Sign up to save your podcasts
Or
Share Digital Sampling with Social Nature
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Digital Sampling with Social Nature
79% of consumers have bought a new product in the last month; how do you make sure your brand is one of the the new products in a consumer's cart? Today we welcome Annalea Krebs, founder and CEO of Social Nature, a product discovery and trial platform in the better-for-you space. Listen in as Annalea covers the landscape of product discovery and trial amidst the pandemic (including demos, subscription boxes, coupons), her recommendations for top consumer insights questions to ask, her tips for building communities (Social Nature's community has nearly 1 million people!), and actionable ideas for how to best create online brand awareness, drive offline purchase, get consumer feedback, and turn consumers into brand advocates.
Social Nature is a proud sponsor of Startup CPG.
Episode Links:
Special offers from Social Nature for Startup CPG members:
Exciting News: The Startup CPG Podcast has just been named the #2 CPG-Themed Podcast! Thank you for all of your support!
Show Links:
View all episodes
By Startup CPG
5
585585 ratings
79% of consumers have bought a new product in the last month; how do you make sure your brand is one of the the new products in a consumer's cart? Today we welcome Annalea Krebs, founder and CEO of Social Nature, a product discovery and trial platform in the better-for-you space. Listen in as Annalea covers the landscape of product discovery and trial amidst the pandemic (including demos, subscription boxes, coupons), her recommendations for top consumer insights questions to ask, her tips for building communities (Social Nature's community has nearly 1 million people!), and actionable ideas for how to best create online brand awareness, drive offline purchase, get consumer feedback, and turn consumers into brand advocates.
Social Nature is a proud sponsor of Startup CPG.
Episode Links:
Special offers from Social Nature for Startup CPG members:
Exciting News: The Startup CPG Podcast has just been named the #2 CPG-Themed Podcast! Thank you for all of your support!
Show Links:
More shows like The Startup CPG Podcast
View all
Acquired
4,692 Listeners
Shopify Masters
378 Listeners
How I Built This with Guy Raz
30,179 Listeners
Taste Radio
209 Listeners
Worklife with Adam Grant
9,157 Listeners
Superwomen with Rebecca Minkoff
514 Listeners
Morning Brew Daily
3,012 Listeners
The Money with Katie Show
1,557 Listeners
Female Founder World
97 Listeners
OPERATORS
50 Listeners
Moneywise
661 Listeners
CPG Week by BevNET & Nosh
25 Listeners
CPG Vibes
411 Listeners
Aspire with Emma Grede
615 Listeners
Social Currency with Sammi Cohen
119 Listeners