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In this episode we challenge the conventional wisdom of business planning. Justin discusses why a strategic plan is more effective than a traditional business plan for small business owners. Discover the key differences between these two approaches and learn how a short-term, action-oriented strategy can drive value and success. 

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In this episode we explore the transformative power of values in business and life. Justin shares his personal journey to success, revealing the 12 core values that have shaped his path from humble beginnings to becoming a decamillionaire. With insights on stewardship, leadership, and resilience, Justin challenges listeners to adopt these values to unlock their potential. 

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In this episode of The Justin Goodbread Show, we turn the tables as Ali Nasser takes over the host seat to interview Justin Goodbread himself. Dive into Justin's entrepreneurial journey, from his teenage lawn care business to his success as a financial advisor and business consultant. Discover the pivotal moments that shaped his career and the principles that guide his life. This episode is packed with insights on business value growth, personal alignment, and the power of mentorship. 

Website: Ali Nasser

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Justin sits down with Julie Keyes, a trailblazing entrepreneur and seasoned business advisor. Julie shares her journey from owning multiple businesses to becoming a certified exit planner, helping countless business owners navigate their transitions. Discover the common traits of successful business owners, the challenges they face, and the importance of having the right advisors. Julie also discusses her book, "Poised for Exit," and offers pearls of wisdom on doing what you're capable of.

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In this heartfelt episode, Justin dives into a deeply personal journey of reevaluating priorities and redefining success. Reflecting on pivotal moments in his life, Justin challenges listeners with the thought-provoking question: "What is your God?" He shares how a life-altering question from a friend led him to prioritize family, writing, and mentoring, resulting in profound personal and professional transformations.

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Justin sits down with his dear friend and mentor, Gordon Bell, to discuss the highs and lows of Gordon's incredible career journey. From humble beginnings to becoming a CEO and beyond, Gordon shares invaluable insights on leadership, business growth, and the importance of having a life plan after exiting a business. Tune in to hear about Gordon’s philosophy on servant leadership, the significance of having a succession plan, and how to find freedom and finish strong in both business and life.

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In this episode Justin explores the theme of "From Stuck to Soaring" and provides actionable insights for business owners looking to break free from stagnation. Justin discusses the importance of simplification, strategic focus, and aligning value propositions to drive business growth. 

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Justin sits down with Craig West, an esteemed business owner and certified exit planning advisor from Australia. They discuss the challenges and rewards of running a business, the importance of exit planning, and the transformative power of the Value Growth Academy. Craig shares his journey from being a dissatisfied bank employee to founding a successful consulting firm and software company that helps business owners maximize their value and prepare for exit. 

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Justin delves into the critical importance of focusing on value growth for business owners. Using relatable anecdotes and practical insights, Justin explains why value growth should be the primary focus and how it can drastically affect the future of a business. He breaks down the concept of intrinsic value, the value gap, and offers actionable strategies to increase the value of a company.

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Justin sits down with Mark Kravietz, a managing partner at Aline Wealth, to discuss the intricacies of exit planning and the importance of financial coaching for business owners. Mark shares his personal journey, and offers invaluable advice on preparing for a successful business exit. They delve into common mistakes business owners make, the significance of setting goals, and the critical role of financial advisors as coaches.