In this Dear Melissa segment, Melissa answers a subscriber’s question about choice architecture and competing priorities between the business and the customer. 

Q: How do you balance the ethics of choice architecture as a product manager who is responsible for satisfying possible divergent priorities between the business and the customer? What is our duty when priorities may conflict?

Hear Melissa talk about:

Choice architecture and dark patterns

What to do with your priorities conflict with each other

How ethics in product is vital to how you view your products

Resources

Melissa Perri on LinkedIn | Twitter

MelissaPerri.com