To stay ahead of the curve, organisations need to innovate. But how do you structure innovation if you run a large corporation? Where do you put the money? Who’s in charge? How do you get sales to not be a blocker? 

These are the questions (among many) answered by Jim A Euchner in this week’s episode of The Melting Pot. 

Jim is an expert in how to innovate inside large corporations having been Vice President of Global Innovation at Goodyear Tire & Rubber Company, where he led the development of new businesses and helped launch five businesses on three continents.

So if you’re wondering how your organisation can adopt a Lean Startup approach to innovation, don’t miss this hugely insightful episode with Jim. 

On today’s podcast:

• Overcoming resistance to innovation
• How Goodyear innovates
• The need for multiple routes to market
• Two critical things people fail to do
• The benefits of incubation

Links:

• Book - Lean Startup In Large Organisations: Overcoming Resistance To Innovation
• Twitter – @jaeuchner
• LinkedIn – James Euchner
• Website – Lean Startup in Organizations