In this Dear Melissa segment, Melissa answers subscribers’ questions about when research is stale and needs to be revalidated, when and why to schedule frequent customer interviews, and understanding product success when conducting product trials.

Q: Do you have any tips for identifying when previous validation of knowledge could be stale and might need to be revalidated before continuing work? [2:22]

Q: What’s your advice for booking customer interviews? [9:17]

Q: Do you have any tips beyond the usual customer surveys and interviews for understanding product success? [16:32]

Resources

Melissa Perri on LinkedIn | Twitter

MelissaPerri.com