Canned cocktails are all the rage, even if we’re not always sure which alcohol they’re made with (fermented cane sugar, anyone?). Nora speaks with Ryan Laverty, co-founder and CEO of Vide, a canned cocktail company that makes drinks with real spirits like vodka and tequila. Olivia Culpo, creative director for Vide, shares the messaging behind Vide and why she joined the company. For more info on our presenting sponsor, check out https://purple.com. 

Host: Nora Ali

Producer: Raymond Luu  

Video Editors: Sebastian Vega

Production, Mixing & Sound Design: Daniel Markus & Rosemary Minkler

Music: Daniel Markus & Breakmaster Cylinder

Fact Checker: Kate Brandt 

Senior Producer: Katherine Milsop

Full transcripts for all Business Casual episodes available at https://businesscasual.fm