You spend valuable time and resources on effective marketing that drive people to your business wanting to know more. All that effort and money can be thrown down the drain all too easily if you don't make sure to mind the giant gap that tends to open up for so many entrepreneurs at this stage.

In part one of this two-part episode, Dan Kennedy explains the true relationship between marketing and sales, the purpose of each and the common mistakes that must be avoided once prospects find their way to you. Make sure to check out part two next week!

MagneticMarketing.com NoBSLetter.com

Tom Hopkins, "America's #1 sales trainer", returns to the Magnetic Marketing podcast to continue his coaching on the vital fundamentals of sales that every entrepreneur should know.

From test questions, to handling concerns, to actually closing the sale, Tom expertly teaches each topic with wit, experience and humor. Be sure to check out part one first!

MagneticMarketing.com NoBSLetter.com

One of the most important steps in the learning process after internalization is reinforcement, meaning you regularly revisit the basics in order to keep your skills sharp. Tom Hopkins, known as America's #1 sales trainer, advises that the same principle applies to mastering sales.

In part one of this two-part episode, Tom takes to the stage at one of Dan Kennedy's powerful Super Conferences to share the most important fundamentals of sales on which every entrepreneur/salesperson must build their foundation. Don't forget to tune in next week for part two!

MagneticMarketing.com NoBSLetter.com

Who are you allowing to have the most influence on you, your life and your business decisions? Is it the pessimists? The nay-sayers? Or those who mean well but really don't understand at all? How can you expect to make swift progress when you're continually slowed down by these voices?

Lee Milteer returns to share the incredible speed-boosting benefits of joining a mastermind group, and how associating with like-minded people can be the game changer your business has been waiting for!

MagneticMarketing.com NoBSLetter.com

In the second part of this two-part episode, Bill Glazer reveals the remainder of the critical components entrepreneurs need to implement if they want to take their businesses to the next level.

Joining Bill on stage to talk about some of his "100k ideas" is Dean Killingbeck, expert in outrageous, attention-grabbing advertising. Be sure to check out part one first for maximum impact!

MagneticMarketing.com NoBSLetter.com

Bill Glazer, veteran entrepreneur and longtime president of the Glazer-Kennedy Insider's Circle (GKIC), has a vast wealth of entrepreneurial knowledge gained from his previous 34 years in the retail business. He's here to share some of what he considers to be the most critical concepts you need to know as you navigate the business and marketing world.

Be sure to catch part two next week, where Bill covers the remaining critical components and welcomes outrageous advertising expert Dean Killingbeck to the stage to help him do it!

MagneticMarketing.com NoBSLetter.com

You don't need to be a mind reader in order to know HOW your market thinks. Once you understand the 7 factors that drive human beings to either make or not make certain decisions, you can use those factors to your benefit!

In part two, Dan Kennedy continues to elaborate from stage the seven "e-factors" that, when utilized in copy, create an irresistible offer your audience can't bear to say "no" to! Be sure to give part one a listen first!

MagneticMarketing.com NoBSLetter.com

Psssst... Dan Kennedy has some secrets to share, but ONLY if you are an honorable and ethical person who is dedicated to actually providing value to your customers.

Speaking from stage, Dan goes in depth on seven factors that, when catered to in your messaging, can pull your audience in and mightily persuade them to buy! Don't forget to come back next week for part two!

MagneticMarketing.com NoBSLetter.com

Do you know how to write the perfect copy for YOUR niche? Thankfully, you don't have to reinvent the wheel every time you draft a sales letter - that is, if you cracked the copywriting code...

Dan Kennedy teaches from stage how anyone in any line of business can crack the code and create reusable copy templates that are incredibly effective for your specific niche. Though Dan's code-cracking process takes time and careful attention upfront, the time and energy you'll save in the long run makes this strategy incredibly invaluable.

MagneticMarketing.com NoBSLetter.com

Selling to millionaires... Is it dramatically different than selling to everyone else? Susan Adams, expert in the field of selling to those in the well-to-do community, would say there are many similarities but key differences as well.

Dan Kennedy and Susan chat in depth about how they approach selling to the ultra wealthy, as well as common pitfalls and mistakes to avoid.

MagneticMarketing.com NoBSLetter.com