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Donna Carpenter: When Brands Take A Stand
Donna Carpenter, CEO of the snowboarding company Burton, has weaved social activism and gender equality into the fabric of their organization. According to recent studies, 63 percent of Americans are counting on businesses to drive social and environmental change. And 87 percent of customers will purchase a product because a company advocated for an issue they cared about.
Organizations like Burton understand the importance of social impact. Over the years, it has taken active steps to address issues like gender equality and environmental sustainability.
In this episode, Donna will share how Burton has created a culture of equality and why more women in leadership roles can create positive change in sports and beyond.
This episode is supported by the WealthiHer Network: www.wealthihernetwork.com
Get tickets to TEDxChelseaPark here:eventbrite.com/e/tedxchelseapark-tickets-55138239960
Use Discount Code: TheFix
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To check out episodes you missed or learn how to partner with us, visit thefixpodcast.org
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This show is produced by Hueman Group Media.
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By Welton Media Limited
4.8
3030 ratings
Donna Carpenter, CEO of the snowboarding company Burton, has weaved social activism and gender equality into the fabric of their organization. According to recent studies, 63 percent of Americans are counting on businesses to drive social and environmental change. And 87 percent of customers will purchase a product because a company advocated for an issue they cared about.
Organizations like Burton understand the importance of social impact. Over the years, it has taken active steps to address issues like gender equality and environmental sustainability.
In this episode, Donna will share how Burton has created a culture of equality and why more women in leadership roles can create positive change in sports and beyond.
This episode is supported by the WealthiHer Network: www.wealthihernetwork.com
Get tickets to TEDxChelseaPark here:eventbrite.com/e/tedxchelseapark-tickets-55138239960
Use Discount Code: TheFix
--
To check out episodes you missed or learn how to partner with us, visit thefixpodcast.org
Sign up for our newsletter: thefixpodcast.org/newsletter
This show is produced by Hueman Group Media.
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