🍛 What happens when you leave a career in finance to follow your gut... literally? Basu Ratnam, founder of INDAY, joins us to share how his love for food, family, and culture led to building one of NYC’s most loved Indian fast casual brands.From growing up in a first-generation immigrant household to opening nine locations across the city, Basu walks us through the real journey — raising capital with no restaurant experience, learning by doing, and reimagining Indian food as something you can enjoy every day, not just on special occasions.
Oh, and the story about taking his mom to a secret Michelin-star restaurant in Brooklyn? It's the kind of full-circle hospitality moment that makes this episode unforgettable.
INDAY is growing fast (Boston, you’re next 👀), but it’s still rooted in the values Basu started with: care, flavor, culture, and community.
02:50 - Basu's Background and Journey into Food Service
05:46 - Finance Background's Impact on Restaurant Business
09:06 - Opening the First Inday Restaurant
14:56 - The Indian Fast Casual Concept
18:42 - Growth Plans and Restaurant Models
26:38 - Financing Growth and Business Structure
29:56 - Unit Economics and Performance
33:17 - Third-Party Delivery Impact and Strategy
36:23 - Importance of Packaging for Brand Experience
40:28 - Technology Stack and Guest Retention Tools
44:55 - Catering as a Growth Driver
48:34 - Advice for Food Entrepreneurs
51:42 - Most Memorable Food Service Experience
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