In this episode, we sit down with Myers Barnes, a legend in the new home sales industry, to discuss critical sales skills and the importance of digital tools in today's market. Myers emphasizes the need to master three key areas: financing, the art of demonstration, and technology. With potential buyers spending up to a year looking at homes online, it's crucial to have a strong digital presence. Myers also stresses the importance of developing critical sales skills, such as the ability to pre-qualify potential buyers on the spot and how to differentiate yourself from the competition and effectively demonstrate the unique features of your homes. Whether you're a seasoned professional or new to the industry, this episode is full of practical advice and insights to help you succeed in the competitive world of home sales.