A group of researchers have published a study called “Detecting Fake Review Buyers Using Network Structure.” Tod speaks with one of the authors.

NOTE: This week, while Tod's away, we're playing interviews with marketing scientists. We'll be back to the regular newscast show on November 21.

  

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Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate Producer: Steph Gunn. Ad Coordination: RedCircle. Production Coordinator: Sarah Guild. Theme Composer: Mark Blevis. Music rights: Source Audio

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