HUNGRY.

DASH Water Founder: From Kitchen Table to Selling 45 Million Cans a Year in Starbucks, Tesco, Sainsbury’s and Waitrose


Listen Later

Every top food and drink founder reads our Newsletter - why wouldn't you?

https://hungryfeast.beehiiv.com/

Watch the full shabang on Youtube - https://www.youtube.com/@HungryFMCG/videos

Let’s link up on LinkedIn - https://www.linkedin.com/in/daniel-pope/

Stalk me on Insta- https://www.instagram.com/_hungry.pod/

HUNGRY’s absolutely bloody marvellous and wonderful sponsors

MKJ IGNITE -https://www.mkjignite.co.uk/

GS1 - https://www.gs1uk.org/

Big Fish - https://bigfish.co.uk/

BOWIMI - https://www.bowimi.com/

HC Consulting - https://www.hc-consulting.uk/

DASH are one of those gorgeous, quintessentially British brands, that I just simply love.

🍓 DASH packaging is beautifully simple.

🍓 DASH product is beautifully simple. Just water, bubbles, and wonky fruit.

🍓 DASH taste is beautifully simple, too.

🍓 Dash back your DASH - little effervescent fruit-flavour bombs explode and dance on your taste buds. C’est Bonne


🍋 Yes, they’ve launched in Australia and featured at Melbourne Fashion Week

🍋 Yes, they’re Victoria Beckham’s favourite drink.

🍋 Yes, they’ve sold 45 million cans per year.

🍋 And, yes, they’ve won listings at Starbucks, Tesco, Sainsbury’s, Waitrose, Whole Foods Market, Planet Organic


BUT.

Behind the beautifully simple British Brand is a Quintessentially Challenger Brand


The brand and team bubble with effervescent, hustle, grit, persistence, patience and never-giving up;

Dashing around Hyde Park, hustling to sell their first cans to randomers.

Dashing to nab the lime light from Prince Harry.

Dashing to sit outside Whole Foods Market to catch a buyer for 2 mins and win a listing

Dashing to pounce on TFL banning their ads on the Wonky Ads (yup, THAT Aubergine).

Jack is an absolute LEGEND. You’re going to love this. “Have Faith In Creativity” has stuck with me ever since our conversation.

ON THE MENU:

  1. Why Founders Must “Have Faith in Creativity” and “You Simply Have To Do Things Differently”
  2. ONE Vital Lesson on Creativity from James Watt, founder of BREWDOG - The Power of Analogue and Pen and Paper
  3. How DASH landed EPIC investors like James Watt, BREWDOG, Logan Plant, Beavertown and Fairfax, Sipsmith
  4. How To Actually Win in The “Meal Deal”. Hard Lessons from Being Delisted and Going Back in. Shoppers, Shop by Value
  5. Why Creativity is not just a Sales and Marketing Function. Creativity Must Exist in Supply Chain and Ops too.
  6. The Secrets Behind the Famous Wonky TFL Campaign: The Fine Balance of Planing, Creativity, Boldness and Hustle for a Nuclear BOMB of Awareness
  7. David Milner’s Power of Relentless Focus: Don’t Boil The Ocean. Just pick TWO HUGE Problems per Year

🤝 Let's Connect!

►Let’s link-up here ​ (https://www.linkedin.com/in/daniel-pope/)

►Stalk me here ​ (https://www.instagram.com/_hungry.pod/)

...more
View all episodesView all episodes
Download on the App Store

HUNGRY.By Dan Pope

  • 5
  • 5
  • 5
  • 5
  • 5

5

2 ratings


More shows like HUNGRY.

View all
The Bottom Line by BBC Radio 4

The Bottom Line

35 Listeners

Full Disclosure with James O'Brien by Global

Full Disclosure with James O'Brien

294 Listeners

Uncensored CMO by Jon Evans

Uncensored CMO

36 Listeners

The High Performance Podcast by High Performance

The High Performance Podcast

612 Listeners

The Good, The Bad & The Rugby by Folding Pocket

The Good, The Bad & The Rugby

261 Listeners

The Rest Is Politics by Goalhanger

The Rest Is Politics

3,095 Listeners

The News Agents by Global

The News Agents

1,022 Listeners

The Rest Is Politics: Leading by Goalhanger

The Rest Is Politics: Leading

829 Listeners

The Rest Is Entertainment by Goalhanger

The Rest Is Entertainment

927 Listeners

The Louis Theroux Podcast by Spotify Studios

The Louis Theroux Podcast

609 Listeners

The Sports Agents by Global

The Sports Agents

27 Listeners

Great Company with Jamie Laing by Jampot Productions

Great Company with Jamie Laing

286 Listeners

The Go To Food Podcast by Go To Podcast Company

The Go To Food Podcast

24 Listeners

UNTAPPED by High Performance

UNTAPPED

29 Listeners

The Room Where It Happened by High Performance

The Room Where It Happened

4 Listeners