Whitney and Lindsey discuss the challenges of building a network as a new business owner. They emphasize the importance of identifying your sphere of influence and finding potential clients within your existing relationships to get started. They dive into a variety of ideas and suggestions for ways to continue building your network and sphere of influence which will ultimately aid in building a book of business. The key is to be authentic and find networking strategies that align with your personality and interests. They also discuss the importance of asking for referrals and leveraging existing clients as advocates.