In this compelling episode, Mick Hunt discusses with Diana Lammerts her extensive experience in digital strategy and public relations. Diana shares her journey from journalism to becoming a digital strategy leader, emphasizing the importance of adapting to technological advancements like AI. She also discusses her proactive approach to remote work and her vision for future digital trends.

Diana Lammerts's Background: From radio journalist and news anchor to a leader in public relations and digital strategy.

Defining Moments: Diana's shift to remote work before it became mainstream, her approach to overcoming challenges, and her integration of AI into daily operations.

Discussion Topics:

• The transition from traditional media to public relations and the evolution of digital marketing.
• The impact of AI on the future of digital communication and public relations.
• Effective remote work strategies and building a thriving remote team culture.

Key Quotes:

• "Success has a pattern. You have to take certain steps to succeed, just like walking up stairs."
• "AI will free up time for creative and strategic thinking, enhancing public relations and journalism productivity."

Next Steps:

• Learn More: Follow Diana Lammerts for insights into digital strategy and public relations.
• Reflect: Consider how AI can enhance your efficiency and creativity in your field.
• Engage: Share how you plan to apply Diana's strategies in your work using #MickUnplugged.

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