Mac and Thayer explore the significance of personal branding and networking in the coaching industry, emphasizing the value of thorough client research to build trust and enhance interactions. The conversation also covers effective client intake strategies, adaptability in training sessions, and the impact of coaching interventions.

https://www.instagram.com/coachjamesmac/

https://www.instagram.com/thayer2513/

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The Importance of Personal Branding (00:01:36) The Power of Reconnaissance in Networking (00:04:26) The Value of Thorough Client Intake (00:10:19) Creating Fluidity in Training Sessions (00:14:02) Intervention Strategies and Consequences (00:25:41) The Chess Game of Coaching (00:40:32)