In the book 10X Is Easier Than 2X by Dan Sullivan and another co-author, the idea of aiming for goals that are ten times larger than your current ones is explored. This concept challenges you to think and act on a much larger scale, whether it’s creating more artwork, earning more money, or collaborating with more people.

Applying this to my own goals, such as selling 5,000 copies of my book, I found the idea both exhilarating and intimidating. The fear of aiming higher reveals internal barriers that might also be hindering smaller goals. By setting a 10X goal of 50,000 copies, I started asking different questions, considering new strategies, and thinking creatively about reaching larger audiences.

This shift in mindset normalizes the original goal, making it seem more achievable. Even if the 10X target isn’t reached, the process of aiming higher transforms your approach, potentially leading to greater achievements than initially expected.

I challenge you to 10X your goal. Reflect on the thoughts and fears that arise, and explore how you could make the seemingly impossible possible. Share your journey with friends or within your accountability group, and let’s support each other in breaking through our self-imposed limits.