What if your private practice didn’t have to slow down in the summer?

In this episode of Beyond Private Practice, I’m sharing why slow seasons aren’t inevitable — and how therapists can stay booked and paid through summer without burning out, overworking, or lowering their rates.

You’ll hear how my clients have built high-earning, peaceful summers — even while traveling, resting, and taking Fridays off. I share the exact mindset and 3 foundational marketing rhythms that help private practice owners (and coaches) stay visible, book aligned clients, and sell their services — without being online 24/7.

This episode is for the therapist who:

• Feels anxious about seasonal income dips

• Struggles with showing up when energy is low or inconsistent

• Wants to make more income without compromising their capacity

• Is curious about adding coaching, but scared to start during the “slow season”

Here’s What You’ll Learn:

• Why expecting a slowdown creates one — and how to shift that narrative

• The 3 foundational marketing rhythms that keep your income consistent

• How to speak to your ideal client’s needs in summer without hustling

• Real client stories of booking private pay clients, launching coaching offers, and making bank — in July

• Why belief and intention matter more than constant content when it comes to staying visible and paid

If you're a therapist who wants to feel grounded in your business, confident in your income, and secure in the sustainability of what you’re building — all while creating a business that’s highly profitable year-round — this episode is your reminder that summer can be your most peaceful and profitable season yet.

Work with Liz:

Private 1:1 Coaching — August spots are open now If you’re ready to build a business that supports your income and your energy — I’d love to support you.

Inside private coaching, we co-create a business model that reflects your values, season of life, and goals. Whether you're building private pay, launching your first coaching offer, or refining your current work — we’ll clarify your offer, simplify your marketing, and create a sustainable path to consistent income so you can double or triple your income as a therapist.

You’ll learn how to sell ethically, market with confidence, and grow your business without sacrificing your peace.

Apply here to work together.

📱 Connect on Instagram: @thelizfernandez or Tik Tok: https://www.tiktok.com/@thelizfernandez  💌 Join the email list for exclusive weekly content and updates on the next enrollment of The Therapist to Coach Collective: thelizfernandez.com/email