet you're eating McDonald's and eating processed foods. And you're like, I even saw somebody who was at an event with people who are very into Earth medicines, and that kind of a thing. And eating organic foods and vegetarians, vegans, all of that, and this person was eating organic Doritos. That was just like, oh, boy, it's still a Dorito. So yeah, I think that we just have to show by example, and talk about it as much as we can with as many people as we can, to help them see that there is there are other options that don't necessarily lead just going straight to prescription meds.

Ari Gronich 41:24  

Yeah, so, you know, to me, all of this is incumbent upon government, it's incumbent upon this, you know, these companies and people to make the difference. The foods that the government subsidizes the farms that the government subsidizes are the corn, the soy, potato, I mean, the grain farmers, right. So they're subsidizing with our tax dollars, these foods so that we can have them cheaply. But that doesn't necessarily mean that they're grown cheaply. And we actually pay a lot of money in our tax dollars for the subsidies. And if we were to change the subsidy, from unhealthy mass produced foods, to healthier foods, then all of a sudden, the foods that are healthy would become less expensive, it actually is cheap. To grow an onion in your backyard, it's cheap to grow a tomato in your backyard, it's cheap to grow a pepper all of a sudden, and some cilantro. Now you have a salsa. That's really good, right? You can make some of these things yourself. But beyond that, you know, one of one of my suggestions to our government, government? Are you listening? Government Are you listening is that instead of planting along the roads and in our parks, our public parks, right, instead of planting a bunch of oak trees and palm trees and stuff like that? Why don't we plant fruit trees, and berry bushes and vegetables and then have farmers markets for the community. You know, if you're in a public college or university or even a public school, elementary on to have one of the things that you have an abundance of is land, even if that land is on the roof. And you can take your kids up there now you have cheap labor. And you can teach them how to grow food and all of a sudden, and that food will feed the entire school instead of having to transport food right. So these are some of my personal solutions. Do you have any personal solutions that can be made for people who are say in an area that there isn't a place that they can go that has a lot of abundance of organic healthy food?

Glenda Sparrow 44:12  

Well, certainly there are ways that people can grow things inside their homes if they wanted to, you know, there's a lot of window box type herbs and that that you can grow inside. And you know, most people have some level of outdoor space, even if it is a balcony or a rooftop where they could grow even a couple of items. And I think that our society just doesn't we're so far removed from that type of lifestyle. They didn't have the luxury like I did, of being able to go spend weekends or even summer vacations a week or so at a time. My grandparents farm where I was shoveling the chicken shit out of the chicken coop with my grandpa right and picking things out of the garden and just helping my grandmother do canning with products that came out of the garden. And like people don't really do that anymore. It's they're so far removed from the simple idea that food doesn't have to come from some ginormous corporation that we only buy at the grocery store that we only buy out of a boxer or a jar. And so it just blows me away that, you know, we've done that to ourselves. And you're talking about the food industry and big government. And when you look at grains, the reason that grains are not processed well by us, and I can't remember the number, but it's like, like 75% of people have some level of gluten intolerance, some level of digestion issues when they're when they eat any sort of a grain. Grains were not around until about 10,000 years ago, which seems like a long, long time ago, but in the grand scheme of human beings walking on two feet, it's not right. So grains and monogamy came about because you had people who had to create these civilizations, they had to, you know, they started owning land, that was mine. And you know, me being a woman, I wasn't allowed to own land. So I had to attach myself to a man who did. So that could be provided for my children could be provided for. And these grains were grown because they were cheap. There was enough space to do so. And they could be stored in silos for such a long period of time. And so, you know, that's really when when we started putting so many grains into our diets, and why so many people can't process them, digest them. Well.

Ari Gronich 46:43  

Yeah, you know, all grains are not good for people, even if they are, if they have good properties. And I'll just say this, why, why is a great nugget for somebody Well, the grain absorbs is an absorbent, and absorbs minerals. And so if you're let's say you're taking, you're paying a lot of money for that mineral supplement, right. And then you eat a food with a lot of grain. The grains can absorb the mineral supplement before it gets into your body to digest. So you won't be processing those nutrients you'll be passing the minerals through. Now all of a sudden, you're mineral deficient. And you come you might think to yourself, why am I mineral deficient, I take all these multivitamins and minerals, you're deficient because you're eating food that absorbs them before you have a chance to absorb them. And when it comes to gluten, and I've said this on prior shows gluten is a protein that's made by the plant in order to kill whatever tries to eat it. It's a poison that is designed to stop bugs from eating it. And the US, we have hybridized our grains so that they are extremely glutinous. We've actually hybridized and genetically modified our grains to be more glutinous than, say, in Europe, and in France, and so on. Which is why a lot of the people in France are a lot healthier and a lot skinnier than the people in the US even though they eat a highly buttery, milky creamy bready diet. Right? Learning about different cultures. And the way that these grains and stuff affect us is really important because 100% of the people are gluten sensitive. Even if you're not feeling the inflammation from it creates a minor inflammatory response. Some people are extremely gluten intolerant, and it creates an extreme inflammatory response. And that inflammatory response is what creates disease of all kinds. So all disease starts with one thing. And that's inflammation due to stimulus on what we eat, what we breathe and what we drink. 

Glenda Sparrow 49:25  

Yep. 

Ari Gronich 49:26  

Right?

Glenda Sparrow 49:27  

Yes.

Ari Gronich 49:28  

So out in my backyard, I have a filter that filters all of the water in my house, including the showers because when I moved to Florida, I would take a shower and I'd start sneezing and having an allergic response to the water in Florida because it's so bad the quality of water here. So I needed to have a filtering system that filters It, people don't always have these the resources or the know how to do so. But you want to know what's even worse is the plastic water, water that's in plastic bottles that people buy by the dozen by the Double Dozen 24-36 bottles in one case. Those bottles have leached plastic into the water. And you're drinking plastic water, your body does not know how to digest plastic. So what happens is the fat surrounds the toxin because that's its job and holds it and stores it so it doesn't go through your circulatory and your you know, your blood system. And all of a sudden, you're drinking all this water, you're thinking I'm pretty healthy person, I'm drinking a lot of water. And yet I'm still 100 pounds overweight or 50 pounds overweight or 10, or whatever it is. interesting to me how the body works and how we have gotten, as you said, so far removed from leading kind of a natural lifestyle. So, you know, what are some of the ways that you suggest that people get back to living those natural lifestyles?

Glenda Sparrow 51:34  

Sure, before I answer that, I want to go back to when you're talking about people in France that eat a lot of dairy. Dairy is a lot of people are lactose intolerant, because we were not destined not set up to consume milk after we were infants. There's an enzyme that can remember the name of it right now it's slipping from my head. But the enzyme that allows us to digest our mother's milk disappears when we're toddlers. So you know, dairy can be an issue for a lot of people and that's something to be aware of. But people in France that are eating dairy are not eating light or fat free dairy products. Right. If they're eating dairy, they're eating full fat dairy which is far better for us then to consume something that is light or fat free. I highly recommend anything that you're eating that said has the words lighter fat free on it. Don't buy that again go for the full fat grass fed you know even your butters go for a grass fed ghee a grass fed butter I love kerrygold butter my friend turned me on to them my breath work guy actually turned me on to that this summer. And you know I had never heard of it before and once I tried it oh my lord that stuff is heaven. It is so good. But yeah, it's just you know, if you're going to eat dairy go with a full fat variety. And if you're putting any sort of non dairy creamer in your coffee, skip out on that go for the full heavy cream it's going to taste better and not have all the chemicals that are in in the other sugars not that they're adding into products that are light or fat free. So go ahead

Ari Gronich 53:17  

I've seen recently and some of the stores they have the a2 milks. And the A2 milk has the enzyme that allows you to process that better. can get the A2organic milk, that's whole fat not you know not skim not 1% 2% 0% percent. Those are good. So why would somebody want fat because I think you just scared a lot of people who grew up in the fat free age

Glenda Sparrow 53:48  

Cool. I did. I mean it was I ate nonfat frozen yogurt for like every day for a summer because I thought that was healthy for me because it was fat free. I felt myself not feeling so well and had to go to the doctor because I was nearly passing out from you know not eating properly. That is not the enemy. Fat is good to say she ate us to you know it's needed for our brains to function properly. If you've got brain fog going on, you lose focus easily, you're probably not getting enough good fats. So eating good healthy fat, the grass fed ghee or grass fed butter using eating avocado, good healthy nuts. I'm eating avocado oil, olive oil, coconut oil, those are good and those are saturated fats that are good for us and help our bodies and our minds. Where we get into problem are the the unsaturated fats that are what actually cause cholesterol not the meat and the eggs. So it's the the industrial oils that we want to avoid in those other fake dairy products or fake butter products. Margarine and that, that are just loaded with industrial oils that we want to avoid. But that's on them, but on their own, those are not the enemy. And if you're eating a primal strategy, a very natural, you know, veggies, meats, drug strategy, and you find yourself still being hungry, add a little bit more fats into your meal to say, cheat satiate you, and you'll probably feel a lot better.

Ari Gronich 55:24  

You know, the thing about fats is that our brain is made of fat and cholesterol. And if you want your brain to work properly, which means you want your nervous system work to work properly, which means you want your organs to work properly, you've got to eat plenty of fat, trans fats, no, those are the ones that come from the cow that has been in a stable his entire life and been eating grains. The saturated fats good stuff is where they've been roaming on the land, eating the grass, cycling the grass, because they're moving around a lot. And those are healthy kinds of fats. And so that's a really important thing for people to understand. The other thing is, in sports, because as you know, I'm a sports therapist that work with Olympic and Paralympics, and so on. And for sports, we stopped doing carb loading before competition days, and started doing fat loading. So you'd eat nut butters, you'd eat avocados you eat all those kinds of things. There's two things that does for you. One is, it's satiate your appetite, because it takes a lot longer for fat to digest, which is why they say fat has more calories per gram than say, meat or vegetable does. That's actually a good thing. That takes longer to digest, which means that you burn more calories by eating it than you do by eating something that is a quick digesting food. And so for competition, you have this long term energy going based on that fat loading versus the carb loading. It's an interesting way, there is no essential carbs. That's another thing I wanted to mention, I want you to talk a little bit, there's no essential carbs. at all, there is essential amino acids, there's essential fatty acids, but there's no essential carbs, yet our food pyramid would have you believe something completely different. So let's talk a little bit about that.

Glenda Sparrow 57:49  

Yeah, so all of the carbs that our body needs, can be found in vegetables and having a small amount of fruits in our diets. We don't need to add in any of the additional grains that the food industry convinced our government to tell us we did. They're just they're not needed.

Ari Gronich 58:08  

Absolutely. So what are some some of the ways that you give to your clients, a new life, so to speak, because I know there's a lot of people you're in Florida, there's a lot of people in Florida that are closer to the elderly age group. It's the retirement state, other than Vegas, like Vegas, Arizona and Florida. That's where people go to retire. And they are the obviously the most ingrained in their habits. So how do we get them to change their habits, so that they become healthier? Because I know a lot of people who want to be 80 years old and still be on the tennis court.

Glenda Sparrow 58:58  

For sure. And you know, where I live in Florida, there aren't as many older people as there are in the rest of the state. It's I'm very fortunate to live in an area where it is mostly people you don't feel like they're, they're my age, that are very health minded, very fitness minded. And, you know, feel like you know, they're on the path to to try to be 89 years old and still playing tennis. You know, it's it's pretty awesome to live in an area like this. But you know, how you get somebody to to change, I don't think that you can, I think that they have to want to make adjustments. And they have to be ready to hear and ready to seek out help. So you know, you can talk to somebody till you're blue in the face, but unless they're ready to receive that, then they're not going to they're just going to keep doing what they want to do. So, you know, I take the approach of wanting to help as many people as possible, but also knowing that the knowledge that I have That could help them, they have to be ready for it.

Ari Gronich 1:00:03  

Cool. So let's start talking a little bit of when to go off subjects a little bit and start talking about things like plant medicines, and things that people can do in order to improve their health via plant medicines versus drugs.

Glenda Sparrow 1:00:26  

Sure. So, plant medicines are really making a big impact right now. And whether that's something that was really started by the folks out in Silicon Valley that were talking about the benefits that they were seeing from microdose seen things like LSD or shrooms which LSD is not a plant medicine, synthesized, but, um, and people who have had a lot of traumas, and you know, when you talk about any sort of trauma, and you're very well aware of this, how much of things that we've experienced in our lives, whether it be a surgery that we had, for a good reason, whether it be a car accident that we were in, whether it be something that happened to us that was emotionally involved, emotionally charged, we hold on top of that in our bodies. And so when you can tap into doing things like breath work, even massage can help expel some of express some of those things out of your body. The first time I did breath work was after an experience with an earth medicine. And I was feeling stuck energies in my solar plexus in my throat chakra. And almost like, like, I felt like I was like, there was something stuck, like I needed to throw up but couldn't miss went on for days after that experience. And so the first time that I did breath work with a true therapist, to see the things that expressed that in my body, and it was just, you know, like, kind of not screaming, but just releasing vocally. And you know, just the charge that I felt through my body from doing that sort of breath work. It was just astounding to me how free I felt afterwards, how open I felt like I was, I felt like for the first time in my life, like I could communicate things that my head was thinking. And it came out of me without it feeling like it was a challenge. So, you know, breathwork is something that people can tap into, that is perfectly legal. And there's you know, are there challenges around doing that there's no side effects to doing breath work. But when you get into some of the earth medicines, that can be a little bit different, there certainly are things to consider, and making sure that you are working with the right intention that you are working with a medicine provider or medicine guide, or shaman or, you know, whatever that person wants to call themselves, that you're doing the research into who that person is, and that you are well aware of what can happen when you tap into some of these very sacred medicines. Because it goes deep, it really forces you to, to go deep into things that you may not be aware of that your body's holding.

Ari Gronich 1:03:12  

Yeah, you know, it's interesting, because, as you said, these medicines are making a resurgence, so to speak. And, and tribal living, Primal living is making a bit of a resurgence in some aspects in the world. From the 70s on, it was pretty much illegal to even studying some of these medicines. And now it's become legal again, and a lot of psychologists are reporting tremendous effects with micro dosing of mushrooms, the magical kind of mushrooms, but there's all kinds of mushrooms that have health benefits. But that's one of them. When somebody takes these micro doses of mushrooms, they insert the silicides and kind just be clear. Their emotional traumas release at a much more rapid rate than strictly with talk therapy. Ayahuasca as well is a Peruvian medicine that they consider to be kind of like the mother of all Amazonian medicine. And if you know anything about Amazonian medicine or drugs, if I had a I was talking to a pharmacist, and almost all the pharmaceutical drugs are derived and then synthesized from these natural Amazonian plant medicines. But Ayahuasca back in the day, tribally. They would take the Ayahuasca and then they would the tails are that the Ayahuasca would show them what the other medicines in the what the other plants in the forest and the Amazon, Amazonian forest do so they actually learned about those medicines, because they were taking the Ayahuasca. And then, hundreds and thousands of years later, we Westerners decide that we're going to stick it in, synthesize it and turn it into something else. Right, we synthesize so like, I always use the example of valium, because people take valium to relax. And valium is made from valerian root, which is a root of a plant. And the valerian root has very little side effect, if any, while valium has a massive amount of side effects. And so if you had a choice of what to take valerian root, or valium, which one would you choose? Audience, which one would you choose? So this is, you know, it's a great conversation for people, I want to have the audience really get a wide variety of possibilities of things that they can learn and do for themselves. Now, I'm not saying go out, and take some Ayahuasca. And just willy nilly and see what happens, I'm saying that you can research these things, that there are places that you can go to take these medicines, and have a shaman, have a healer, have somebody who's a supportive person there to help you move through the traumas that you may be experiencing the emotional issues, the drug addictions, I mean, you know, look at kratom kratom is, is made its way it's a legal herbs that you can get. It's from Indonesia, and I had some today, did you and they're saying they're using it a lot in Canada and in other parts of the country, nowadays, to get people off of opiates, because it mimics the opium higher opiate high of a heroin or hydrocodone, you know, whatever the myriad of synthetic opiates that we've created, that is causing and wreaking havoc on our country right now. Especially during these times of isolation, people are overdosing like crazy on opiates. And instead, they could take some kratom, which doesn't have the same kind of side effects, but helps block that part of the addiction phase. So you can get off of your opiates. Right? These are plant medicines are amazing. And there's such a myriad of them. And so I invite the audience to go out and research some of these kinds of plant medicines so that they can make some decisions. Let me give me another example of an experience that you've had, that has healed a trauma or, you know, created a massive effect for you in your life.

Glenda Sparrow 1:08:11  

Yeah, so I will say that the the only plant medicines that I've had experience with, you know, I dabbled with LSD when I was in college, that was a very long time ago. But you know, as an adult just over the past couple of years. Psilocybin and 5-MeO-DMT are the two that that I've had experience with recently, and 5-MeO-DMT is they call it the god molecule. And it's very different than regular DMT. And I don't have any experience with that. I've never been called at this point to, to sit with mother ayahuasca. That's something where I'm curious, but I'm waiting until I feel like that's, it's it's calling me to do that, and I'm not there yet. But the 5-MeO-DMT is from the Sonoran Desert toad. And it's that the poison secretion that comes from that Toad, and it is something that is extremely powerful, and is certainly not intended for any sort of recreational use it Trust me, it's not something that's a good time while you're in ceremony. It is. Have you had experience with that one?

Ari Gronich 1:09:25  

Yes. 

Glenda Sparrow 1:09:26  

Yeah

Ari Gronich 1:09:26  

Okay. I've had five at gmail.

Glenda Sparrow 1:09:28  

Yeah. So I mean, it puts you somewhere else. And so I have had three different ceremonies in the past year and a half, two years, with 5-MeO, each experience has been very different. The messages that I received have been very different afterwards. I will tell you that after the first one, that was when I had that stuck energy that I had to express, once I did that and was able to do the body work in and express everything. I felt my world absolutely Open up, I felt any of the insecurities that I've lived with my entire life and I'm in my 40s completely be gone. I've seen friends who have had who've been alcoholics recover from sitting with the medicine. It's not something this is very important to talk about. The medicines don't do all the work for you, you know, it's talking about prior to sitting with any of the earth medicines, to make sure that you're working on your intentions prior to the ceremonies. But it's even more important that you were doing integration work after the ceremonies, it's not something that you can just sit in ceremony and get a download of information and you're done. That's not it. Like you have to be doing the meditation doing the, the going within and really seeking what it is that you are trying to, to find within yourself. In fact, my last ceremony, which was this summer, what I really got out of that one was it took a couple of weeks for it to kind of come through to me, I came out of ceremony and I was really disappointed because I didn't come out of it with like this opening enlightenment that I had experienced before right away. I came out of it like okay, I know I fully let go I was completely deep in it. But I didn't get the the information it was within the next couple of weeks. And what the messaging that I started to see was that I had been closing myself off to my own vibration, my own opening to what the universe had in store for me. And I was doing that I think out of a lot of fear that was going on with the Coronavirus and the pandemic. I just left my corporate job in February and then the pandemic happened in March and like, Oh, dear god, what have I done to myself like she did this. So, you know, I started to kind of close myself off. And what I what I started to realize is that I had to be more open to what the universe has in store for me. And, you know, I started listening to more abraham hicks again, which I had listened to some time in the past and haven't listened to in a while. And just reminding myself of being more open, being more willing to, to see what is coming to you. Know that the things that I'm teaching other people that I can't just spew that information out and expect it to be absorbed by people, they have to be ready and willing to receive, they have to be a willing participant in the coaching and want to be able to make the changes. So you know, I've seen a real shift in myself, um, the first time that I did 5-MeO, I quit taking antidepressants prior to the ceremony, because there are some antidepressants that can be in contradiction with some of the earth medicines. So I wanted to make sure that I was free of that. And I haven't gone back since it's, I've been able to see how the food that I'm consuming has a huge impact in my moods and in depression, how working out every day plays a role in that how my own mindset plays a role in that in making sure that I'm using the right language when I'm speaking to myself, it just it changes things for me. And then you know, I do micro dose, not every week, but most weeks, I will micro dose a day or two. And it's a low enough dose that you don't feel it. And you shouldn't feel it when you're micro dosing. And it just I feel like it's opened up my creativity, and has allowed me to be more expressive in the work that I'm doing.

Ari Gronich 1:13:50  

That's awesome. That's awesome. Is there anything else that you'd like to share with the audience that you're interested in getting across to them?

Glenda Sparrow 1:14:00  

Yeah, I would say just because I was just talking about the mindset piece is that we do have the ability to control our thoughts. And we don't have to be a victim to the experiences that we've had in the past. We don't have to stay on repeat with the cycles that we put ourselves through, whether it be in repeating relationships or repeating daily habits, that we have the ability within, to choose how we want to think and how we want to behave, and to seek for the best healing for ourselves through lifestyle choices that we're making.

Ari Gronich 1:14:34  

Cool. And if you had three things that are actionable steps that people could take, right now, today, tomorrow. What would those three things be?

Glenda Sparrow 1:14:50  

Those would be food, meaning, avoid the inflammatory foods and keep your focus on non inflammatory food intake. Move your body every day, even if it's just going outside for a walk or doing some sort of movement in your living room. And three, watch your thoughts and the language that you're using with yourself and with others.

Ari Gronich 1:15:13  

That's awesome. I appreciate you coming on to the show. And I hope that the audience got a lot of information that is going to be really helpful to them. And, and so we'll end the call and and the the conversation now but I really appreciate it give me a couple of places where people could get ahold of you if they want to.

Glenda Sparrow 1:15:38  

Sure. My website is GlendaSparrow.com. And on Instagram and Facebook. It's Glenda Sparrow coaching.

Ari Gronich 1:15:46  

Awesome. Thank you so much for being on the show. Yo, thank you, audience for listening. This has been another episode of create a new tomorrow, where we talk about actionable ways that you can change your world change the life and make the world a better place. So thank you so much. And we'll see you next time. Thank you for listening to this podcast. I appreciate all you do to create a new tomorrow for yourself and those around you. If you'd like to take this information further and are interested in joining a community of like minded people who are all passionate about activating their vision for a better world. Go to the website, createanewtomorrow.com and find out how you can be part of making a bigger difference. I have a gift for you just for checking it out and look forward to seeing you take the leap and joining our private paid mastermind community. Until then, see you on the next episode.