Evidence Based Birth®

EBB 271 - Bringing a Whole Family Approach to Birth and Postpartum Doula Work with Brandi Jordan, Founder of The Cradle Company


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On this episode the EBB Podcast, we talk with Brandi Jordan, the founder of The Cradle Company and the Dear Doula podcast, all about supporting infant mental health using a whole family approach.   Brandi is a board-certified lactation consultant, pediatric sleep specialist, newborn care specialist, and a postpartum doula. Brandi's work as a consultant, parenting group leader and in-home practitioner have led her to develop a unique philosophy of gentle parenting techniques that are pragmatic, practical, and a healthy approach for the whole family. In 2018, Brandi founded the National Association of Birth Workers of Color and currently hosts the Dear Doula podcast.   She holds a Bachelor of Arts in Child Development and a Master of Social Work from the University of Southern California where she's also an adjunct faculty lecturing in infant mental health and culturally competent mental healthcare.   Brandi talks with us about how to find our unique skills and assets to bringing our whole selves into birth work. Once you know what sets you apart, you can connect with the right clients for you to make this work more sustainable. Brandi believes that whatever you think might be your deficit in this work – is actually your assets – it is exactly the type of support certain clients will need. Additionally, she discusses the growing field of infant mental health and how we can support families across the spectrum of development and bring a more holistic and comprehensive approach, a whole family approach, to caring for infants in the prenatal and postpartum periods.   Resources:    Follow Brandi's work:
  • Follow Brandi on Instagram
  • Follow the Dear Doula podcast on Instagram here
  • Listen to Rebecca Discuss Circumcision, Water Births, and Evidence Based Care on Brani's Dear Doula Podcast here
  • Connect with the Cradle Company here 
Listen to the following EBB Episodes: 
  • EBB 118 – How to Have a Healthy Postpartum Transition with Dr. Alyssa Berlin
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Evidence Based Birth®By Rebecca Dekker, PhD, RN

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