Chaos to Conversions: A Podcast on Launching and Email Marketing

Ep 055: How Quarterly Planning Helps You Avoid Shiny Object Syndrome


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If you constantly find yourself chasing new ideas but struggling to make real progress, you might be dealing with shiny object syndrome. The temptation to jump on every opportunity can keep your business stuck—wasting time, energy, and money on things that don’t truly move you forward.

In this episode, Branda shares how quarterly planning can help you stay focused, prioritize what really matters, and confidently say no to distractions. You’ll learn how to align your efforts with your goals, avoid decision fatigue, and make real progress in your business—without the overwhelm.

Tune in as Branda discusses:

  • How shiny object syndrome can derail your progress and keep you stuck.
  • Why quarterly planning is the key to making meaningful progress toward your business goals.
  • Practical steps to set goals, evaluate opportunities, and create a focused plan.

Mentioned Links:

  • Get Branda’s free quarterly planning template: https://therelevantcolletive.kit.com/quarterly-template
  • Join the waitlist for Email GPS: https://www.therelevantcollective.com/email-gps-waitlist

________________________________________

CONNECT WITH MELANIE:
www.duxburydigital.co
www.instagram.com/duxburydigital

CONNECT WITH BRANDA:
www.therelevantcollective.com
www.instagram.com/therelevantcollective

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Chaos to Conversions: A Podcast on Launching and Email MarketingBy Melanie Battistelli, OBM and Branda Villacob, Copywriter

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