Are you tired of being dependent on directories or insurance panels to stay afloat? In this episode of Beyond Private Practice, therapist business coach Liz Fernandez unpacks the real cost of relying on third-party platforms like Headway, Alma, and Psychology Today to build your caseload — and shows you exactly how to start growing your therapy income sustainably and ethically.

Whether you're scaling your private practice or adding coaching, this episode is packed with real talk, therapist mindset shifts, and actionable private practice growth strategies that will help you step into your next level — without burning out or abandoning your values.

🎙 In this episode, you'll learn:

• Why third-party platforms keep you in survival mode — and how to break free

• The difference between visibility and true presence in your niche

• How to build a sustainable therapy business that reflects your values

• Why you don't need to leave therapy to make 20K months — but you do need a strategy

• How to sell your services ethically and clearly — no "ick" required

• The 3 keys to shift from therapist to entrepreneur and start building demand on your own terms

This is your invitation to stop waiting to be picked — and start creating a business that supports your income, impact, and energy. 💻 Sign Up for my new Free Live Training: Therapist to CEO

October 27 @ 3PM PST How to Go From Therapist to CEO & Double Your Therapy Income With Integrity and Aligned Clients

Learn the exact strategies that will help you raise your rates, attract the right clients, and scale your private practice or coaching business — all with integrity.

👉 Register here: www.thelizfernandez.com/webinar

Can't attend live? Still register — the replay will be sent to all who sign up.

Coming Soon: Enrollment for the Therapist to Coach Collective

Get ready to Join TCC on Monday October 27th! Doors open right after the free training. This is my signature 12-month group coaching program for therapists ready to step into CEO energy, create consistent income, and build a values-aligned business with ease.

🎁 48 hour Bonus: Training attendees get early access + when you join TCC by 10/29 at mindnight you get a private bonus 1:1 call to map your "Double Your Income with Content" plan.

Work with Me 1:1

Enrollment for Private Coaching is now open. If you're ready to build a profitable, sustainable income — and scale to 20K months in your private practice or coaching business — private coaching may be the space for you.

👉 Book a free consult: www.thelizfernandez.com/privatecoaching

💌 Join My Email Community

I send weekly mindset shifts, behind-the-scenes lessons, and business strategies to help you grow a values-driven, sustainable business — without the burnout. You'll also be first to know when new coaching spots and trainings open.

👉 Subscribe here: www.thelizfernandez.com/email

Stay Connected

Follow me on Instagram @thelizfernandez for daily insights, business tips, and the real behind-the-scenes of building a thriving, ethical business as a therapist and coach.

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