NerdWallet's Smart Money Podcast

“Dynamic Pricing” Could Save You Money at the Drive-Through


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Understand how you may actually be able to save money on fast food thanks to “dynamic pricing.”


What’s the difference between surge pricing and dynamic pricing? How can you take advantage of supply and demand timing for certain products and services? Hosts Sean Pyles and Anna Helhoski tackle the buzz around Wendy’s controversial new pricing strategy, dissecting the confusion surrounding surge pricing and clarifying Wendy’s actual plan of implementing dynamic pricing starting in 2025. They discuss the potential impact this AI-driven pricing may have on consumers and how it could result in discounts based on factors like weather and demand, and its applications in other areas such as ticket sales, hotels, and airlines.


In their conversation, the Nerds discuss: dynamic pricing, fast food costs, AI technology, surge pricing, consumer impact, pricing strategies, Wendy’s, rideshare services, supply and demand, menu changes, digital menu boards, AI-enabled technology, real-time data, pricing decisions, ticket sales, value offers, fluctuating prices, industry trends, and price shifts.


To send the Nerds your money questions, call or text the Nerd hotline at 901-730-6373 or email [email protected].


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NerdWallet's Smart Money PodcastBy NerdWallet Personal Finance

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