In her book, Sarma tells her story of how a successful businesswoman, co-founder and owner of the acclaimed NYC restaurant Pure Food and Wine and the brand One Lucky Duck, could fall for a con artist using a fictitious name, a covert backstory, and fantastical promises. Humans are social beings, and it’s that social aspect that manipulative and abusive characters can learn to exploit for their self-interest. With an increase in online dating and social media, individuals can be exploited relatively easily without knowing who they are really speaking to. Predators can create false identities. They can also buy profile data on a potential victim they wish to exploit. In addition, some unethical people earn money by teaching men how to manipulate women online using neurolinguistic programming (NLP) / hypnosis. With behind-the-times laws on recognizing and prosecuting coercive control in relationships, often victims like Sarma are blamed for criminal actions occurring as a result of abuse. Sarma Melngailis recounts her side of this traumatic story, ultimately culminating in her imprisonment on Rikers Island. She hopes that people who read her book will gain a better understanding of what happened to her and use it to warn others of their own vulnerability to online predators. She wanted to correct the story told in the Netflix documentary “Bad Vegan: Fame. Fraud. Fugitives.” Exploitative documentaries are often inaccurate, leading to media distortion and public shaming of the survivor.Yes, folks- There ARE one on one cults! Fascinating story. 

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In this episode of Cults, Culture & Coercion, I had the pleasure of speaking with Irene of Irene’s Entropy. Irene is a mechanical engineer turned musician, storyteller, pilot, and entrepreneur. Raised in a strict Mormon household where she underwent the experience of a recruitment mission, she left in her early 20s. She began documenting the honest rebuild of her identity as Irene’s Entropy.Her work blends songs, narrative, and a recurring symbol, a red door, through which she “walks” whenever she’s ready to learn and change. She calls her audience Door Walkers, and even launched Door Walker Coffee, a liberating nod to the Mormons’ coffee prohibition. Her ongoing experience as an ex-Mormon informs her work today, and Irene’s most vivid description of undue influence comes from her time as a missionary. She explains that the Missionary Training Center (MTC) is where scripts are drilled and identity is re-molded. Irene felt a strong need to reinvent herself after feeling the Mormon church had superimposed an identity onto her. After an intense reevaluation period, Irene decided to walk through the red door. Challenging herself to a new field of study, she pursued an engineering degree and worked up to an aerospace career to prove she could. Other critical personal changes followed.

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Compassion, empathy, and science have all been under rapid-fire attack during the second Trump Administration. This is especially true towards Queer and Transgender communities, though other minority communities within the United States are also being targeted. Dr. Matthew D. Skinta, PhD, ABPP, is an Associate Professor of Psychology and Affiliated Faculty of Women and Gender Studies at Roosevelt University in Chicago. He helped us better understand what areas of the science community are being targeted, what research projects have been cancelled, and on what grounds. We also discussed the discrimination against individuals who identify with diversity, equity, and inclusion principles surrounding topics of gender and gender nonconformity. We talked about “conversion therapy” which attempts to brainwash folks to believe they are straight and how it doesn’t work. Matthew and I met at a Harvard conference for psychedelic assisted therapy. This was a fascinating interview.

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Radicalization, and the Minnesota Murder Cases John Collins grew up inside William Branham’s “Message” world, left it, then spent years mapping how the theology and network morphed into today’s authoritarian ecosystems. I welcomed him back to The Influence Continuum to speak about the murders and share his knowledge surrounding the twisted networks of doctrine and influence that may have influenced them. Collins’ most recent book is Weaponized Religion: From Christian Identity to the NAR. Author and webmaster of William Branham: Historical Research, John was born and raised in William Branham’s “The Message” cult following and is the grandson of Willard Collins, former pastor of William Branham’s “Branham Tabernacle” in Jeffersonville, Indiana. When we did the recording and broke the story about Boelter’s link to the extremist group, we got a message on my YouTube from Boelter’s former baseball buddy and floormate at college, who witnessed his radicalization. Jeff Petricka consented to a recorded interview on my YouTube channel. John’s story hits an essential point about brainwashing while growing up. He was taught such an extremist form of obedience that he was told if Branham said the sky was pink, his eyes were wrong. He was corporally punished regularly. He told me leaving felt like being air-dropped from a North Korean camp into the United States, where nothing is familiar. His deconstruction took years.

With human resilience and persistence, John worked to heal himself and help others. John was told stringed instruments were “of the devil.” Today, he keeps his drums in the frame and every video on purpose, and I can see at least 8 (if not more!) stringed instruments on his wall. A really important interview!

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The attack on experts and science itself is part of the mind control strategy to control citizens. Before Trump came to power, the media would regularly call on me and top experts like Dr. Lee to shed light on issues concerning mental health and public health. This authoritarian control of information forces citizens concerned with the public good to do what we can to message. I have interviewed Dr. Lee previously, but as the world is now seeing what she and other experts predicted, I thought it was time to assess the current moment. Dr. Bandy X. Lee, M.D., M.Div., is a forensic psychiatrist and internationally recognized expert on dangerousness. She is the editor of the New York Times bestseller The Dangerous Case of Donald Trump: 27 Psychiatrists and Mental Health Experts Assess a President (2017). She followed up with The More Dangerous Case of Donald Trump: 40 Psychiatrists and Mental Health Experts Warn Anew (2024) and The Much More Dangerous Case of Donald Trump: 50 Psychiatrists and Mental Health Experts Warn Anew (2025). She has consistently been vocal on her views that President Donald Trump presents a Mental Health Emergency, which threatens our nation and the world. As it appears Trump’s health is failing and the Epstein file coverup continues, it seems clear that Putin and other puppetmasters are beginning to make plans for Vance to become President. But will he command the allegiance of sworn Maga devotees? I think this moment is critical to reach out to form, or reconnect with family and friends and warmly ask them their thoughts on current policies. Listen to this interview for more insights.

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Anne began our discussion by dispelling the myth that everyone in Nazi Germany simply went along with Hitler’s plans. She examined these resisters in her book Red Orchestra: The Story of the Berlin Underground and the Circle of Friends Who Resisted Hitler. When I read the book, it didn’t become clear to me how vitally important it was that there was a vast resistance movement. One I had never heard about. She hopes that the past might give us clues for potential future playbooks.“I think one thing they did well was create a broad coalition. So, what they did was find people who opposed the Nazi regime, and some of them were monarchists, some of them were communists. They had Lutherans, Catholics, Jews, Atheists, you name it. And they agreed to put their differences aside until the end of the regime, and then they could start infighting again. But, over that period, they worked together.” Anne said, “That’s why I’m so adamant about people getting involved now and getting involved in a practical sense, not just the, you know, the street demonstrations, which are fine, but studying what needs to be done in terms of our government.” She hopes that this would help us figure out how to save our democracy while we still may have time. If you wish to be part of the hope of defeating the authoritarian Cult of Trump, roll up your sleeves and be part of heroic resistance!

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History provides a developmental framework for understanding the evolution of ideas, allowing us to trace their origins and track societal impact. Dr. Rebecca Lemov is a Professor of History of Science at Harvard University and a visiting scholar at the Max Planck Institute for the History of Science. Her timely 2025 book, The Instability of Truth: Brainwashing, Mind Control, and Hyper-Persuasion, offers valuable insights into how the past might influence our future surrounding the topic of Mind Control. The Cold War era saw these techniques in the CIA’s secret MK-Ultra program (1953-1973), which investigated potential offensive and defensive applications of mind control for military purposes. Lemov brought up Dr. Robert Jay Lifton’s work on treating PTSD and different types of “psychic numbing”. This might be the type of numbing one might experience in a holocaust type situation, or “ordinary numbing”. She said, “What you’re saying, a kind of dissociation or hypnotic, you know, out of body. In a sense, you’re literally out of your body, sometimes when you’re infinitely scrolling, or doomscrolling.” Her work delves into the hidden history of these influence methods while exploring their disturbing implications for our AI-driven future, particularly focusing on the emerging development of hyper-persuasion. These include advanced personalization, precise emotional targeting, and behavior prediction. We dissected the mixed blessings of social media and how it can provide some power to the individual voice, as long as the algorithm is designed ethically for pro democratic influence. This is a very important work which all citizens will find to be beneficial.

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Watching the Emmy award-winning documentary We Will Dance Again was really really difficult. This 2024 documentary captures Hamas terrorists brutally attacking the Nova music festival attendees on October 7th, 2023, and shows the horrifying events that followed, including hostages taking. Documenting a Terrorist Attack by Hamas from Multiple Perspectives is not an easy task. “I think that this is a terror attack that you can see for the first time from both perspectives that captured the same moments at the same time and I think this is the power of this film,” Yariv said.

Yariv implored listeners to please remember that most Israelis are for human rights, democratic rule of law, and policies to stop the war between Israel and Palestine. “I think at this point, this war should have ended, the hostages should have been released. I think it’s the responsibility of the state and government of Israel to focus on their release, not killing Hamas and Palestinians controlled by Hamas. Israel should have stopped the war. The casualties of war, the innocent casualties of war, are devastating. And there is a point at which a country needs to understand that war cannot solve everything, and violence cannot solve everything,” Yariv said. We discussed what psychological warfare is also at play in this attack and the events following. I noted that both the United States and Israel are under extreme right-wing leadership at this time, and this directly impacts ongoing conflicts and continuing harm. “Do not blame every Israeli for every type of policy that our government is conducting,” Yariv noted. I mirrored the same about the United States: “Don’t hate the American people. Most of us are good people, and we don’t like Trump, and we’re appalled by his destruction of the checks and balances of laws, the applications of all the rights that we fought for.” I also reminded listeners that not everything was black or white in the Israeli and Palestinian conflict, and the history of harm in the region is extensive and complex. “I’m seeing entities of authoritarianism versus people who are pro-democracy and human rights and women’s rights and gay rights and indigenous rights and children’s rights,” I noted. Yariv and I both agreed that the pain being inflicted upon the Palestinian people was unacceptable and not helping any of these regions to heal. I added that I hoped we were able to find peace without further cooking our planet and destroying our environment, as wars are costly in so many ways.

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Words matter, and how words or phrases are used may present completely different meanings to diverse cultural demographics depending on topics like history and associated symbolic language. That’s why having a leading bilingual female strategist such as Evelyn Pérez-Verdia on the side of truth in messaging is vital to organizations seeking to break down barriers with Latino communities. She is the Founder and Chief of Strategy for We Are Más, an organization focused on advising about diversity and translating culture, focusing on research, strategy, and creative communications. As a Hispanic small business owner, Evelyn has two decades of experience as an advisor to elections offices, grassroots groups, advocacy campaigns, and governmental agencies on messaging, communications, image, digital content, and micro-engagement. Recognizing her advocacy in protecting democratic organizations, Pérez-Verdia received the Woman of Impact Award in 2022 in Civics from the non-profit organization Mujeres Latinas Impulsando a Mujeres Latinas. She is also part of the University of South Florida’s Dean’s Advisory Council and the Department of State’s U.S. Speaker’s Program, giving workshops to journalists and civil society leaders in Latin America. When speaking to culturally diverse communities, the selection of words used in messaging means a lot. We talked about words often used by large national organizations in Washington, D.C., such as “Latinx” or “Progressive”, and how they can have the unintentional side effect of alienating different sections of the Latino community. She explained, “Yes, we have the Latinx, which the younger generations use, right? Where only 1.8% of Hispanics and Latinos, no matter the age affiliation, are like, I don’t feel identified with that.” Similarly, she noted the word “progressive” may represent “progressista” as a term young Hispanics might find objectionable. “They manifested peacefully on the streets against the dictatorship of Hugo Chávez, of Nicolas Maduro, and they see this youth using exactly the symbolism, exactly the terms that the dictator in the country uses,” she said. This is hugely important for all activists to listen to this interview!

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“Misinformation spreads like a virus,” explained Sander van der Linden, Ph.D., a Professor of Social Psychology in Society and Director of the Cambridge Social Decision-Making Lab in the Department of Psychology at the University of Cambridge. He asked the question, “Is there a way to inoculate or immunize people?” His award-winning book Foolproof: Why Misinformation Infects Our Minds and How to Build Immunity explores this topic using decades of research and on-the-ground experience advising governments and tech companies. He wrote the book to devise a new paradigm to help readers understand and defend themselves against a worldwide information infodemic. Van der Linden’s biography describes his body of research as looking at “how people process (mis)information, how it spreads in online networks, and how we can most effectively prebunk and inoculate people against false information.” He served on the World Health Organization’s (WHO) infodemic working group. He has won numerous awards for his research on human judgment, communication, and decision-making, including the Rising Star Award from the Association for Psychological Science (APS). He co-developed Bad News, an award-winning fake news game designed to improve people’s ability to spot manipulation techniques! This is an very important interview.

Learn more about Steven Hassan and Freedom of Mind Resource Center. Visit freedomofmind.com

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