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Done In Detail: How Content & Confidence Builds Your Business
On this episode, Josh sits down with Lane from Done In Detail, a detailing shop based in Cumming, Georgia. Lane shares how he started his detailing business in 2024 and quickly built a strong reputation offering paint protection film, ceramic coatings, and detailing services. They break down what actually helped grow the business — from getting those first clients, improving sales, and understanding PPF, to being intentional with social media content and using it to drive real results.
Time Stamps:
(00:00) - Intro
(01:41) - Answering Client Questions the Right Way
(05:12) - How Done In Detail Started
(15:02) - How They Got Clients in the Beginning
(20:16) - Understanding PPF
(24:32) - Focusing on Sales
(29:46) - The Importance of Networking
(34:33) - Taking a consultant approach and giving honest advice
(38:15) - How Social Media Helps the Business
(43:42) - Tips for Creating Content
(58:55) - Staying Calm, Confident, and Owning Mistakes
(1:12:50) - Handling Damage Claims
Done In Detail
Website: https://doneindetail.com/
Instagram: https://www.instagram.com/doneindetailinc
Belk Detailing
Website: https://www.belkmobiledetailing.com/
Instagram: https://www.instagram.com/belkdetailing
Road to $1 Million Detailing
Instagram: https://www.instagram.com/roadto1milliondetailing/
Youtube: https://www.youtube.com/@Roadto1MillionDetailing
View all episodes
By Josh Belk
5
66 ratings
On this episode, Josh sits down with Lane from Done In Detail, a detailing shop based in Cumming, Georgia. Lane shares how he started his detailing business in 2024 and quickly built a strong reputation offering paint protection film, ceramic coatings, and detailing services. They break down what actually helped grow the business — from getting those first clients, improving sales, and understanding PPF, to being intentional with social media content and using it to drive real results.
Time Stamps:
(00:00) - Intro
(01:41) - Answering Client Questions the Right Way
(05:12) - How Done In Detail Started
(15:02) - How They Got Clients in the Beginning
(20:16) - Understanding PPF
(24:32) - Focusing on Sales
(29:46) - The Importance of Networking
(34:33) - Taking a consultant approach and giving honest advice
(38:15) - How Social Media Helps the Business
(43:42) - Tips for Creating Content
(58:55) - Staying Calm, Confident, and Owning Mistakes
(1:12:50) - Handling Damage Claims
Done In Detail
Website: https://doneindetail.com/
Instagram: https://www.instagram.com/doneindetailinc
Belk Detailing
Website: https://www.belkmobiledetailing.com/
Instagram: https://www.instagram.com/belkdetailing
Road to $1 Million Detailing
Instagram: https://www.instagram.com/roadto1milliondetailing/
Youtube: https://www.youtube.com/@Roadto1MillionDetailing
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