This week on The Home Builder Digital Marketing Podcast, Greg and Kevin discuss how AI is changing the way home builder digital marketers approach Search Engine Optimization.

https://www.buildermarketingpodcast.com/episodes/278-has-ai-killed-seo-greg-bray-and-kevin-weitzel

This week on The Home Builder Digital Marketing Podcast, Maureen Ladley of John Burns Research and Consulting joins Greg and Kevin to discuss how consumer research can guide home builders in making insightful, data-driven decisions.

https://www.buildermarketingpodcast.com/episodes/277-consumer-research-for-home-builders-maureen-ladley

This week on The Home Builder Digital Marketing Podcast, Ryan Taft of Impact Eighty-Eight joins Greg and Kevin to discuss why home builder digital marketing and sales teams should focus more on improving home buyers’ lives and less on selling homes.

https://www.buildermarketingpodcast.com/episodes/276-selling-life-improvement-to-home-buyers-ryan-taft

This week on The Home Builder Digital Marketing Podcast, Brian Barrett of Oak Creek Trail joins Greg and Kevin to discuss how home builders can optimize their email marketing strategies to capture more quality leads.

https://www.buildermarketingpodcast.com/episodes/275-optimizing-home-builder-email-marketing-brian-barrett

This week on The Home Builder Digital Marketing Podcast, Brian Kernohan of Lumin.ai joins Greg and Kevin to discuss what Lumin.ai’s Mystery Shopper Results show about home builders’ lead follow-up times and responses.  

https://www.buildermarketingpodcast.com/episodes/274-examining-home-builder-lead-response-brian-kernohan

This week on The Home Builder Digital Marketing Podcast, Sebastian Jimenez of Rilla joins Greg and Kevin to discuss how sales managers can use AI to transcribe and analyze conversations between new home sales consultants and prospective home buyers and provide feedback that will improve dialogue and increase sales. 

https://www.buildermarketingpodcast.com/episodes/273-improving-conversations-with-home-buyers-sebastian-jimenez

This week on The Home Builder Digital Marketing Podcast, Marc Regardie of Homes.com joins Greg and Kevin to discuss the importance of connecting home buyers with comprehensive information as they search for new construction buying opportunities.

https://www.buildermarketingpodcast.com/episodes/272-connecting-home-buyers-with-information-marc-regardie

This week on The Home Builder Digital Marketing Podcast, Greg and Kevin discuss data feed management that helps home builders organize community, plan, and inventory data, and create properly formatted automated listing feeds to syndicate to home listing sites.

https://www.buildermarketingpodcast.com/episodes/271-home-builder-data-management-greg-bray-and-kevin-weitzel

This week on The Home Builder Digital Marketing Podcast, Carol Morgan of Denim Marketing joins Greg and Kevin to discuss the critical role social media marketing plays for home builders in creating engagement and connection with prospective home buyers.

https://www.buildermarketingpodcast.com/episodes/270-social-media-marketing-for-home-builders-carol-morgan

This week on The Home Builder Digital Marketing Podcast, Stephanie Lane of Geranium joins Greg and Kevin to discuss how informative home builder digital marketing can help qualify leads and streamline the sales process.

https://www.buildermarketingpodcast.com/episodes/269-informative-home-builder-digital-marketing-stephanie-lane