OrbisX Off the Clock Show

In this insightful episode of The Off the Clock Show, we dive deep into how detailing shops can make the most of Black Friday and Cyber Monday. We discuss how important it is to plan early, emphasizing that a successful holiday promotion takes more than just last-minute discounts.

With tips on utilizing OrbisX’s advanced analytics, we show how digging into past stats can help tailor ads that truly resonate with customers. From identifying top services to analyzing sales trends, OrbisX offers the insights you need to create ads that hit the mark and maximize your return on investment.

We also break down the level of preparation required to ensure holiday ads are effective. From setting up segmented campaigns to building custom offers that appeal to specific customer profiles, there’s a lot to consider if you want to stand out in a crowded market. We explore the importance of well-crafted, tested messaging, and timing your ads for peak engagement, which can make a huge difference during the holiday rush.

To top it off, we share an outside-the-box example inspired by a contractor who brought in traffic through “see our process open houses.” By inviting customers to see your processes up close—whether it’s a demo on ceramic coating or an explanation of the detailing process step-by-step—you can create a memorable experience that builds trust, curiosity, and eventually, loyalty.

Open houses give potential clients a behind-the-scenes look, allowing them to see the care and expertise that goes into each service, helping to drive traffic to your business even after the holidays.Whether you’re looking to dominate Black Friday with a strategic ad campaign or build lasting connections through live demos, this episode has actionable advice to give your detailing business the holiday boost it needs!

In this action-packed episode of The Off the Clock Show, Shawn and Marshall reveal the secrets behind their unique approach to gaining exposure at the legendary SEMA car show. They share how they broke into this highly competitive scene with a bold strategy that any business can learn from. Drawing on a vivid analogy, they compare the business landscape to a school of fish under constant attack from all angles—sharks, birds, and more. By staying agile and thinking outside the box, they found a way to make OrbisX stand out and build lasting industry connections.

And it doesn’t stop there! In this week’s "Just the Tip" segment, they offer a clever strategy for businesses in the detailing and automotive space: how to leverage used car sales to bring in not just one, but two new customers for every sale. This tip is all about using minimal effort to double customer acquisition, turning each used car transaction into a powerful marketing tool. Whether you’re in the detailing industry or simply looking to grow your business, this episode is packed with inspiration and actionable insights.

In this eye-opening episode of The Off the Clock Show, we dig into the power of belief—why thinking you can and will conquer challenges could be your biggest edge in business and life. But self-belief isn’t everything; it’s also vital to assess what you’re not doing to fill the gaps you might not see. And for every motivated business owner, there's bound to be the odd lazy employee or two—so we’re breaking down how to address the slackers and build a team that thrives.

Plus, we look at the future of detailing in a world where robotaxis are real, and Tesla casually showed us their robotic cleaning crew for their upcoming robovan. Are we ready for the robots? Will the human touch still have a place in detailing? Find out in this episode!

hyperClean Car Care Products and OrbisX CRM for detailers bring you episodes every week jampacked with tips and marketing advice for your detailing business.

#orbisx #offtheclockshow #detailing #ceramiccoating #businesstips #businessadvice

Buckle up for Season 5, Episode 19 of The Off the Clock Show, where we get down and dirty with the real talk on starting strong and why waiting around ain't gonna cut it. We're giving you the secret sauce to building your own customer universe while dodging the rookie mistake of turning metrics into meaningless targets. (Hint: that’s where most businesses fumble!) We’re all about those raw, real human interactions that can’t be measured in numbers. Plus, Shawn teases his upcoming Bahamas getaway, but not before Marshall drops some heat on how video content is changing fast—POV videos are blowing up in ads right now, and trust us, you wanna jump on this ride before it’s too late. We’re serving up all this and, as always, Just the Tip to help you get ahead in your detailing biz.

In this episode of The Off the Clock Show brought to you by OrbisX CRM for detailers and hyperClean Car Care products, we're diving into some great topics that will help you prepare to crush the remainder of 2024 like a champ!

We kick off the episode with some funny stories and updates and then Marshall explains why wearing your logo isn't just a 9-to-5 thing—it's a 24/7 statement. Whether you’re grabbing milk or working the shop, sporting your uniform with pride can open doors (and wallets). Plus, Shawn breaks down his foolproof three-ingredient recipe for creating the perfect conversation with customers—hint: it’s all about context before content. Add in the three Ws of upselling (revealed in the episode), and you’ve got a strategy that'll have clients saying, "Take my money!"

Of course, there are the usual laughs: Marshall’s uncle-in-law is back with some bizarre travel stories, and Shawn shares gems from a TED Talk on cultural differences in cleaning—believe it or not, it totally applies to the detailing world.

In this episode of The Off the Clock Show brought to you by OrbisX CRM for detailers and hyperClean Car Care products, we're diving into the details of how your detailing business could fall victim to the Osborne Effect—and, more importantly, how to avoid it like a seasoned pro.

We'll cover the dangers of prematurely advertising seasonal promotions and how it can send your business into a tailspin. Thinking about hiring a marketing company?

We break down the pros, cons, and all the in-betweens so you can make an informed decision (before you hand over the cash).

But that's not all!

We’re dropping a free mini-ebook: a 365-day marketing plan for your detailing and ceramic coating biz—your blueprint to sidestep marketing chaos and stay ahead of the game. And in this week's Just the Tip, we're getting strategic—because sometimes a little forethought goes a long way... especially in business.

Download the ebook now and get ready to dominate your year with smart marketing moves!Download the FREE ebook here: https://orbisx.com/wp-content/uploads/2024/09/365-day-plan-the-marketing-playbook.pdf

Courtesy of Shawn Gervais from OrbisX CRM

Detailers, we’re back - and this time, we’re coming in hot with the most laughable reason someone objected to getting a ceramic coating (yeah, apparently, it’s connected to car theft in Canada’s crime capital - don’t ask). Then we get down to business - literally. Are you self-employed, or are you building an actual business? There's a difference, and we’re here to give you the hard truth. And if you think that’s all we’ve got, hold on tight. We’re taking a page out of Michelin’s playbook and showing you how creating a simple booklet can make your detailing shop the hottest thing on the block for new leads.Oh, and don’t miss Just the Tip - this one’s all about using that booklet to your full advantage (yeah, we went there). Time to shine, boys and girls.

Welcome back to another episode of The Off the Clock Show, where seasoned industry pros deliver edgy and informative content for automotive detailers. In this episode, we’re diving into how you can harness the power of the "devil's advocate" in your business to drive creativity forward. Instead of getting frustrated when your team pushes back on your ideas, understand that their feedback might just be the spark that leads to your next big breakthrough. Cookie-cutter businesses are where creativity goes to die—so lean into that friction and use it to fuel innovative solutions.

We also get real about facing fears and the pivotal moments that come with running a business. Drawing inspiration from the movie Soul, we explore the tough questions every business owner must ask: Are you still hungry to be a detailer? And if you are, how can you push even harder every day to stay passionate about your work? Sometimes, the dream isn’t what we thought it would be, and that’s when it’s time to pivot and find a new path that reignites your passion.

Join us for an episode packed with practical advice, honest reflections, and the no-nonsense insights you expect. Learn how to embrace challenges and push through to find creative solutions and renewed motivation in your business.

Catch all the action on YouTube and Spotify now!

#orbisx #offtheclockshow #detailing #ceramiccoating #businesstips #businessadvice

Welcome back to another episode of The Off the Clock Show, where seasoned industry pros deliver edgy and informative content for automotive detailers. This week, we dive into a crucial lesson for every car detailer: stop pinching pennies on your products! Over-diluting or obsessing over dilution ratios might seem like a cost-saving move, but it's actually a trap. The truth? Product costs are the cheapest part of your business, so it's better to use the right products to get the job done right.

In our second segment, Shawn takes the wheel to tackle the dreaded customer comeback. When a customer returns with a complaint, don’t just assume they’re being difficult. Instead, it’s time to light a fire in your business (figuratively, of course!) and get everyone on your team involved in solving the issue. Prioritizing the customer's needs and rectifying the situation quickly can transform those 2-3 star reviews into glowing 5-star testimonials—and bring in a flood of referrals.

Join us for an episode packed with practical advice, a touch of humor, and the no-nonsense insights you expect. Learn how to use your products wisely and turn customer complaints into golden opportunities.

Catch all the action on YouTube and Spotify now!