Anewgo of New Home Sales

Sneha Kumari, founder of Merlin AI, discusses how her company is transforming construction management with an AI-native ERP system that features seamless integrations, digital twins, and intelligent project tracking. Learn how this modern solution addresses traditional ERP pain points and helps builders optimize operations through AI-powered insights.

Sneha Kumari is the founder and CEO of Merlin AI, an innovative AI-powered ERP system for the construction industry. With over 12 years of experience in operational excellence across manufacturing, automotive, oil and gas, prefabrication, and retail sectors, she brings deep expertise in driving efficiency through technology. A Six Sigma Green Belt certified professional, Sneha has been recognized as one of the few Operations Women Leaders by McKinsey & Co. and named among the Top 50 Women to Follow in ERP by SourceDay. Her passion for lean manufacturing principles and continuous improvement led her to develop Merlin AI, which is revolutionizing how construction companies manage their operations through AI-powered insights and digital twin technology. Beyond her work with Merlin AI, Sneha is an advocate for circular economy initiatives and leveraging supply chain innovations to promote sustainability in construction.

In this episode, Anya Chrisanthon interviews Melissa Morman, Principal at Built for the Future, about the digital transformation of the home building industry. They discuss the challenges builders face, the impact of AI and the "sheconomy," sustainability trends, and innovative solutions like neobanking. Melissa shares valuable insights on viewing home building as retail, adapting to changing customer demographics, and the importance of events like the TecHome Builder and Housing Transformation Summit for industry growth.

Melissa Morman is an accomplished executive whose career has spanned multiple industries. From executive roles in Fortune 500 companies to foundational roles in start-ups, Melissa has distinguished herself through her capacity to lead in highly dynamic environments. Melissa has held a broad set of executive responsibilities--from general management, to launching new divisions, to directing global business development/sales, leading marketing/sales/account management, as well as launching new products. The one constant in her success has been her unwavering advocacy of the customer experience, both B2B and B2C. Melissa was a member of the founding executive team of the homebuilding industry’s technology

consortium, BHI/BDX. BHI/BDX was the market leader in digital customer acquisition and experience, serving over 1,300 builders building over 60% of the homes in the U.S. For 22 years, Melissa served as the CXO (Chief Experience Officer), with responsibility for revenue as well as the client experience. In her role as CXO, Melissa holistically managed the entire lifecycle of the customer experience—starting with marketing messaging, continuing through the sales process, and culminating with ongoing relationship management. Melissa also held responsibility for executive collaboration within the consortium and led the launch of several BHI/BDX products, including the vision/funding/launch of Envision, the industry’s online options product/program. Melissa is a sought-after speaker, consultant, and is an active member on several boards.

In this episode, Anewgo welcomes Beth Byrd as their new VP of Sales. Beth shares her journey from a long-time Anewgo client to joining the team, discusses the future of home building technology, and offers insights on improving customer experience in the industry. Learn about upcoming innovations at Anewgo and get a sneak peek into Beth’s plans for her new role.

Beth Byrd ([email protected]) is the Vice President of Sales at Anewgo, bringing over 25 years of diverse experience in the design and construction industry. Previously, as the Director of Sales & Marketing for Beacon Homes, Beth oversaw the sales, marketing, and design teams in Oklahoma City and Tulsa. During her ten-year tenure at Beacon, she played a pivotal role in quadrupling the company’s sales volume, implementing innovative processes, systems, and training programs alongside industry leaders.

Beth’s extensive background spans various positions in California and Oklahoma, providing her with valuable front-line experience that she leverages in her leadership roles. Her transition from a long-time Anewgo client to VP of Sales uniquely positions her to understand and address the needs of home builders in adopting new technologies and improving customer experiences.

In her current role at Anewgo, Beth is focused on helping builders navigate the evolving landscape of proptech, sharing her insights on customer journey optimization, and driving the adoption of innovative solutions in the home building industry.

When she is not working, Beth enjoys spending time with her husband and their blended family of five boys.

In this episode, Anya Chrisanthon speaks with Don Turner, National Sales Director for New Construction at Realtor.com. They discuss effective strategies for lead generation in the new home market, the importance of interactive content and transparency in listings, and how the homebuilding industry is adapting to changing buyer preferences and technological advancements. Don shares valuable insights on current market trends, the impact of AI and smart home technology, and the evolving relationship between homebuilders and realtors.

Join host Anya Chrisanthon for a mind-bending episode of Anewgo of New Home Sales. What begins as an exploration of AI in home building takes an unexpected turn, revealing a startling truth about the future of content creation. Discover how artificial intelligence is reshaping the industry and prepare to question everything you thought you knew about technology's role in real estate.

In this episode of Anewgo of New Home Sales, host Anya Chrisanthon speaks with Derek Schairer and Luke Groesbeck, co-founders of Foundation. They discuss how Foundation's buyer experience platform is improving communication and engagement in the homebuilding industry, from the initial sale through post-close ownership. Learn about new digital tools for homebuilders, the importance of seamless customer experience, and how technology can benefit both builders and buyers in today's market.

Derek Schairer brings over 15 years of expertise in the homebuilding industry, combining strategic leadership with forward-thinking vision. He began his career in sales and marketing at Lennar before transitioning into the PropTech space. At Opendoor, Derek built and scaled the company's multi-billion dollar homebuilder partnerships business, expanding its reach to hundreds of builders across 50+ markets. Driven by a passion for innovation, Derek founded Foundation to create modern software solutions that help builders sell more homes, more efficiently, to happier customers.

Luke Groesbeck has spent his career starting & growing venture-backed startups. He's helped scale products to tens of millions of users and billions of dollars in revenue as a founder, PM, and product executive at companies like Foundation, Opendoor, True Link, and Eventbrite.

In this special episode, Anya Chrisanthon sits down with Anewgo CEO John Lee and OpenHouse AI CEO Will Zhang to explore the human side of AI in the home building industry. These innovative leaders discuss their journeys into tech and home building, share insights on AI's current and future impact, and offer valuable advice for aspiring entrepreneurs. Gain a unique perspective on how AI is transforming the housing market and the visionaries driving this change.

Host Anya Chrisanthon sits down with Sean Vo, National Director of Sales at Levven Electronics, to explore cutting-edge wireless lighting control technology. Learn how this innovative solution is transforming the home building industry, offering enhanced flexibility and efficiency for builders while providing homeowners with customizable, smart lighting options. Discover the potential of this technology to streamline construction, reduce costs, and improve the home living experience.

Making homes more affordable to build, purchase, and operate is the purpose everyone shares at Levven. They are all passionate about understanding, designing and manufacturing the products needed to help builders and trades reduce time, materials and costs to build and purchase the home while increasing the value everyone receives.

Making the essential need of shelter affordable to more people while reducing the environmental footprint of the home for the lifetime of the structure is a meaningful way to make a difference in the world.

Anya Chrisanthon and John Lee of Anewgo host Timothy Cocaro, founder and CEO of CaniBuild, to explore the evolving landscape of homebuilding. This episode examines how AI and advanced technology are improving construction processes, enhancing buyer experiences, and helping builders scale their operations. The discussion covers innovative solutions to industry challenges, the future of online home purchasing, and the urgent need for technological adoption in construction. Listeners will gain insights into how embracing these advancements can shape the future of homebuilding.

Tim Cocaro is the founder and CEO of CaniBuild, a technology company that provides innovative site planning software for the construction industry. With a background in both construction and computer science, Tim has been in the construction industry for his entire career, starting as a builder. He founded CaniBuild, developing the application to streamline the process of determining if a house, shed, garage, or pool can be built on a particular parcel of land. Tim is originally from Australia, where CaniBuild was first established, but the company has since expanded to serve markets in Australia, New Zealand, the United States, and parts of Canada. Under Tim's leadership, CaniBuild has grown rapidly, now employing over 130 people and processing over 30,000 property lookups daily.

In this episode, host Anya Chrisanthon interviews Edwin Williams, founder and CEO of ZenHammer. Edwin shares his journey from mechanical engineering student to software entrepreneur, driven by a desire to solve communication problems in the construction industry. He discusses the development of ZenHammer, a project management and communication platform for contractors, and highlights the importance of industry involvement through organizations like NAHB. Edwin also offers insights on entrepreneurship, software development challenges, and the value of networking in the homebuilding industry.

Edwin Williams is an innovative entrepreneur and software developer based in Johnson City, Tennessee. With a background in mechanical engineering, Edwin pivoted to the tech and construction industries, driven by a desire to solve real-world problems. He is the founder and CEO of ZenHammer, a project management and communication platform for the construction industry that he is developing. Prior to ZenHammer, Edwin founded PERSERBID in 2014, which aimed to connect homeowners with contractors. His entrepreneurial spirit extends beyond his own ventures; since 2017, he has been a co-founder of Startup Tri-Cities, an organization that nurtures tech ideas and connects innovators with the local business community. Edwin is also actively involved with the National Association of Home Builders (NAHB), serving on various committees and participating in leadership programs. His journey from engineering student to tech entrepreneur showcases his adaptability, problem-solving skills, and commitment to improving the construction industry through innovative solutions.